US Cut Flowers Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Flower Type (Rose, Carnation, Lilium, Chrysanthemum & Gerbera, and Others), Application (Home and Commercial), and Distribution Channel (Supermarkets and Hypermarkets, Specialty Stores/Florists, Online Retail, and Others)
The US cut flowers market is expected to grow from US$ 9,206.39 million in 2021 to US$ 12,771.94 million by 2028. It is expected to rise at a CAGR of 4.8% from 2021 to 2028.
Although most gardeners harvest cut flowers in their own gardens, many countries have a floral industry dedicated to cut flowers.
The US cut flowers market is rapidly growing due to an increase in demand for cut flowers for decorative purposes and various health benefits. Consumers in the US believe in gifting cut flowers on special occasions for elegantly communicating their deepest feelings. There are more than 200 different types of cut flowers sold in the US market, and thus, this provides a wide range of cut flowers available for the consumers to be used as per their requirements.
Consumers' growing preference for flowers as a gift and rapid innovation in packaging and customization offered by the florists to cater to the consumer's interest are factors expected to boost the market for cut flowers in the US over the next few years.
Market Insights
Health Benefits Associated with Cut Flowers
Cut flowers are increasingly used for medicinal purposes due to the various health benefits of different cut flowers. For instance, the chrysanthemum has properties that help in reducing blood pressure and cure dizziness and insomnia.
The scents of various cut flowers are considered a remedy in case of insomnia, disturbed sleep patterns, drowsiness, and stress. Roses include a good amount of Vitamin C and are very safe for human consumption; petals can be eaten raw to increase blood circulation and help in relieving depression.
Flower Type Insights
Based on the flower type, the market is segmented into rose, carnation, lilium, chrysanthemum & gerbera, and others. In 2020, the rose segment dominated the US cut flowers market. Rose is a woody perennial flowering plant of the genus Rosa, in the family Rosaceae, or the flower it bears. There are over three hundred species and tens of thousands of cultivars of rose. Rose is used for decorative and gifting purposes on special occasions, such as marriage anniversaries and birthdays.
The US Cut Flowers Market Share, by Flower Type – 2020 and 2028
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Strategic Insights
Holland America Flowers, LLC; Continental Flowers; Farm Fresh Flowers; Dummen Flowers; Washington Bulb Co., Inc; Selecta One; Multiflora; The Queen's Flowers; Oserian; and The Kariki Group are the key players operating in the market. Leading players adopt several strategies, such as mergers & acquisitions and product launches, to expand their geographic presence and consumer base.
Report Spotlights
- Progressive trends in the cut flowers industry to help players develop effective long-term strategies
- Quantitative analysis of the US cut flowers market from 2019 to 2028
- Estimation of the demand for cut flowers across various industries
- PEST analysis to illustrate the efficacy of buyers and suppliers operating in the industry to predict the market growth
- Recent developments to understand the competitive market scenario and the demand for the cut flowers
- Market trends and outlook coupled with factors driving and restraining the growth of the US cut flowers market
- Understanding regarding the strategies that underpin commercial interest with regard to the US cut flowers market growth, aiding in the decision-making process
- The US cut flowers market size at various nodes of market
- Detailed overview and segmentation of the US cut flowers market as well as its industry dynamics
The "US Cut Flowers Market Analysis to 2028" is a specialized and in-depth study of the consumer goods industry, focusing on the US cut flowers market trend analysis. The report aims to provide an overview of the market with detailed market segmentation. The US cut flowers market is analyzed on the basis of flower type, application, and distribution channel. Based on the flower type, the market is segmented into rose, carnation, lilium, chrysanthemum & gerbera, and others. Based on application, the market is segmented into home and commercial. Based on the distribution channel, the market is segmented into supermarkets and hypermarkets, specialty stores/florists, online retail, and others. Online retail is the fastest-growing segment in the US cut flower market. Consumers prefer e-commerce channels to purchase cut flowers as it is convenient and provides a wide assortment of these flowers to select from.
