欧洲运动休闲市场预测至 2028 年 - COVID-19 影响和区域分析(按类型(上衣、下装、鞋类等)、类别(男装、女装、男女通用和儿童)和分销渠道(超市和大卖场、专卖店、网上零售及其他)

Historic Data: 2019-2020   |   Base Year: 2021   |   Forecast Period: 2022-2028


No. of Pages: 116    |    Report Code: BMIRE00025008    |    Category: Consumer Goods

Europe Athleisure Market

欧洲运动休闲市场预计将从 2021 年的1.1426 亿美元增长到224.63 美元到 2028 年,预计将达到 100 万。预计 2021 年至 2028 年复合年增长率为 10.1%。

在 COVID-19 大流行期间,消费者的偏好日益增强希望时尚界人士采取负责任的行动,并考虑其业务对社会和环境的影响。麦肯锡公司 2020 年 4 月对 2,000 多名英国和德国消费者进行的一项调查显示,67% 的人认为使用可持续材料是重要的购买因素,63% 的人认为品牌对可持续发展的宣传是重要的购买因素出色地。因此,由于时尚界可持续发展趋势的兴起,越来越多的消费者需要可持续、耐用且由优质材料制成的运动休闲服。

 

制造商还致力于缩小时尚与创新功能设计之间的差距,并为消费者提供可持续的运动休闲。例如,运动休闲制造公司 HanesBrands 启动了一项广泛的 2030 年全球可持续发展目标,根据该目标,该公司将重点消除所有一次性塑料并将包装重量减轻 25%,同时转向 100% 再生聚酯纤维和他们的服装采用可持续来源的棉花。与此同时,耐克公司发起了零碳和零废物运动。该运动包括使用可持续材料来制造鞋类和运动服。因此,未来几年,对可持续运动休闲的需求预计将增长,这将导致制造商加大对可持续运动休闲的开发力度。

 

< p>凭借新功能和技术,供应商可以吸引新客户并扩大其在新兴市场的足迹。这一因素可能会在预测期内推动欧洲运动休闲市场实现大幅复合年增长率。

 

欧洲运动休闲市场收入和到 2028 年的预测(百万美元)

欧洲运动休闲市场细分

 

根据类型、类别、分销渠道和国家对欧洲运动休闲市场进行分析。根据类型,市场分为上衣、下装、鞋类等。 2020年,内衣细分市场占据最大市场份额,预计鞋类细分市场在预测期内将实现更高的复合年增长率。根据类别,市场分为男性、女性、男女通用和儿童。 2020年,男士细分市场占据最大市场份额;预计在预测期内,女性细分市场的复合年增长率最高。

 

根据分销渠道,该市场细分为超市和超市大型超市、专卖店、在线零售等。 2020年,超市和超市大卖场细分市场占据最大市场份额,预计在线零售细分市场在预测期内将实现更高的复合年增长率。

 

根据国家/地区,欧洲运动休闲市场分为德国、英国、法国、意大利、俄罗斯和欧洲其他地区。 2020年,欧洲其他地区占据了最大的市场份额。预计法国在预测期内将以最快的复合年增长率增长。

 

Adidas AG; ASICS 印度列兵。有限公司;运动员有限责任公司;正宗品牌集团有限责任公司;哥伦比亚运动服装公司; H& M Hennes &amp;莫里茨AB;露露柠檬运动;耐克公司;彪马SE;和 Under Armour, Inc. 是欧洲运动休闲市场的领先公司。



Europe Athleisure Strategic Insights

Strategic insights for Europe Athleisure involve closely monitoring industry trends, consumer behaviours, and competitor actions to identify opportunities for growth. By leveraging data analytics, businesses can anticipate market shifts and make informed decisions that align with evolving customer needs. Understanding these dynamics helps companies adjust their strategies proactively, enhance customer engagement, and strengthen their competitive edge. Building strong relationships with stakeholders and staying agile in response to changes ensures long-term success in any market.

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Europe Athleisure Report Scope

Report Attribute Details
Market size in 2021 US$ 114.26 Million
Market Size by 2028 US$ 224.63 Million
Global CAGR (2021 - 2028) 10.1%
Historical Data 2019-2020
Forecast period 2022-2028
Segments Covered By 类型
  • 上衣
  • 裤子
  • 鞋类
By 类别
  • 男士
  • 女士
  • 中性
  • 儿童
By 分销渠道
  • 超市和大卖场
  • 专卖店
  • 网上零售
Regions and Countries Covered 欧洲
  • 英国
  • 德国
  • 法国
  • 俄罗斯
  • 意大利
  • 欧洲其他地区
Market leaders and key company profiles
  • ADIDAS AG
  • ASICS
  • ATHLETA LLC
  • AUTHENTIC BRANDS GROUP
  • COLUMBIA SPORTSWEAR COMPANY
  • HENNES AND MAURITZ AB
  • LULULEMON ATHLETICA
  • NIKE, INC.
  • PUMA SE
  • UNDER ARMOUR, INC
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    Europe Athleisure Regional Insights

    The regional scope of Europe Athleisure refers to the geographical area in which a business operates and competes. Understanding regional nuances, such as local consumer preferences, economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved regions or adapting their offerings to meet regional demands. A clear regional focus allows for more effective resource allocation, targeted marketing, and better positioning against local competitors, ultimately driving growth in those specific areas.

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    The List of Companies - Europe Athleisure Market

    1. ADIDAS AG
    2. ASICS
    3. ATHLETA LLC
    4. AUTHENTIC BRANDS GROUP
    5. COLUMBIA SPORTSWEAR COMPANY
    6. HENNES AND MAURITZ AB
    7. LULULEMON ATHLETICA
    8. NIKE, INC.
    9. PUMA SE
    10. UNDER ARMOUR, INC
    Frequently Asked Questions
    How big is the Europe Athleisure Market?

    The Europe Athleisure Market is valued at US$ 114.26 Million in 2021, it is projected to reach US$ 224.63 Million by 2028.

    What is the CAGR for Europe Athleisure Market by (2021 - 2028)?

    As per our report Europe Athleisure Market, the market size is valued at US$ 114.26 Million in 2021, projecting it to reach US$ 224.63 Million by 2028. This translates to a CAGR of approximately 10.1% during the forecast period.

    What segments are covered in this report?

    The Europe Athleisure Market report typically cover these key segments-

  • 类型 (上衣, 裤子, 鞋类)
  • 类别 (男士, 女士, 中性, 儿童)
  • 分销渠道 (超市和大卖场, 专卖店, 网上零售)
  • What is the historic period, base year, and forecast period taken for Europe Athleisure Market?

    The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the Europe Athleisure Market report:

  • Historic Period : 2019-2020
  • Base Year : 2021
  • Forecast Period : 2022-2028
  • Who are the major players in Europe Athleisure Market?

    The Europe Athleisure Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:

  • ADIDAS AG
  • ASICS
  • ATHLETA LLC
  • AUTHENTIC BRANDS GROUP
  • COLUMBIA SPORTSWEAR COMPANY
  • HENNES AND MAURITZ AB
  • LULULEMON ATHLETICA
  • NIKE, INC.
  • PUMA SE
  • UNDER ARMOUR, INC
  • Who should buy this report?

    The Europe Athleisure Market report is valuable for diverse stakeholders, including:

    • Investors: Provides insights for investment decisions pertaining to market growth, companies, or industry insights. Helps assess market attractiveness and potential returns.
    • Industry Players: Offers competitive intelligence, market sizing, and trend analysis to inform strategic planning, product development, and sales strategies.
    • Suppliers and Manufacturers: Helps understand market demand for components, materials, and services related to concerned industry.
    • Researchers and Consultants: Provides data and analysis for academic research, consulting projects, and market studies.
    • Financial Institutions: Helps assess risks and opportunities associated with financing or investing in the concerned market.

    Essentially, anyone involved in or considering involvement in the Europe Athleisure Market value chain can benefit from the information contained in a comprehensive market report.