Europe Tactile Printing Market
The European Flexographic Industry Association (EFIA) is focusing on developing stand-out graphic design using new tactile coatings and ink effects, by using complementary flexo and digital print systems, to deliver short runs of customized packs. Europe marks the presence of several manufacturers engaged in tactile printing solutions for security documents, currency, and packaging. For instance, Orion Security Print is involved in generating tactile effect on security documents. In 2017, Creation & Partners, a UK-based specialist in packaging artwork, reprographics, and sleeve and plate production, partnered with Pulse Roll Label Products, a narrow web ink and coatings specialist, to promote tactile packaging options. According to the association Europe Blind Union (EBU), there are ~30 million blind and partially sighted people in Europe, and an average of 1 in 30 European citizens experience vision loss. Thus, tactile printing industry in Europe is majorly being driven by increasing prevalence of visual impairment and mounting investments in the production and utilization of tactile printed products. In 2020, the European Commission published a proposal for an EU-wide labelling system, as a part of the Farm-to-Fork Strategy (F2F), anew food policy of the EU; the proposal focuses on the adoption of modern technologies for enabling audio-narrating labels for food products. Also, industries demanding for innovative packaging is the major factor driving the Europe tactile printing market.
Germany, Spain, the UK, Italy, and France are among the notably affected European countries by the COVID-19 pandemic. Businesses are suffering from financial crises as they either had to suspend their operations or reduce their activities substantially in the initial stages of the pandemic. Europe has one of the world’s robust food &beverages industries. Hence, business lockdowns and travel bans led to the slowdown of the growth of this sector in 2020, and the impact is likely to continue to some extent in 2021. Moreover, disruptions in supply chain in the region led to imbalance in the demand and supply of products in 2020. Various countries in Europe, such as Italy, Spain, France, the UK, and Germany, have implemented drastic measures and travel restrictions to limit the spread of SARS-CoV-2. According to the EU legislation, Braille text and tactile labeling are mandatory on pharmaceutical products. However, suspension of business activities has affected product launches and new investments in various European countries, thus impacting the growth of the tactile printing market. In addition, disruptions in raw materials and equipment supply chain further worsen the conditions for tactile printing solution manufacturers in this region. As per a survey by the British Plastics Federation (BPF), ~80% of the surveyed packaging companies from the UK are expecting a drop in turnover, while ~90% of them have anticipated issues in supply chain.
Strategic insights for the Europe Tactile Printing provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.
| Report Attribute | Details |
|---|---|
| Market size in 2021 | US$ 342.11 Million |
| Market Size by 2028 | US$ 553.67 Million |
| Global CAGR (2021 - 2028) | 7.1% |
| Historical Data | 2019-2020 |
| Forecast period | 2022-2028 |
| Segments Covered |
By Application
|
| Regions and Countries Covered | Europe
|
| Market leaders and key company profiles |
The geographic scope of the Europe Tactile Printing refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.
The tactile printing market in Europe is expected to grow from US$ 342.11 million in 2021 to US$ 553.67 million by 2028; it is estimated to grow at a CAGR of 7.1% from 2021 to 2028. Lightweight, compact, and technologically advanced printers are emerging as a new trend in the tactile printing market. TactPlus is a small, lightweight, and mobile printing solution. It can be easily taken on the go to print documents in Braille anytime, anyplace. As a graphic tactile printer, TactPlus helps volunteers and educational institutions produce high-quality, colored 3D images. It is equipped with a voice guidance feature to make the printing job easy for visually impaired people. Owing to these features, TactPlus was highly acclaimed by visitors at exhibitions and trade shows such as CSUN2 Sight City4 in Europe. TactPlus was also exhibited at the National Federation of the Blind in Las Vegas, held during July 2019. The launch more such printers is anticipated to foster the tactile printing market growth in the coming years.
The Europe tactile printing market is segmented into application, end-user, and country. Based on application, the Europe tactile printing market is segmented into packaging & labels, tactile graphics, & secure documentation. Packaging and labels segment held a substantial market share in 2020. Based on end-user, the Europe tactile printing market is segmented into braille users, industrial sector, and government & defense sector. Industrial segment held a substantial market share in 2020.
A few major primary and secondary sources referred to for preparing this report on the tactile printing market in Europe are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report are Altix, American Thermoform, Canon Inc, Index Braille, Kanematsu USA, Konica Minolta, Inc., Roland DG Corporation, Sturdy Print & Design Ltd and ViewPlus Technologies Inc.
The Europe Tactile Printing Market is valued at US$ 342.11 Million in 2021, it is projected to reach US$ 553.67 Million by 2028.
As per our report Europe Tactile Printing Market, the market size is valued at US$ 342.11 Million in 2021, projecting it to reach US$ 553.67 Million by 2028. This translates to a CAGR of approximately 7.1% during the forecast period.
The Europe Tactile Printing Market report typically cover these key segments-
The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the Europe Tactile Printing Market report:
The Europe Tactile Printing Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:
The Europe Tactile Printing Market report is valuable for diverse stakeholders, including:
Essentially, anyone involved in or considering involvement in the Europe Tactile Printing Market value chain can benefit from the information contained in a comprehensive market report.
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