MENA E-learning Market Forecast to 2030 - Market Size and Forecasts (2020-2030), Country Share, Trends, and Growth Opportunity Analysis Report Coverage - by Delivery Mode (Online, LMS, Mobile, and Others); Learning Mode (Instructor Led, Self-Paced), End User (Academic and Corporate)
The MENA E-learning Market size is expected to reach US$ 35.76 billion by 2030 from US$ 13.60 billion in 2022, at an estimated CAGR of 12.8% from 2022 to 2030.
The MENA E-learning market is segmented into Saudi Arabia, the UAE, Egypt, Jordan, Qatar, and the Rest of MENA. In the Middle East (ME), traditional academic institutions and newly founded online or hybrid educational organizations are still in the early stages of convincing students and their parents to embrace and adapt to the concept of e-learning. While a few traditional colleges have begun to offer a variety of e-learning courses, others are still in the early phases of establishing such programs. However, the increase in acceptance of e-learning solutions, stress on continuous learning practices by organizations, accountability mandates, and the use of cloud technology to speed up the learning process are a few major factors driving the e-learning market across the MENA region.
According to a study by Talent LMS, gamified E-learning courses tend to have a greater completion rate. In fact, gamified E-learning courses have a completion rate of 90%, while non-gamified courses have a completion rate of only 35%. Also, soft skills, IT skills, and business skills are the most popular among learners in the region. Communication skills, language, and project management skills follow this. The same survey found that the most preferred learning is through mobile devices, with 74% of learners preferring to access E-Learning content through their smartphones in the region.
The MENA e-learning market growth is attributed to the rising government expenditure in the education sector to increase the adoption of e-learning platforms. The Government of Saudi Arabia is encouraging e-learning programs to promote quality education. For instance, in February 2022, the Ministry of Education and the Saudi Electronic University inaugurated a forum on the future of learning and technology in Riyadh. The forum was established to adopt e-learning strategies and technologies in the education system across MENA countries. Additionally, according to the outgoing head of the education division at the African Union Commission, the co-managing director of the Arab States Research and Education Network (ASREN) announced to boost higher education outcomes and utilize educational and academic resources across Africa for a wider number of students. Also, various other institutions are undertaking initiatives to adopt e-learning portals, boosting the demand for e-learning solutions thus fueling the market growth. For instance, in May 2020, Microsoft partnered with C-Telecoms, Sahara Net, COMM-IT, Jawraa, Future Nas, and Al-Mayssan Technical Services to provide free half-day training on Teams to academic institutions in Saudi Arabia.
Based on delivery mode, the e-learning market is segmented into online, LMS, mobile, and others. The online segment held the largest share in the e-learning market in 2022. The popular and newest form of distance education today is online learning which is dominating the e-learning market. It has substantially impacted post-secondary education over the past decade, and the trend is increasing at a steady pace. Online learning allows learners to learn remotely, as most online educational tools are portable. Thus, the increasing reliance on online knowledge, coupled with technological advancements, is expected to increase the size of the online e-learning market as technology allows students to study entirely online while socializing by watching lectures with classmates and participating in subject-specific discussions. Online education enables teachers and students to set their own learning pace, and there is added flexibility to set a schedule that fits everyone. The use of an online educational platform, thus, allows for a better work and study balance.
Unlike in-person training methods, online education tends to be more affordable. Often, a wide array of payment options allows better budget management. With online education programs, one can save money by avoiding travel expenses to reach the institution and purchasing course materials. Therefore, the monetary investment, in other words, is less, but the results can be better than other options.
Based on learning mode, the e-learning market is segmented into instructor led and self-paced. The instructor led segment held the largest share in the e-learning market. E-learning provides the option of customizing the content according to the target group's desired learning style to keep trainees as a priority. Teacher-led learning is a learning process where one person (teacher) takes a lead role in the learning process by guiding the other learners. It can be carried out in a classroom setting or seminars. In addition, instructor-led training is traditionally used in the organization's method of training employees. The use of e-learning can make various aspects of instructor-led training simpler in organizations. It is relatively expensive to conduct instructor-led training sessions in physical workshops or classrooms, which limits the number of learners who can benefit from the process. Numerous corporate organizations follow the instructor-led training process to train their employees, whereby experienced employees usually take the role of an instructor. In contrast, comparatively less skilled employees take the role of learner.
Adobe Inc, Citrix Systems Inc, Coursera Inc, Oracle Corp, SAP SE, Udemy Inc, Little Thinking Minds CO LLCc, Synkers FZ-LLC, Lamsa FZ LLC, And Udacity Inc are among the key MENA E-learning Market players that are profiled in this e-learning market study.
