Middle East & Africa A2P SMS and CPaaS Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Component (Solution and Services), Channel [Message (Chat Apps and SMS), Voice, Email, Webpush, and Others], Enterprise Size (SMEs and Large Enterprises), and Industry (IT and Telecom, BFSI, Retail and Ecommerce, Healthcare, and Others)

The A2P SMS and CPaaS market in Middle East & Africa is expected to grow from US$ 2,784.34 million in 2022 to US$ 3,740.15 million by 2028. It is estimated to grow at a CAGR of 5.0% from 2022 to 2028.

Improved Customer Engagement through a wide range of Digital Touchpoints

CPaaS has experienced considerable expansion. Initially, effective message services were the sole means through which channel brands would strongly wish to communicate with their customers. Businesses now require a wider range of assets to maintain value development. RCS Business Messaging, WhatsApp Business Platform, AI-powered chatbots, and A2P messaging are just a handful of the numerous CPaaS systems that allow businesses to interact with clients across various digital touchpoints. CPaaS has demonstrated that it is the best issue solution during these trying times by assisting businesses in preserving continuity and sustainability. Moreover, by enabling firms to add new services and provide a great user experience, CPaaS has helped them fulfil the increased client demand. While saving money and time, the solution enables firms to respond to changing demands swiftly. Additionally, incorporating CPaaS communication features into a brand's app speeds up and even makes this feasible, enabling the company to interact directly with customers without requiring a significant amount of development and expenditure. This enables businesses and brands to satisfy their business objectives without incurring the costs associated with establishing, maintaining, and updating separate systems. With automated API scalability, CPaaS may even assist businesses in advancing their business intelligence (BI) by providing real-time insights through an intuitive interface.

Market Overview

The A2P SMS and CPaaS market in the MEA is segmented into South Africa, Saudi Arabia, the UAE, and the Rest of MEA. The MEA is expected to experience increasing urbanization, which will propel the economy. Customer relationship management (CRM) systems are becoming more widely adopted across various industries. Leading corporations are expected to invest money in the landscape to improve the customer experience and keep customers. Furthermore, increased cybersecurity incidents have boosted the demand for advanced customer communication management solutions. The demand for enhanced cpAAs and services to help with communication throughout the COVID-19 pandemic grew due to an increased number of COVID-19 cases. End users showed strong interest in AI and cloud, indicating a positive business outlook. Digital brands have remained critical to the industry's success. CCM platforms will continue to gain traction in the coming years as demand for tailored services with agility grows.

Middle East & Africa A2P SMS and CPaaS market Revenue and Forecast to 2028 (US$ Million)

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Middle East & Africa A2P SMS and CPaaS market Segmentation

The Middle East & Africa A2P SMS and CPaaS market is segmented into component, channel, enterprise size, industry, and country. Based on component, the market is bifurcated into solution and services. The solution segment held a larger market share in 2022.

Based on channel, the market is segmented into message, voice, email, webpush, and others. The message segment held the largest market share in 2022. The message segment is further bifurcated into chat apps and SMS. Based on enterprise size, the market is divided into SMEs and large enterprises. The large enterprises segment held a larger market share in 2022. Based on industry, the market is segmented into IT and telecom, BFSI, retail and ecommerce, healthcare, and others. The retail and ecommerce segment held the largest market share in 2022. Based on country, the market is segmented into Saudi Arabia, UAE, Turkey, Egypt, South Africa, and Rest of Middle East & Africa. Rest of Middle East & Africa dominated the market share in 2022. Vonage; 8X8, INC.; Avaya Inc.; IntelePeer Cloud Communications LLC.; MessageBird; Plivo Inc.; Cisco Systems, Inc.; TWILIO INC.; Voximplant; and Wazo Communication Inc. are the leading companies operating in the A2P SMS and CPaaS market in the region.

