亚太人工智能营销市场预测至 2028 年 - COVID-19 影响和区域分析（按产品（解决方案和服务）、应用程序（社交媒体广告、搜索广告、动态定价、虚拟助理、内容管理、销售和营销自动化、分析平台等）和最终用途行业（BFSI、零售、消费品、媒体和娱乐等）
No. of Pages: 192 | Report Code: TIPRE00022955 | Category: Technology, Media and Telecommunications
No. of Pages: 192 | Report Code: TIPRE00022955 | Category: Technology, Media and Telecommunications
亚洲各省经济的强劲增长意味着消费者消费能力的增强。多年来，中国、印度、日本、新加坡、韩国和越南等地区最突出的国家经济取得显着增长，从而促进了包括人工智能在内的关键技术投资的增长。根据 Econsultancy 与 Adobe 联合发布的 2018 年数字趋势报告，亚太地区的营销人员在人工智能的采用以及数字技能培训的投资金额方面领先于欧洲同行。此外，基于云的应用程序和服务的采用进展是推动亚太地区人工智能在营销市场增长的主要因素。
COVID-19 的爆发给亚太地区造成了巨大的财务损失。亚太地区国家政府正在采取可能的措施，通过宣布封锁来减少其影响，这对制造业产生了负面影响。中国、印度、韩国和台湾以前所未有的大量制造单位主导着全球制造业。 COVID-19 的出现和全国封锁的实施严重扰乱了其制造业。自 COVID-19 病毒出现以来，政府经历了数个封锁阶段，这对制造业和建筑业产生了不利影响。人类的日常生活越来越依赖社交媒体。在封锁的情况下，在家无事可做；因此，Covid 19 大流行期间在线媒体消费量激增。企业家应该将社交媒体营销与当前形势联系起来。企业主需要制定参与技巧，帮助他们比以往更多地与客户沟通。公司的重点是定制产品和其他方式来保持公司服务的良好运行。
亚太地区人工智能营销市场预计将从 2021 年的 36.5285 亿美元增至 2028 年的 260.2361 亿美元。预计 2021 年至 2028 年该市场将以 32.4% 的复合年增长率增长。公司可以更好地了解客户并随时预测并满足他们的需求。事实证明，成功转向以客户为中心的公司将享有主要的竞争优势以及销售和收入的增长。
亚太地区人工智能营销市场分为产品、应用、最终用途行业和国家。根据产品提供，市场分为解决方案和服务。解决方案领域在 2020 年占据市场主导地位，服务领域预计将在预测期内增长最快。根据应用，市场分为社交媒体广告、搜索广告、动态定价、虚拟助理、内容管理、销售和营销。营销自动化、分析平台等。社交媒体广告领域在 2020 年占据市场主导地位，虚拟助手领域预计将在预测期内增长最快。根据最终用途行业，市场分为 BFSI、零售、消费品、媒体和娱乐等。 BFSI 细分市场在 2020 年占据市场主导地位，零售细分市场预计将在预测期内增长最快。
准备本亚太地区营销市场人工智能报告时参考的一些主要一手和二手来源包括公司网站、年度报告、财务报告、国家政府文件和统计数据库等。报告中列出的主要公司有埃森哲；土坯；亚马逊网络服务；阿皮尔公司；比达尔戈；认知量表； IBM公司；微软公司;诺瓦塔斯（Amplero）有限公司；甲骨文公司； Salesforce.com, Inc.； SAP东南欧； SAS 研究所公司；和赛灵思公司等。
亚太地区人工智能在营销市场中的应用-按应用
Strategic insights for Asia-Pacific Artificial Intelligence in Marketing involve closely monitoring industry trends, consumer behaviours, and competitor actions to identify opportunities for growth. By leveraging data analytics, businesses can anticipate market shifts and make informed decisions that align with evolving customer needs. Understanding these dynamics helps companies adjust their strategies proactively, enhance customer engagement, and strengthen their competitive edge. Building strong relationships with stakeholders and staying agile in response to changes ensures long-term success in any market.
| Report Attribute | Details |
|---|---|
| Market size in 2021 | US$ 3,652.85 Million |
| Market Size by 2028 | US$ 26,023.61 Million |
| Global CAGR (2021 - 2028) | 32.4% |
| Historical Data | 2019-2020 |
| Forecast period | 2022-2028 |
| Segments Covered |
By 产品
|
| Regions and Countries Covered | 亚太地区
|
| Market leaders and key company profiles |
The regional scope of Asia-Pacific Artificial Intelligence in Marketing refers to the geographical area in which a business operates and competes. Understanding regional nuances, such as local consumer preferences, economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved regions or adapting their offerings to meet regional demands. A clear regional focus allows for more effective resource allocation, targeted marketing, and better positioning against local competitors, ultimately driving growth in those specific areas.
The Asia-Pacific Artificial Intelligence in Marketing Market is valued at US$ 3,652.85 Million in 2021, it is projected to reach US$ 26,023.61 Million by 2028.
As per our report Asia-Pacific Artificial Intelligence in Marketing Market, the market size is valued at US$ 3,652.85 Million in 2021, projecting it to reach US$ 26,023.61 Million by 2028. This translates to a CAGR of approximately 32.4% during the forecast period.
The Asia-Pacific Artificial Intelligence in Marketing Market report typically cover these key segments-
The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the Asia-Pacific Artificial Intelligence in Marketing Market report:
The Asia-Pacific Artificial Intelligence in Marketing Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:
The Asia-Pacific Artificial Intelligence in Marketing Market report is valuable for diverse stakeholders, including:
Essentially, anyone involved in or considering involvement in the Asia-Pacific Artificial Intelligence in Marketing Market value chain can benefit from the information contained in a comprehensive market report.
Office No. 1011, First floor, Farena Corporate Park, Magarpatta-Mundhwa road, Pune - 411028, Maharashtra, India
UK+442030260021, US:+16467917070
sales@businessmarketinsights.com
Get Free Sample For Asia-Pacific Artificial Intelligence in Market
