Middle East and Africa Frozen Fruits Market

Market Introduction

Frozen fruits are the fruits that are quickly frozen and packaged in a nitrogen atmosphere when picked at their ripeness peak. The various health benefits related to frozen fruits consumption have been one of the major factors that have favored the MEA frozen fruits market. The frozen fruits are known to be one of the healthiest fruits that have been gaining rising demand in the MEA region. The frozen fruits are a rich source of various antioxidants, minerals, and vitamins that have further favored the growth of the market all over the MEA region. The easy availability of frozen fruits compared to fresh fruits has been another factor that has fueled the demand for frozen fruits in the region.

Market Overview and Dynamics

The Middle East and Africa frozen fruits market was valued at US$ 125.70 million in 2019 and is projected to reach US$ 179.05 million by 2027; it is expected to grow at a CAGR of 4.6% during the forecast period 2020-2027. Factors driving the market growth advantages of using frozen fruits and growing demand from packaged and processed food industry. However, the availability of substitutes is likely to have a negative impact on the market growth.

Key Market Segments

By product type, the citrus fruits segment accounted for the largest market share in the Middle East and Africa frozen fruits market in 2019. In terms of technique, the freeze drying segment held the largest market share of the frozen fruits market by 2027. In terms of application, in 2018, the confectionery & bakery segment held the most significant market share of the frozen fruits market in Asia Pacific.

Major Sources and Companies Listed

Some of the major primary and secondary sources for Middle East and Africa frozen fruits market included in the report are Crop's Fruits NV, Mirelite Mirsa Co. Ltd., SunOpta Inc., Greenyard, and General Mills Inc.

Impact of COVID-19 Pandemic on Frozen fruits Market

COVID-19 outbreak first began in Wuhan (China) in December 2019, and since then it has spread across the globe at a fast pace. China, Italy, Iran, Spain, the Republic of Korea, France, Germany, and the US are among the worst affected countries in terms of confirmed cases and reported deaths as of March 2020. The COVID-19 outbreak has affected economies and industries in various countries due to lockdowns, travel bans, and business shutdowns. The overall market breakdown due to COVID-19 is also affecting the growth of the frozen fruits market due to shutting down of factories, obstacle in supply chain, and downturn in world economy

Reasons to buy the report

• To understand the frozen fruits market landscape and identify market segments that are most likely to guarantee a strong return
• To stay ahead by comprehending the ever-changing competitive landscape for the frozen fruits market
• To efficiently plan M&A and partnership deals in the frozen fruits market by identifying market segments with most promising probable sales
• To take knowledgeable business decisions from perceptive and comprehensive analysis of market performance of various segments in the frozen fruits market
• To obtain market revenue forecast for market by various segments from 2018 to 2027

Middle East and Africa Frozen fruits Market Segmentation

By Product Type

• Citrus Fruit
• Tropical Fruits
• Berries
• Others

By Technique

• Freeze Drying
• Individual Quick Freezing (IQF)

By Application

• Confectionery and Bakery
• Jams and Preserves
• Fruit-based Beverages
• Dairy
• Others

By Country

• South Africa
• Saudi Arabia
• UAE
• Rest of MEA

Company Profiles

• Greenyard
• Crop's Fruits NV
• Mirelite Mirsa Co. Ltd.
• General Mills Inc.
• Sunopta Inc.  

Middle East and Africa Frozen Fruits Strategic Insights

Strategic insights for the Middle East and Africa Frozen Fruits provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.

Middle East and Africa Frozen Fruits Report Scope

Middle East and Africa Frozen Fruits Regional Insights

The geographic scope of the Middle East and Africa Frozen Fruits refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.