欧洲帽子市场预测至 2031 年 - 区域分析 - 按类型（帽子）、材料（涤纶、棉、皮革、混纺等）、最终用户（男士、女士、中性和儿童）和分销渠道（超市和大卖场、专卖店、网上零售等）
名人和社交媒体影响力的增强推动了欧洲帽子市场的发展
全球化以及互联网和智能手机的普及促使人们越来越意识到服装行业的最新趋势。Instagram、YouTube、Facebook 和 Snapchat 等社交媒体平台上的许多时尚影响者分享造型教程、评分和产品链接，从而影响消费者的购买决策。社交媒体强烈地影响着人们的生活方式，许多人试图模仿名人和他们的生活水平以跟上最新的市场趋势；这极大地影响了消费者的购买行为。此外，随着人们越来越注重自我形象，人们根据社交媒体上的最新时尚趋势，在帽子、围巾和流行鞋类等时尚配饰上花钱。一些帽子制造商正在投资名人代言，以提升品牌形象并促进产品销售。
吉吉·哈迪德、肯达尔·詹娜和蕾哈娜等新时代名人和时尚偶像将时尚帽子与休闲和高级时装搭配在一起，展示了这种配饰无与伦比的适应性。社交媒体影响者正在利用 TikTok、Instagram 和 Snapchat 等社交媒体平台展示各种帽子，包括街头服饰、流行文化服装、波西米亚风、休闲装和各种其他美学中的渔夫帽、卡车司机帽和棒球帽——这激发了新一代粉丝的时尚感。因此，全球社交媒体和名人影响力的不断增强正在促进帽子市场的增长。
欧洲帽子市场概览
巴黎、米兰和伦敦等著名时尚之都的存在极大地影响了消费者对时尚和服装行业的偏好和趋势。这些城市处于全球时尚的前沿，高度注重提升风格和创新。因此，帽子已成为欧洲时尚界不可或缺的配饰，设计师和有影响力的人将它们融入时装秀造型和街头风格服装中。与高端时尚的联系提升了帽子的吸引力，推动了欧洲各地注重时尚的消费者对它们的需求。
此外，欧洲多样化的户外生活方式也使帽子越来越受欢迎。该地区的许多组织举办各种户外娱乐活动，如瑞士滑雪、苏格兰高地徒步旅行或在希腊海滩上休闲，帽子成为抵御灰尘和阳光等元素的必备品。专为户外活动设计的帽子不仅具有防晒、保暖等功能性优势，还迎合了户外运动爱好者的审美偏好，从而推动了市场对产品的需求。
此外，欧洲丰富的文化遗产和传统是影响帽子需求的主要因素之一。许多欧洲国家都有与特定类型的帽子相关的数百年习俗和文化习俗。例如，英国的圆顶礼帽和法国的贝雷帽象征着民族认同和传统。此外，宗教仪式、节日和典礼通常涉及精美的帽子，这进一步刺激了对帽子作为文化文物和礼仪配饰的需求。
此外，欧洲各城市的都市街头服饰文化也助长了帽子需求的激增。从伦敦充满活力的街头市场到柏林的地下时尚界，生活在这些城市的人们都采用休闲而时尚的穿衣方式。帽子是常见的街头服饰，为佩戴者带来酷炫前卫的美感。此外，帽子也是追求时尚的城市居民的首选配饰。
欧洲旅游业的蓬勃发展带动了帽子销量的增长。每年，数以百万计的游客前往欧洲，探索其历史地标、文化景点和风景如画的风景。印有城市名称、地标和图案的帽子是旅行者纪念欧洲冒险之旅的热门纪念品。因此，游客日益增长的需求，加上当地消费者的偏好，促进了欧洲帽子市场的整体增长。
欧洲帽子市场收入及预测至 2031 年（百万美元）
欧洲帽子市场细分
欧洲帽子市场分为类型、材料、最终用户、分销渠道和国家。
根据类型，欧洲帽子市场分为帽子和帽子。帽子部分在 2023 年占据了欧洲帽子和帽子的较大市场份额。
就材料而言，欧洲帽子和帽子市场细分为聚酯纤维、棉、皮革、混纺等。棉质部分在 2023 年占据了欧洲帽子和帽子的最大市场份额。
按最终用户划分，欧洲帽子和帽子市场分为传统男士、女士、中性和儿童。男士部分在 2023 年占据了欧洲帽子和帽子的最大市场份额。
根据分销渠道，欧洲帽子和帽子市场分为超市和大卖场、专卖店、在线零售等。 2023 年，专卖店部门占据了欧洲帽子市场的最大份额。
按国家/地区划分，欧洲帽子市场分为德国、英国、法国、俄罗斯、意大利和欧洲其他地区。2023 年，欧洲其他地区占据了欧洲帽子市场的主导地位。
Nike Inc、Adidas AG、Under Armour Inc、H&M Hennes & Mauritz AB、New Era Cap、Puma SE、ADER、YUPOONG INC 和 Levi Strauss & Co 是欧洲帽子市场的一些领先公司。
TABLE OF CONTENTS
1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Market Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
3.4 Limitation and Assumptions
4. Europe Caps and Hats Market Landscape
4.1 Market Overview
4.2 Porter's Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 Threat of New Entrants
4.2.4 Competitive Rivalry
4.2.5 Threat of Substitutes
4.3 Ecosystem Analysis
4.3.1 Raw Material Suppliers:
4.3.2 Manufacturers:
4.3.3 Retailers:
5. Europe Caps and Hats Market - Key Market Dynamics
5.1 Market Drivers
5.1.1 Growth of Fashion & Apparel Industry
5.1.2 Increasing Celebrity and Social Media Influence
5.2 Market Restraints
5.2.1 Presence of Unorganized Market and Counterfeit Products
5.3 Market Opportunities
5.3.1 Focus on Sustainable Fabrics for Caps and Hats
5.4 Future Trends
5.4.1 Popularity of Bucket Hats and Baseball Caps
5.5 Impact of Drivers and Restraints:
6. Caps and Hats Market - Europe Market Analysis
6.1 Europe Caps and Hats Market Revenue (US$ Million), 2020-2031
6.2 Europe Caps and Hats Market Forecast Analysis
7. Europe Caps and Hats Market Analysis - by Type
7.1 Caps
7.1.1 Overview
7.1.2 Caps: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
7.2 Hats
7.2.1 Overview
7.2.2 Hats: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
8. Europe Caps and Hats Market Analysis - by Material
8.1 Polyester
8.1.1 Overview
8.1.2 Polyester: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
8.2 Cotton
8.2.1 Overview
8.2.2 Cotton: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
8.3 Leather
8.3.1 Overview
8.3.2 Leather: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
8.4 Blends
8.4.1 Overview
8.4.2 Blends: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
8.5 Others
8.5.1 Overview
8.5.2 Others: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
9. Europe Caps and Hats Market Analysis - by End User
9.1 Men
9.1.1 Overview
9.1.2 Men: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
9.2 Women
9.2.1 Overview
9.2.2 Women: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
9.3 Unisex
9.3.1 Overview
9.3.2 Unisex: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
9.4 Kids
9.4.1 Overview
9.4.2 Kids: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
10. Europe Caps and Hats Market Analysis - by Distribution Channel
10.1 Supermarket and Hypermarket
10.1.1 Overview
10.1.2 Supermarket and Hypermarket: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
10.2 Specialty Stores
10.2.1 Overview
10.2.2 Specialty Stores: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
10.3 Online Retail
10.3.1 Overview
10.3.2 Online Retail: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
10.4 Others
10.4.1 Overview
10.4.2 Others: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
11. Europe Caps and Hats Market - Country Analysis
11.1 Europe