The overall MENA E-learning Market size has been derived using both primary and secondary sources. Exhaustive secondary research has been conducted using internal and external sources to obtain qualitative and quantitative information related to the E-learning Market size. The process also helps obtain an overview and forecast of the market with respect to all the market segments. Also, multiple primary interviews have been conducted with industry participants to validate the data and gain analytical insights. This process includes industry experts such as VPs, business development managers, market intelligence managers, and national sales managers, along with external consultants such as valuation experts, research analysts, and key opinion leaders, specializing in the MENA E-learning Market.
1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. E-Learning Market Landscape
4.1 Overview
4.2 PEST Analysis
4.3 Ecosystem Analysis
4.3.1 List of Vendors in Value Chain
4.4 Premium Insights
4.4.1 Comparison of MENA market with the US and European Markets
5. E-Learning Market - Key Industry Dynamics
5.1 E-Learning Market - Key Industry Dynamics
5.2 Market Drivers
5.2.1 Ease of Tracking Student Performance and Maintaining a Centralized Student Database
5.2.2 Increasing Demand for Connected Devices and Growing Internet Connectivity
5.2.3 Rising Government Initiatives in Smart Education and E-learning
5.3 Market Restraints
5.3.1 High Cost of Producing and Maintaining E-learning Content
5.3.2 Need for Designing E-learning Courses for Different Generations
5.4 Market Opportunities
5.4.1 Increasing Use of AR & VR Applications
5.4.2 Growing Trend of Personalized E-learning
5.5 Future Trends
5.5.1 Surging Use of AI and Machine Learning in E-learning
5.6 Impact of Drivers and Restraints:
6. E-Learning Market - Regional Market Analysis
6.1 E-Learning Market Revenue (US$ Million), 2022 – 2030
6.2 E-Learning Market Forecast and Analysis
7. E-Learning Market Analysis - Delivery Mode
7.1 Online
7.1.1 Overview
7.1.2 Online Market, Revenue and Forecast to 2030 (US$ Million)
7.2 LMS
7.2.1 Overview
7.2.2 LMS Market, Revenue and Forecast to 2030 (US$ Million)
7.3 Mobile
7.3.1 Overview
7.3.2 Mobile Market, Revenue and Forecast to 2030 (US$ Million)
7.4 Others
7.4.1 Overview
7.4.2 Others Market, Revenue and Forecast to 2030 (US$ Million)
8. E-Learning Market Analysis - Learning Mode
8.1 Instructor Led
8.1.1 Overview
8.1.2 Instructor Led Market Revenue, and Forecast to 2030 (US$ Million)
8.2 Self-Paced
8.2.1 Overview
8.2.2 Self-Paced Market Revenue, and Forecast to 2030 (US$ Million)
9. E-Learning Market Analysis – End User
9.1 Academic
9.1.1 Overview
9.1.2 Academic Market Revenue, and Forecast to 2030 (US$ Million)
9.1.2.1 Higher Institution
9.1.2.1.1 Overview
9.1.2.1.2 Higher Institution Market Revenue, and Forecast to 2030 (US$ Million)
9.1.2.2 K-12
9.1.2.2.1 Overview
9.1.2.2.2 K-12 Market Revenue, and Forecast to 2030 (US$ Million)
9.2 Corporate
9.2.1 Overview
9.2.2 Corporate Market Revenue, and Forecast to 2030 (US$ Million)
10. E-Learning Market – Regional Analysis
10.1 Overview
10.1.1 Middle East & Africa E-Learning Market Revenue and Forecasts and Analysis - By Country
10.1.1.1 Middle East & Africa E-Learning Market Revenue and Forecasts and Analysis - By Country
10.1.1.2 UAE E-Learning Market Revenue and Forecasts to 2030 (US$ Mn)
10.1.1.2.1 UAE E-Learning Market Breakdown by Delivery Mode
10.1.1.2.2 UAE E-Learning Market Breakdown by Learning Mode
10.1.1.2.3 UAE E-Learning Market Breakdown by End User
10.1.1.2.3.1 UAE E-Learning Market Breakdown by Academics
10.1.1.3 Saudi Arabia E-Learning Market Revenue and Forecasts to 2030 (US$ Mn)
10.1.1.3.1 Saudi Arabia E-Learning Market Breakdown by Delivery Mode
10.1.1.3.2 Saudi Arabia E-Learning Market Breakdown by Learning Mode
10.1.1.3.3 Saudi Arabia E-Learning Market Breakdown by End User
10.1.1.3.3.1 Saudi Arabia E-Learning Market Breakdown by Academics
10.1.1.4 Egypt E-Learning Market Revenue and Forecasts to 2030 (US$ Mn)
10.1.1.4.1 Egypt E-Learning Market Breakdown by Delivery Mode
10.1.1.4.2 Egypt E-Learning Market Breakdown by Learning Mode
10.1.1.4.3 Egypt E-Learning Market Breakdown by End User
10.1.1.4.3.1 Egypt E-Learning Market Breakdown by Academics
