亚太高端朗姆酒市场预测至 2030 年 - 区域分析 - 按产品类型（白朗姆酒、黑朗姆酒和金朗姆酒）、类别（超高端朗姆酒、超高端朗姆酒、尊贵朗姆酒和尊贵特级朗姆酒）、性质（原味朗姆酒和调味朗姆酒）和分销渠道（超市和大卖场、专卖店、网上零售等）

Historic Data: 2020-2021   |   Base Year: 2022   |   Forecast Period: 2023-2030

No. of Pages: 93    |    Report Code: BMIRE00030359    |    Category: Food and Beverages

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Asia Pacific High-End Rum Market
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2022 年亚太高端朗姆酒市场价值为 6.497 亿美元，预计到 2030 年将达到 9.6868 亿美元；预计 2022 年至 2030 年的复合年增长率为 5.1%。

调味朗姆酒和香料朗姆酒消费量增长推动亚太高端朗姆酒市场发展

与传统的大规模生产的烈酒相比，全球人口更倾向于消费精心酿制的调味烈酒和混合酒。如今，消费者正在寻找具有独特风味的高品质产品。最重要的是，香料朗姆酒和调味烈酒在年轻人中越来越受欢迎。调味朗姆酒为鸡尾酒和朗姆酒蛋糕提供了独特的风味。此外，香料朗姆酒通常与可口可乐一起饮用。包括百加得、摩根船长和 Altitude Spirits 在内的公司已在其产品组合中引入了混合口味烈酒，这些烈酒是全球流行的调味朗姆酒品牌。香料和调味朗姆酒，例如帝亚吉欧的摩根船长香料朗姆酒，具有独特的焦糖和香草味，是全球最受欢迎的香料朗姆酒之一。

2023 年 3 月，著名的黑香料朗姆酒品牌 Kraken Rum 扩大了其产品组合，进军金香料朗姆酒类别，推出了一款名为“The Kraken Gold Spiced Rum”的新产品。该产品在橡木桶中陈酿两年，带有肉桂、香草和焦糖味。它的酒精度为 40%。此类产品的推出刺激了调味和香料朗姆酒的消费，为高端朗姆酒市场的增长创造了巨大的机会。

亚太高端朗姆酒市场概览

亚太地区消费者越来越追求具有独特风味的优质朗姆酒，从而导致市场上出现了精酿和手工产品。根据国际葡萄酒与烈酒研究公司 (IWSR) 的数据，2021 年中国占全球酒精消费量的五分之一。印度和菲律宾是亚太地区的主要朗姆酒生产国和消费国。根据该公司的报告，2021 年，百加得在印度的朗姆酒销量增长了 30%。此外，想要在朗姆酒消费中获得新奇体验并寻求朗姆酒独特风味的消费者更喜欢饮用优质朗姆酒。生活方式的改变、朗姆酒高端化趋势的上升以及西方文化的接受推动了该地区对高端朗姆酒的需求。

在印度、日本、澳大利亚和其他亚洲国家扩大体验式酒类零售将促进非贸易渠道的销售。本地和国际品牌已在大都市和容量更大的城市开设了体验式酒类零售店，以增加朗姆酒和威士忌等酒类产品的销量。例如，2022 年 2 月，Living Liquidz 在印度班加罗尔开设了“Mansionz”，这是一家奢华生活方式体验式酒类商店。这家首创的高端体验式酒类商店设有纽约风格的品酒室，为游客提供了增强的体验。此类商店将通过非贸易渠道促进高端朗姆酒和其他烈酒的销售。因此，这些因素刺激了对高端朗姆酒的需求，从而推动了预测期内的市场增长。

亚太高端朗姆酒市场收入和预测到 2030 年（百万美元）

亚太高端朗姆酒市场细分

亚太高端朗姆酒市场分为产品类型、类别、性质、分销渠道和国家/地区。

根据产品类型，亚太高端朗姆酒市场分为白朗姆酒、黑朗姆酒和金朗姆酒。金朗姆酒部分在 2022 年占据了最大的市场份额。

就类别而言，亚太高端朗姆酒市场细分为超高端、超高端和声望及声望加。超高端部分在 2022 年占据了最大的市场份额。

从本质上讲，亚太高端朗姆酒市场分为原味朗姆酒和调味朗姆酒。原味部分在 2022 年占据了更大的市场份额。

就分销渠道而言，亚太高端朗姆酒市场分为超市和大卖场、专卖店、在线零售等。 2022 年，专卖店细分市场占有最大的市场份额。

按国家/地区划分，亚太高端朗姆酒市场分为澳大利亚、中国、印度、日本、韩国、新西兰和亚太其他地区。2022 年，亚太其他地区占据了亚太高端朗姆酒市场份额的主导地位。

