Middle East & Africa Healthcare CRM Market Forecast to 2030 - Regional Analysis - by Deployment Mode (Cloud Based and On-Premise), Product Type (Operational CRM, Analytical CRM, and Collaborative CRM), Application (Relationship Management, Case Management, Case Coordination, Community Outreach, and Others), and End User (Providers, Payers, and Others)

BMIRE00030115 | Pages: 133 | Healthcare IT | May 2024 | Type: Regional | Status: Published

The Middle East & Africa healthcare CRM market was valued at US$ 167.94 million in 2022 and is expected to reach US$ 303.92 million by 2030; it is estimated to register a CAGR of 7.7% from 2022 to 2030. 

Growing Emphasis on Patient-Cantered Healthcare Delivery Bolsters Middle East & Africa Healthcare CRM Market

A patient-centric approach in healthcare systems can establish a partnership among patients, their families, and healthcare practitioners to align decisions in accordance with patients' needs, preferences, and demands. It also includes the delivery of specific education and support to patients to make certain decisions and participate in their care. 

Increased engagement with all stakeholders (providers, patients, and others) reduces overall expenses. Additionally, improved knowledge and understanding of health, well-being, and healthcare choices among patients lead to enhanced care and reduced levels of illness. This improved knowledge can facilitate care after discharge, hospital visits, reduced readmissions, and secondary consults. By engaging and collaborating with patients in decision-making, health providers can make more suitable decisions regarding a patient's health. There is also an increased competitive advantage as more hospitals compete for patients based on both qualities of care and cost. Better quality of life for patients leads to an increase in the satisfaction of both doctor and patient.

Technological innovations and software development are crucial to the healthcare industry revolution. These technological developments support medical and administrative services that dramatically enhance and ease healthcare processes, communications, and workflow. Patient-centric healthcare boosts patient satisfaction levels, which benefits healthcare providers and practices. Thus, the rising adoption of a patient-centric approach by healthcare providers is driving the growth of the Middle East & Africa healthcare CRM market.

Middle East & Africa Healthcare CRM Market Overview

The Saudi Arabian healthcare system faces several challenges after the numerous initiatives by the Ministry of Health and relevant healthcare authorities. Most of the challenges are related to the underutilization of electronic health (e-Health) strategies and the development of a national system for health information. E-health systems have been started in some hospitals and other health institutions nationwide In recent years. However, due to a lack of proper health informatics systems and applications, the country faces major health sector challenges, as indicated by the Saudi government's Health Reform Committee. 

In recent years, the use of digital technology for appointment scheduling has increased among the users. This can be attributed to the initiative of the Government of Saudi Arabia. In September 2022, the Saudi Ministry of Health launched a national e-platform for healthcare services, Sehhaty. The app centralizes and automates referrals across the health system by linking them electronically and streamlining the operations. The MOH announced while signing a cooperation agreement with the Digital Government Authority (DGA) to merge all health sector platforms and make the Sehhaty app the national e-platform for providing healthcare services to individuals. The factors mentioned above drive the growth of the Middle East & Africa healthcare CRM market in Saudi Arabia at a steady pace.

Middle East & Africa Healthcare CRM Market Revenue and Forecast to 2030 (US$ Million)

Middle East & Africa Healthcare CRM Market Revenue and Forecast to 2030 (US$ Million)

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Middle East & Africa Healthcare CRM Market Segmentation 

The Middle East & Africa healthcare CRM market is categorized into deployment mode, product type, application, end user, and country. 

Based on deployment mode, the Middle East & Africa healthcare CRM market is bifurcated cloud based and on-premise. The cloud based segment held a larger market share in 2022. 

In terms of product type, the Middle East & Africa healthcare CRM market is categorized into operational CRM, analytical CRM, and collaborative CRM. The operational CRM segment held the largest market share in 2022.

By application, the Middle East & Africa healthcare CRM market is segmented into relationship management, case management, case coordination, community outreach, and others. The relationship management segment held the largest market share in 2022. The case management segment is further sub segmented into disease management and clinical trials relationship management. The case coordination segment is further sub segmented into patient information management and pre-authorizations / eligibility. The community outreach segment is further services outreach/promotion and community health education.

By end user, the Middle East & Africa healthcare CRM market is segmented into providers, payers, and others. The providers segment held the largest market share in 2022. 

By country, the Middle East & Africa healthcare CRM market is segmented into Saudi Arabia, South Africa, the UAE, and the Rest of Middle East & Africa. Saudi Arabia dominated the Middle East & Africa healthcare CRM market share in 2022. 

Pegasystems Inc, Sage Group Plc, IQVIA Holdings Inc, SugarCRM Inc, SAP SE, Veeva Systems Inc, Oracle Corp, ScienceSoft USA Corp, Microsoft Corp, Salesforce Inc, and International Business Machines Corp are among the leading companies operating in the Middle East & Africa healthcare CRM market. 

Table of Content

 

1. Introduction

1.1 The Insight Partners Research Report Guidance

1.2 Market Segmentation

2. Executive Summary

2.1 Key Insights

3. Research Methodology

3.1 Coverage

3.2 Secondary Research

3.3 Primary Research

4. Middle East & Africa Healthcare CRM Market - Key Industry Dynamics

4.1 Middle East & Africa Healthcare CRM Market - Key Industry Dynamics

4.2 Market Drivers

4.2.1 Growing Emphasis on Patient-Cantered Healthcare Delivery

4.2.2 Increasing Demand for Data-Driven Insights, Analytics, and Population Health Management

4.3 Market Restraints

4.3.1 Lack of Data Security and Concerns Related to Patient Information Privacy

4.4 Market Opportunities

4.4.1 Increasing Knowledge About Internet of Things and Artificial Intelligence

4.5 Future Trends

4.5.1 Increasing Acceptance of Digital Health and Mobile CRM Solutions

4.6 Impact of Drivers and Restraints:

5. Healthcare CRM Market - Middle East & Africa Market Analysis

5.1 Middle East & Africa Healthcare CRM Market Revenue (US$ Million), 2022 - 2030

5.2 Middle East & Africa Healthcare CRM Market Forecast and Analysis

6. Middle East & Africa Healthcare CRM Market Analysis - By Deployment Mode

6.1 Cloud Based

6.1.1 Overview

6.1.2 Cloud Based Market, Revenue and Forecast to 2030 (US$ Million)

6.2 On-premise

6.2.1 Overview

6.2.2 On-premise Market, Revenue and Forecast to 2030 (US$ Million)

7. Middle East & Africa Healthcare CRM Market Analysis - By Product Type

7.1 Operational CRM

7.1.1 Overview

7.1.2 Operational CRM Market, Revenue and Forecast to 2030 (US$ Million)

7.2 Analytical CRM

7.2.1 Overview

7.2.2 Analytical CRM Market, Revenue and Forecast to 2030 (US$ Million)

7.3 Collaborative CRM

7.3.1 Overview

7.3.2 Collaborative CRM Market, Revenue and Forecast to 2030 (US$ Million)

8. Middle East & Africa Healthcare CRM Market Analysis - By Application

8.1 Relationship Management

8.1.1 Overview

8.1.2 Relationship Management Market, Revenue and Forecast to 2030 (US$ Million)

8.2 Case Management

8.2.1 Overview

8.2.2 Case Management Market, Revenue and Forecast to 2030 (US$ Million)

8.3 Case Coordination

8.3.1 Overview

8.3.2 Case Coordination Market, Revenue and Forecast to 2030 (US$ Million)

8.4 Community Outreach

8.4.1 Overview

8.4.2 Community Outreach Market, Revenue and Forecast to 2030 (US$ Million)

8.5 Others

8.5.1 Overview

8.5.2 Others Market, Revenue and Forecast to 2030 (US$ Million)

9. Middle East & Africa Healthcare CRM Market Analysis - By End User

9.1 Providers

9.1.1 Overview

9.1.2 Providers Market, Revenue and Forecast to 2030 (US$ Million)

9.2 Payers

9.2.1 Overview

9.2.2 Payers Market, Revenue and Forecast to 2030 (US$ Million)

9.3 Others

9.3.1 Overview

9.3.2 Others Market, Revenue and Forecast to 2030 (US$ Million)

10. Middle East & Africa Healthcare CRM Market - Country Analysis

10.1 Middle East & Africa Healthcare CRM Market Revenue and Forecast and Analysis - By Country

10.1.1 Middle East & Africa Healthcare CRM Market Revenue and Forecast and Analysis - By Country

10.1.1.1 Saudi Arabia: Middle East & Africa Healthcare CRM Market Revenue and Forecast to 2030 (US$ Mn)

10.1.1.1.1 Saudi Arabia: Middle East & Africa Healthcare CRM Market Breakdown by Deployment Mode

10.1.1.1.2 Saudi Arabia: Middle East & Africa Healthcare CRM Market Breakdown by Product Type

10.1.1.1.3 Saudi Arabia: Middle East & Africa Healthcare CRM Market Breakdown by Application

10.1.1.1.3.1 Saudi Arabia: Middle East & Africa Healthcare CRM Market Breakdown by Case Management

10.1.1.1.3.2 Saudi Arabia: Middle East & Africa Healthcare CRM Market Breakdown by Community Outreach

10.1.1.1.3.3 Saudi Arabia: Middle East & Africa Healthcare CRM Market Breakdown by Case Coordination

10.1.1.1.4 Saudi Arabia: Middle East & Africa Healthcare CRM Market Breakdown by End User

10.1.1.2 South Africa: Middle East & Africa Healthcare CRM Market Revenue and Forecast to 2030 (US$ Mn)

10.1.1.2.1 South Africa: Middle East & Africa Healthcare CRM Market Breakdown by Deployment Mode

10.1.1.2.2 South Africa: Middle East & Africa Healthcare CRM Market Breakdown by Product Type

10.1.1.2.3 South Africa: Middle East & Africa Healthcare CRM Market Breakdown by Application

10.1.1.2.3.1 South Africa: Middle East & Africa Healthcare CRM Market Breakdown by Case Management

10.1.1.2.3.2 South Africa: Middle East & Africa Healthcare CRM Market Breakdown by Community Outreach

10.1.1.2.3.3 South Africa: Middle East & Africa Healthcare CRM Market Breakdown by Case Coordination

10.1.1.2.4 South Africa: Middle East & Africa Healthcare CRM Market Breakdown by End User

10.1.1.3 UAE: Middle East & Africa Healthcare CRM Market Revenue and Forecast to 2030 (US$ Mn)

10.1.1.3.1 UAE: Middle East & Africa Healthcare CRM Market Breakdown by Deployment Mode

10.1.1.3.2 UAE: Middle East & Africa Healthcare CRM Market Breakdown by Product Type

10.1.1.3.3 UAE: Middle East & Africa Healthcare CRM Market Breakdown by Application

10.1.1.3.3.1 UAE: Middle East & Africa Healthcare CRM Market Breakdown by Case Management

10.1.1.3.3.2 UAE: Middle East & Africa Healthcare CRM Market Breakdown by Community Outreach

10.1.1.3.3.3 UAE: Middle East & Africa Healthcare CRM Market Breakdown by Case Coordination

10.1.1.3.4 UAE: Middle East & Africa Healthcare CRM Market Breakdown by End User

10.1.1.4 Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market Revenue and Forecast to 2030 (US$ Mn)

10.1.1.4.1 Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market Breakdown by Deployment Mode

10.1.1.4.2 Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market Breakdown by Product Type

10.1.1.4.3 Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market Breakdown by Application

10.1.1.4.3.1 Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market Breakdown by Case Management

10.1.1.4.3.2 Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market Breakdown by Community Outreach

10.1.1.4.3.3 Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market Breakdown by Case Coordination

10.1.1.4.4 Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market Breakdown by End User

11. Healthcare CRM Market Industry Landscape

11.1 Overview

12. Company Profiles

12.1 Pegasystems Inc

12.1.1 Key Facts

12.1.2 Business Description

12.1.3 Products and Services

12.1.4 Financial Overview

12.1.5 SWOT Analysis

12.1.6 Key Developments

12.2 Sage Group Plc

12.2.1 Key Facts

12.2.2 Business Description

12.2.3 Products and Services

12.2.4 Financial Overview

12.2.5 SWOT Analysis

12.2.6 Key Developments

12.3 IQVIA Holdings Inc

12.3.1 Key Facts

12.3.2 Business Description

12.3.3 Products and Services

12.3.4 Financial Overview

12.3.5 SWOT Analysis

12.3.6 Key Developments

12.4 SugarCRM Inc

12.4.1 Key Facts

12.4.2 Business Description

12.4.3 Products and Services

12.4.4 Financial Overview

12.4.5 SWOT Analysis

12.4.6 Key Developments

12.5 SAP SE

12.5.1 Key Facts

12.5.2 Business Description

12.5.3 Products and Services

12.5.4 Financial Overview

12.5.5 SWOT Analysis

12.5.6 Key Developments

12.6 Veeva Systems Inc

12.6.1 Key Facts

12.6.2 Business Description

12.6.3 Products and Services

12.6.4 Financial Overview

12.6.5 SWOT Analysis

12.6.6 Key Developments

12.7 Oracle Corp

12.7.1 Key Facts

12.7.2 Business Description

12.7.3 Products and Services

12.7.4 Financial Overview

12.7.5 SWOT Analysis

12.7.6 Key Developments

12.8 ScienceSoft USA Corp

12.8.1 Key Facts

12.8.2 Business Description

12.8.3 Products and Services

12.8.4 Financial Overview

12.8.5 SWOT Analysis

12.8.6 Key Developments

12.9 Microsoft Corp

12.9.1 Key Facts

12.9.2 Business Description

12.9.3 Products and Services

12.9.4 Financial Overview

12.9.5 SWOT Analysis

12.9.6 Key Developments

12.10 Salesforce Inc

12.10.1 Key Facts

12.10.2 Business Description

12.10.3 Products and Services

12.10.4 Financial Overview

12.10.5 SWOT Analysis

12.10.6 Key Developments

12.11 International Business Machines Corp

12.11.1 Key Facts

12.11.2 Business Description

12.11.3 Products and Services

12.11.4 Financial Overview

12.11.5 SWOT Analysis

12.11.6 Key Developments

13. Appendix

13.1 About The Insight Partners

13.2 Glossary of Terms

List of Tables

Table 1. Middle East & Africa Healthcare CRM Market Segmentation

Table 2. Largest Healthcare Data Breaches (2009-2022) as per the HIPAA Journal

Table 3. Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Million)

Table 4. Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Million) - By Deployment Mode

Table 5. Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030(US$ Million) - By Product Type

Table 6. Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030(US$ Million) - By Application

Table 7. Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Million) - By End User

Table 8. Saudi Arabia: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Deployment Mode

Table 9. Saudi Arabia: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Product Type

Table 10. Saudi Arabia: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Application

Table 11. Saudi Arabia: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Case Management

Table 12. Saudi Arabia: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Community Outreach

Table 13. Saudi Arabia: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Case Coordination

Table 14. Saudi Arabia: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By End User

Table 15. South Africa: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Deployment Mode

Table 16. South Africa: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Product Type

Table 17. South Africa: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Application

Table 18. South Africa: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Case Management

Table 19. South Africa: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Community Outreach

Table 20. South Africa: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Case Coordination

Table 21. South Africa: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By End User

Table 22. UAE: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Deployment Mode

Table 23. UAE: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Product Type

Table 24. UAE: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Application

Table 25. UAE: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Case Management

Table 26. UAE: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Community Outreach

Table 27. UAE: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Case Coordination

Table 28. UAE: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By End User

Table 29. Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Deployment Mode

Table 30. Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Product Type

Table 31. Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Application

Table 32. Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Case Management

Table 33. Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Community Outreach

Table 34. Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By Case Coordination

Table 35. Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn) - By End User

Table 36. Recent Growth Strategies in the Healthcare CRM Market

Table 37. Glossary of Terms, Healthcare CRM Market

List of Figures

Figure 1. Middle East & Africa Healthcare CRM Market Segmentation, By Country

Figure 2. Impact Analysis of Drivers and Restraints

Figure 3. Middle East & Africa Healthcare CRM Market Revenue (US$ Million), 2022 - 2030

Figure 4. Middle East & Africa Healthcare CRM Market Share (%) - By Deployment Mode, 2022 and 2030

Figure 5. Cloud Based Market Revenue and Forecasts to 2030 (US$ Million)

Figure 6. On-premise Market Revenue and Forecasts to 2030 (US$ Million)

Figure 7. Middle East & Africa Healthcare CRM Market Share (%) - By Product Type, 2022 and 2030

Figure 8. Operational CRM Market Revenue and Forecasts to 2030 (US$ Million)

Figure 9. Analytical CRM Market Revenue and Forecasts to 2030 (US$ Million)

Figure 10. Collaborative CRM Market Revenue and Forecasts to 2030 (US$ Million)

Figure 11. Middle East & Africa Healthcare CRM Market Share (%) - By Application, 2022 and 2030

Figure 12. Relationship Management Market Revenue and Forecasts to 2030 (US$ Million)

Figure 13. Case Management Market Revenue and Forecasts to 2030 (US$ Million)

Figure 14. Case Coordination Market Revenue and Forecasts to 2030 (US$ Million)

Figure 15. Community Outreach Market Revenue and Forecasts to 2030 (US$ Million)

Figure 16. Others Market Revenue and Forecasts to 2030 (US$ Million)

Figure 17. Middle East & Africa Healthcare CRM Market Share (%) - By End User, 2022 and 2030

Figure 18. Providers Market Revenue and Forecasts to 2030 (US$ Million)

Figure 19. Payers Market Revenue and Forecasts to 2030 (US$ Million)

Figure 20. Others Market Revenue and Forecasts to 2030 (US$ Million)

Figure 21. Middle East & Africa Healthcare CRM Market Breakdown by Key Countries - Revenue (2022) (US$ Million)

Figure 22. Middle East & Africa Healthcare CRM Market Breakdown by Key Countries, 2022 and 2030 (%)

Figure 23. Saudi Arabia: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn)

Figure 24. South Africa: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn)

Figure 25. UAE: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn)

Figure 26. Rest of Middle East & Africa: Middle East & Africa Healthcare CRM Market - Revenue and Forecast to 2030 (US$ Mn)

1. Pegasystems Inc

 

2. Sage Group Plc

3. IQVIA Holdings Inc

4. SugarCRM Inc

5. SAP SE

6. Veeva Systems Inc

7. Oracle Corp

8. ScienceSoft USA Corp

9. Microsoft Corp

10. Salesforce Inc

11. International Business Machines Corp

 

  • Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Middle East & Africa healthcare CRM market.
  • Highlights key business priorities in order to assist companies to realign their business strategies.
  • The key findings and recommendations highlight crucial progressive industry trends in the Middle East & Africa healthcare CRM market, thereby allowing players across the value chain to develop effective long-term strategies.
  • Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
  • Scrutinize in-depth Middle East & Africa market trends and outlook coupled with the factors driving the Middle East & Africa healthcare CRM market, as well as those hindering it.
  • Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution.
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