Europe Trekking Rucksack Market

Market Introduction

The European continent compromises of several developed and developing countries such as Germany, France, Italy, the UK, and Russia. According to European Commission, tourism industry is the one of the largest economically significant industries in Europe. The increased hiking and trekking activities among people as a break from busy & sedentary lifestyle are driving the demand for trekking rucksack market. Due to the consumer shift towards physical & related outdoor recreational activities, the trekking rucksack market is expected to grow at an exponential rate in the forecast period. The fact that the major companies are experimenting with new marketing strategies to promote and sell their products alongside the trekking & tour organizers in order to cater to the core target audience is encouraging for the trekking equipment sector. Moreover, the pandemic has heightened the demand for outdoor activities in Europe as most of the countries in Europe were under lockdown and consumers increasingly sought outdoor activities which tend to be socially distant. Additionally, consumers have adopted healthier lifestyles and are now willing to spend more on equipment and gear pertaining to the outdoor activities.

In Europe, currently, the UK and Russia, followed by France, Spain, Italy, and Germany, are the hardest-hit countries by the COVID-19 pandemic. Initially other member states had implemented drastic measures and travel restrictions, including partially closing their borders which impacted the import and export of products. The gradual upliftment of lockdown restrictions in certain countries in Europe will facilitate the recovery of various industries and logistics operations which will have a positive impact on the trekking rucksacks market. Upliftment of travel restrictions is propelling people to go on treks and hikes to nearby places. Along with this, the opening up of retail outlets as well as the supermarkets and hypermarkets will increase the availability of trekking rucksacks leading to a positive impact on the regional market.

Europe Trekking Rucksack Strategic Insights

Strategic insights for the Europe Trekking Rucksack provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.

Europe Trekking Rucksack Report Scope

Europe Trekking Rucksack Regional Insights

The geographic scope of the Europe Trekking Rucksack refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.

The trekking rucksack market in Europe is expected to grow from US$ 706.38 million in 2021 to US$ 990.32 million by 2028; it is estimated to grow at a CAGR of 4.9% from 2021 to 2028. Flashpackging or poshpackging refers to backpacking with a higher budget. A flashpacker is an affluent backpacker with more disposable income to spend during the travel. They have a higher budget set aside for their treks and travel in luxury. Flashpackers are a potential customer target for the premium or luxury trekking rucksack manufacturers as the former can easily opt for highly priced rucksacks with advanced features. According to the statistics cited by the Condor Ferries ltd, millennials and younger Gen Z’s account for the majority of the flashpackers as they are the highest spenders. While travelling, they can spend up to US$ 3,500 per trip or US$ 60 per day. As per the data revealed by the United Nations, Department of Economic and Social Affairs, millennial accounted for approximately 23% of the worldwide population i.e., 1.8 billion millennial, in 2020. Whereas Gen Z accounted for nearly 32% of the world population in 2019, according to the data cited by Bloomberg. Thus, the trekking rucksack market is expected to emerge lucrative for the manufacturers of trekking rucksacks, especially luxury/premium rucksacks, due to the rising trend of flash packing or posh packing.

Key Market Segments

In terms of capacity, the 25-50 litres segment accounted for the largest share of the Europe trekking rucksack market in 2020. In terms of material, the nylon segment accounted for the largest share of the Europe trekking rucksack market in 2020. In term of distribution channel, the specialty store segment held a larger market share of the trekking rucksack market in 2020.

Major Sources and Companies Listed

A few major primary and secondary sources referred to for preparing this report on the trekking rucksack market in Europe are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report are Arcteryx; Deuter Sport GmbH; Osprey Packs, Inc.; HYPERLITE MOUNTAIN GEAR; GRANITE GEAR LLC; Vango; and Equip Outdoor Technologies UK LTD among others.

Reasons to buy report

• To understand the Europe trekking rucksack market landscape and identify market segments that are most likely to guarantee a strong return
• Stay ahead of the race by comprehending the ever-changing competitive landscape for Europe trekking rucksack market
• Efficiently plan M&A and partnership deals in Europe trekking rucksack market by identifying market segments with the most promising probable sales
• Helps to take knowledgeable business decisions from perceptive and comprehensive analysis of market performance of various segment form Europe trekking rucksack market
• Obtain market revenue forecast for market by various segments from 2021-2028 in Europe region.

Europe Trekking Rucksack Market – By Capacity

• Upto 24 litres
• 25-50 litres
• More than 50 litres

Europe Trekking Rucksack Market – By

Material

• Nylon
• Polyester
• Canvas
• Others

Europe Trekking Rucksack Market – By

Distribution Channel

• Supermarkets and Hypermarkets
• Specialty Stores
• Online Retail
• Others     

Europe Trekking Rucksack Market – By Country

• Germany
• France
• Italy
• UK
• Russia
• Rest of Europe  

Europe Trekking Rucksack Market – Companies Mentioned

• Arcteryx                                                                         
• Deuter Sport GmbH                                                    
• Osprey Packs, Inc.                                                        
• HYPERLITE MOUNTAIN GEAR
• GRANITE GEAR LLC                                                          
• Vango                                                                              
• Equip Outdoor Technologies UK LTD