Europe Stevia Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Type (Whole Leaf, Powder, and Liquid) and Application (Dairy & Frozen Dessert, Bakery & Confectionery, Tabletop Sweetener, Beverages, and Others)
Market Introduction
The Europe stevia market is a highly fragmented market with the presence of considerable regional and local players providing numerous solutions for companies investing in the market arena. Stevia is now predominantly used to control calorie, carbohydrate, and sugar intake. Liquid stevia is used as an alternative for cane sugar in sweetening coffee, tea, and smoothies. Stevia is gaining traction in the beverage industry and being preferred by leading beverage manufacturers for strategic approaches such as innovation, artificial sweetener replacement, sugar moderation for kids, and cost savings. In 2017, Coca-Cola introduced a soft drink that included stevia. The coke containing stevia has less sugar and provides a unique taste. Various features of stevia such as zero calories, tooth-friendly, pH stable, non-fermenting, highly soluble, heat stable, and shelf-stable have increased the demand for stevia in the beverage industry. In a few instances, stevia can be applied as a flavor enhancer depending upon the type of beverage. Stevia can also be used for reducing the sugar levels in alcoholic beverages such as beer and cocktails. Thus, an increased application of stevia in the beverage industry is expected to drive the stevia market across the region.
In Europe, Russia reported a huge number of COVID-19 cases, which led to the discontinuation of several business operations, including stevia production activities. Downfall of other food and beverage producing sectors negatively impacted the demand for stevia during the early months of 2020. However, the pandemic has been a reason for major shifts in consumer preferences with an increased awareness about having a healthy lifestyle. Consumers are substituting conventional ingredients with healthier alternatives, which is, in turn, increasing the demand for natural sweeteners such as stevia. With an increase in the diet preference for no added sugars and low carbohydrates among consumers during the pandemic has led to an increase in demand for stevia. During the pandemic, there has been a rapid surge in demand for low sugar and immunity-boosting products owing to people seeking solutions to improve their overall health and wellbeing. Hence, increasing health consciousness and high demand for low sugar alternatives among the Europeans has had a positive impact on the stevia market.
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Market Overview and Dynamics
The stevia market in Europe is expected to grow from US$ 109.88 million in 2021 to US$ 207.46 million by 2028; it is estimated to grow at a CAGR of 9.5% from 2021 to 2028. The market for stevia in Europe is witnessing growth owing to the presence of well-established players such as Cargill, Incorporated; Ingredion Incorporated; Tate & Lyle PLC; ADM; and others in this region. The major players operating in the European stevia market are focused on new and improved product offerings so that they could meet the demand of the end-use industries in the market, which is further expected to boost the market growth. Also, the companies are focusing on merger & acquisition, partnerships, and expansions to expand their footprint across Europe and to fulfill the growing demand of the stevia. For instance, in 2021, Tate & Lyle and Codexis announced the extension of their partnership to increase the production of two of Tate & Lyle’s newest sweeteners, including DOLCIA PRIMA Allulose and TASTEVA M Stevia Sweetener. Codexis latest novel enzyme products, produced in collaboration with Tate & Lyle’s experts, will enable additional production efficiencies and improve Tate & Lyle’s ability to accelerate sugar and calorie reduction with the best tasting, cost-effective sweeteners.
Key Market Segments
Based on type, the powder segment accounted for the largest share of the Europe stevia market in 2020. Based on application, the beverages segment accounted for the largest share of the Europe stevia market in 2020.
Major Sources and Companies Listed
A few major primary and secondary sources referred to for preparing this report on the Europe stevia market are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report include Cargill, Incorporated; Ingredion Incorporated; Tate & Lyle PLC; the Archer-Daniels-Midland Company; S&W Seed Company; Morita Kagaku Kogyo Co., Ltd.; and PureCircle.
Reasons to buy report
- To understand the Europe stevia market landscape and identify market segments that are most likely to guarantee a strong return
- Stay ahead of the race by comprehending the ever-changing competitive landscape for Europe stevia market
- Efficiently plan M&A and partnership deals in Europe stevia market by identifying market segments with the most promising probable sales
- Helps to take knowledgeable business decisions from perceptive and comprehensive analysis of market performance of various segment form Europe stevia market
- Obtain market revenue forecast for market by various segments from 2019-2028 in Europe region.
Europe Stevia Market Segmentation
Europe Stevia Market -By Type
- Whole Leaf
- Powder
- Liquid
Europe Stevia Market -By Application
- Dairy and Frozen Dessert
- Bakery and Confectionery
- Tabletop Sweetener
- Beverages
- Others
Europe Stevia Market – By Country
- Germany
- UK
- France
- Italy
- Russia
- Rest of Europe
Europe Stevia Market – Company Profiles
- Cargill, Incorporated
- Ingredion Incorporated
- Tate & Lyle PLC
- The Archer-Daniels-Midland Company
- S&W Seed Company
- Morita Kagaku Kogyo Co., Ltd.
- PureCircle
TABLE OF CONTENTS
1. Introduction
1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
2. Key Takeaways
3. Research Methodology
3.1 Scope of the Study
3.2 Research Methodology
3.2.1 Data Collection
3.2.2 Primary Interviews
3.2.3 Hypothesis Formulation
3.2.4 Macro-economic Factor Analysis
3.2.5 Developing Base Number
3.2.6 Data Triangulation
3.2.7 Country Level Data
4. Europe Stevia Market Landscape
4.1 Market Overview
4.2 Porter’s Analysis
4.2.1 Threat of New Entrants:
4.2.2 Bargaining Power of Buyers:
4.2.3 Bargaining Power of Suppliers:
4.2.4 Competitive Rivalry:
4.2.5 Threat of Substitutes:
4.3 Value Chain Analysis
4.4 Expert Opinion
5. Stevia Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Shift in Consumer Preferences Towards Natural Sweeteners
5.1.2 Rising Application Base of Stevia in Beverage Industry
5.2 Market Restraints
5.2.1 Fluctuation in the Prices of Stevia Leaf
5.3 Market Opportunities
5.3.1 Innovative Developments in Stevia Market
5.4 Future Trend
5.4.1 Enhancement in the Taste of Stevia
5.5 Impact Analysis of Drivers and Restraints
6. Stevia Market– Europe Market Analysis
6.1 Stevia Market Overview
6.2 Stevia Market –Revenue and Forecast To 2028 (USD Million)
7. Europe Stevia Market Analysis – By Type
7.1 Stevia Market, By Type (2020 and 2028)
7.2 Whole Leaf
7.2.1 Overview
7.2.2 Whole Leaf: Stevia Market – Revenue and Forecast To 2028 (USD Million)
7.3 Powder
7.3.1 Overview
7.3.2 Powder: Stevia Market – Revenue and Forecast To 2028 (USD Million)
7.4 Liquid
7.4.1 Overview
7.4.2 Liquid: Stevia Market – Revenue and Forecast to 2028 (USD Million)
8. Europe Stevia Market Analysis – By Application
8.1 Overview
8.2 Stevia Market, By Application (2020 and 2028)
8.3 Dairy and Frozen Dessert
8.3.1 Overview
8.3.2 Dairy and Frozen Dessert: Stevia Market – Revenue and Forecast To 2028 (USD Million)
8.4 Bakery and Confectionery
8.4.1 Overview
8.4.2 Bakery and Confectionery: Stevia Market – Revenue and Forecast To 2028 (USD Million)
8.5 Tabletop Sweeteners
8.5.1 Overview
8.5.2 Tabletop Sweeteners: Stevia Market – Revenue and Forecast To 2028 (USD Million)
8.6 Beverages
8.6.1 Overview
8.6.2 Beverages: Stevia Market – Revenue and Forecast To 2028 (USD Million)
8.7 Others
8.7.1 Overview
8.7.2 Others: Stevia Market – Revenue and Forecast To 2028 (USD Million)
9. Europe Stevia Market – Country Analysis
9.1 Europe: Stevia Market
9.1.1 Europe: Stevia Market, by Key Country
9.1.1.1 Germany: Stevia Market – Revenue, and Forecast to 2028 (USD Million)
9.1.1.1.1 Germany: Stevia Market, by Type
9.1.1.1.2 Germany: Stevia Market, by Application
9.1.1.2 France: Stevia Market – Revenue, and Forecast to 2028 (USD Million)
9.1.1.2.1 France: Stevia Market, by Type
9.1.1.2.2 France: Stevia Market, by Application
9.1.1.3 Italy: Stevia Market – Revenue, and Forecast to 2028 (USD Million)
9.1.1.3.1 Italy: Stevia Market, by Type
9.1.1.3.2 Italy: Stevia Market, by Application
9.1.1.4 UK: Stevia Market – Revenue, and Forecast to 2028 (USD Million)
9.1.1.4.1 UK: Stevia Market, by Type
9.1.1.4.2 UK: Stevia Market, by Application
9.1.1.5 Russia: Stevia Market – Revenue, and Forecast to 2028 (USD Million)
9.1.1.5.1 Russia: Stevia Market, by Type
9.1.1.5.2 Russia: Stevia Market, by Application
9.1.1.6 Rest of Europe: Stevia Market – Revenue, and Forecast to 2028 (USD Million)
9.1.1.6.1 Rest of Europe: Stevia Market, by Type
9.1.1.6.2 Rest of Europe: Stevia Market, by Application
10. Overview- Impact of Coronavirus Outbreak on Europe Stevia Market
10.1 Impact of COVID-19 on Stevia Market
10.2 Europe: Impact Assessment of COVID-19 Pandemic
11. Industry Landscape
11.1 Overview
11.2 Product Launch
11.3 Product News
11.4 Strategy and Business Planning
11.5 Merger and Acquisition
12. Company Profiles
12.1 Cargill, Incorporated.
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments
12.2 Ingredion Incorporated
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 Tate & Lyle PLC
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments
12.4 The Archer-Daniels-Midland Company
