North America Head Mounted Display Market

The head mounted display market in North America is expected to grow from US$ 2,271.75 million in 2021 to US$ 13,091.35 million by 2028; it is estimated to grow at a CAGR of 28.4% from 2021 to 2028.

The US, Canada, and Mexico are major economies in North America. As the users are playing PC games with head-mounted displays that will show a higher enjoyment level compared to the users playing computer games with conventional setup. This will increase the implementation of HMDs in gaming application due to availability of low-cost HMD devices and demand of enhanced gaming experience. As a result, the head-mounted display supports boosting the users' enjoyment while making the game more interesting to play. Therefore, the rising launches of VR games have been witnessed over the years and is driving the growth of head-mounted display market. Moreover, increasing growth of gaming industry and rising product development will rise the demand of HMDs in VR gaming and drive the growth of head-mounted display market. For instance, in March 2021, Sony launch a new slate of PlayStation VR games, which includes a VR adaptation of Doom 3, I Expect You To Die 2: The Spy and The Liar, Fracked, After the Fall, Song in the Smoke, and Zenith: The Last City.

Additionally, the rising importance of virtual reality (VR) and augmented reality (AR) technologies for corporate, medical, military, stimulation and education, and customer leisure purposes have significantly increased demand for head mounted displays. AR and VR technologies enable a person to view, feel, and experience a stimulation almost close to an environment/surrounding without being physically present there. For instance, a surgeon can perform an artificial surgery using AR/VR on any organ to study and understand the patient’s condition better and choose the most optimum surgery plan.

Moreover, head-mounted displays are used in many other applications such as virtual shopping, navigation, automotive, remote education, and remote assistance & maintenance, among others. AR/VR technology in retail applications is used for visualizing product, showroom enhancement, and in house navigation. With the help of AR-based virtual fitting solution (Smart Mirror) customers can try a dress, top, or any other piece of clothing on their virtual models displayed in the mirror. In retail, HMDs are often included to improve customer experience with the help of VR based technologies. Further, the demand for AR technology will further accelerate owing to the rising innovations in AR headsets. Thus, rise in the adoption of AR/VR technologies in various application will drive the market growth.

During the COVID-19 pandemic, the North American countries have faced so many challenges due to the restrictions imposed by respective governments. The demand for electronic components increased as several companies resumed their operations remotely. Therefore, to operate under an automated environment, increased deployment of electronic systems was witnessed during FY 2020. This has driven the demand for head mounted displays across the countries, such as the US, Canada, and Mexico. Moreover, the demand for consumer electronics reduced during the first half of 2020 across the US. However, the market in the US was estimated to garner a y-o-y growth of ~6% during 2020 in the North America head mounted display market. This is due to increased consumer time spent on AR/VR technologies for different purposes, such as entertainment & leisure.

With the new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the North America head mounted display market. The North America head mounted display market is expected to grow at a good CAGR during the forecast period.

North America Head Mounted Display

Market Revenue and Forecast to 2028 (US$ Million)

North America Head Mounted Display Market Segmentation

North America Head Mounted Display Market – By Type

• Integrated HMD
• Discrete HMD
• Slide-On HMD

North America Head Mounted Display Market – By

Application

• Training & Simulation
• Sports & Leisure
• Imaging
• Defense & Security
• Others

North America Head Mounted Display Market – By Component

• Display Screens
• Controllers
• Sensors
• Cameras
• Others

North America Head Mounted Display Market – By Technology

• Augmented Reality
• Virtual Reality
• Mixed Reality

North America Head Mounted Display Market – By Design

• Head Mounted Display
• Wearable Glasses

North America Head Mounted Display Market – By Connection

• Wired
• Wireless
• Hybrid

North America Head Mounted Display Market, by Country 

• US
• Canada
• Mexico

North America Head Mounted Display Market - Companies Mentioned

• BAE Systems
• Google LLC
• HTC Corporation (VIVE)
• Lenovo Group Limited
• Magic Leap, Inc.
• Microsoft Corporation
• Oculus VR
• Samsung Electronics Co., Ltd.
• Seiko Epson Corporation
• Sony Corporation

North America Head Mounted Display Strategic Insights

Strategic insights for the North America Head Mounted Display provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.

North America Head Mounted Display Report Scope

North America Head Mounted Display Regional Insights

The geographic scope of the North America Head Mounted Display refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.