南美和中美洲数字英语语言学习市场预测至 2030 年 - 区域分析 - 按产品类型（云和本地）、业务类型（B2B 和 B2C）和最终用户（非学术学习者和学术学习者）

Historic Data: 2020-2021   |   Base Year: 2022   |   Forecast Period: 2023-2030

No. of Pages: 92    |    Report Code: BMIRE00030568    |    Category: Technology, Media and Telecommunications

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South & Central America Digital English Language Learning Market
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2022 年，南美和中美数字英语语言学习市场价值为 4.0896 亿美元，预计到 2030 年将达到 15.7576 亿美元；预计 2022 年至 2030 年的复合年增长率为 18.4%。

虚拟现实和增强现实的使用不断增加，推动了南美和中美数字英语语言学习市场的发展

随着世界继续拥抱技术，北美、欧洲、亚太地区、中东和非洲以及南美和中美等各个地区正在大量使用虚拟现实 (VR) 和增强现实 (AR) 技术。这些地区还吸引了来自世界各地的企业家、教育公司、专家和企业，旨在使用这些技术。VirtualSpeech、Engage VR、ClassVR、Mondly VR、VRChat、Language Lab、ImmerseMe 和 Fulldive 等多家公司都在提供 VR 工具来探索英语学习的世界。由于 AR 和 VR 的结合，语言学习的机会更多了。VR 和 AR 技术的使用可以将学生置于虚拟世界中，在那里他们可以与说英语的人交流。例如，学生可以在说英语的餐厅练习点餐，或者进行虚拟城市游览，为他们提供一个学习语言的现实环境。因此，AR 和 VR 的使用越来越多，预计这将成为数字英语学习市场的一个重要趋势。

南美和中美数字英语学习市场概览

南美和中美数字英语学习市场分为巴西、阿根廷和南美和中美其他地区。该地区日益数字化正在加速数字英语学习平台的增长。各种公司都在南美提供新的数字语言学习平台。例如，2023 年 8 月，南美在线英语教育的全球领导者 Open English 选择了巴西国家队球员 Richarlison 作为其大使和新学生。绰号“Pombo”的 Richarlison 继续与 Open English 一起踏上语言学习之旅。此次合作还将为巴西的弱势青年提供英语学习机会。这反过来将有助于加速该地区数字英语语言平台的采用。

竞争激烈的就业市场进一步说服各个年龄段的学生发展多种能力，从而对机构和教育技术产生需求，以数字化改造南美洲和中美洲。南美洲和中美洲年轻人对教育技术的接受度比世界其他地区增长更快。《经济学人》杂志最近进行的一项调查发现，86% 的巴西年轻人加入了在线教育或课程，以提高他们的专业和英语语言技能。因此，南美洲和中美洲对英语语言学习平台的需求正在增加。

南美和中美数字英语学习市场收入及预测至 2030 年（百万美元）

南美和中美数字英语学习市场细分

南美和中美数字英语学习市场分为产品类型、业务类型、最终用户和国家/地区。

根据产品类型，南美和中美数字英语学习市场分为云端和本地。云端部分在 2022 年占据了更大的市场份额。

按业务类型，南美和中美数字英语学习市场分为 B2B 和 B2C。B2B 部分在 2022 年占据了南美和中美数字英语学习市场的更大份额。

就最终用户而言，南美和中美数字英语学习市场分为非学术学习者和学术学习者。 2022 年，学术学习者细分市场在南美和中美数字英语学习市场中占有较大的份额。此外，非学术学习者细分市场细分为企业、私立语言学校和直接面向消费者。此外，直接面向消费者的细分市场细分为托福、托业、剑桥商务英语证书、雅思等。此外，学术学习者细分市场细分为 0 – 5、6 – 11、12 – 16、17 – 30 和 30 以上。

根据国家/地区，南美和中美数字英语学习市场分为巴西、阿根廷和南美和中美洲其他地区。2022 年，巴西占据了南美和中美数字英语学习市场的主导地位。

EF Education First、MACMILLAN、牛津大学出版社、Pearson Plc 和 Chegg Inc、INLINGUA INTERNATIONAL LTD。是南美和中美数字英语语言学习市场领先的公司之一。

South & Central America Digital English Language Learning Strategic Insights

Strategic insights for South & Central America Digital English Language Learning involve closely monitoring industry trends, consumer behaviours, and competitor actions to identify opportunities for growth. By leveraging data analytics, businesses can anticipate market shifts and make informed decisions that align with evolving customer needs. Understanding these dynamics helps companies adjust their strategies proactively, enhance customer engagement, and strengthen their competitive edge. Building strong relationships with stakeholders and staying agile in response to changes ensures long-term success in any market.

