欧洲活动应用程序市场预测至 2028 年 - COVID-19 影响和区域分析(按类型)(企业活动应用程序、混合应用程序、公司会议应用程序、会议应用程序、贸易展览应用程序、节日应用程序和体育赛事应用程序)、操作系统(iOS、 Android 和基于 Web 的)和最终用户(活动组织者和策划者、企业、政府、教育机构等)

Historic Data: 2020-2021   |   Base Year: 2022   |   Forecast Period: 2023-2028


No. of Pages: 130    |    Report Code: BMIRE00028208    |    Category: Technology, Media and Telecommunications

Europe Event Apps Market

欧洲活动应用市场预计将从 2022 年的 4.3252 亿美元增长到 2028 年的 9.1372 亿美元。预计 2022 年至 2028 年复合年增长率为 13.3%。< /strong>

 

虚拟和混合活动将推动欧洲活动应用市场

 

软件公司 Bizzabo 提供易于使用的赞助商资料,使获得赞助变得更加容易。 Eventtia 提供了一个混合活动平台,其设施可以吸引更广泛的受众,使他们能够面对面或远程保持联系。领先的混合和虚拟活动平台提供商 Communique Conferencing, Inc. 于 2021 年 11 月为 Apple 和 Android 用户推出了一体化虚拟和混合活动移动应用程序。该移动应用程序是虚拟活动平台的扩展,其功能包括与会者亲自签到、联网、交换名片和实时查看会话。这些因素促进了虚拟和混合活动的增长,推动了欧洲活动应用程序市场的增长。

 

欧洲活动应用程序市场概述

 

会议/研讨会、品牌推广、员工培训等企业活动数量大幅增加;旅游和酒店业的快速发展;欧洲 IT 中心的扩张正在推动该地区活动市场的增长。推动市场发展的其他重要因素包括商务旅行的增加、商务旅行者对休闲旅行的偏好转变、城市化进程的扩大以及可支配收入的增加。商务会议、峰会、研讨会等商业活动的兴起推动了对活动策划者、活动管理服务提供商、家具和设备租赁服务以及其他企业活动组件的需求。此外,欧洲活动应用程序市场的增长得益于能够处理整个活动的一流技术的不断部署。市场参与者的创新举措,例如营销计划和数字活动,在很大程度上促进了欧洲活动行业的快速扩张。此外,由于各种展览的赞助、收入和出席率的增加,活动行业预计将得到发展。欧洲的公司非常注重成本。因此,他们更喜欢在中型场地举办活动、会议和聚会。欧洲已成功获得国际协会会议,德国、西班牙等许多国家都是有吸引力的会议举办地。默克集团是一家总部位于德国的跨国科技企业,赞助教育、体育和文化活动,包括音乐节、音乐会和艺术展览,例如黑森州最大的音乐节。此外,由于大数据分析的应用不断增长,预计欧洲的欧洲活动应用市场在预测期内将发生重大变化。大数据分析使该地区的参展商能够制定经过充分研究的营销计划、数字活动和有效的方法来促进市场增长。企业正在转向大数据来提供重要的业务分析,以在竞争中保持领先地位。获得的信息有助于改善物流规划、增加赞助选择、提高活动参与度、增加收入并提高展览出席率。此外,欧洲企业已经认识到需要采用互联方法来满足客户和行业需求。展览使用网络和移动解决方案将消费者和供应商连接到全年数字市场。这些解决方案提供了许多贸易和网络机会,并将展览作为一种有利可图的营销媒介进行推广。所有这些因素都对欧洲的欧洲活动应用市场做出了贡献。

 

欧洲活动应用市场收入和 2028 年预测(百万美元)

欧洲活动应用市场细分

欧洲活动应用市场按类型、操作系统、最终用户和国家/地区进行细分。

 

根据类型,欧洲活动应用程序市场分为企业活动应用程序、混合应用程序、公司会议应用程序、会议应用程序、贸易展览应用程序、节日应用程序和体育赛事应用程序。 2022 年,企业活动应用细分市场在欧洲活动应用市场中占据最大份额。

 

根据操作系统,欧洲活动应用程序市场分为 iOS、Android 和基于 Web 的应用程序市场。 2022 年,Android 细分市场在欧洲汽车护理产品市场占据最大份额。

 

根据最终用户,欧洲活动应用程序市场分为活动组织者和策划者、企业、政府、教育等。 2022 年,活动组织者和策划者细分市场在欧洲活动应用市场中占据最大份额。

 

根据国家/地区,欧洲活动应用程序市场分为德国、英国、法国、意大利、俄罗斯和欧洲其他国家。 2022 年,意大利细分市场在欧洲活动应用市场中占据最大份额。

 

Cvent Inc.;埃文尼姆; Eventbase 技术公司;直播风暴公司;会议申请; ON24 公司;找到我;网讯活动;哇哇;和 Yapp Inc. 是欧洲活动应用市场的领先公司。



Europe Event Apps Strategic Insights

Strategic insights for Europe Event Apps involve closely monitoring industry trends, consumer behaviours, and competitor actions to identify opportunities for growth. By leveraging data analytics, businesses can anticipate market shifts and make informed decisions that align with evolving customer needs. Understanding these dynamics helps companies adjust their strategies proactively, enhance customer engagement, and strengthen their competitive edge. Building strong relationships with stakeholders and staying agile in response to changes ensures long-term success in any market.

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Europe Event Apps Report Scope

Report Attribute Details
Market size in 2022 US$ 432.52 Million
Market Size by 2028 US$ 913.72 Million
Global CAGR (2022 - 2028) 13.3%
Historical Data 2020-2021
Forecast period 2023-2028
Segments Covered By 类型
  • 企业活动应用程序
  • 混合应用程序
  • 企业会议应用程序
  • 会议应用程序
  • 贸易展应用程序
  • 节日应用程序
  • 体育赛事应用程序
By 操作系统
  • iOS
  • Android
  • 基于 Web
By 最终用户
  • 活动组织者和策划者
  • 企业
  • 政府
  • 教育机构
Regions and Countries Covered 欧洲
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 意大利
  • 欧洲其他地区
Market leaders and key company profiles
  • Cvent Inc.
  • Evenium
  • Eventbase Technology Inc.
  • Livestorm Inc
  • Meeting Application
  • ON24, Inc.
  • SpotMe
  • WebEx Events
  • Whova
  • Yapp Inc.
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    Europe Event Apps Regional Insights

    The regional scope of Europe Event Apps refers to the geographical area in which a business operates and competes. Understanding regional nuances, such as local consumer preferences, economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved regions or adapting their offerings to meet regional demands. A clear regional focus allows for more effective resource allocation, targeted marketing, and better positioning against local competitors, ultimately driving growth in those specific areas.

    geography/europe-event-apps-market-geography.webp
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    The List of Companies - Europe Event Apps Market

    1. Cvent Inc.
    2. Evenium
    3. Eventbase Technology Inc.
    4. Livestorm Inc
    5. Meeting Application
    6. ON24, Inc.
    7. SpotMe
    8. WebEx Events
    9. Whova
    10. Yapp Inc.
    Frequently Asked Questions
    How big is the Europe Event Apps Market?

    The Europe Event Apps Market is valued at US$ 432.52 Million in 2022, it is projected to reach US$ 913.72 Million by 2028.

    What is the CAGR for Europe Event Apps Market by (2022 - 2028)?

    As per our report Europe Event Apps Market, the market size is valued at US$ 432.52 Million in 2022, projecting it to reach US$ 913.72 Million by 2028. This translates to a CAGR of approximately 13.3% during the forecast period.

    What segments are covered in this report?

    The Europe Event Apps Market report typically cover these key segments-

  • 类型 (企业活动应用程序, 混合应用程序, 企业会议应用程序, 会议应用程序, 贸易展应用程序, 节日应用程序, 体育赛事应用程序)
  • 操作系统 (iOS, Android, 基于 Web)
  • 最终用户 (活动组织者和策划者, 企业, 政府, 教育机构)
  • What is the historic period, base year, and forecast period taken for Europe Event Apps Market?

    The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the Europe Event Apps Market report:

  • Historic Period : 2020-2021
  • Base Year : 2022
  • Forecast Period : 2023-2028
  • Who are the major players in Europe Event Apps Market?

    The Europe Event Apps Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:

  • Cvent Inc.
  • Evenium
  • Eventbase Technology Inc.
  • Livestorm Inc
  • Meeting Application
  • ON24, Inc.
  • SpotMe
  • WebEx Events
  • Whova
  • Yapp Inc.
  • Who should buy this report?

    The Europe Event Apps Market report is valuable for diverse stakeholders, including:

    • Investors: Provides insights for investment decisions pertaining to market growth, companies, or industry insights. Helps assess market attractiveness and potential returns.
    • Industry Players: Offers competitive intelligence, market sizing, and trend analysis to inform strategic planning, product development, and sales strategies.
    • Suppliers and Manufacturers: Helps understand market demand for components, materials, and services related to concerned industry.
    • Researchers and Consultants: Provides data and analysis for academic research, consulting projects, and market studies.
    • Financial Institutions: Helps assess risks and opportunities associated with financing or investing in the concerned market.

    Essentially, anyone involved in or considering involvement in the Europe Event Apps Market value chain can benefit from the information contained in a comprehensive market report.