南美洲广告欺诈检测工具市场预测至 2028 年 - COVID-19 影响和按类型(网站和移动设备)和最终用户(电子商务、旅行、金融、游戏等)进行的区域分析

Historic Data: 2019-2020   |   Base Year: 2021   |   Forecast Period: 2022-2028


No. of Pages: 84    |    Report Code: TIPRE00027957    |    Category: Technology, Media and Telecommunications

South America Ad Fraud Detection Tools Market

SAM 中的广告欺诈检测工具市场预计将从 2021 年的 859 万美元增长到 2028 年的 2,448 万美元;预计2021年至2028年复合年增长率为16.1%。

数字广告的出现导致数字广告欺诈增加,也带来了许多收入给企业带来损失。此外,欺诈者不断开发欺骗生态系统的技术,而科技公司则不断发展以找到阻止这些欺诈者的方法。因此,为了防止品牌和广告商发生此类广告欺诈行为,mFilterIt等公司提供了全面的数字广告欺诈解决方案。该解决方案使用复杂的算法主动监控表面和暗网空间,然后使用人工智能和机器学习将其转换为有意义且可操作的报告,帮助品牌托管人和社区所有者主动防范对身份和隐私的任何潜在损害他们的社区成员。因此,随着数字广告的不断增长,数字广告欺诈活动不断增加,这推动了对广告欺诈检测工具的需求。

在 SAM 中,巴西的广告欺诈数量最多COVID-19 病例其次是厄瓜多尔、智利、秘鲁和阿根廷。由于疫情对多个行业产生了巨大影响,对在线平台的需求大幅增加。远程工作、避免人与人直接接触的数字支付不断增加以及公司不断发展的战略等因素正在导致数字化的整合。在 COVID-19 大流行期间,由于互联网使用量激增,对欺诈检测工具的需求进一步增加。随着互联网使用的兴起,在线购物、在线游戏和社交媒体趋势在 SAM 中开始蓬勃发展,为广告商通过在线广告接触潜在客户创造了巨大的机会。此外,该地区存在大量广告欺诈检测工具市场参与者,有利于数字广告的增长。然而,这也导致该地区广告欺诈活动增加,直接影响广告商/营销商和小企业的收入损失。因此,为了打击这些广告欺诈,这些企业正在部署广告欺诈检测工具。因此,COVID-19 大流行推动了 2020 年和 2021 年 SAM 广告欺诈检测工具市场的增长。

凭借新功能和技术,供应商可以吸引新客户并扩大其在新兴市场的足迹。这一因素可能会推动 SAM 广告欺诈检测工具市场的发展。 SAM 广告欺诈检测工具市场预计在预测期内将以良好的复合年增长率增长。

SAM 广告欺诈检测工具

到 2028 年的市场收入和预测(百万美元)

SAM 广告欺诈检测工具市场细分

SAM 广告欺诈检测工具市场 - 按类型

  • 网站
  • 移动

SAM 广告欺诈检测工具市场 - 由

最终用户

  • 电子商务
  • 旅游
  • 金融
  • 游戏
  • 其他

SAM 广告欺诈检测工具市场(按国家/地区)< /strong>

  • 巴西
  • 阿根廷
  • SAM 的其余部分

SAM 广告欺诈检测工具市场 - 提及的公司

  • Adjust GmbH
  • AppsFlyer Ltd.
  • Interceptd (App Samurai Inc.)
  • Singular Labs, Inc.


South America Ad Fraud Detection Tools Strategic Insights

Strategic insights for South America Ad Fraud Detection Tools involve closely monitoring industry trends, consumer behaviours, and competitor actions to identify opportunities for growth. By leveraging data analytics, businesses can anticipate market shifts and make informed decisions that align with evolving customer needs. Understanding these dynamics helps companies adjust their strategies proactively, enhance customer engagement, and strengthen their competitive edge. Building strong relationships with stakeholders and staying agile in response to changes ensures long-term success in any market.

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South America Ad Fraud Detection Tools Report Scope

Report Attribute Details
Market size in 2021 US$ 8.59 Million
Market Size by 2028 US$ 24.48 Million
Global CAGR (2021 - 2028) 16.1%
Historical Data 2019-2020
Forecast period 2022-2028
Segments Covered By 类型
  • 网站和移动端
By 最终用户
  • 电子商务
  • 旅游
  • 金融
  • 游戏
Regions and Countries Covered 南美洲和中美洲
  • 巴西
  • 阿根廷
  • 南美洲和中美洲其他地区
Market leaders and key company profiles
  • Adjust GmbH
  • AppsFlyer Ltd.
  • Interceptd (App Samurai Inc.)
  • Singular Labs, Inc.
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    South America Ad Fraud Detection Tools Regional Insights

    The regional scope of South America Ad Fraud Detection Tools refers to the geographical area in which a business operates and competes. Understanding regional nuances, such as local consumer preferences, economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved regions or adapting their offerings to meet regional demands. A clear regional focus allows for more effective resource allocation, targeted marketing, and better positioning against local competitors, ultimately driving growth in those specific areas.

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    The List of Companies - South America Ad Fraud Detection Tools Market

    1. Adjust GmbH
    2. AppsFlyer Ltd.
    3. Interceptd (App Samurai Inc.)
    4. Singular Labs, Inc.
    Frequently Asked Questions
    How big is the South America Ad Fraud Detection Tools Market?

    The South America Ad Fraud Detection Tools Market is valued at US$ 8.59 Million in 2021, it is projected to reach US$ 24.48 Million by 2028.

    What is the CAGR for South America Ad Fraud Detection Tools Market by (2021 - 2028)?

    As per our report South America Ad Fraud Detection Tools Market, the market size is valued at US$ 8.59 Million in 2021, projecting it to reach US$ 24.48 Million by 2028. This translates to a CAGR of approximately 16.1% during the forecast period.

    What segments are covered in this report?

    The South America Ad Fraud Detection Tools Market report typically cover these key segments-

  • 类型 (网站和移动端)
  • 最终用户 (电子商务, 旅游, 金融, 游戏)
  • What is the historic period, base year, and forecast period taken for South America Ad Fraud Detection Tools Market?

    The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the South America Ad Fraud Detection Tools Market report:

  • Historic Period : 2019-2020
  • Base Year : 2021
  • Forecast Period : 2022-2028
  • Who are the major players in South America Ad Fraud Detection Tools Market?

    The South America Ad Fraud Detection Tools Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:

  • Adjust GmbH
  • AppsFlyer Ltd.
  • Interceptd (App Samurai Inc.)
  • Singular Labs, Inc.
  • Who should buy this report?

    The South America Ad Fraud Detection Tools Market report is valuable for diverse stakeholders, including:

    • Investors: Provides insights for investment decisions pertaining to market growth, companies, or industry insights. Helps assess market attractiveness and potential returns.
    • Industry Players: Offers competitive intelligence, market sizing, and trend analysis to inform strategic planning, product development, and sales strategies.
    • Suppliers and Manufacturers: Helps understand market demand for components, materials, and services related to concerned industry.
    • Researchers and Consultants: Provides data and analysis for academic research, consulting projects, and market studies.
    • Financial Institutions: Helps assess risks and opportunities associated with financing or investing in the concerned market.

    Essentially, anyone involved in or considering involvement in the South America Ad Fraud Detection Tools Market value chain can benefit from the information contained in a comprehensive market report.