北美数字英语语言学习市场预测至 2030 年 - 区域分析 - 按产品类型（云和本地）、业务类型（B2B 和 B2C）和最终用户（非学术学习者和学术学习者）
虚拟现实和增强现实的使用不断增加，推动北美数字英语语言学习市场发展
随着世界继续拥抱技术，北美、欧洲、亚太地区和中东和非洲等各个地区都在大量使用虚拟现实 (VR) 和增强现实 (AR) 技术。这些地区还吸引了来自世界各地的企业家、教育公司、专家和企业，旨在使用这些技术。VirtualSpeech、Engage VR、ClassVR、Mondly VR、VRChat、Language Lab、ImmerseMe 和 Fulldive 等多家公司都在提供 VR 工具来探索英语学习的世界。由于 AR 和 VR 的结合，语言学习的机会也更多了。VR 和 AR 技术的使用可以将学生置于虚拟世界中，在那里他们可以与讲英语的人交流。例如，学生可以在讲英语的餐厅练习点餐，或者进行虚拟城市游览，为他们提供一个学习语言的逼真环境。因此，AR 和 VR 的使用日益增多，预计将成为数字英语学习市场的一个重要趋势。
北美数字英语学习市场概况
北美经济繁荣的地区构成了美国和加拿大的高度发达经济体。工业化一直是美国和加拿大的重中之重，多年来也是推动经济发展的主要因素。美国拥有世界上技术最先进的信息和通信技术 (ICT) 部门。北美成熟的数字基础设施进一步为基于数字的英语学习提供了机会。该地区的高 GDP 是人们为了寻求奢华的生活方式、更好的工作和教育机会而移民到这些国家的主要驱动因素之一。由于经济发达，大量来自世界其他地区的人口移民到北美。由于英语是北美公司采用的商业语言，来自世界其他地区的移民希望提高英语水平，从而促进数字英语学习市场收入的飙升。除此之外，北美和其他国家大学之间的各种学生交流项目也促进了对数字英语学习的需求不断增长。墨西哥的数字英语学习市场出现了巨大的增长。相对较低的英语水平，加上公司在墨西哥开展业务的前景越来越好，都有利于数字英语学习市场的增长。此外，墨西哥政府还采取了各种举措，支持在该国建立强大的数字基础设施。北美著名的数字英语学习服务提供商包括 Cengage/National Geographic Learning、Pearson ELT、Springer Nature Limited 和 Transparent Language, Inc.
北美数字英语学习市场收入及预测至 2030 年（百万美元）
北美数字英语学习市场细分
北美数字英语学习市场分为产品类型、业务类型、最终用户和国家/地区。
根据产品类型，北美数字英语学习市场分为云端和本地。云端部分在 2022 年占据了更大的市场份额。
按业务类型，北美数字英语学习市场分为 B2B 和 B2C。 2022 年，B2B 细分市场在北美数字英语学习市场中占有较大份额。
就最终用户而言，北美数字英语学习市场分为非学术学习者和学术学习者。2022 年，学术学习者细分市场在北美数字英语学习市场中占有较大份额。此外，非学术学习者细分市场细分为企业、私立语言学校和直接面向消费者。此外，直接面向消费者的细分市场细分为托福、托业、剑桥商务英语证书、雅思等。此外，学术学习者细分市场细分为 0 - 5、6 - 11、12 - 16、17 - 30 和 30 以上。
根据国家/地区，北美数字英语学习市场分为美国、加拿大和墨西哥。 2022 年，美国占据了北美数字英语语言学习市场的主导份额。
EF Education FIRST；ELSA, Corp.；Houghton Mifflin Harcourt Co；MACMILLAN；McGraw-Hill Education Inc；牛津大学出版社；Pearson Plc；Sanako Corporation；Transparent Language；Vipkid；剑桥大学出版社；Voxy；Chegg Inc；Duolingo Inc；INLINGUA INTERNATIONAL LTD.；Berlitz Corporation 和 IXL Learning 是北美数字英语语言学习市场的一些领先公司。
TABLE OF CONTENTS
1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Digital English Language Learning Market Landscape
4.1 Overview
4.2 Ecosystem Analysis
4.2.1 List of Vendors in the Value Chain
5. North America Digital English Language Learning Market - Key Market Dynamics
5.1 Market Drivers
5.1.1 Rising Digitalization in Educational Sector
5.1.2 Increasing Gamification of Language Learning Platforms
5.2 Market Restraints
5.2.1 Data Security Risks
5.3 Market Opportunities
5.3.1 Governmental Initiatives
5.3.2 Use of Artificial Intelligence in English Language Learning Platforms
5.4 Future Trends
5.4.1 Increasing Use of Virtual Reality and Augmented Reality
5.5 Impact of Drivers and Restraints:
6. Digital English Language Learning Market - North America Market Analysis
6.1 Overview
6.2 Digital English Language Learning Market Revenue (US$ Million), 2020-2030
6.3 Digital English Language Learning Market Forecast Analysis
7. North America Digital English Language Learning Market Analysis - by Product Type
7.1 Cloud
7.1.1 Overview
7.1.2 Cloud: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
7.2 On-Premise
7.2.1 Overview
7.2.2 On-Premise: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
8. North America Digital English Language Learning Market Analysis - by Business Type
8.1 B2B
8.1.1 Overview
8.1.2 B2B: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
8.2 B2C
8.2.1 Overview
8.2.2 B2C: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9. North America Digital English Language Learning Market Analysis - by End User
9.1 Non-Academic Learners
9.1.1 Overview
9.1.2 Non-Academic Learners: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.1 Corporate
9.1.2.1.1 Overview
9.1.2.1.2 Corporate: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.2 Private Language Schools
9.1.2.2.1 Overview
9.1.2.2.2 Private Language Schools: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3 Direct to Consumer
9.1.2.3.1 Overview
9.1.2.3.2 Direct to Consumer: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.1 TOEFL
9.1.2.3.2.1.1 TOEFL: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.2 TOEIC
9.1.2.3.2.2.1 TOEIC: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.3 Cambridge Business English Certificate
9.1.2.3.2.3.1 Cambridge Business English Certificate: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.4 IELTS
9.1.2.3.2.4.1 IELTS: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.5 Others
9.1.2.3.2.5.1 Others: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2 Academic Learners
9.2.1 Overview
9.2.2 Academic Learners: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2.2.1 0 to 5
9.2.2.1.1 Overview
9.2.2.1.2 0 to 5: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2.2.2 6 to 11
9.2.2.2.1 Overview
9.2.2.2.2 6 to 11: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2.2.3 12 to 16
9.2.2.3.1 Overview
9.2.2.3.2 12 to 16: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2.2.4 17 to 30
9.2.2.4.1 Overview
9.2.2.4.2 17 to 30: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2.3.5 30 Above
9.2.3.5.1 Overview
9.2.3.5.2 30 Above: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
10. North America Digital English Language Learning Market - Country Analysis
10.1 North America Market Overview
10.1.1 North America: Digital English Language Learning Market, By Key Country - Revenue 2022 (US$ Million)
10.1.2 North America: Digital English Language Learning Market - Revenue and Forecast Analysis - by Country
10.1.2.1 North America: Digital English Language Learning Market - Revenue and Forecast Analysis - by Country
10.1.2.2 United States: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
10.1.2.2.1 United States: Digital English Language Learning Market Breakdown, by Product Type
10.1.2.2.2 United States: Digital English Language Learning Market Breakdown, by Business Type
10.1.2.2.3 United States: Digital English Language Learning Market Breakdown, by End User
10.1.2.2.3.1 United States: Digital English Language Learning Market Breakdown, by Non-academic Learners
10.1.2.2.3.1.1 United States: Digital English Language Learning Market Breakdown, by Direct to Consumer
10.1.2.2.3.2 United States: Digital English Language Learning Market Breakdown, by Academic Learners
10.1.2.3 Canada: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
10.1.2.3.1 Canada: Digital English Language Learning Market Breakdown, by Product Type
10.1.2.3.2 Canada: Digital English Language Learning Market Breakdown, by Business Type
10.1.2.3.3 Canada: Digital English Language Learning Market Breakdown, by End User
10.1.2.3.3.1 Canada: Digital English Language Learning Market Breakdown, by Non-academic Learners
10.1.2.3.3.1.1 Canada: Digital English Language Learning Market Breakdown, by Direct to Consumer
10.1.2.3.3.2 Canada: Digital English Language Learning Market Breakdown, by Academic Learners
10.1.2.4 Mexico: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
10.1.2.4.1 Mexico: Digital English Language Learning Market Breakdown, by Product Type
10.1.2.4.2 Mexico: Digital English Language Learning Market Breakdown, by Business Type
10.1.2.4.3 Mexico: Digital English Language Learning Market Breakdown, by End User
10.1.2.4.3.1 Mexico: Digital English Language Learning Market Breakdown, by Non-academic Learners
10.1.2.4.3.1.1 Mexico: Digital English Language Learning Market Breakdown, by Direct to Consumer
10.1.2.4.3.2 Mexico: Digital English Language Learning Market Breakdown, by Academic Learners
11. Industry Landscape
11.1 Overview
11.2 Market Initiative
11.3 New Product Development
11.4 Merger and Acquisition
12. Company Profiles
12.1 EF EDUCATION FIRST
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments
12.2 ELSA, Corp.
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 Houghton Mifflin Harcourt Co
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments
12.4 MACMILLAN
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments
12.5 McGraw-Hill Education Inc
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.5.6 Key Developments
12.6 OXFORD UNIVERSITY PRESS
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.6.6 Key Developments
12.7 Pearson Plc
12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Products and Services
12.7.4 Financial Overview
12.7.5 SWOT Analysis
12.7.6 Key Developments
12.8 Sanako Corporation
12.8.1 Key Facts
12.8.2 Business Description
12.8.3 Products and Services
12.8.4 Financial Overview
12.8.5 SWOT Analysis
12.8.6 Key Developments
12.9 Transparent Language
12.9.1 Key Facts
12.9.2 Business Description
12.9.3 Products and Services
12.9.4 Financial Overview
12.9.5 SWOT Analysis
12.9.6 Key Developments
12.10 Vipkid
12.10.1 Key Facts
12.10.2 Business Description
12.10.3 Products and Services
12.10.4 Financial Overview
12.10.5 SWOT Analysis
12.10.6 Key Developments
12.11 CAMBRIDGE UNIVERSITY PRESS
12.11.1 Key Facts
12.11.2 Business Description
12.11.3 Products and Services
12.11.4 Financial Overview
12.11.5 SWOT Analysis
12.11.6 Key Developments
12.12 Voxy
12.12.1 Key Facts
12.12.2 Business Description
12.12.3 Products and Services
12.12.4 Financial Overview
12.12.5 SWOT Analysis
12.12.6 Key Developments
12.13 Chegg Inc
12.13.1 Key Facts
12.13.2 Business Description
12.13.3 Products and Services
12.13.4 Financial Overview
12.13.5 SWOT Analysis
12.13.6 Key Developments
12.14 Duolingo Inc
12.14.1 Key Facts
12.14.2 Business Description
12.14.3 Products and Services
12.14.4 Financial Overview
12.14.5 SWOT Analysis
12.14.6 Key Developments
12.15 INLINGUA INTERNATIONAL LTD.
12.15.1 Key Facts
12.15.2 Business Description
12.15.3 Products and Services
12.15.4 Financial Overview
12.15.5 SWOT Analysis
12.15.6 Key Developments
12.16 Berlitz Corporation
12.16.1 Key Facts
12.16.2 Business Description
12.16.3 Products and Services
12.16.4 Financial Overview
12.16.5 SWOT Analysis
12.16.6 Key Developments
12.17 IXL Learning
12.17.1 Key Facts
12.17.2 Business Description
12.17.3 Products and Services
12.17.4 Financial Overview
12.17.5 SWOT Analysis
12.17.6 Key Developments
13. Appendix
13.1 About the Insight Partners
List of Tables
Table 1. Digital English Language Learning Market Segmentation
Table 2. List of Vendors
Table 3. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Table 4. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Product Type
Table 5. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Business Type
Table 6. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by End User
Table 7. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Non-academic Learners
Table 8. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Direct to Consumer
Table 9. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Academic Learners
Table 10. North America: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Country
Table 11. United States: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Product Type
Table 12. United States: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Business Type
Table 13. United States: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by End User
Table 14. United States: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Non-academic Learners
Table 15. United States: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Direct to Consumer
Table 16. United States: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Academic Learners
Table 17. Canada: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Product Type
Table 18. Canada: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Business Type
Table 19. Canada: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by End User
Table 20. Canada: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Non-academic Learners
Table 21. Canada: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Direct to Consumer
Table 22. Canada: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Academic Learners
Table 23. Mexico: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Product Type
Table 24. Mexico: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Business Type
Table 25. Mexico: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by End User
Table 26. Mexico: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Non-academic Learners
Table 27. Mexico: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Direct to Consumer
Table 28. Mexico: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Academic Learners
List of Figures
Figure 1. Digital English Language Learning Market Segmentation, by Country
Figure 2. Ecosystem Analysis
Figure 3. Digital English Language Learning Market - Key Market Dynamics
Figure 4. Impact Analysis of Drivers and Restraints
Figure 5. Digital English Language Learning Market Revenue (US$ Million), 2020-2030
Figure 6. Digital English Language Learning Market Share (%) - by Product Type (2022 and 2030)
Figure 7. Cloud: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 8. On-Premise: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 9. Digital English Language Learning Market Share (%) - by Business Type (2022 and 2030)
Figure 10. B2B: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 11. B2C: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 12. Digital English Language Learning Market Share (%) - by End User (2022 and 2030)
Figure 13. Non-Academic Learners: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 14. Corporate: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 15. Private Language Schools: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 16. Direct to Consumer: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 17. TOEFL: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 18. TOEIC: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 19. Cambridge Business English Certificate: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 20. IELTS: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 21. Others: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 22. Academic Learners: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 23. 0 to 5: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 24. 6 to 11: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 25. 12 to 16: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 26. 17 to 30: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 27. 30 Above: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 28. North America: Digital English Language Learning Market, By Key Country - Revenue 2022 (US$ Million)
Figure 29. North America: Digital English Language Learning Market Breakdown, by Key Countries, 2022 and 2030 (%)
Figure 30. United States: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million)
Figure 31. Canada: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million)
Figure 32. Mexico: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million)
1. EF EDUCATION FIRST
2. ELSA, Corp.
3. Houghton Mifflin Harcourt Co
4. MACMILLAN
5. McGraw-Hill Education Inc
6. OXFORD UNIVERSITY PRESS
7. Pearson Plc
8. Sanako Corporation
9. Transparent Language
10. Vipkid
11. CAMBRIDGE UNIVERSITY PRESS
12. Voxy
13. Chegg Inc
14. Duolingo Inc
15. INLINGUA INTERNATIONAL LTD.
16. Berlitz Corporation
17. IXL Learning
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the North America digital English language learning market.
- Highlights key business priorities in order to assist companies to realign their business strategies.
- The key findings and recommendations highlight crucial progressive industry trends in the North America digital English language learning market, thereby allowing players across the value chain to develop effective long-term strategies.
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
- Scrutinize in-depth North America market trends and outlook coupled with the factors driving the North America digital English language learning market, as well as those hindering it.
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution.