North America Green Tea Market to 2027 - Regional Analysis and Forecasts by Type (Green Tea Bags, Green Tea Instant Mixes, Iced Green Tea, Loose Leaf, Others); Flavour (Lemon, Aloe Vera, Cinnamon, Vanilla, Basil, Others); Distribution Channel (Supermarkets and Hypermarkets, Convenience Stores, Online, Others), and Geography
Green tea is prepared from the Camellia sinensis plant. The leaf buds and dried leaves of the Camellia sinensis plant are used in the preparation of the green tea. It is prepared by pan-frying and steaming these leaves followed by drying them. Green tea is known to be beneficial against various health issues such as depression, various types of cancers such as lung cancer, liver cancer, colon cancer, gastric cancer, and many others. Consumers in developed and developing regions have become more aware of their health these days. Green tea is made from leaves and buds of Camellia sinensis, and it does not involve the process of withering and oxidation. Moreovr, the consumption of green tea is known to prevent cancer, liver cirrhosis, obesity, blood pressure, and many other chronic diseases. It also helps in losing weight as it is composed of bioactive substances, including caffeine and polyphenols that help in breaking down of fat cells and discharging them into the circulatory tract, thereby driving its demand. However, Green tea is expensive as it is more selective about the part of the tea plant that is being used. It is made using only the tea plant's new buds/leaves. Green tea leaves are not fermented and therefore do not undergo the process of oxidation as in the case of black tea. The key players in the green tea market are experimenting with new, unique flavors, and aromas. As flavor, aroma options increase, consumers may turn to green tea products as a convenient way to benefit their health.
North America Green Tea Market
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Market Insights
Health benefits of flavoured green trea to favor the North America green tea market.
Consumers in developed and developing regions have become more aware of their health these days. Green tea is made from leaves and buds of Camellia sinensis, and it does not involve the process of withering and oxidation. The consumption of green tea is known to prevent cancer, liver cirrhosis, obesity, blood pressure, and many other chronic diseases. It also helps in losing weight as it is composed of bioactive substances, including caffeine and polyphenols that help in breaking down of fat cells and discharging them into the circulatory tract, thereby driving its demand. A drink made combining green tea and lemon offers numerous health benefits as it has several anti-inflammatory and anti-microbial properties. Nutrients such as amino acids, vitamins, minerals, polysaccharides, and enzymes are said to be present in Aloe Vera green tea. Cinnamon green tea helps fight stomach and digestive disorders, and increases digestion by enhancing the ability of your body to properly break down food and efficiently absorb nutrients. Basil green tea is helpful in sharpening memory while reducing anxiety. Tulsi green tea is rich in phytonutrients and antioxidants that help protect body against free radicals. Also, jasmine tea is typically made from green tea leaves, and it offers similar potent health benefits as that of green tea.
Type Insights
The North America green tea market is segmented on the basis of type is segmented into green tea bags, green tea instant mixes, iced green tea, and loose leaf and others. The green tea is in demand due to its multiple health benefits. The green tea bag segment dominated the North America green tea market. Tea bags were discovered in 1904. A tea bag is a thin porous bag, filled with tea leaves. They can be opened and empty thus allowing the full-leaf tea to be filled by the tea brewer or the consumers. The green tea bags are generally made of filter paper, food-grade plastic, or silk cotton. The instant tea was invented in the 1930's but not sold until the late 1950's. The instant green tea became popular with the introduction of innovative products in the market. Once the tea is brewed and liquefied, it is then concentrated and dried into powder form. The amount of nutrients in the instant mix is said to be the same as the green tea brewed. An instant green tea mix dissolves quickly in the liquid medium and does not leave any residue. Iced green tea offers cool refreshment during hot days, along with certain health benefits. Unflavored iced green tea contains zero calories; however, sweetened version usually have less calories compared to soft drinks or juices. nce the loose leaf tea is soaked in liquid medium, the tea leaves have room to absorb ample water and expand as they infuse it. This allows the liquid to flow through the leaves and extract a wide range of vitamins, minerals, flavors, and aromas. Capsules or the dietary supplement are included in green tea.
Flavours Insights
The North America green tea market is segmented on the basis of flavour as lemon, aloe vera, cinnamon, vanilla, basil and others. The lemon segment led the North America green tea flavoured market. The lemon green tea consists of antioxidants, flavonoids, and other phytonutrients which helps fighting many diseases including cancer. It is also available in the form of iced lemon green tea. Adding fresh lemon juice to the green tea, increases its medicinal properties along with enhanced taste. Aloe vera is a plant which is traditionally known for its medicinal properties, which helps in boosting immunity, enhancing skin elasticity by making it more flexible and smooth. Green tea and cinnamon are meant for their flavor value and health-promoting properties. The distinct sweet and warm aromas of cinnamon enhance the richness in the flavor of green tea. Vanilla, is a significantly used as flavoring agent in most of the desserts and beverages including vanilla ice creams, milk shakes, smoothies and more are always so popular among the consumers across the North America region. Basil green tea is consumed by the consumer as the basil has the quality to sharpen the memory while they reduce anxiety. The rich antioxidant concoction of green tea with natural flavors boosts the body energy level and improves digestion. The green tea flavored with jasmine flower essence offers same health benefits as that of normal green tea along with flavored taste.
