Ad Fraud Detection Tools Market in North America report 2028 | Size, Share, Growth by Business Market Insights

1. Introduction

1.1 Business Market Insights Research Report Guidance

1.2 Market Segmentation

2. Executive Summary

2.1 Key Market Insights

2.2 Market Attractiveness

3. Research Methodology

3.1 Secondary Research

3.2 Primary Research

3.2.1 Hypothesis formulation:
3.2.2 Macro-economic factor analysis:
3.2.3 Developing base number:
3.2.4 Data Triangulation:
3.2.5 Country level data:

4. North America Ad Fraud Detection Tools Market Landscape

4.1 Market Overview

4.2 Porter's Five Forces Analysis

4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 Threat of New Entrants
4.2.4 Competitive Rivalry
4.2.5 Threat of Substitutes

4.3 Ecosystem Analysis

4.3.1 Raw Material Suppliers
4.3.2 Manufacturers
4.3.3 Distributors/Suppliers
4.3.4 End Users

5. North America Ad Fraud Detection Tools Market – Key Market Dynamics

5.1 Growth Drivers

5.1.1
5.1.2 Increasing digital advertising spend
5.1.3 Rise of mobile advertising
5.1.4 Sophisticated ad fraud techniques
5.1.5 Stricter regulations
5.1.6 Growing demand for ad fraud detection solutions
5.1.7 Increased awareness about ad fraud

5.2 Market Opportunities

5.2.1
5.2.2 Increasing adoption of advanced technologies like AI and ML
5.2.3 Growing demand for real-time ad fraud detection
5.2.4 Expansion of digital advertising to emerging markets
5.2.5 Rise of programmatic advertising
5.2.6 Increasing partnership between ad tech companies and ad fraud detection providers
5.2.7 Growing awareness among advertisers about the impact of ad fraud on ROI

5.3 Future Trends

5.3.1
5.3.2 Increased adoption of AI and ML-powered solutions
5.3.3 Real-time detection and prevention of ad fraud
5.3.4 Integration of blockchain technology for transparency and security
5.3.5 Development of advanced analytics tools for fraud detection
5.3.6 Growth of ad verification and brand safety solutions
5.3.7 Focus on mobile ad fraud detection
5.3.8 Increased collaboration between industry players to combat ad fraud

5.4 Impact of Drivers and Restraints

6. North America Ad Fraud Detection Tools Market Regional Analysis

6.1 North America Ad Fraud Detection Tools Market Overview

6.2 North America Ad Fraud Detection Tools Market Revenue 2019-2028 (US$ Million)

6.3 North America Ad Fraud Detection Tools Market Forecast Analysis

7. North America Ad Fraud Detection Tools Market Analysis – by Type

7.1 Website and Mobile

7.1.1 Overview
7.1.2 Website and Mobile: North America Ad Fraud Detection Tools Market – Revenue and Forecast to 2031 (US$ Million)

8. North America Ad Fraud Detection Tools Market Analysis – by End User

8.1 E Commerce

8.1.1 Overview
8.1.2 E Commerce: North America Ad Fraud Detection Tools Market – Revenue and Forecast to 2028 (US$ Million)

8.2 Travel

8.2.1 Overview
8.2.2 Travel: North America Ad Fraud Detection Tools Market – Revenue and Forecast to 2028 (US$ Million)

8.3 Finance

8.3.1 Overview
8.3.2 Finance: North America Ad Fraud Detection Tools Market – Revenue and Forecast to 2028 (US$ Million)

8.4 Gaming

8.4.1 Overview
8.4.2 Gaming: North America Ad Fraud Detection Tools Market – Revenue and Forecast to 2028 (US$ Million)

9. North America Ad Fraud Detection Tools Market – North America Analysis

9.1 North America

9.1.1 North America Ad Fraud Detection Tools Market Breakdown, by Key Country, 2022 and 2028 (%)
9.1.1.1 North America Ad Fraud Detection Tools Market – Revenue and Forecast Analysis – by Country
9.1.1.1 US: North America Ad Fraud Detection Tools Market – Revenue and Forecast to 2028 (US$ Million)

9.1.1.1.1 US: North America Ad Fraud Detection Tools Market Breakdown, by Type
9.1.1.1.2 US: North America Ad Fraud Detection Tools Market Breakdown, by End User

9.1.1.2 Canada: North America Ad Fraud Detection Tools Market – Revenue and Forecast to 2028 (US$ Million)

9.1.1.2.1 Canada: North America Ad Fraud Detection Tools Market Breakdown, by Type
9.1.1.2.2 Canada: North America Ad Fraud Detection Tools Market Breakdown, by End User

9.1.1.3 Mexico : North America Ad Fraud Detection Tools Market – Revenue and Forecast to 2028 (US$ Million)

9.1.1.3.1 Mexico : North America Ad Fraud Detection Tools Market Breakdown, by Type
9.1.1.3.2 Mexico : North America Ad Fraud Detection Tools Market Breakdown, by End User

10. Competitive Landscape

10.1 Heat Map Analysis

10.2 Company Positioning and Concentration

11. North America Ad Fraud Detection Tools Market Industry Landscape

11.1 Overview

11.2 Mergers and Acquisitions

11.3 Agreements, Collaborations, and Joint Ventures

11.4 New Product Launches

11.5 Expansions and Other Strategic Developments

12. Company Profiles

12.1 AppsFlyer Ltd.

12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments

12.2 Adjust GmbH

12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments

12.3 Branch Metrics, Inc.

12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments

12.4 Interceptd (App Samurai Inc.)

12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments

12.5 Perform[cb], LLC

12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.5.6 Key Developments

12.6 Scalarr Inc.

12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.6.6 Key Developments

12.7 Singular Labs, Inc.

12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Products and Services
12.7.4 Financial Overview
12.7.5 SWOT Analysis
12.7.6 Key Developments

13. Appendix

13.1 About Business Market Insights