1. Introduction

1.1 Study Scope

1.2 The Insight Partners Research Report Guidance

1.3 Market Segmentation

1.3.1 MEA A2P SMS and CPaaS Market – By Component

1.3.2 MEA A2P SMS and CPaaS Market – By Channel

1.3.3 MEA A2P SMS and CPaaS Market – By Enterprise Size

1.3.4 MEA A2P SMS and CPaaS Market – By Industry

1.3.5 MEA A2P SMS and CPaaS Market- By Country

2. Key Takeaways

3. Research Methodology

3.1 Coverage

3.2 Secondary Research

3.3 Primary Research

4. MEA A2P SMS and CPaaS Market Landscape

4.1 Market Overview

4.2 PEST Analysis

4.2.1 MEA

4.3 Ecosystem Analysis

4.4 Expert Opinions

5. MEA A2P SMS and CPaaS Market – Key Market Dynamics

5.1 Market Drivers

5.1.1 Surging Demand for Customer Engagement Usage to Encourage the use of CPaaS

5.1.2 Developing adoption of Rich Communication Services

5.1 Key Market Restraints

5.1.1 Intensifying Security concerns for Cloud-Based CPaaS

5.2 Key Market Opportunities

5.2.1 Increasing Trend of Mobile Marketing via Messaging

5.3 Future trends

5.3.1 Improved Customer Engagement through a wide range of Digital Touchpoints

5.4 Impact Analysis of Drivers and Restraints

6. A2P SMS and CPaaS Market – MEA Analysis

6.1 A2P SMS and CPaaS Market MEA Overview

6.2 A2P SMS and CPaaS Market – MEA Revenue and Forecast to 2028 (US$ Million)

7. MEA A2P SMS and CPaaS Market Analysis – By Component

7.1 Overview

7.2 MEA A2P SMS and CPaaS Market, By Component (2021 and 2028)

7.3 Solution

7.3.1 Overview

7.3.2 Solution: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

7.4 Services

7.4.1 Overview

7.4.2 Services: A2P SMS and CPaaS: A2P SMS and CPaaS Market– Revenue and Forecast to 2028 (US$ Million)

8. MEA A2P SMS and CPaaS Market – By Channel

8.1 Overview

8.2 MEA A2P SMS and CPaaS Market, By Channel (2021 and 2028)

8.3 Message

8.3.1 Overview

8.3.2 Message: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

8.3.3 Chat Apps

8.3.3.1 Overview

8.3.3.2 Chat Apps: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

8.3.4 SMS

8.3.4.1 Overview

8.3.4.2 SMS: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

8.4 Voice

8.4.1 Overview

8.4.2 Voice: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

8.5 Email

8.5.1 Overview

8.5.2 Email: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

8.6 Webpush

8.6.1 Overview

8.6.2 Webpush: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

8.7 Others

8.7.1 Overview

8.7.2 Others Market – Revenue and Forecast to 2028 (US$ Million)

9. MEA A2P SMS and CPaaS Market – By Enterprise Size

9.1 Overview

9.2 MEA A2P SMS and CPaaS Market, by Enterprise Size (2021 and 2028)

9.3 Small and Medium Enterprises (SMEs)

9.3.1 Overview

9.3.2 Small and Medium Enterprises: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

9.4 Large Enterprises

9.4.1 Overview

9.4.2 Large Enterprises: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

10. MEA A2P SMS and CPaaS Market – By Industry

10.1 Overview

10.2 MEA A2P SMS and CPaaS Market, by Industry (2021 and 2028)

10.3 IT and Telecom

10.3.1 Overview

10.3.2 IT and Telecom: A2P SMS and CPaaS Market- Revenue and Forecast to 2028 (US$ Million)

10.4 BFSI

10.4.1 Overview

10.4.2 BFSI: A2P SMS and CPaaS Market- Revenue and Forecast to 2028 (US$ Million)

10.5 Retail and Ecommerce

10.5.1 Overview

10.5.2 Retail and Ecommerce: A2P SMS and CPaaS Market- Revenue and Forecast to 2028 (US$ Million)

10.6 Healthcare

10.6.1 Overview

10.6.2 Healthcare: A2P SMS and CPaaS Market- Revenue and Forecast to 2028 (US$ Million)

10.7 Others

10.7.1 Overview