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South & Central America Digital English Language Learning Report Scope

Report Attribute Details
Market size in 2022 US$ 408.96 Million
Market Size by 2030 US$ 1,575.76 Million
Global CAGR (2022 - 2030) 18.4%
Historical Data 2020-2021
Forecast period 2023-2030
Segments Covered By 产品类型
  • 云和本地
By 业务类型
  • B2B 和 B2C
Regions and Countries Covered 南美洲和中美洲
  • 巴西
  • 阿根廷
  • 南美洲和中美洲其他地区
Market leaders and key company profiles
  • EF EDUCATION FIRST
  • MACMILLAN
  • OXFORD UNIVERSITY PRESS
  • Pearson Plc
  • Chegg Inc
  • INLINGUA INTERNATIONAL LTD.
    		•
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    South & Central America Digital English Language Learning Regional Insights

    The regional scope of South & Central America Digital English Language Learning refers to the geographical area in which a business operates and competes. Understanding regional nuances, such as local consumer preferences, economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved regions or adapting their offerings to meet regional demands. A clear regional focus allows for more effective resource allocation, targeted marketing, and better positioning against local competitors, ultimately driving growth in those specific areas.

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    Identical Market Reports with other Region/Countries

    The List of Companies - South & Central America Digital English Language Learning Market

    • EF EDUCATION FIRST
    • MACMILLAN
    • OXFORD UNIVERSITY PRESS
    • Pearson Plc
    • Chegg Inc
    • INLINGUA INTERNATIONAL LTD.
    Frequently Asked Questions
    How big is the South & Central America Digital English Language Learning Market?

    The South & Central America Digital English Language Learning Market is valued at US$ 408.96 Million in 2022, it is projected to reach US$ 1,575.76 Million by 2030.

    What is the CAGR for South & Central America Digital English Language Learning Market by (2022 - 2030)?

    As per our report South & Central America Digital English Language Learning Market, the market size is valued at US$ 408.96 Million in 2022, projecting it to reach US$ 1,575.76 Million by 2030. This translates to a CAGR of approximately 18.4% during the forecast period.

    What segments are covered in this report?

    The South & Central America Digital English Language Learning Market report typically cover these key segments-

  • 产品类型 (云和本地)
  • 业务类型 (B2B 和 B2C)

    • What is the historic period, base year, and forecast period taken for South & Central America Digital English Language Learning Market?

    The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the South & Central America Digital English Language Learning Market report:

  • Historic Period : 2020-2021
  • Base Year : 2022
  • Forecast Period : 2023-2030
    • Who are the major players in South & Central America Digital English Language Learning Market?

    The South & Central America Digital English Language Learning Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:

  • EF EDUCATION FIRST
  • MACMILLAN
  • OXFORD UNIVERSITY PRESS
  • Pearson Plc
  • Chegg Inc
  • INLINGUA INTERNATIONAL LTD.
    • Who should buy this report?

    The South & Central America Digital English Language Learning Market report is valuable for diverse stakeholders, including:

    • Investors: Provides insights for investment decisions pertaining to market growth, companies, or industry insights. Helps assess market attractiveness and potential returns.
    • Industry Players: Offers competitive intelligence, market sizing, and trend analysis to inform strategic planning, product development, and sales strategies.
    • Suppliers and Manufacturers: Helps understand market demand for components, materials, and services related to concerned industry.
    • Researchers and Consultants: Provides data and analysis for academic research, consulting projects, and market studies.
    • Financial Institutions: Helps assess risks and opportunities associated with financing or investing in the concerned market.

    Essentially, anyone involved in or considering involvement in the South & Central America Digital English Language Learning Market value chain can benefit from the information contained in a comprehensive market report.

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