Pernod Ricard SA、Davide Campari Milano NV、Brown Forman Corp 和 Diageo Plc 是亚太高端朗姆酒市场的一些领先公司。

Asia Pacific High-End Rum Strategic Insights

Strategic insights for Asia Pacific High-End Rum involve closely monitoring industry trends, consumer behaviours, and competitor actions to identify opportunities for growth. By leveraging data analytics, businesses can anticipate market shifts and make informed decisions that align with evolving customer needs. Understanding these dynamics helps companies adjust their strategies proactively, enhance customer engagement, and strengthen their competitive edge. Building strong relationships with stakeholders and staying agile in response to changes ensures long-term success in any market.

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Asia Pacific High-End Rum Report Scope

Report Attribute Details
Market size in 2022 US$ 649.70 Million
Market Size by 2030 US$ 968.68 Million
Global CAGR (2022 - 2030) 5.1%
Historical Data 2020-2021
Forecast period 2023-2030
Segments Covered By 产品类型
  • 白色
  • 深色
  • 金色
By 类别
  • 超级高端
  • 极高端
  • 尊贵和超级高端
By 自然
  • 原味，调味
By 分销渠道
  • 超市和大卖场
  • 专卖店
  • 网上零售
Regions and Countries Covered 亚太地区
  • 中国
  • 印度
  • 日本
  • 澳大利亚
  • 亚太其他地区
Market leaders and key company profiles
  • Pernod Ricard SA
  • Davide Campari Milano NV
  • Brown forman corp
  • Diageo Plc
    		•
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    Asia Pacific High-End Rum Regional Insights

    The regional scope of Asia Pacific High-End Rum refers to the geographical area in which a business operates and competes. Understanding regional nuances, such as local consumer preferences, economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved regions or adapting their offerings to meet regional demands. A clear regional focus allows for more effective resource allocation, targeted marketing, and better positioning against local competitors, ultimately driving growth in those specific areas.

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    Identical Market Reports with other Region/Countries

    The List of Companies - Asia Pacific High-End Rum Market

    1. Pernod Ricard SA 
    2. Davide Campari Milano NV 
    3. Brown forman corp 
    4. Diageo Plc 

    Frequently Asked Questions
    How big is the Asia Pacific High-End Rum Market?

    The Asia Pacific High-End Rum Market is valued at US$ 649.70 Million in 2022, it is projected to reach US$ 968.68 Million by 2030.

    What is the CAGR for Asia Pacific High-End Rum Market by (2022 - 2030)?

    As per our report Asia Pacific High-End Rum Market, the market size is valued at US$ 649.70 Million in 2022, projecting it to reach US$ 968.68 Million by 2030. This translates to a CAGR of approximately 5.1% during the forecast period.

    What segments are covered in this report?

    The Asia Pacific High-End Rum Market report typically cover these key segments-

  • 产品类型 (白色, 深色, 金色)
  • 类别 (超级高端, 极高端, 尊贵和超级高端)
  • 自然 (原味，调味)

    • What is the historic period, base year, and forecast period taken for Asia Pacific High-End Rum Market?

    The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the Asia Pacific High-End Rum Market report:

  • Historic Period : 2020-2021
  • Base Year : 2022
  • Forecast Period : 2023-2030
    • Who are the major players in Asia Pacific High-End Rum Market?

    The Asia Pacific High-End Rum Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:

  • Pernod Ricard SA
  • Davide Campari Milano NV
  • Brown forman corp
  • Diageo Plc
    • Who should buy this report?

    The Asia Pacific High-End Rum Market report is valuable for diverse stakeholders, including:

    • Investors: Provides insights for investment decisions pertaining to market growth, companies, or industry insights. Helps assess market attractiveness and potential returns.
    • Industry Players: Offers competitive intelligence, market sizing, and trend analysis to inform strategic planning, product development, and sales strategies.
    • Suppliers and Manufacturers: Helps understand market demand for components, materials, and services related to concerned industry.
    • Researchers and Consultants: Provides data and analysis for academic research, consulting projects, and market studies.
    • Financial Institutions: Helps assess risks and opportunities associated with financing or investing in the concerned market.

    Essentially, anyone involved in or considering involvement in the Asia Pacific High-End Rum Market value chain can benefit from the information contained in a comprehensive market report.

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