10.7.2 Others: A2P SMS and CPaaS Market- Revenue and Forecast to 2028 (US$ Million)

11. MEA A2P SMS and CPaaS Market – By Country Analysis

11.1 MEA: A2P SMS and CPaaS Market

11.1.1 MEA: A2P SMS and CPaaS Market- by Key Country

11.1.1.1 South Africa: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

11.1.1.1.1 South Africa: A2P SMS and CPaaS Market- by Component

11.1.1.1.2 South Africa: A2P SMS and CPaaS Market- By Channel

11.1.1.1.3 South Africa: A2P SMS and CPaaS Market- By Channel, By Message

11.1.1.1.4 South Africa: A2P SMS and CPaaS Market- By Enterprise Size

11.1.1.1.5 South Africa: A2P SMS and CPaaS Market- By Industry

11.1.1.2 Saudi Arabia: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

11.1.1.2.1 Saudi Arabia: A2P SMS and CPaaS Market- by Component

11.1.1.2.2 Saudi Arabia: A2P SMS and CPaaS Market- By Channel

11.1.1.2.3 Saudi Arabia: A2P SMS and CPaaS Market- By Channel, By Message

11.1.1.2.4 Saudi Arabia: A2P SMS and CPaaS Market- By Enterprise Size

11.1.1.2.5 Saudi Arabia: A2P SMS and CPaaS Market- By Industry

11.1.1.3 UAE: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

11.1.1.3.1 UAE: A2P SMS and CPaaS Market- by Component

11.1.1.3.2 UAE: A2P SMS and CPaaS Market- By Channel

11.1.1.3.3 UAE: A2P SMS and CPaaS Market- By Channel, By Message

11.1.1.3.4 UAE: A2P SMS and CPaaS Market- By Enterprise Size

11.1.1.3.5 UAE: A2P SMS and CPaaS Market- By Industry

11.1.1.4 Turkey: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

11.1.1.4.1 Turkey: A2P SMS and CPaaS Market- by Component

11.1.1.4.2 Turkey: A2P SMS and CPaaS Market- By Channel

11.1.1.4.3 Turkey: A2P SMS and CPaaS Market- By Channel, By Message

11.1.1.4.4 Turkey: A2P SMS and CPaaS Market- By Enterprise Size

11.1.1.4.5 Turkey: A2P SMS and CPaaS Market- By Industry

11.1.1.5 Egypt: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

11.1.1.5.1 Egypt: A2P SMS and CPaaS Market- by Component

11.1.1.5.2 Egypt: A2P SMS and CPaaS Market- By Channel

11.1.1.5.3 Egypt: A2P SMS and CPaaS Market- By Channel, By Message

11.1.1.5.4 Egypt: A2P SMS and CPaaS Market- By Enterprise Size

11.1.1.5.5 Egypt: A2P SMS and CPaaS Market- By Industry

11.1.1.6 Nigeria: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

11.1.1.6.1 Nigeria: A2P SMS and CPaaS Market- by Component

11.1.1.6.2 Nigeria: A2P SMS and CPaaS Market- By Channel

11.1.1.6.3 Nigeria: A2P SMS and CPaaS Market- By Channel, By Message

11.1.1.6.4 Nigeria: A2P SMS and CPaaS Market- By Enterprise Size

11.1.1.6.5 Nigeria: A2P SMS and CPaaS Market- By Industry

11.1.1.7 Kenya: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

11.1.1.7.1 Kenya: A2P SMS and CPaaS Market- by Component

11.1.1.7.2 Kenya: A2P SMS and CPaaS Market- By Channel

11.1.1.8 Rest of MEA: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

11.1.1.8.1 Rest of MEA: A2P SMS and CPaaS Market- by Component

11.1.1.8.2 Rest of MEA: A2P SMS and CPaaS Market- By Channel

11.1.1.8.3 Rest of MEA: A2P SMS and CPaaS Market- By Channel, By Message

11.1.1.8.4 Rest of MEA: A2P SMS and CPaaS Market- By Enterprise Size

11.1.1.8.5 Rest of MEA: A2P SMS and CPaaS Market- By Industry

12. A2P SMS and CPaaS Market-Industry Landscape

12.1 Overview

12.2 Business Planning and Strategy

12.3 Merger and Acquisition

12.4 Expansion & Collaboration

12.5 Product News

13. A2P SMS and CPaaS Market - Company Profiles

13.1 Vonage

13.1.1 Key Facts

13.1.2 Business Description

13.1.3 Products and Services

13.1.4 Financial Overview

13.1.5 SWOT Analysis

13.1.6 Key Developments

13.2 8X8, INC.