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments
12.5 S&W Seed Company
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.5.6 Key Developments
12.6 Morita Kagaku Kogyo Co., Ltd.
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.6.6 Key Developments
12.7 PureCircle
12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Products and Services
12.7.4 Financial Overview
12.7.5 SWOT Analysis
12.7.6 Key Developments
13. Appendix
13.1 About The Insight Partners
13.2 Word IndexLIST OF TABLES
Table 1. Europe: Stevia Market –Revenue and Forecast To 2028 (USD Million)
Table 2. Germany Stevia Market, by Type – Revenue and Forecast to 2028 (USD Million)
Table 3. Germany Stevia Market, by Application – Revenue and Forecast to 2028 (USD Million)
Table 4. France Stevia Market, by Type – Revenue and Forecast to 2028 (USD Million)
Table 5. France Stevia Market, by Application – Revenue and Forecast to 2028 (USD Million)
Table 6. Italy Stevia Market, by Type – Revenue and Forecast to 2028 (USD Million)
Table 7. Italy Stevia Market, by Application – Revenue and Forecast to 2028 (USD Million)
Table 8. UK Stevia Market, by Type – Revenue and Forecast to 2028 (USD Million)
Table 9. UK Stevia Market, by Application – Revenue and Forecast to 2028 (USD Million)
Table 10. Russia Stevia Market, by Type – Revenue and Forecast to 2028 (USD Million)
Table 11. Russia Stevia Market, by Application – Revenue and Forecast to 2028 (USD Million)
Table 12. Rest of Europe Stevia Market, by Type – Revenue and Forecast to 2028 (USD Million)
Table 13. Rest of Europe Stevia Market, by Application – Revenue and Forecast to 2028 (USD Million)
Table 14. List of AbbreviationLIST OF FIGURES
Figure 1. Europe Stevia Market Segmentation
Figure 2. Stevia Market Segmentation – By Country
Figure 3. Europe Stevia Market Overview
Figure 4. Powder Segment Held Largest Share of Europe Stevia Market
Figure 5. Rest of Europe Held Largest Share of Europe Stevia Market
Figure 6. Europe Stevia Market, Industry Landscape
Figure 7. Porter’s Five Forces Analysis
Figure 8. Value Chain: Stevia Market
Figure 9. Expert Opinion
Figure 10. Europe Stevia Market Impact Analysis of Drivers and Restraints
Figure 11. Europe: Stevia Market – Revenue and Forecast To 2028 (USD Million)
Figure 12. Stevia Market Revenue Share, By Type (2020 and 2028)
Figure 13. Whole Leaf: Stevia Market – Revenue and Forecast To 2028 (USD Million)
Figure 14. Powder: Stevia Market – Revenue and Forecast To 2028 (USD Million)
Figure 15. Liquid: Stevia Market – Revenue and Forecast To 2028 (USD Million)
Figure 16. Stevia Market Revenue Share, By Application (2020 and 2028)
Figure 17. Dairy and Frozen Dessert: Stevia Market – Revenue and Forecast To 2028 (USD Million)
Figure 18. Bakery and Confectionery: Stevia Market – Revenue and Forecast To 2028 (USD Million)
Figure 19. Tabletop Sweeteners: Stevia Market – Revenue and Forecast To 2028 (USD Million)
Figure 20. Beverages: Stevia Market – Revenue and Forecast To 2028 (USD Million)
Figure 21. Others: Stevia Market – Revenue and Forecast To 2028 (USD Million)
Figure 22. Europe: Stevia Market, by Key Country – Revenue (2020) (USD Million)
Figure 23. Europe: Stevia Market Revenue Share, by Key Country (2020 and 2028)
Figure 24. Germany: Stevia Market – Revenue, and Forecast to 2028 (USD Million)
Figure 25. France: Stevia Market – Revenue, and Forecast to 2028 (USD Million)
Figure 26. Italy: Stevia Market – Revenue, and Forecast to 2028 (USD Million)
Figure 27. UK: Stevia Market – Revenue, and Forecast to 2028 (USD Million)
Figure 28. Russia: Stevia Market – Revenue, and Forecast to 2028 (USD Million)
Figure 29. Rest of Europe: Stevia Market – Revenue, and Forecast to 2028 (USD Million)
Figure 30. Impact of COVID-19 Pandemic in Europe- Cargill, Incorporated
- Ingredion Incorporated
- Tate & Lyle PLC
- The Archer-Daniels-Midland Company
- S&W Seed Company
- Morita Kagaku Kogyo Co., Ltd.
- PureCircle
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Europe stevia market.
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