Company Profiles
- Holland America Flowers, LLC
- Continental Flowers
- Farm Fresh Flowers
- Dummen Flowers
- Washington Bulb Co., Inc
- Selecta One
- Multiflora
- The Queen's Flowers
- Oserian
- The Kariki Group
1. Introduction
1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
3.1 Scope of the Study
3.2 Research Methodology
3.2.1 Data Collection:
3.2.2 Primary Interviews:
3.2.3 Hypothesis formulation:
3.2.4 Macro-economic factor analysis:
3.2.5 Developing base number:
3.2.6 Data Triangulation:
3.2.7 Country level data:
4. Cut Flowers Market Landscape
4.1 Market Overview
4.2 PEST Analysis
4.2.1 US
4.3 Expert Opinion
4.4 US Cut Flower Imports, By Country of Origin, 2019
5. US Cut Flowers Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Increase in Demand for Cut Flowers for Decorative Purposes
5.1.2 Various Health Benefits Associated with Cut Flowers
5.2 Market Restraints
5.2.1 Stringent Conditions for US Cut Flowers
5.3 Market Opportunities
5.3.1 Growth in E-Commerce Penetration
5.4 Future Trends
5.4.1 Marketing Strategies Adopted by the Market Players
5.5 Impact Analysis Of Drivers And Restraints
6. US Cut Flowers – Market Analysis
6.1 Cut Flowers Market Overview
6.2 US Cut Flowers Market –Revenue and Forecast to 2028 (US$ Mn)
6.3 Market Positioning – Key Market Players
7. US Cut Flowers Market Analysis – By Flower Type
7.1 Overview
7.2 US Cut Flowers Market Breakdown, By Flower Type, 2020 & 2028
7.3 Rose
7.3.1 Overview
7.3.2 Rose: Cut Flower Market – Revenue and Forecast to 2028 (US$ Million)
7.4 Carnation
7.4.1 Overview
7.4.2 Carnations: Cut Flower Market – Revenue and Forecast to 2028 (US$ Million)
7.5 Lilium
7.5.1 Overview
7.5.2 Lilium: Cut Flower Market – Revenue and Forecast to 2028 (US$ Million)
7.6 Chrysanthemum and Gerbera
7.6.1 Overview
7.6.2 Chrysanthemum and Gerbera: Cut Flower Market – Revenue and Forecast to 2028 (US$ Million)
7.7 Others
7.7.1 Overview
7.7.2 Others: Cut Flower Market – Revenue and Forecast to 2028 (US$ Million)
8. US Cut Flowers Market Analysis – By Application
8.1 Overview
8.2 US Cut Flowers Market Breakdown, By Application, 2020 & 2028
8.3 Home
8.3.1 Overview
8.3.2 Home: Cut Flower Market – Revenue and Forecast to 2028 (US$ Million)
8.4 Commercial
8.4.1 Overview
8.4.2 Commercial: Cut Flower Market – Revenue and Forecast to 2028 (US$ Million)
9. US Cut Flowers Market Analysis – By Distribution Channel
9.1 Overview
9.2 US Cut Flowers Market Breakdown, By Distribution Channel, 2020 & 2028
9.2.1 Supermarkets and Hypermarkets
9.2.1.1 Overview
9.2.1.2 Supermarkets and Hypermarkets: Cut Flower Market - Revenue and Forecast, to 2028 (US$ Mn)
9.2.2 Specialty Store/Florists
9.2.2.1 Overview
9.2.2.2 Specialty Store/Florists: Cut Flower Market - Revenue and Forecast, to 2028 (US$ Mn)
9.2.3 Online Retail
9.2.3.1 Overview
9.2.3.2 Online Retail: Cut Flower Market - Revenue and Forecast, to 2028 (US$ Mn)
9.2.4 Others
9.2.4.1 Overview
9.2.4.2 Others: Cut Flower Market - Revenue and Forecast, to 2028 (US$ Mn)
10. Impact of COVID-19 Pandemic on US Cut Flowers Market
10.1 Overview
11. Company Profiles
11.1 Holland America Flowers, LLC
11.1.1 Key Facts
11.1.2 Business Description
11.1.3 Products and Services
11.1.4 Financial Overview
11.1.5 SWOT Analysis
11.1.6 Key Developments
11.2 Continental Flowers
11.2.1 Key Facts
11.2.2 Business Description
11.2.3 Products and Services
11.2.4 Financial Overview
11.2.5 SWOT Analysis
11.2.6 Key Developments
11.3 Farm Fresh Flowers
11.3.1 Key Facts
11.3.2 Business Description
11.3.3 Products and Services
11.3.4 Financial Overview
11.3.5 SWOT Analysis
11.3.6 Key Developments
11.4 Dümmen Orange
11.4.1 Key Facts
11.4.2 Business Description
11.4.3 Products and Services
11.4.4 Financial Overview