13.2.1 Key Facts

13.2.2 Business Description

13.2.3 Products and Services

13.2.4 Financial Overview

13.2.5 SWOT Analysis

13.2.6 Key Developments

13.3 Avaya Inc.

13.3.1 Key Facts

13.3.2 Business Description

13.3.3 Products and Services

13.3.4 Financial Overview

13.3.5 SWOT Analysis

13.3.6 Key Developments

13.4 IntelePeer Cloud Communications LLC.

13.4.1 Key Facts

13.4.2 Business Description

13.4.3 Products and Services

13.4.4 Financial Overview

13.4.5 SWOT Analysis

13.4.6 Key Developments

13.5 MessageBird

13.5.1 Key Facts

13.5.2 Business Description

13.5.3 Products and Services

13.5.4 Financial Overview

13.5.5 SWOT Analysis

13.5.6 Key Developments

13.6 Plivo Inc.

13.6.1 Key Facts

13.6.2 Business Description

13.6.3 Products and Services

13.6.4 Financial Overview

13.6.5 SWOT Analysis

13.6.6 Key Developments

13.7 Cisco Systems, Inc.

13.7.1 Key Facts

13.7.2 Business Description

13.7.3 Products and Services

13.7.4 Financial Overview

13.7.5 SWOT Analysis

13.7.6 Key Developments

13.8 TWILIO INC.

13.8.1 Key Facts

13.8.2 Business Description

13.8.3 Products and Services

13.8.4 Financial Overview

13.8.5 SWOT Analysis

13.8.6 Key Developments

13.9 Voximplant

13.9.1 Key Facts

13.9.2 Business Description

13.9.3 Products and Services

13.9.4 Financial Overview

13.9.5 SWOT Analysis

13.9.6 Key Developments

13.10 Wazo Communication Inc.

13.10.1 Key Facts

13.10.2 Business Description

13.10.3 Products and Services

13.10.4 Financial Overview

13.10.5 SWOT Analysis

13.10.6 Key Developments

14. Appendix

14.1 About The Insight Partners

14.2 Word Index

LIST OF TABLES

Table 1. MEA A2P SMS and CPaaS Market – Revenue, and Forecast to 2028 (US$ Million)

Table 2. South Africa: A2P SMS and CPaaS Market- by Component –Revenue and Forecast to 2028 (US$ Million)

Table 3. South Africa: A2P SMS and CPaaS Market- By Channel –Revenue and Forecast to 2028 (US$ Million)

Table 4. South Africa: A2P SMS and CPaaS Market- By Channel, By Message –Revenue and Forecast to 2028 (US$ Million)

Table 5. South Africa: A2P SMS and CPaaS Market- By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 6. South Africa: A2P SMS and CPaaS Market- By Industry –Revenue and Forecast to 2028 (US$ Million)

Table 7. Saudi Arabia: A2P SMS and CPaaS Market- by Component –Revenue and Forecast to 2028 (US$ Million)

Table 8. Saudi Arabia: A2P SMS and CPaaS Market- By Channel –Revenue and Forecast to 2028 (US$ Million)

Table 9. Saudi Arabia: A2P SMS and CPaaS Market- By Channel, By Message –Revenue and Forecast to 2028 (US$ Million)

Table 10. Saudi Arabia: A2P SMS and CPaaS Market- By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 11. Saudi Arabia: A2P SMS and CPaaS Market- By Industry –Revenue and Forecast to 2028 (US$ Million)

Table 12. UAE: A2P SMS and CPaaS Market- by Component –Revenue and Forecast to 2028 (US$ Million)

Table 13. UAE: A2P SMS and CPaaS Market- By Channel –Revenue and Forecast to 2028 (US$ Million)

Table 14. UAE: A2P SMS and CPaaS Market- By Channel, By Message –Revenue and Forecast to 2028 (US$ Million)

Table 15. UAE: A2P SMS and CPaaS Market- By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 16. UAE: A2P SMS and CPaaS Market- By Industry –Revenue and Forecast to 2028 (US$ Million)

Table 17. Turkey: A2P SMS and CPaaS Market- by Component –Revenue and Forecast to 2028 (US$ Million)

Table 18. Turkey: A2P SMS and CPaaS Market- By Channel –Revenue and Forecast to 2028 (US$ Million)

Table 19. Turkey: A2P SMS and CPaaS Market- By Channel, By Message –Revenue and Forecast to 2028 (US$ Million)

Table 20. Turkey: A2P SMS and CPaaS Market- By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 21. Turkey: A2P SMS and CPaaS Market- By Industry –Revenue and Forecast to 2028 (US$ Million)

Table 22. Egypt: A2P SMS and CPaaS Market- by Component –Revenue and Forecast to 2028 (US$ Million)

Table 23. Egypt: A2P SMS and CPaaS Market- By Channel –Revenue and Forecast to 2028 (US$ Million)

Table 24. Egypt: A2P SMS and CPaaS Market- By Channel, By Message –Revenue and Forecast to 2028 (US$ Million)

Table 25. Egypt: A2P SMS and CPaaS Market- By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 26. Egypt: A2P SMS and CPaaS Market- By Industry –Revenue and Forecast to 2028 (US$ Million)

Table 27. Nigeria: A2P SMS and CPaaS Market- by Component –Revenue and Forecast to 2028 (US$ Million)

Table 28. Nigeria: A2P SMS and CPaaS Market- By Channel –Revenue and Forecast to 2028 (US$ Million)

Table 29. Nigeria: A2P SMS and CPaaS Market- By Channel, By Message –Revenue and Forecast to 2028 (US$ Million)

Table 30. Nigeria: A2P SMS and CPaaS Market- By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 31. Nigeria: A2P SMS and CPaaS Market- By Industry –Revenue and Forecast to 2028 (US$ Million)

Table 32. Kenya: A2P SMS and CPaaS Market- by Component –Revenue and Forecast to 2028 (US$ Million)

Table 33. Kenya: A2P SMS and CPaaS Market- By Channel –Revenue and Forecast to 2028 (US$ Million)

Table 34. Rest of MEA: A2P SMS and CPaaS Market- by Component –Revenue and Forecast to 2028 (US$ Million)

Table 35. Rest of MEA: A2P SMS and CPaaS Market- By Channel –Revenue and Forecast to 2028 (US$ Million)

Table 36. Rest of MEA: A2P SMS and CPaaS Market- By Channel, By Message –Revenue and Forecast to 2028 (US$ Million)

Table 37. Rest of MEA: A2P SMS and CPaaS Market- By Enterprise Size –Revenue and Forecast to 2028 (US$ Million)

Table 38. Rest of MEA: A2P SMS and CPaaS Market- By Industry –Revenue and Forecast to 2028 (US$ Million)

Table 39. List of Abbreviation

LIST OF FIGURES

Figure 1. MEA A2P SMS and CPaaS Market Segmentation

Figure 2. MEA A2P SMS and CPaaS Market Segmentation – By Country

Figure 3. MEA A2P SMS and CPaaS Market Overview

Figure 4. Solution Segment Held the Largest Market Share in 2021

Figure 5. Large Enterprises Held the Largest Market Share in 2021

Figure 6. Retail and Ecommerce Industry Held the Largest Market Share in 2021

Figure 7. Rest of MEA was the Largest Revenue Contributor in 2021

Figure 8. MEA – PEST Analysis

Figure 9. MEA A2P SMS and CPaaS Market– Ecosystem Analysis

Figure 10. MEA Expert Opinions

Figure 11. MEA A2P SMS and CPaaS Market Impact Analysis of Drivers and Restraints

Figure 12. MEA A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Figure 13. MEA A2P SMS and CPaaS Market Revenue Share, by Component (2021 and 2028)

Figure 14. MEA Solution: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Figure 15. MEA Services: A2P SMS and CPaaS: A2P SMS and CPaaS Market– Revenue and Forecast to 2028 (US$ Million)

Figure 16. MEA A2P SMS and CPaaS Market Revenue Share, by Channel (2021 and 2028)

Figure 17. MEA Message: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Figure 18. MEA Chat Apps: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Figure 19. MEA SMS: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Figure 20. MEA Voice: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Figure 21. MEA Email: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Figure 22. MEA Webpush: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Figure 23. MEA Others Market – Revenue and Forecast to 2028 (US$ Million)

Figure 24. MEA A2P SMS and CPaaS Market Revenue Share, by Enterprise Size (2021 and 2028)

Figure 25. MEA Small and Medium Enterprises: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Figure 26. MEA Large Enterprises: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Figure 27. MEA A2P SMS and CPaaS Market Revenue Share, by Industry (2021 and 2028)

Figure 28. MEA IT and Telecom: A2P SMS and CPaaS Market- Revenue and Forecast to 2028 (US$ Million)

Figure 29. MEA BFSI: A2P SMS and CPaaS Market- Revenue and Forecast to 2028 (US$ Million)

Figure 30. MEA Retail and Ecommerce: A2P SMS and CPaaS Market- Revenue and Forecast to 2028 (US$ Million)

Figure 31. MEA Healthcare: A2P SMS and CPaaS Market- Revenue and Forecast to 2028 (US$ Million)

Figure 32. MEA Others: A2P SMS and CPaaS Market- Revenue and Forecast to 2028 (US$ Million)

Figure 33. MEA: A2P SMS and CPaaS Market, By Key Country – Revenue (2021) (US$ Million)

Figure 34. MEA: A2P SMS and CPaaS Market Revenue Share, By Key Country (2021 and 2028)

Figure 35. South Africa: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Figure 36. Saudi Arabia: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Figure 37. UAE: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Figure 38. Turkey: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Figure 39. Egypt: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Figure 40. Nigeria: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Figure 41. Kenya: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Figure 42. Rest of MEA: A2P SMS and CPaaS Market – Revenue and Forecast to 2028 (US$ Million)

Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Middle East & Africa A2P SMS and CPaaS market.
Highlights key business priorities in order to assist companies to realign their business strategies
The key findings and recommendations highlight crucial progressive industry trends in the Middle East & Africa A2P SMS and CPaaS market, thereby allowing players across the value chain to develop effective long-term strategies
Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
Scrutinize in-depth Middle East & Africa market trends and outlook coupled with the factors driving the Middle East & Africa A2P SMS and CPaaS market, as well as those hindering it
Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution

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