The traditional approaches to video content production have been revolutionized, despite many advancements in the broadcast and media field resulting in improved video quality through the incorporation of improved rendering abilities, animation, AR / VR, recording, and many others. Among these, the application focused on video editing now uses the powerful capabilities of advanced as well as basic ones. Europe region’s digital advertising industry has been continuously growing. The report also stated that video advertising expenditure had experienced further growth. Countries, including the UK, France, Italy, and Germany, lead the Western European video market spend, while Eastern European nations are noticing higher growth than Western countries. As per Eurostat, ~47% of the EU enterprises used at least one social media platform in 2017. Also, over eight out of ten use social media for marketing their products or brand awareness. The rate of social media usage by EU enterprises for marketing increased to 40% in 2017 from 22% in 2013. Also, the penetration of social media users differs widely from county to country in Europe. For instance, as per Eurostat, approximately 65% of the Hungary population (aged 16-74) use social networking sites. The statistics signify a much higher level compared to the EU average and its neighboring countries. However, the highest social media penetration rate is acquired by Denmark (79%). Other key countries include Belgium, followed by Sweden and the U.K., Cyprus, Malta, Finland, and the Netherlands. The growth in social media usage is anticipated to support the demand for video editing software for personal users. Also, Comprehensive advantages of video editing software and its functional necessity is expected to create a significant demand for video editing software in the coming years, which is further anticipated to drive the Europe video editing software market. Furthermore, COVID-19 is impacting the Europe region very badly. Spain, Italy, Germany, UK, and France are some of the worst affected member states in the European region. Businesses in the region are facing severe economic difficulties as they had either to suspend their operations or reduce their activities in a substantial manner. Although, during the COVID-19 pandemic, the industry witnessed a downfall, owing to which the government announced several plans for supporting independent production. For example, the BBC announced a plan to support the independent production sector in the UK. The country’s ITV announced a US$ 615,000 development fund intended to accelerate the discovery of innovative ideas and content for the channel to broadcast in late 2020 and 2021. The French government also announced measures such as tax suspension, subsidies, solidary fund, and early repayment of tax credits, among others. Other countries in the EU, including Germany, Hungary, Italy, and Poland, have also announced several plans to support the film industry's growth during the COVID-19 epidemic. Such factors are expected to moderate the impact of COVID-19 on the EU film industry, thus creating a demand for video editing software. The numerous countries in the overall region generated moderate additional new demand to limited demand owing to considerably weak business activities in light of the pandemic across different European countries. However, the strong presence of leading customer across major economies have witnessed limited impact over the European market.
Strategic insights for the Europe Video Editing Software provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.
Report Attribute | Details |
---|---|
Market size in 2019 | US$ 441.19 Million |
Market Size by 2027 | US$ 673.51 Million |
Global CAGR (2020 - 2027) | 5.5% |
Historical Data | 2017-2018 |
Forecast period | 2020-2027 |
Segments Covered |
By Type
|
Regions and Countries Covered | Europe
|
Market leaders and key company profiles |
The geographic scope of the Europe Video Editing Software refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.
The video editing software market in Europe is expected to grow from US$ 441.19 million in 2019 to US$ 673.51 million by 2027; it is estimated to grow at a CAGR of 5.5% from 2020 to 2027. The notably vast presence of media and broadcast industries for media and entertainment continues to gain significance for daily news, entertainment, education or other applications. As a result, the related software components and tools including video editing software also expected to play crucial role for their seamless production and management based procedures. Over the decade these software video editing has witnessed significant improvement in their video editing capabilities through integration of more robust, flexible and powerful tools that aid in seamless video editing solution for professional, commercial and personal application. Moreover, the recent .swift popularity of various advanced video recording devices such as AR, VR, mixed reality and 360-degree are expected to revolutionize the traditional video recording as well as introduce improvement in video editing techniques. Advancement of technological features in video editing software is further anticipated to bolster the growth of the Europe video editing software market.
In terms of type, the on-premises segment accounted for the largest share of the Europe video editing software market in 2019. In terms of application, the commercial segment held a larger market share of the Europe video editing software market in 2019.
A few major primary and secondary sources referred to for preparing this report on the video editing software market in Europe are company websites, annual reports, financial reports, national government documents, and statistical database, among othetwrs. Major companies listed in the report are Adobe Inc.; Apple Inc.; Autodesk Inc.; Avid Technology, Inc.; Bending Spoons S.p.A.; Corel Corporation; CyberLink Corp.; FXhome Limited; Lightricks Ltd; KineMaster Corporation; PIXICO.
The List of Companies - Europe Video Editing Software Market
The Europe Video Editing Software Market is valued at US$ 441.19 Million in 2019, it is projected to reach US$ 673.51 Million by 2027.
As per our report Europe Video Editing Software Market, the market size is valued at US$ 441.19 Million in 2019, projecting it to reach US$ 673.51 Million by 2027. This translates to a CAGR of approximately 5.5% during the forecast period.
The Europe Video Editing Software Market report typically cover these key segments-
The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the Europe Video Editing Software Market report:
The Europe Video Editing Software Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:
The Europe Video Editing Software Market report is valuable for diverse stakeholders, including:
Essentially, anyone involved in or considering involvement in the Europe Video Editing Software Market value chain can benefit from the information contained in a comprehensive market report.