10.1.1.5 Jordan E-Learning Market Revenue and Forecasts to 2030 (US$ Mn)
10.1.1.5.1 Jordan E-Learning Market Breakdown by Delivery Mode
10.1.1.5.2 Jordan E-Learning Market Breakdown by Learning Mode
10.1.1.5.3 Jordan E-Learning Market Breakdown by End User
10.1.1.5.3.1 Jordan E-Learning Market Breakdown by Academics
10.1.1.6 Qatar E-Learning Market Revenue and Forecasts to 2030 (US$ Mn)
10.1.1.6.1 Qatar E-Learning Market Breakdown by Delivery Mode
10.1.1.6.2 Qatar E-Learning Market Breakdown by Learning Mode
10.1.1.6.3 Qatar E-Learning Market Breakdown by End User
10.1.1.6.3.1 Qatar E-Learning Market Breakdown by Academics
10.1.1.7 Rest of Middle East and North Africa E-Learning Market Revenue and Forecasts to 2030 (US$ Mn)
10.1.1.7.1 Rest of Middle East and North Africa E-Learning Market Breakdown by Delivery Mode
10.1.1.7.2 Rest of Middle East and North Africa E-Learning Market Breakdown by Learning Mode
10.1.1.7.3 Rest of Middle East and North Africa E-Learning Market Breakdown by End User
10.1.1.7.3.1 Rest of Middle East and North Africa E-Learning Market Breakdown by Academics
11. E-Learning Market – Impact of COVID-19 Pandemic
11.1 Pre & Post Covid-19 Impact
12. Competitive Landscape
12.1 Heat Map Analysis by Key Players
12.2 Company Positioning & Concentration
13. Industry Landscape
13.1 Overview
13.2 Market Initiative
13.3 Product Development
13.4 Mergers & Acquisitions
14. Company Profiles
14.1 Adobe Inc
14.1.1 Key Facts
14.1.2 Business Description
14.1.3 Products and Services
14.1.4 Financial Overview
14.1.5 SWOT Analysis
14.1.6 Key Developments
14.2 Citrix Systems Inc
14.2.1 Key Facts
14.2.2 Business Description
14.2.3 Products and Services
14.2.4 Financial Overview
14.2.5 SWOT Analysis
14.2.6 Key Developments
14.3 Coursera Inc
14.3.1 Key Facts
14.3.2 Business Description
14.3.3 Products and Services
14.3.4 Financial Overview
14.3.5 SWOT Analysis
14.3.6 Key Developments
14.4 Oracle Corp
14.4.1 Key Facts
14.4.2 Business Description
14.4.3 Products and Services
14.4.4 Financial Overview
14.4.5 SWOT Analysis
14.5 SAP SE
14.5.1 Key Facts
14.5.2 Business Description
14.5.3 Products and Services
14.5.4 Financial Overview
14.5.5 SWOT Analysis
14.5.6 Key Developments
14.6 Udemy Inc
14.6.1 Key Facts
14.6.2 Business Description
14.6.3 Products and Services
14.6.4 Financial Overview
14.6.5 SWOT Analysis
14.7 Little Thinking Minds Co LLC
14.7.1 Key Facts
14.7.2 Business Description
14.7.3 Products and Services
14.7.4 Financial Overview
14.7.5 SWOT Analysis
14.7.6 Key Developments
14.8 Synkers FZ-LLC
14.8.1 Key Facts
14.8.2 Business Description
14.8.3 Products and Services
14.8.4 Financial Overview
14.8.5 SWOT Analysis
14.8.6 Key Developments
14.9 Lamsa FZ LLC
14.9.1 Key Facts
14.9.2 Business Description
14.9.3 Products and Services
14.9.4 Financial Overview
14.9.5 SWOT Analysis
14.9.6 Key Developments
14.10 Udacity Inc
14.10.1 Key Facts
14.10.2 Business Description
14.10.3 Products and Services
14.10.4 Financial Overview
14.10.5 SWOT Analysis
14.10.6 Key Developments
15. Appendix
15.1 About the Insight Partners
15.2 Word Index
List of Tables
Table 1. E-Learning Market Segmentation
Table 2. Comparison Factors
Table 3. E-Learning Market Revenue and Forecasts To 2030 (US$ Million)
Table 4. E-Learning Market Revenue and Forecasts To 2030 (US$ Million) – Delivery Mode
Table 5. E-Learning Market Revenue and Forecasts To 2030 (US$ Million) - Learning Mode
Table 6. E-Learning Market Revenue and Forecasts To 2030 (US$ Million) – End User
Table 7. E-Learning Market Revenue and Forecasts To 2030 (US$ Million) – Academic
Table 8. Middle East & Africa E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Country
Table 9. UAE E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Delivery Mode
Table 10. UAE E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Learning Mode
Table 11. UAE E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By End User
Table 12. UAE E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Academics
Table 13. Saudi Arabia E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Delivery Mode
Table 14. Saudi Arabia E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Learning Mode
Table 15. Saudi Arabia E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By End User
Table 16. Saudi Arabia E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Academics
Table 17. Egypt E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Delivery Mode
Table 18. Egypt E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Learning Mode
Table 19. Egypt E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By End User
Table 20. Egypt E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Academics
Table 21. Jordan E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Delivery Mode
Table 22. Jordan E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Learning Mode
Table 23. Jordan E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By End User
Table 24. Jordan E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Academics
Table 25. Qatar E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Delivery Mode
Table 26. Qatar E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Learning Mode
Table 27. Qatar E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By End User
Table 28. Qatar E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Academics
Table 29. Rest of Middle East and North Africa E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Delivery Mode
Table 30. Rest of Middle East and North Africa E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Learning Mode
Table 31. Rest of Middle East and North Africa E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By End User
Table 32. Rest of Middle East and North Africa E-Learning Market Revenue and Forecasts To 2030 (US$ Mn) – By Academics
Table 33. Heat Map Analysis By Key Players
Table 34. List of Abbreviation
List of Figures
Figure 1. E-Learning Market Segmentation, By Geography
Figure 2. PEST Analysis
Figure 3. Ecosystem: E-Learning Market
Figure 4. Impact Analysis of Drivers and Restraints
Figure 5. E-Learning Market Revenue (US$ Million), 2022 – 2030
Figure 6. E-Learning Market Share (%) – Delivery Mode, 2022 and 2030
Figure 7. Online Market Revenue and Forecasts To 2030 (US$ Million)
Figure 8. LMS Market Revenue and Forecasts To 2030 (US$ Million)
Figure 9. Mobile Market Revenue and Forecasts To 2030 (US$ Million)
Figure 10. Others Market Revenue and Forecasts To 2030 (US$ Million)
Figure 11. E-Learning Market Share (%) Learning Mode, 2022 and 2030
Figure 12. Instructor Led Market Revenue and Forecasts To 2030 (US$ Million)
Figure 13. Self-Paced Market Revenue and Forecasts To 2030 (US$ Million)
Figure 14. E-Learning Market Share (%) End User, 2022 and 2030
Figure 15. Academic Market Revenue and Forecasts To 2030 (US$ Million)
Figure 16. Higher Institution Market Revenue and Forecasts To 2030 (US$ Million)
Figure 17. K-12 Market Revenue and Forecasts To 2030 (US$ Million)
Figure 18. Corporate Market Revenue and Forecasts To 2030 (US$ Million)
Figure 19. E-Learning Market Breakdown, 2022 and 2030 (%)
Figure 20. E-Learning Market Breakdown by Key Countries, 2022 and 2030 (%)
Figure 21. UAE E-Learning Market Revenue and Forecasts To 2030 (US$ Mn)
Figure 22. Saudi Arabia E-Learning Market Revenue and Forecasts To 2030 (US$ Mn)
Figure 23. Egypt E-Learning Market Revenue and Forecasts To 2030 (US$ Mn)
Figure 24. Jordan E-Learning Market Revenue and Forecasts To 2030 (US$ Mn)
Figure 25. Qatar E-Learning Market Revenue and Forecasts To 2030 (US$ Mn)
Figure 26. Rest of Middle East and North Africa E-Learning Market Revenue and Forecasts To 2030 (US$ Mn)
Figure 27. Company Positioning & Concentration
- Adobe Inc
- Citrix Systems Inc
- Coursera Inc
- Oracle Corp
- SAP SE
- Udemy Inc
- Little Thinking Minds Co LLC
- Synkers FZ-LLC
- Lamsa FZ LLC
- Udacity Inc
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the MENA E-learning market
- Highlights key business priorities in order to assist companies to realign their business strategies
- The key findings and recommendations such as specific country and segmental insight highlights crucial progressive industry trends in the MENA E-learning market, thereby allowing players across the value chain to develop effective long-term strategies
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
- Scrutinize in-depth market trends and outlook coupled with the factors driving the market, as well as those hindering it
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution
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