Distribution Channel Insights
The North America green tea market is segmented on the basis of distribution channel is segmented into supermarkets and hypermarkets, convenience stores,online and others. The supermarkets & hypermarkets segment in the North America green tea market is estimated to hold a leading share in the market. Hypermarkets and supermarkets are self-help shops giving a wide variety of green tea products such as green tea mixes, iced green tea, different flavors of green tea including basil, tulsi, honey, lemon etc. These wide range of products are placed in a very organized way in different sections and shelves to attract customers. Convenience stores are the stores that are located in a limited area and are small in size as compared to hypermarkets & supermarkets. The online portals like Big Basket, Amazon, Natures Basket, etc. have been beneficial in the growth and expansion of the North America green tea market. Increased use of mobile phones, computers, and laptops, has helped in the growth of digital channels, both in strength and volume. The other segment of green tea distribution channel includes grocery stores, retail stores, specialty stores, food services etc. These retailers sell multiple products from various national and local brands in different packaging formats, such as glass, premium plastics and others.
U.S. Green Tea Market, by Type
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NORTH AMERICA GREEN TEA MARKET SEGMENTATION
North America Green Tea Market, by Type
- Green tea bags
- Green Tea Instant Mixes
- Iced Green Tea
- Loose Leaf
- Others
- Lemon
- Aloe Vera
- Cinnamon
- Vanilla
- Basil
- Others
- Supermarket and Hypermarkets
- Convenience stores
- Online
- Others
- U. S.
- Canada
- Mexico
- Finlays
- Kirin Holdings Company
- AriZona Beverage Co.
- Associated British Foods plc.
