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欧洲室内骑行软件市场预测至 2028 年 - 按会话类型(单人和团体)、应用(专业培训和健康与健身)和订阅(每月订阅和年度订阅)划分的 COVID-19 影响和区域分析
欧洲室内骑行软件市场预计将从2021年的6675万美元增长到2028年的1.2324亿美元;预计 2021 年至 2028 年复合年增长率为 9.2%。
室内骑行是一种方便有效的在家或健身房锻炼和训练的技术和健身设施。由于久坐的生活方式、不良的饮食习惯、高污染水平以及生活方式病的增加等各种问题,人们非常重视健康和健身。此外,COVID-19 疫情加剧了全球健康问题。出于这些考虑,室内健身器材(例如室内自行车)的普及率猛增。个人、运动员、健身工作室、健身房和其他最终用户对室内自行车、训练器和其他相关设备的需求不断增加,这推动了欧洲室内自行车软件市场的增长。
根据会话类型,欧洲室内骑行软件市场分为单人和团体。根据应用,欧洲室内骑行软件市场分为专业训练和健康健身。根据订阅方式,欧洲室内骑行软件市场分为按月订阅和按年订阅。
COVID-19 大流行的影响关于欧洲室内骑行软件市场
COVID-19 大流行促使欧洲各地的人们重新思考自己在工作、与他人互动和移动时的行为。欧洲拥有德国、英国和法国等众多主要国家,是增长的关键地区。由于创新技术解决方案在众多领域的广泛使用,该地区为欧洲室内骑行软件市场的增长提供了利润丰厚的机会。所有这些提到的国家都有相当多的企业,特别是在医疗保健、健身和培训行业。推动欧洲室内骑行软件市场增长的一些主要因素是使用室内骑行的企业的大量存在以及的高度接受度专业培训师使用此类软件。因此,尽管爆发了新冠肺炎 (COVID-19) 疫情,但预计未来对室内骑行软件的需求将会增加。俄罗斯、英国、西班牙、意大利、德国、土耳其和法国是受 COVID-19 疫情影响的主要国家。为了控制新型冠状病毒的传播,几个欧洲国家的政府已在多个地区实施了数周的封锁/行动限制。不过,众多欧洲主要国家正在逐步放松限制。人们活动和户外活动的限制推动了整个地区对室内骑行设备和软件的需求,促进了欧洲室内骑行软件市场的增长。
欧洲室内骑行软件市场洞察
在新冠疫情期间室内骑行设备的采用激增- 19刺激欧洲室内骑行软件市场需求
室内骑行在健身领域占据主导地位。骑行和健身爱好者一直是室内骑行的主要消费者。人们更喜欢这种有氧运动,因为他们不需要昂贵的自行车工作室会员资格或高价自行车来实现严格的锻炼课程。然而,由于 COVID-19 大流行期间健身房关闭,家庭锻炼变得越来越受欢迎。骑自行车的人也更喜欢在家锻炼作为典型健身方案的替代方案。结果,欧洲企业的销售额大幅增长。例如,Wattbike 报告称,2020 年 3 月的网络会话量增加了 110%,销售活动增加了 250%。 4 月份,其网络会话量增加了 300%,销售活动激增 350%。同样,一些企业利用 COVID-19 的情况来说服人们在长时间呆在家里时保持活跃。在国家管理机构英国自行车协会暂停所有经批准的自行车赛事并对俱乐部骑行施加限制后,RGT Cycling 从 2020 年 12 月起向所有室内自行车爱好者免费提供其所有高级功能,这导致室内自行车的采用率上升
基于会话类型的欧洲室内骑行软件市场洞察
基于会话类型,欧洲室内骑行软件市场分为单人骑行和团体骑行。市场参与者正在大力投资提供综合室内骑行体验,以增强个人骑手在单人或团体比赛中的体验。例如,2019年,Bkool推出了一款集成逼真的直驱室内智能训练器,带有灵活的支架,可以让骑手摆动高达6°的角度。骑车,从而提供增强的整体骑手体验。
基于应用程序的欧洲室内骑行软件市场洞察
根据应用,欧洲室内骑行软件分为专业训练和健康健身。室内骑行软件供应商不断升级其解决方案,以通过应用程序提供解决方案,并为个性化锻炼课程提供明确的训练目标。它允许骑手通过订阅针对骑手目标赛事量身定制的训练计划来进行锻炼。室内骑行软件主要被专业教练和健康与健身人士采用。健身中心进行团体和个人训练。
基于订阅的欧洲室内骑行软件市场洞察
基于订阅方面,欧洲室内骑行软件市场分为按月订阅和按年订阅。客户计费定期提供许多好处。因此,许多早期使用一次付费、永久使用模式的组织现在转向订阅业务模式。凭借定期计费模式以及高收入和客户生命周期价值 (CLV),该业务在未来几年可能会实现大幅持续增长。
战略见解强>
欧洲室内自行车软件市场的参与者采取各种策略,如合并、收购和市场举措来维持其市场地位。下面列出了主要市场参与者的一些进展:
- 2020 年,IRONSTAR 与 Rouvy 合作,在数字自行车平台上添加了一些独特的自行车课程。
- 2020 年,Tour des Stations 宣布与 Rouvy 建立多年合作伙伴关系。作为官方训练合作伙伴,Rouvy 将在其平台上提供 Tour des Stations 多达 11 个主要爬坡项目。
欧洲室内骑行软件市场已细分如下所述:
按会话类型
- 独奏
- 群组
按应用
- 专业培训
- 健康与健身
通过订阅
- 每月订阅
- 年度订阅
公司简介
- BKOOL, SL
- Body Bike International A/S
- Garmin Ltd.
- Kinomap
- Wahoo Fitness
- Strava, Inc.
- SpiviTech Ltd.
- VirtualTraining sro VirtualTraining sro span>
- Stages Indoor Cycling LLC
- Zwift Inc
1. Introduction
1.1 Scope of the Study
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
1.3.1 Europe Indoor Cycling Software Market – By Session Type
1.3.2 Europe Indoor Cycling Software Market – By Application
1.3.3 Europe Indoor Cycling Software Market – By Subscription
1.3.4 Europe Indoor Cycling Software Market – By Country
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Europe Indoor Cycling Software Market Landscape
4.1 Market Overview
4.2 PEST Analysis
4.2.1 Europe
4.3 Ecosystem Analysis
4.4 Expert Opinion
5. Europe Indoor Cycling Software Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Surging Adoption of Indoor Cycling Equipment Amid COVID-19
5.1.2 Growing Number of Patients with Chronic Diseases
5.2 Market Restraints
5.2.1 Hesitation in Adopting Indoor Fitness Regime
5.3 Market Opportunities
5.3.1 Increasing Awareness About Benefits of Cycling
5.4 Future Trends
5.4.1 Advanced Technology Integration for Enhanced Capabilities
5.5 Impact Analysis of Drivers and Restraints
6. Europe Indoor Cycling Software Market – Europe Market Analysis
6.1 Overview
6.2 Europe Indoor Cycling Software Market Forecast and Analysis
6.3 Market Positioning- Top Five Players
7. Europe Indoor Cycling Software Market Analysis – By Session Type
7.1 Overview
7.2 Europe Indoor Cycling Software, by Session Type (2020 and 2028)
7.3 Solo
7.3.1 Overview
7.3.2 Solo: Europe Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
7.4 Group
7.4.1 Overview
7.4.2 Group: Europe Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
8. Europe Indoor Cycling Software Market – By Application
8.1 Overview
8.2 Europe Indoor Cycling Software, by Application (2020 and 2028)
8.3 Professional Training
8.3.1 Overview
8.3.2 Professional Training: Europe Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
8.4 Health and Fitness
8.4.1 Overview
8.4.2 Health and Fitness: Europe Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
9. Europe Indoor Cycling Software Market – By Subscription
9.1 Overview
9.2 Europe Indoor Cycling Software, by Subscription (2020 and 2028)
9.3 Monthly Subscription
9.3.1 Overview
9.3.2 Monthly Subscription: Europe Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
9.4 Annual Subscription
9.4.1 Overview
9.4.2 Annual Subscription: Europe Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
10. Europe Indoor Cycling Software Market – Country Analysis
10.1 Overview
10.2 Europe Indoor Cycling Software Market Breakdown, by Country
10.2.1 Germany: Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
10.2.1.1 Germany: Indoor Cycling Software Market, by Session Type
10.2.1.2 Germany: Indoor Cycling Software Market, by Application
10.2.1.3 Germany: Indoor Cycling Software Market, by Subscription
10.2.2 France: Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
10.2.2.1 France: Indoor Cycling Software Market, by Session Type
10.2.2.2 France: Indoor Cycling Software Market, by Application
10.2.2.3 France: Indoor Cycling Software Market, by Subscription
10.2.3 Italy: Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
10.2.3.1 Italy: Indoor Cycling Software Market, by Session Type
10.2.3.2 Italy: Indoor Cycling Software Market, by Application
10.2.3.3 Italy: Indoor Cycling Software Market, by Subscription
10.2.4 UK: Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
10.2.4.1 UK: Indoor Cycling Software Market, by Session Type
10.2.4.2 UK: Indoor Cycling Software Market, by Application
10.2.4.3 UK: Indoor Cycling Software Market, by Subscription
10.2.5 Russia: Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
10.2.5.1 Russia: Indoor Cycling Software Market, by Session Type
10.2.5.2 Russia: Indoor Cycling Software Market, by Application
10.2.5.3 Russia: Indoor Cycling Software Market, by Subscription
10.2.6 Rest of Europe: Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
10.2.6.1 Rest of Europe: Indoor Cycling Software Market, by Session Type
10.2.6.2 Rest of Europe: Indoor Cycling Software Market, by Application
10.2.6.3 Rest of Europe: Indoor Cycling Software Market, by Subscription
11. Europe Indoor Cycling Software Market - COVID-19 Impact Analysis
11.1 Overview
12. Europe Indoor Cycling Software Market-Industry Landscape
12.1 Overview
12.2 Market Initiative
13. Company Profiles
13.1 BKOOL, S.L.
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 Body Bike International A/S
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 Garmin Ltd.
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.3.6 Key Developments
13.4 Kinomap
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
13.5 Wahoo Fitness
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.5.6 Key Developments
13.6 Strava, Inc.
13.6.1 Key Facts
13.6.2 Business Description
13.6.3 Products and Services
13.6.4 Financial Overview
13.6.5 SWOT Analysis
13.6.6 Key Developments
13.7 SpiviTech Ltd.
13.7.1 Key Facts
13.7.2 Business Description
13.7.3 Products and Services
13.7.4 Financial Overview
13.7.5 SWOT Analysis
13.7.6 Key Developments
13.8 VirtualTraining s.r.o.
13.8.1 Key Facts
13.8.2 Business Description
13.8.3 Products and Services
13.8.4 Financial Overview
13.8.5 SWOT Analysis
13.8.6 Key Developments
13.9 Stages Indoor Cycling LLC
13.9.1 Key Facts
13.9.2 Business Description
13.9.3 Products and Services
13.9.4 Financial Overview
13.9.5 SWOT Analysis
13.9.6 Key Developments
13.10 Zwift Inc.
13.10.1 Key Facts
13.10.2 Business Description
13.10.3 Products and Services
13.10.4 Financial Overview
13.10.5 SWOT Analysis
13.10.6 Key Developments
14. Appendix
14.1 About The Insight Partners
14.2 Glossary
LIST OF TABLES
Table 1. Europe Indoor Cycling Software Market, Revenue and Forecast, 2019–2028 (US$ Mn)
Table 2. Germany: Indoor Cycling Software Market, by Session Type –Revenue and Forecast to 2028 (US$ Million)
Table 3. Germany: Indoor Cycling Software Market, by Application –Revenue and Forecast to 2028 (US$ Million)
Table 4. Germany: Indoor Cycling Software Market, by Subscription–Revenue and Forecast to 2028 (US$ Million)
Table 5. France: Indoor Cycling Software Market, by Session Type –Revenue and Forecast to 2028 (US$ Million)
Table 6. France: Indoor Cycling Software Market, by Application –Revenue and Forecast to 2028 (US$ Million)
Table 7. France: Indoor Cycling Software Market, by Subscription–Revenue and Forecast to 2028 (US$ Million)
Table 8. Italy: Indoor Cycling Software Market, by Session Type –Revenue and Forecast to 2028 (US$ Million)
Table 9. Italy: Indoor Cycling Software Market, by Application –Revenue and Forecast to 2028 (US$ Million)
Table 10. Italy: Indoor Cycling Software Market, by Subscription–Revenue and Forecast to 2028 (US$ Million)
Table 11. UK: Indoor Cycling Software Market, by Session Type –Revenue and Forecast to 2028 (US$ Million)
Table 12. UK: Indoor Cycling Software Market, by Application –Revenue and Forecast to 2028 (US$ Million)
Table 13. UK: Indoor Cycling Software Market, by Subscription–Revenue and Forecast to 2028 (US$ Million)
Table 14. Russia: Indoor Cycling Software Market, by Session Type –Revenue and Forecast to 2028 (US$ Million)
Table 15. Russia: Indoor Cycling Software Market, by Application –Revenue and Forecast to 2028 (US$ Million)
Table 16. Russia: Indoor Cycling Software Market, by Subscription–Revenue and Forecast to 2028 (US$ Million)
Table 17. Rest of Europe: Indoor Cycling Software Market, by Session Type –Revenue and Forecast to 2028 (US$ Million)
Table 18. Rest of Europe: Indoor Cycling Software Market, by Application –Revenue and Forecast to 2028 (US$ Million)
Table 19. Rest of Europe: Indoor Cycling Software Market, by Subscription–Revenue and Forecast to 2028 (US$ Million)
Table 20. Glossary of Terms, Europe Indoor Cycling Software Market
LIST OF FIGURES
Figure 1. Europe Indoor Cycling Software Market Segmentation
Figure 2. Europe Indoor Cycling Software Market Overview
Figure 3. Europe Indoor Cycling Software Market, By Session Type
Figure 4. Europe Indoor Cycling Software Market, By Application
Figure 5. Europe Indoor Cycling Software Market, By Subscription
Figure 6. Europe Indoor Cycling Software Market, By Country
Figure 7. Europe – PEST Analysis
Figure 8. Europe Indoor Cycling Software Market: Ecosystem Analysis
Figure 9. Expert Opinion
Figure 10. Europe Indoor Cycling Software Market Impact Analysis of Drivers and Restraints
Figure 11. Europe Indoor Cycling Software Market, Forecast and Analysis (US$ Mn)
Figure 12. Market Positioning- Top Five Players
Figure 13. Europe Indoor Cycling Software Market Revenue Share, by Session Type (2020 and 2028)
Figure 14. Solo: Europe Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 15. Group: Europe Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 16. Europe Indoor Cycling Software Market Revenue Share, by Application (2020 and 2028)
Figure 17. Professional Training: Europe Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 18. Health and Fitness: Europe Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 19. Europe Indoor Cycling Software Market Revenue Share, by Subscription (2020 and 2028)
Figure 20. Monthly Subscription: Europe Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 21. Annual Subscription: Europe Indoor Cycling Software Market– Revenue and Forecast to 2028 (US$ Million)
Figure 22. Europe Indoor Cycling Software Market Revenue Share, By Country (2020 and 2028)
Figure 23. Germany: Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 24. France: Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 25. Italy: Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 26. UK: Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 27. Russia: Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 28. Rest of Europe: Indoor Cycling Software Market – Revenue and Forecast to 2028 (US$ Million)
Figure 29. Impact of COVID-19 Pandemic in Europe Country Markets
The List of Companies - Europe Indoor Cycling Software Market
- BKOOL, S.L.
- Body Bike International A/S
- Garmin Ltd.
- Kinomap
- Wahoo Fitness
- Strava, Inc.
- SpiviTech Ltd.
- VirtualTraining s.r.o.
- Stages Indoor Cycling LLC
- Zwift Inc.
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the Europe indoor cycling software market
- Highlights key business priorities in order to assist companies to realign their business strategies
- The key findings and recommendations highlight crucial progressive industry trends in the Europe indoor cycling software market, thereby allowing players across the value chain to develop effective long-term strategies
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
- Scrutinize in-depth Europe market trends and outlook coupled with the factors driving the market, as well as those hindering it
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing and distribution