中东和非洲数字英语语言学习市场预测至 2030 年 - 区域分析 - 按产品类型（云和本地）、业务类型（B2B 和 B2C）和最终用户（非学术学习者和学术学习者）

Historic Data: 2020-2021   |   Base Year: 2022   |   Forecast Period: 2023-2030

No. of Pages: 111    |    Report Code: BMIRE00030446    |    Category: Technology, Media and Telecommunications

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Middle East & Africa Digital English Language Learning Market
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2022 年，中东和非洲数字英语学习市场价值为 2.6904 亿美元，预计到 2030 年将达到 9.3458 亿美元；预计 2022 年至 2030 年的复合年增长率为 16.8%。

教育领域数字化的兴起推动了中东和非洲数字英语学习市场的发展

在 21 世纪，技术正在接管每个行业。发展中国家的教育部门是数字化发展迅速的行业之一。发展中国家对数字化教育的需求很高。教育领域的数字化是推动中国、日本和阿联酋等非英语国家英语学习的关键因素。数字化学习涉及多种技术，可提高学生学习、说和写英语以及学习其他科目的能力。一些技术包括在线课程、数字教科书、在线考试和动画。数字化教育使全球各国的教育部门实现了现代化，其他一些发展中国家也越来越多地采用数字化教育，以使学生达到西方各国学生的标准。数字化英语学习市场正在加速发展，这归因于教育部门数字化的不断提升。此外，各公司都在推出英语学习平台。中国、印度、巴西和阿联酋等国家的学生对在线英语语法课程的需求增加，学校、大学和教育机构采用的现代技术促进了数字化英语学习市场的增长。

中东和非洲数字英语学习市场概览

中东和非洲 (MEA) 包括南非、沙特阿拉伯和阿联酋等国家。MEA 各省正在努力实施“沙特化”计划，以扩大其经济，并确保通过人力资本满足未来的劳动力需求。这导致 MEA 越来越多地采用数字化学习解决方案。此外，云技术的日益普及预计将简化该地区的学习流程。预计它还将推动中东和非洲地区对基于云的英语学习的需求。但是，该地区面临着与第三方程序（包括协作工具和内容管理）的 API 集成支持方面的挑战。

根据 Talent LMS 的一项研究，游戏化的电子学习课程往往具有更高的完成率。事实上，游戏化的电子学习课程的完成率为 90%，而非游戏化的课程的完成率仅为 35%。此外，软技能、IT 技能和商业技能在该地区学习者中最受欢迎。同一项调查还发现，最受欢迎的学习方式是通过移动设备进行，该地区 74% 的学习者更喜欢通过智能手机访问电子学习内容。因此，中东和非洲地区越来越多的电子学习平台正在推动数字英语学习市场的发展。

目前，中东大多数经济体都在努力实现石油以外的发展。鉴于此，中东和非洲国家的立法机构提出了多个形成性项目，迫使这些组织促进学习和创新项目，以提高员工的技能。 Edraak 是主要的 MOOC（大规模开放在线课程 (MOOC) 平台之一，是 ORF（拉尼娅王后基金会 (QRF)）的一项举措。埃及和土耳其是 MEA 数字英语学习课程的主要买家。

中东和非洲数字英语学习市场收入和预测到 2030 年（百万美元）

中东和非洲数字英语学习市场细分

中东和非洲数字英语学习市场分为产品类型、业务类型、最终用户和国家/地区。

根据产品类型，中东和非洲数字英语学习市场分为云和本地。云端部分在 2022 年占据了更大的市场份额。

按业务类型，中东和非洲数字英语学习市场分为 B2B 和 B2C。B2B 部分在 2022 年占据了中东和非洲数字英语学习市场的更大份额。

就最终用户而言，中东和非洲数字英语学习市场分为非学术学习者和学术学习者。2022 年，学术学习者部分在中东和非洲数字英语学习市场中占有较大的份额。此外，非学术学习者部分细分为企业、私立语言学校和直接面向消费者。此外，直接面向消费者的部分细分为托福、托业、剑桥商务英语证书、雅思等。此外，学术学习者部分细分为 0 - 5、6 - 11、12 - 16、17 - 30 和 30 以上。

根据国家/地区，中东和非洲数字英语学习市场分为沙特阿拉伯、阿联酋、南非和中东及非洲其他地区。 2022 年，沙特阿拉伯占据了中东和非洲数字英语语言学习市场的主导份额。

霍顿·米夫林哈考特公司、麦克米伦、麦格劳希尔教育公司、牛津大学出版社、培生公司、Sanako 公司、剑桥大学出版社、Chegg 公司 Berlitz 公司和 IXL Learning 是中东和非洲数字英语语言学习市场的一些领先公司。

Middle East & Africa Digital English Language Learning Strategic Insights

Strategic insights for Middle East & Africa Digital English Language Learning involve closely monitoring industry trends, consumer behaviours, and competitor actions to identify opportunities for growth. By leveraging data analytics, businesses can anticipate market shifts and make informed decisions that align with evolving customer needs. Understanding these dynamics helps companies adjust their strategies proactively, enhance customer engagement, and strengthen their competitive edge. Building strong relationships with stakeholders and staying agile in response to changes ensures long-term success in any market.

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Middle East & Africa Digital English Language Learning Report Scope

Report Attribute Details
Market size in 2022 US$ 269.04 Million
Market Size by 2030 US$ 934.58 Million
Global CAGR (2022 - 2030) 16.8%
Historical Data 2020-2021
Forecast period 2023-2030
Segments Covered By 产品类型
  • 云和本地
By 业务类型
  • B2B 和 B2C
Regions and Countries Covered 中东和非洲
  • 南非
  • 沙特阿拉伯
  • 阿联酋
  • 中东和非洲其他地区
Market leaders and key company profiles
  • Houghton Mifflin Harcourt Co
  • MACMILLAN
  • McGraw-Hill Education Inc
  • OXFORD UNIVERSITY PRESS
  • Pearson Plc
  • Sanako Corporation
  • CAMBRIDGE UNIVERSITY PRESS
  • Chegg Inc
    		•
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    Middle East & Africa Digital English Language Learning Regional Insights

    The regional scope of Middle East & Africa Digital English Language Learning refers to the geographical area in which a business operates and competes. Understanding regional nuances, such as local consumer preferences, economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved regions or adapting their offerings to meet regional demands. A clear regional focus allows for more effective resource allocation, targeted marketing, and better positioning against local competitors, ultimately driving growth in those specific areas.

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    Identical Market Reports with other Region/Countries

    The List of Companies - Middle East & Africa Digital English Language Learning Market

    1. Houghton Mifflin Harcourt Co 
    2. MACMILLAN 
    3. McGraw-Hill Education Inc 
    4. OXFORD UNIVERSITY PRESS 
    5. Pearson Plc 
    6. Sanako Corporation 
    7. CAMBRIDGE UNIVERSITY PRESS 
    8. Chegg Inc 

    Frequently Asked Questions
    How big is the Middle East & Africa Digital English Language Learning Market?

    The Middle East & Africa Digital English Language Learning Market is valued at US$ 269.04 Million in 2022, it is projected to reach US$ 934.58 Million by 2030.

    What is the CAGR for Middle East & Africa Digital English Language Learning Market by (2022 - 2030)?

    As per our report Middle East & Africa Digital English Language Learning Market, the market size is valued at US$ 269.04 Million in 2022, projecting it to reach US$ 934.58 Million by 2030. This translates to a CAGR of approximately 16.8% during the forecast period.

    What segments are covered in this report?

    The Middle East & Africa Digital English Language Learning Market report typically cover these key segments-

  • 产品类型 (云和本地)
  • 业务类型 (B2B 和 B2C)

    • What is the historic period, base year, and forecast period taken for Middle East & Africa Digital English Language Learning Market?

    The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the Middle East & Africa Digital English Language Learning Market report:

  • Historic Period : 2020-2021
  • Base Year : 2022
  • Forecast Period : 2023-2030
    • Who are the major players in Middle East & Africa Digital English Language Learning Market?

    The Middle East & Africa Digital English Language Learning Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:

  • Houghton Mifflin Harcourt Co
  • MACMILLAN
  • McGraw-Hill Education Inc
  • OXFORD UNIVERSITY PRESS
  • Pearson Plc
  • Sanako Corporation
  • CAMBRIDGE UNIVERSITY PRESS
  • Chegg Inc
    • Who should buy this report?

    The Middle East & Africa Digital English Language Learning Market report is valuable for diverse stakeholders, including:

    • Investors: Provides insights for investment decisions pertaining to market growth, companies, or industry insights. Helps assess market attractiveness and potential returns.
    • Industry Players: Offers competitive intelligence, market sizing, and trend analysis to inform strategic planning, product development, and sales strategies.
    • Suppliers and Manufacturers: Helps understand market demand for components, materials, and services related to concerned industry.
    • Researchers and Consultants: Provides data and analysis for academic research, consulting projects, and market studies.
    • Financial Institutions: Helps assess risks and opportunities associated with financing or investing in the concerned market.

    Essentially, anyone involved in or considering involvement in the Middle East & Africa Digital English Language Learning Market value chain can benefit from the information contained in a comprehensive market report.

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