11.1.1 Europe: Caps and Hats Market - Revenue and Forecast Analysis - by Country
11.1.1.1 Europe: Caps and Hats Market - Revenue and Forecast Analysis - by Country
11.1.1.2 Germany: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
11.1.1.2.1 Germany: Caps and Hats Market Breakdown, by Type
11.1.1.2.2 Germany: Caps and Hats Market Breakdown, by Material
11.1.1.2.3 Germany: Caps and Hats Market Breakdown, by End User
11.1.1.2.4 Germany: Caps and Hats Market Breakdown, by Distribution Channel
11.1.1.3 UK: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
11.1.1.3.1 UK: Caps and Hats Market Breakdown, by Type
11.1.1.3.2 UK: Caps and Hats Market Breakdown, by Material
11.1.1.3.3 UK: Caps and Hats Market Breakdown, by End User
11.1.1.3.4 UK: Caps and Hats Market Breakdown, by Distribution Channel
11.1.1.4 France: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
11.1.1.4.1 France: Caps and Hats Market Breakdown, by Type
11.1.1.4.2 France: Caps and Hats Market Breakdown, by Material
11.1.1.4.3 France: Caps and Hats Market Breakdown, by End User
11.1.1.4.4 France: Caps and Hats Market Breakdown, by Distribution Channel
11.1.1.5 Italy: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
11.1.1.5.1 Italy: Caps and Hats Market Breakdown, by Type
11.1.1.5.2 Italy: Caps and Hats Market Breakdown, by Material
11.1.1.5.3 Italy: Caps and Hats Market Breakdown, by End User
11.1.1.5.4 Italy: Caps and Hats Market Breakdown, by Distribution Channel
11.1.1.6 Russia: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
11.1.1.6.1 Russia: Caps and Hats Market Breakdown, by Type
11.1.1.6.2 Russia: Caps and Hats Market Breakdown, by Material
11.1.1.6.3 Russia: Caps and Hats Market Breakdown, by End User
11.1.1.6.4 Russia: Caps and Hats Market Breakdown, by Distribution Channel
11.1.1.7 Rest of Europe: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
11.1.1.7.1 Rest of Europe: Caps and Hats Market Breakdown, by Type
11.1.1.7.2 Rest of Europe: Caps and Hats Market Breakdown, by Material
11.1.1.7.3 Rest of Europe: Caps and Hats Market Breakdown, by End User
11.1.1.7.4 Rest of Europe: Caps and Hats Market Breakdown, by Distribution Channel
12. Competitive Landscape
12.1 Heat Map Analysis by Key Players
12.2 Company Positioning & Concentration
13. Company Profiles
13.1 Nike Inc
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 Adidas AG
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 Under Armour Inc
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.3.6 Key Developments
13.4 H&M Hennes & Mauritz AB
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
13.5 New Era Cap
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.5.6 Key Developments
13.6 Puma SE
13.6.1 Key Facts
13.6.2 Business Description
13.6.3 Products and Services
13.6.4 Financial Overview
13.6.5 SWOT Analysis
13.6.6 Key Developments
13.7 ADER
13.7.1 Key Facts
13.7.2 Business Description
13.7.3 Products and Services
13.7.4 Financial Overview
13.7.5 SWOT Analysis
13.7.6 Key Developments
13.8 YUPOONG INC
13.8.1 Key Facts
13.8.2 Business Description
13.8.3 Products and Services
13.8.4 Financial Overview
13.8.5 SWOT Analysis
13.8.6 Key Developments
13.9 Levi Strauss & Co
13.9.1 Key Facts
13.9.2 Business Description
13.9.3 Products and Services
13.9.4 Financial Overview
13.9.5 SWOT Analysis
13.9.6 Key Developments
13.10 Hooey
13.10.1 Key Facts
13.10..2 Business Description
13.10.3 Products and Services
13.10.4 Financial Overview
13.10.5 SWOT Analysis
13.10.6 Key Developments
14. Appendix
14.1 About The Insight Partners
List of Tables
Table 1. Europe Caps and Hats Market Segmentation
Table 2. Europe Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Table 3. Europe Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by Type
Table 4. Europe Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by Material
Table 5. Europe Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by End User
Table 6. Europe Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million) - by Distribution Channel
Table 7. Europe: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Country
Table 8. Germany: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Type
Table 9. Germany: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Material
Table 10. Germany: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by End User
Table 11. Germany: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Distribution Channel
Table 12. UK: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Type
Table 13. UK: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Material
Table 14. UK: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by End User
Table 15. UK: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Distribution Channel
Table 16. France: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Type
Table 17. France: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Material
Table 18. France: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by End User
Table 19. France: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Distribution Channel
Table 20. Italy: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Type
Table 21. Italy: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Material
Table 22. Italy: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by End User
Table 23. Italy: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Distribution Channel
Table 24. Russia: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Type
Table 25. Russia: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Material
Table 26. Russia: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by End User
Table 27. Russia: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Distribution Channel
Table 28. Rest of Europe: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Type
Table 29. Rest of Europe: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Material
Table 30. Rest of Europe: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by End User
Table 31. Rest of Europe: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million) - by Distribution Channel
List of Figures
Figure 1. Europe Caps and Hats Market Segmentation, by Country
Figure 2. Porter's Analysis
Figure 3. Ecosystem: Europe Caps and Hats Market
Figure 4. Europe Caps and Hats Market - Key Market Dynamics
Figure 5. Impact Analysis of Drivers and Restraints
Figure 6. Europe Caps and Hats Market Revenue (US$ Million), 2020-2031
Figure 7. Europe Caps and Hats Market Share (%) - by Type (2023 and 2031)
Figure 8. Caps: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 9. Hats: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 10. Europe Caps and Hats Market Share (%) - by Material (2023 and 2031)
Figure 11. Polyester: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 12. Cotton: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 13. Leather: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 14. Blends: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 15. Others: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 16. Europe Caps and Hats Market Share (%) - by End User (2023 and 2031)
Figure 17. Men: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 18. Women: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 19. Unisex: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 20. Kids: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 21. Europe Caps and Hats Market Share (%) - by Distribution Channel (2023 and 2031)
Figure 22. Supermarket and Hypermarket: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 23. Specialty Stores: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 24. Online Retail: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 25. Others: Caps and Hats Market - Revenue and Forecast to 2031 (US$ Million)
Figure 26. Europe: Caps and Hats Market Revenue, by Key Countries, (2023) (US$ Mn)
Figure 27. Europe: Caps and Hats Market Breakdown, by Key Countries, 2023 and 2031 (%)
Figure 28. Germany: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million)
Figure 29. UK: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million)
Figure 30. France: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million)
Figure 31. Italy: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million)
Figure 32. Russia: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million)
Figure 33. Rest of Europe: Caps and Hats Market - Revenue and Forecast to 2031(US$ Million)
Figure 34. Heat Map Analysis by Key Players
Figure 35. Company Positioning & Concentration
- Nike Inc
- Adidas AG
- Under Armour Inc
- H&M Hennes & Mauritz AB
- New Era Cap
- Puma SE
- ADER
- YUPOONG INC
- Levi Strauss & Co
- Hooey
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Europe caps and hats market.
- Highlights key business priorities in order to assist companies to realign their business strategies.
- The key findings and recommendations highlight crucial progressive industry trends in the Europe caps and hats market, thereby allowing players across the value chain to develop effective long-term strategies.
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
- Scrutinize in-depth Europe market trends and outlook coupled with the factors driving the Europe caps and hats market, as well as those hindering it.
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution.