北美数字英语语言学习市场预测至 2030 年 - 区域分析 - 按产品类型（云和本地）、业务类型（B2B 和 B2C）和最终用户（非学术学习者和学术学习者）

Historic Data: 2020-2021   |   Base Year: 2022   |   Forecast Period: 2023-2030

No. of Pages: 130    |    Report Code: BMIRE00030488    |    Category: Technology, Media and Telecommunications

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North America Digital English Language Learning Market
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2022 年，北美数字英语语言学习市场价值为 6.134 亿美元，预计到 2030 年将达到 13.6073 亿美元；预计 2022 年至 2030 年的复合年增长率为 10.5%。

虚拟现实和增强现实的使用不断增加，推动北美数字英语语言学习市场发展

随着世界继续拥抱技术，北美、欧洲、亚太地区和中东和非洲等各个地区都在大量使用虚拟现实 (VR) 和增强现实 (AR) 技术。这些地区还吸引了来自世界各地的企业家、教育公司、专家和企业，旨在使用这些技术。VirtualSpeech、Engage VR、ClassVR、Mondly VR、VRChat、Language Lab、ImmerseMe 和 Fulldive 等多家公司都在提供 VR 工具来探索英语学习的世界。由于 AR 和 VR 的结合，语言学习的机会也更多了。VR 和 AR 技术的使用可以将学生置于虚拟世界中，在那里他们可以与讲英语的人交流。例如，学生可以在讲英语的餐厅练习点餐，或者进行虚拟城市游览，为他们提供一个学习语言的逼真环境。因此，AR 和 VR 的使用日益增多，预计将成为数字英语学习市场的一个重要趋势。

北美数字英语学习市场概况

北美经济繁荣的地区构成了美国和加拿大的高度发达经济体。工业化一直是美国和加拿大的重中之重，多年来也是推动经济发展的主要因素。美国拥有世界上技术最先进的信息和通信技术 (ICT) 部门。北美成熟的数字基础设施进一步为基于数字的英语学习提供了机会。该地区的高 GDP 是人们为了寻求奢华的生活方式、更好的工作和教育机会而移民到这些国家的主要驱动因素之一。由于经济发达，大量来自世界其他地区的人口移民到北美。由于英语是北美公司采用的商业语言，来自世界其他地区的移民希望提高英语水平，从而促进数字英语学习市场收入的飙升。除此之外，北美和其他国家大学之间的各种学生交流项目也促进了对数字英语学习的需求不断增长。墨西哥的数字英语学习市场出现了巨大的增长。相对较低的英语水平，加上公司在墨西哥开展业务的前景越来越好，都有利于数字英语学习市场的增长。此外，墨西哥政府还采取了各种举措，支持在该国建立强大的数字基础设施。北美著名的数字英语学习服务提供商包括 Cengage/National Geographic Learning、Pearson ELT、Springer Nature Limited 和 Transparent Language, Inc.

北美数字英语学习市场收入及预测至 2030 年（百万美元）

北美数字英语学习市场细分

北美数字英语学习市场分为产品类型、业务类型、最终用户和国家/地区。

根据产品类型，北美数字英语学习市场分为云端和本地。云端部分在 2022 年占据了更大的市场份额。

按业务类型，北美数字英语学习市场分为 B2B 和 B2C。 2022 年，B2B 细分市场在北美数字英语学习市场中占有较大份额。

就最终用户而言，北美数字英语学习市场分为非学术学习者和学术学习者。2022 年，学术学习者细分市场在北美数字英语学习市场中占有较大份额。此外，非学术学习者细分市场细分为企业、私立语言学校和直接面向消费者。此外，直接面向消费者的细分市场细分为托福、托业、剑桥商务英语证书、雅思等。此外，学术学习者细分市场细分为 0 - 5、6 - 11、12 - 16、17 - 30 和 30 以上。

根据国家/地区，北美数字英语学习市场分为美国、加拿大和墨西哥。 2022 年，美国占据了北美数字英语语言学习市场的主导份额。

EF Education FIRST；ELSA, Corp.；Houghton Mifflin Harcourt Co；MACMILLAN；McGraw-Hill Education Inc；牛津大学出版社；Pearson Plc；Sanako Corporation；Transparent Language；Vipkid；剑桥大学出版社；Voxy；Chegg Inc；Duolingo Inc；INLINGUA INTERNATIONAL LTD.；Berlitz Corporation 和 IXL Learning 是北美数字英语语言学习市场的一些领先公司。

North America Digital English Language Learning Strategic Insights

Strategic insights for North America Digital English Language Learning involve closely monitoring industry trends, consumer behaviours, and competitor actions to identify opportunities for growth. By leveraging data analytics, businesses can anticipate market shifts and make informed decisions that align with evolving customer needs. Understanding these dynamics helps companies adjust their strategies proactively, enhance customer engagement, and strengthen their competitive edge. Building strong relationships with stakeholders and staying agile in response to changes ensures long-term success in any market.

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North America Digital English Language Learning Report Scope

Report Attribute Details
Market size in 2022 US$ 613.40 Million
Market Size by 2030 US$ 1,360.73 Million
Global CAGR (2022 - 2030) 10.5%
Historical Data 2020-2021
Forecast period 2023-2030
Segments Covered By 产品类型
  • 云和本地
By 业务类型
  • B2B 和 B2C
Regions and Countries Covered 北美
  • 美国
  • 加拿大
  • 墨西哥
Market leaders and key company profiles
  • EF EDUCATION FIRST
  • ELSA, Corp.
  • Houghton Mifflin Harcourt Co
  • MACMILLAN
  • McGraw-Hill Education Inc
  • OXFORD UNIVERSITY PRESS
  • Pearson Plc
  • Sanako Corporation
  • Transparent Language
  • Vipkid
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    North America Digital English Language Learning Regional Insights

    The regional scope of North America Digital English Language Learning refers to the geographical area in which a business operates and competes. Understanding regional nuances, such as local consumer preferences, economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved regions or adapting their offerings to meet regional demands. A clear regional focus allows for more effective resource allocation, targeted marketing, and better positioning against local competitors, ultimately driving growth in those specific areas.

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    Identical Market Reports with other Region/Countries

    The List of Companies - North America Digital English Language Learning Market

    1. EF EDUCATION FIRST 
    2. ELSA, Corp. 
    3. Houghton Mifflin Harcourt Co 
    4. MACMILLAN 
    5. McGraw-Hill Education Inc 
    6. OXFORD UNIVERSITY PRESS 
    7. Pearson Plc 
    8. Sanako Corporation 
    9. Transparent Language 
    10. Vipkid 
    11. CAMBRIDGE UNIVERSITY PRESS 
    12. Voxy 
    13. Chegg Inc 
    14. Duolingo Inc 
    15. INLINGUA INTERNATIONAL LTD. 
    16. Berlitz Corporation 
    17. IXL Learning 

    Frequently Asked Questions
    How big is the North America Digital English Language Learning Market?

    The North America Digital English Language Learning Market is valued at US$ 613.40 Million in 2022, it is projected to reach US$ 1,360.73 Million by 2030.

    What is the CAGR for North America Digital English Language Learning Market by (2022 - 2030)?

    As per our report North America Digital English Language Learning Market, the market size is valued at US$ 613.40 Million in 2022, projecting it to reach US$ 1,360.73 Million by 2030. This translates to a CAGR of approximately 10.5% during the forecast period.

    What segments are covered in this report?

    The North America Digital English Language Learning Market report typically cover these key segments-

  • 产品类型 (云和本地)
  • 业务类型 (B2B 和 B2C)

    • What is the historic period, base year, and forecast period taken for North America Digital English Language Learning Market?

    The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the North America Digital English Language Learning Market report:

  • Historic Period : 2020-2021
  • Base Year : 2022
  • Forecast Period : 2023-2030
    • Who are the major players in North America Digital English Language Learning Market?

    The North America Digital English Language Learning Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:

  • EF EDUCATION FIRST
  • ELSA, Corp.
  • Houghton Mifflin Harcourt Co
  • MACMILLAN
  • McGraw-Hill Education Inc
  • OXFORD UNIVERSITY PRESS
  • Pearson Plc
  • Sanako Corporation
  • Transparent Language
  • Vipkid
  • CAMBRIDGE UNIVERSITY PRESS
  • Voxy
  • Chegg Inc
  • Duolingo Inc
  • INLINGUA INTERNATIONAL LTD.
  • Berlitz Corporation
  • IXL Learning
    • Who should buy this report?

    The North America Digital English Language Learning Market report is valuable for diverse stakeholders, including:

    • Investors: Provides insights for investment decisions pertaining to market growth, companies, or industry insights. Helps assess market attractiveness and potential returns.
    • Industry Players: Offers competitive intelligence, market sizing, and trend analysis to inform strategic planning, product development, and sales strategies.
    • Suppliers and Manufacturers: Helps understand market demand for components, materials, and services related to concerned industry.
    • Researchers and Consultants: Provides data and analysis for academic research, consulting projects, and market studies.
    • Financial Institutions: Helps assess risks and opportunities associated with financing or investing in the concerned market.

    Essentially, anyone involved in or considering involvement in the North America Digital English Language Learning Market value chain can benefit from the information contained in a comprehensive market report.

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