- Nestle
- ITO EN
- Tata Global Beverages
- Unilever
1. Introduction
1.1 Scope of the Study
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
1.3.1 North America Green Tea Market – By Type
1.3.2 North America Green Tea Market – ByFlavour
1.3.3 North America Green Tea Market – By Distribution Channel
1.3.4 North America Green Tea Market – By Country
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Green tea Market Landscape
4.1 Market Overview
4.1.1 North America PEST Analysis
5. Green tea Market – Key Industry Dynamics
5.1 Key Market Drivers
5.1.1 Health Benefits of Flavored Green Tea
5.1.2 Cumulative M&A Activities and Product Launches
5.2 Market Restraints
5.2.1 Higher Price of Green Tea as Compared to Other Tea
5.3 Market Opportunities
5.3.1 Introduction of New Flavours and Attractive Packaging
5.4 Future Trends
5.4.1 Surge in Consumption of Premium RTD Green Tea Flavoured Beverages
5.5 Impact Analysis
6. Green tea– North America Market Analysis
6.1 North America Green Tea Market Overview
6.2 North America Green Tea Market Forecast and Analysis
7. North America Green Tea Market Analysis – By Type
7.1 Overview
7.2 Green Tea Bags
7.2.1 Overview
7.2.2 North AmericaGreen Tea Bags in Green Tea Market, Revenue Forecast to 2027 (US$ Mn)
7.3 Green Tea Instant Mixes
7.3.1 Overview
7.3.2 North AmericaGreen Tea Instant Mixes in Green Tea Market, Revenue and Forecast to 2027 (US$ Mn)
7.4 Iced Green Tea
7.4.1 Overview
7.4.2 North AmericaIced Green Tea in Green Tea Market, Revenue and Forecast to 2027 (US$ Mn)
7.5 Loose Leaf
7.5.1 Overview
7.5.2 North AmericaLoose Leaf in Green Tea Market, Revenue and Forecast to 2027 (US$ Mn)
7.6 Others
7.6.1 Overview
7.6.2 North AmericaOthers in Green Tea Market, Revenue and Forecast to 2027 (US$ Mn)
8. North America Green Tea Market Analysis – By Flavours
8.1 Overview
8.2 North AmericaGreen Tea Market Breakdown, by Flavours, 2018 & 2027
8.3 Lemon
8.3.1 Overview
8.3.2 North AmericaLemon in Green Tea Market, Revenue Forecast to 2027 (US$ Mn)
8.4 Aloe Vera
8.4.1 Overview
8.4.2 North AmericaAloe Vera in Green Tea Market, Revenue and Forecast to 2027 (US$ Mn)
8.5 Cinnamon
8.5.1 Overview
8.5.2 North AmericaCinnamon in Green Tea Market, Revenue and Forecast to 2027 (US$ Mn)
8.6 Vanilla
8.6.1 Overview
8.6.2 North AmericaVanilla in Green Tea Market, Revenue and Forecast to 2027 (US$ Mn)
8.7 Basil
8.7.1 Overview
8.7.2 North AmericaBasil in Green Tea Market, Revenue and Forecast to 2027 (US$ Mn)
8.8 Others
8.8.1 Overview
8.8.2 North AmericaOthers in Green Tea Market, Revenue and Forecast to 2027 (US$ Mn)
9. North America Green Tea Market Analysis – By Distribution Channel
9.1 Overview
9.2 North AmericaGreen Tea Market Breakdown, By Distribution Channel, 2018 & 2027
9.3 Hypermarkets and Supermarkets
9.3.1 North America Green Tea Market Revenue Via Hypermarkets and Supermarkets Revenue and Forecast, to 2027 (US$ Mn)
9.4 Convenience Store
9.4.1 North America Green Tea Market Revenue Via Convenience Stores Revenue and Forecast, to 2027 (US$ Mn)
9.5 Online Stores
9.5.1 North AmericaGreen Tea Market Revenue Via Online Stores Revenue and Forecast, to 2027 (US$ Mn)
9.6 Others
9.6.1 North America Green Tea Market Via Others Forecasts to 2027 (US$ Mn)
10. North America Green Tea Market – Country Analysis
10.1 Overview
10.1.1 North America Green tea Market Revenue and Forecast to 2027 (US$ Mn)
10.1.2 North America Green Tea Market Breakdown, by Key Countries
10.1.2.1 US: Green Tea Market–Revenue and Forecast to 2027(US$ Million)
10.1.2.1.1 US: Green Tea Market by Type
10.1.2.1.2 US: Green Tea Market by Flavour
10.1.2.1.3 US: Green Tea Market by Distribution Channel
10.1.2.2 Canada: Green Tea Market–Revenue and Forecast to 2027(US$ Million)
10.1.2.2.1 Canada: Green Tea Market by Type
10.1.2.2.2 Canada: Green Tea Market by Flavour
10.1.2.2.3 Canada :Green Tea Market by Distribution Channel
10.1.2.3 Mexico: Green Tea Market–Revenue and Forecast to 2027(US$ Million)
10.1.2.3.1 Mexico: Green Tea Market by Type
10.1.2.3.2 Mexico: Green Tea Market by Flavour
10.1.2.3.3 Mexico: Green Tea Market by Distribution Channel
11. Company Profiles
11.1 TATA Global Beverages
11.1.1 Key Facts
11.1.2 Business Description
11.1.3 Products and Services
11.1.4 Financial Overview
11.1.5 SWOT Analysis
11.1.6 Key Developments
11.2 Finlays
11.2.1 Key Facts
11.2.2 Business Description
11.2.3 Products and Services
11.2.4 Financial Overview
11.2.5 SWOT Analysis
11.2.6 Key Developments
11.3 Unilever
11.3.1 Key Facts
11.3.2 Business Description
11.3.3 Products and Services
11.3.4 Financial Overview
11.3.5 SWOT Analysis
11.3.6 Key Developments
11.4 Nestlé
11.4.1 Key Facts
11.4.2 Business Description
11.4.3 Products And Services
11.4.4 Financial Overview
11.4.5 SWOT Analysis
11.4.6 Key Developments
11.5 Associated British Foods plc
11.5.1 Key Facts
11.5.2 Business Description
11.5.3 Products and Services
11.5.4 Financial Overview
11.5.5 SWOT Analysis
11.5.6 Key Developments
11.6 AriZona Beverage Co.
11.6.1 Key Facts
11.6.2 Business Description
11.6.3 Products and Services
11.6.4 Financial Overview
11.6.5 SWOT Analysis
11.6.6 Key Developments
11.7 Kirin Holdings Company Ltd
11.7.1 Key Facts
11.7.2 Business Description
11.7.3 Products and Services
11.7.4 Financial Overview
11.7.5 SWOT Analysis
11.7.6 Key Developments
11.8 ITO EN
11.8.1 Key Facts
11.8.2 Business Description
11.8.3 Products and Services
11.8.4 Financial Overview
11.8.5 SWOT Analysis
11.8.6 Key Developments
12. Appendix
12.1 About the Insight Partners
12.2 Glossary
LIST OF TABLES
Table 1. North America Green Tea Market Revenue and Forecasts to 2027 (US$ Mn)
Table 2. North America Green Tea Market Revenue and Forecasts to 2027 – By Type (US$ Mn)
Table 3. US Green Tea Market, by Type – Revenue and Forecast to 2027 (USD Million)
Table 4. US Green Tea Market, by Flavour – Revenue and Forecast to 2027 (USD Million)
Table 5. US Green Tea Market, by Distribution Channel – Revenue and Forecast to 2027 (USD Million)
Table 6. Canada Green Tea Market, by Type – Revenue and Forecast to 2027 (USD Million)
Table 7. Canada Green Tea Market, by Flavour – Revenue and Forecast to 2027 (USD Million)
Table 8. Canada Green Tea Market, by Distribution Channel – Revenue and Forecast to 2027 (USD Million)
Table 9. Mexico Green Tea Market, by Type – Revenue and Forecast to 2027 (USD Million)
Table 10. Mexico Green Tea Market, by Flavour – Revenue and Forecast to 2027 (USD Million)
Table 11. Mexico Green Tea Market, by Distribution Channel – Revenue and Forecast to 2027 (USD Million)
Table 12. Glossary of Terms,North America Green Tea Market
LIST OF FIGURES
Figure 1. North America Green Tea Market Segmentations
Figure 2. North America Green Tea Market Segmentation – By Country
Figure 3. North America Green Tea Market Overview
Figure 4. Green Tea Bags Held Largest Share In The North America Green Tea Market By Type
Figure 5. U.S. Dominated The North America Green Tea Market In 2018
Figure 7. Green tea Market Impact Analysis of Driver and Restraints
Figure 8. North America Green Tea Market Forecast and Analysis, (US$ Mn)
Figure 9. North America Green Tea Market Breakdown by Type, 2018 & 2027 (%)
Figure 10. North AmericaGreen Tea Bags in Green Tea Market, Revenue and Forecast, 2017–2027 (US$ Mn)
Figure 11. North AmericaGreen Tea Instant Mixes in Green Tea Market, Revenue and Forecast, 2017–2027 (US$ Mn)
Figure 12. North AmericaIced Green Tea in Green Tea Market, Revenue and Forecast, 2017–2027 (US$ Mn)
Figure 13. North AmericaLoose Leaf in Green Tea Market, Revenue and Forecast, 2017–2027 (US$ Mn)
Figure 14. North AmericaOthers in Green Tea Market, Revenue and Forecast, 2017–2027 (US$ Mn)
Figure 15. North AmericaGreen Tea Market Breakdown, by Flavours, 2018 & 2027 (%)
Figure 16. North AmericaLemon in Green Tea Market, Revenue and Forecast, 2017–2027 (US$ Mn)
Figure 17. North AmericaAloe Vera in Green Tea Market, Revenue and Forecast, 2017–2027 (US$ Mn)
Figure 18. North AmericaCinnamon in Green Tea Market, Revenue and Forecast, 2017–2027 (US$ Mn)
Figure 19. North AmericaVanilla in Green Tea Market, Revenue and Forecast, 2017–2027 (US$ Mn)
Figure 20. North AmericaBasil in Green Tea Market, Revenue and Forecast, 2017–2027 (US$ Mn)
Figure 21. North AmericaOthers in Green Tea Market, Revenue and Forecast, 2017–2027 (US$ Mn)
Figure 22. North America Green Tea Market Breakdown by Distribution Channel, 2018 & 2027 (%)
Figure 23. North America Green Tea Market Revenue Via Hypermarkets and Supermarkets Forecast, to 2027 (US$ Mn)
Figure 24. North America Green Tea Market Revenue Via Convenience Stores Revenue andForecasts to 2027 (US$ Mn)
Figure 25. North America Green Tea Market Revenue Via Online Revenue and Forecasts to 2027 (US$ Mn)
Figure 26. North AmericaGreen Tea Market Revenue Via Others Forecasts to 2027 (US$ Mn)
Figure 27. North America Green tea Market Revenue and Forecasts To 2027 (US$ Mn)
Figure 28. North America Green Tea Market Breakdown by Key Countries, 2018 & 2027(%)
Figure 29. US: Green Tea Market–Revenue and Forecast to 2027 (US$ Million)
Figure 30. Canada: Green Tea Market–Revenue and Forecast to 2027 (US$ Million)
Figure 31. Mexico: Green Tea Market–Revenue and Forecast to 2027 (US$ Million)
The List of Companies - North America Green Tea Market
- Finlays
- Kirin Holdings Company
- AriZona Beverage Co.
- Associated British Foods plc.
- Nestle
- ITO EN
- Tata Global Beverages
- Unilever
- Highlights key business priorities in order to assist companies to realign their business strategies.
- The key findings and recommendations highlight crucial progressive industry trends in the North America green tea market, thereby allowing players to develop effective long term strategies.
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
- Scrutinize in-depth the market trends and outlook coupled with the factors driving the market, as well as those hindering it.
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to products, segmentation and industry verticals.