South and Central America consists of various countries like Brazil, Argentina, and rest of South and Central America. These countries have experienced great progress and growth owing to rapid growth of the middle-class population, increasing number of employed women, changing customer lifestyles, and rapid urbanization. The false eyelashes market in South and Central America is expected to witness growth at a rapid pace owing to growing demand for cosmetic products, growing awareness about evolving beauty trends, and availability of wide range of products in the market. False eyelashes give the original lashes a desired volume and length. Moreover, they are easy to use and generally do not harm the natural lashes. Rising popularity of false eyelashes among women owing to the convenience offered, and affordability are the key factors driving the demand for false eyelashes in the region. Moreover, women in the region prefer doing dramatic eye makeup using vibrant coloured eye shadows, vivid set of shimmers, fake lashes for getting desired length, and dark liners. They are highly influenced by the celebrities and beauty influencers on social media platforms. These factors are anticipated to boost the demand for false eyelashes in the region over the coming years. Manufacturers of false eyelashes are launching different innovative products to cater to specific requirements of consumers. People in the region are extensively using digital platforms to shop for cosmetic products. Therefore, manufacturers are designing websites that allow browsing different products and online shopping. They are also providing different quizzes where customers need to answer certain questions based upon their choices to understand specific requirements of consumers. These attempts are expected to propel the demand for false eyelashes in the South and Central America over the coming few years.
The COVID-19 outbreak has impacted distinguished industries differently. Due to the pandemic, the lockdown scenario has affected and hampered the supply chain of the false eyelashes market. The non-availability of raw materials and labor, owing to the restrictions on the movement of people, has hindered the production of the false eyelashes. The COVID-19 outbreak has been considered a pandemic and has badly affected several businesses. The pandemic has had the most influence on the production, logistics, and tourism & travel industries. The virus outbreak propelled the governments of numerous countries to impose a lockdown to decrease the spread of the virus. Thus, several companies are undergoing downtime and have driven some companies to work remotely, leading to low productivity and income. In consumer goods, personal care industry had been significantly growing before the COVID-19 outbreak; however, it has experienced an irregularity in recent time, as consumers are selective in their purchases. The disruption of the supply chain has further halted the accessibility of products Brazil has the highest number of COVID-19 cases in South and Central America, followed by Ecuador, Chile, Peru, and Argentina, among others. Governments of these countries have taken an array of actions to protect their citizens and contain COVID-19 spread. The region is experiencing lower export revenues, both, from the dropping commodity prices and reduction in export volumes, especially due to lowered export performance in China, Europe, and the US. Containment measures in several South and Central American countries have reduced economic activity in the personal care and consumer goods industries; however, the sector is likely to rebound once the country manages to control the epidemic
Strategic insights for the South and Central America False Eyelashes provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.
Report Attribute | Details |
---|---|
Market size in 2021 | US$ 124.09 Million |
Market Size by 2028 | US$ 188.70 Million |
Global CAGR (2021 - 2028) | 6.2% |
Historical Data | 2019-2020 |
Forecast period | 2022-2028 |
Segments Covered |
By Type
|
Regions and Countries Covered | South and Central America
|
Market leaders and key company profiles |
The geographic scope of the South and Central America False Eyelashes refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.
The false eyelashes market in SCAM is expected to grow from US$ 124.09 million in 2021 to US$ 188.70 million by 2028; it is estimated to grow at a CAGR of 6.2% from 2021 to 2028. Rise in adoption of self-grooming products; The increase in disposable income and the need to enhance physical appearance among consumers are propelling the demand for self-grooming products such as false eyelashes. The improvement in quality of life, the positive effects of personal care on self-esteem and social interaction, and the gradual consumer shift toward luxury and premium self-grooming products are among the factors propelling the adoption of false eyelashes. Growth in the personal grooming market can be attributed to rapid urbanization and growing consumer demand for convenient and professional grooming products. Nowadays, increased advertising campaigns targeting youth population are influencing the current generation. Moreover, the penetration of various international brands is driving the demand for grooming products among men and women. The companies are strategically focusing on attracting the youth population by launching new innovative designs and user-friendly products, as millennials are attracted to such products. Hence, the growing adoption of self-grooming products among the SCAM population propels the SCAM false eyelashes market. This is bolstering the growth of the false eyelashes market.
In terms of type, the strip lashes segment accounted for the largest share of the SCAM false eyelashes market in 2020. In terms of material type, the synthetic segment held a larger market share of the false eyelashes market in 2020. In terms of distribution channel type, the supermarkets and hypermarkets segment held a larger market share of the false eyelashes market in 2020.
A few major primary and secondary sources referred to for preparing this report on the false eyelashes market in SCAM are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report are American International Industries
The South and Central America False Eyelashes Market is valued at US$ 124.09 Million in 2021, it is projected to reach US$ 188.70 Million by 2028.
As per our report South and Central America False Eyelashes Market, the market size is valued at US$ 124.09 Million in 2021, projecting it to reach US$ 188.70 Million by 2028. This translates to a CAGR of approximately 6.2% during the forecast period.
The South and Central America False Eyelashes Market report typically cover these key segments-
The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the South and Central America False Eyelashes Market report:
The South and Central America False Eyelashes Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:
The South and Central America False Eyelashes Market report is valuable for diverse stakeholders, including:
Essentially, anyone involved in or considering involvement in the South and Central America False Eyelashes Market value chain can benefit from the information contained in a comprehensive market report.