North America Area Rugs Market

The North America area rugs market is expected to grow from US$ 4,334.60 million in 2023 to US$ 5,465.45 million by 2028. It is estimated to grow at a CAGR of 4.7% from 2023 to 2028.

Strong Growth of Residential Construction Sector Fuels North America Area Rugs Market

The residential construction sector in different countries across the region is experiencing strong growth due to the growing demand for housing in urban regions, the increasing infrastructural development activities, the rising population, and the surging disposable income of people. The growth in population has resulted in more requirements for space for accommodation, especially in tier 1 cities. Various drivers have led to a boom in the country’s construction investment. In the US, more people are moving into cities, which has resulted in more homes being developed in cities in the country. In areas such as New York, Pennsylvania, and New Orleans, there is continued growth in the new home market. Further, various government bodies are investing in the development of the residential construction sector.

In the residential sector, area rugs are highly used to enhance home décor and give rooms a decorative look. Due to improved technologies, modern area rugs are blended with prints, photos, and graphics to showcase furniture and complement the look of a room. There is a growing demand for area rugs to decorate indoor and outdoor spaces in the residential sector. Thus, the strong growth of the residential construction sector in various countries across the region is driving the demand for area rugs.

North America Area Rugs Market Overview

The North America area rugs market is segmented into the US, Canada, and Mexico. In the region, rising construction and home decoration & renovation activities in residential and commercial projects drive the demand for area rugs as they are often used to enhance flooring aesthetics. Consumers in North America often spend on area rugs owing to their design benefits. Area rugs are merely a carpet, usually much smaller than the room's dimensions. They have a sound-dampening effect, and they help reduce noise. It plays a significant role in protecting floors from damage as furniture, pet claws, and other sharp or heavy objects can gouge deep, unsightly scratches into floors. Since area rugs are lightweight and portable, they're easy to remove anytime. Hence, awareness regarding the benefits of area rugs and rising spending on home aesthetics are leading factors fostering the North America area rugs market growth in North America. On May 17, 2023, the US Census Bureau and the US Department of Housing and Urban Development (HUD) jointly announced that in the US, 1,375,000 privately‐owned housing construction projects were completed in April 2023, which grew from 1,361,000 in April 2023. Hence, the expanding residential construction industry in North America propels the demand for home decoration, remodeling, and renovation, further influencing the region's North America area rugs market growth.

According to the US Bureau of Economic Analysis, personal income in the US increased by US$ 80.1 billion in April 2023 as compared to March 2023. The increasing disposable income levels allow consumers to invest significantly in higher quality area rugs, leading to a rise in demand for premium and luxury products. Further, the growing consciousness regarding eco-friendly and sustainable home decor has allowed manufacturers to design area rugs made of recycled material or sustainable fibers. Integrating technology, such as smart sensors and interactive features, into area rugs will create opportunities for manufacturers by providing enhanced functionalities and user experiences. Additionally, the shift toward online shopping and direct-to-consumer sales channel allows manufacturers and retailers to reach a broader customer base and offer competitive prices, which bolsters the North America area rugs market in North America.

North America Area Rugs Market Revenue and Forecast to 2028 (US$ Million)

North America Area Rugs Strategic Insights

Strategic insights for the North America Area Rugs provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.

North America Area Rugs Report Scope

North America Area Rugs Regional Insights

The geographic scope of the North America Area Rugs refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.

North America Area Rugs Market Segmentation

The North America area rugs market is segmented into type, end-use, and country.

Based on type, the North America area rugs market is segmented into wool, nylon, synthetic fibers, and others. The synthetic fibers segment held the largest share of the North America area rugs market in 2023.

Based on end-use, the North America area rugs market is segmented into residential and nonresidential. The residential segment held the largest share of the North America area rugs market in 2023.

Based on country, the North America area rugs market is segmented into the US, Canada, and Mexico. The US dominated the North America area rugs market in 2023.   

Amer Rugs Inc, Capel Inc, Dalyn Rug Co, Faze Three Ltd, Golden Carpets Ltd, Nodi Handmade Rugs Ltd, Riztex USA Inc, and Sams International Inc are some of the leading companies operating in the North America area rugs market.