11.4.5 SWOT Analysis
11.4.6 Key Developments
11.5 Washington Bulb Co., Inc
11.5.1 Key Facts
11.5.2 Business Description
11.5.3 Products and Services
11.5.4 Financial Overview
11.5.5 SWOT Analysis
11.5.6 Key Developments
11.6 Selecta one
11.6.1 Key Facts
11.6.2 Business Description
11.6.3 Products and Services
11.6.4 Financial Overview
11.6.5 SWOT Analysis
11.6.6 Key Developments
11.7 Multiflora
11.7.1 Key Facts
11.7.2 Business Description
11.7.3 Products and Services
11.7.4 Financial Overview
11.7.5 SWOT Analysis
11.7.6 Key Developments
11.8 The Queen's Flowers
11.8.1 Key Facts
11.8.2 Business Description
11.8.3 Products and Services
11.8.4 Financial Overview
11.8.5 SWOT Analysis
11.8.6 Key Developments
11.9 Oserian
11.9.1 Key Facts
11.9.2 Business Description
11.9.3 Products and Services
11.9.4 Financial Overview
11.9.5 SWOT Analysis
11.9.6 Key Developments
11.10 The Kariki Group
11.10.1 Key Facts
11.10.2 Business Description
11.10.3 Products and Services
11.10.4 Financial Overview
11.10.5 SWOT Analysis
11.10.6 Key Developments
12. Appendix
12.1 About The Insight Partners
12.2 Glossary
LIST OF TABLES
Table 1. US Cut Flowers Market –Revenue and Forecast to 2028 (US$ Mn)
Table 2. Glossary of Terms, US Cut Flowers Market
LIST OF FIGURES
Figure 1. US Cut Flowers Market Segmentation
Figure 2. US Cut Flowers Market Overview
Figure 3. Rose Segment Held Largest Share of US Cut Flowers Market
Figure 4. US Cut Flowers Market, Key Market Players
Figure 5. US: PEST Analysis
Figure 6. Expert Opinion
Figure 7. US Cut Flowers Market Impact Analysis Of Driver And Restraints
Figure 8. US: Cut Flowers Market – Revenue and Forecast to 2028 (US$ Mn)
Figure 9. US Cut Flowers Market Breakdown, By Flower Type, 2020 & 2028
Figure 10. Rose: Cut Flower Market - Revenue and Forecast to 2028 (US$ Mn)
Figure 11. Carnations: Cut Flower Market - Revenue and Forecast to 2028 (US$ Mn)
Figure 12. Lilium: Cut Flower Market - Revenue and Forecast to 2028 (US$ Mn)
Figure 13. Chrysanthemum and Gerbera: Cut Flower Market – Revenue and Forecast to 2028 (US$ Million)
Figure 14. Others: Cut Flower Market – Revenue and Forecast to 2028 (US$ Million)
Figure 15. US Cut Flowers Market Breakdown by Application, 2020 & 2028 (%)
Figure 16. Home: Cut Flower Market - Revenue and Forecast, to 2028 (US$ Mn)
Figure 17. Commercial: Cut Flower Market - Revenue and Forecast, to 2028 (US$ Mn)
Figure 18. US Cut Flowers Market Breakdown by Distribution Channel, 2020 & 2028 (%)
Figure 19. Supermarkets and Hypermarkets: Cut Flower Market - Revenue and Forecast, to 2028 (US$ Mn)
Figure 20. Specialty Store/Florists: Cut Flower Market - Revenue and Forecast, to 2028 (US$ Mn)
Figure 21. Online Retail: Cut Flower Market - Revenue and Forecast, to 2028 (US$ Mn)
Figure 22. Others: Cut Flower Market - Revenue and Forecast, to 2028 (US$ Mn)
The List of Companies - US Cut Flowers Market
- Holland America Flowers, LLC
- Continental Flowers
- Farm Fresh Flowers
- Dummen Flowers
- Washington Bulb Co., Inc
- Selecta One
- Multiflora
- The Queen’s Flowers
- Oserian
- The Kariki Group
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the US cut flowers market.
- Highlights key business priorities in order to assist companies to realign their business strategies
- The key findings and recommendations highlight crucial progressive industry trends in the US cut flowers market, thereby allowing players across the value chain to develop effective long-term strategies
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
- Scrutinize in-depth US market trends and outlook coupled with the factors driving the cut flowers market as well as those hindering it.
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution