Europe Mobile Phone Camera-Based Scanning Software Market

Market Introduction

The mobile phone camera-based scanning software market in Europe is primarily distributed across Germany, France, the UK, Russia, and Italy. The retail and logistics & transportation sectors are witnessing a tremendous rise in their valuation. The increasing demand for labeled and packaged food & beverages in Europe and the growing disposable income of consumers in this region’s developing economies are boosting the uptake of mobile phone camera-based barcode scanning software. The surge in the usage of barcodes in the logistics & transportation and healthcare sectors is driving this market substantially. With many developed countries, where industries' expenditure on advanced and efficient technology solutions is high, Europe has surfaced as a crucial region for the global mobile phone camera-based barcode scanning software market. Retail, manufacturing, and healthcare are the key sectors in Europe, which contribute significantly to the growth of the mobile phone camera-based scanning software market in this region.  Russia, France, Italy, Germany, Spain, and the UK are some of the worst-hit countries in Europe, considering the count of COVID-19 cases. The region witnessed a significant decline in revenue from several industries as the government authorities imposed stringent containment measures. In 2020, the Europe manufacturing industry was heavily impacted due to the temporary shutdown of factories and low production volumes, leading to the logistics sector in the region being negatively impacted. Additionally, the social and physical distancing measures imposed by the governments forced logistics service providers to limit their operations. All these factors affected the Europe mobile phone camera-based scanning software market in 2020.

Russia, France, Italy, Germany, Spain, and the UK are among the worst-hit countries in Europe, considering the count of COVID-19 cases. The region witnessed a significant decline in revenue from several industries as the government authorities imposed stringent containment measures. Due to travel restrictions, the movement of people from one place to another was reduced drastically. In 2020, the Europe tourism sector was heavily impacted due to the COVID-19 pandemic. The region consists of several tourist places, which have been witnessing immense revenue loss due to the adverse impact of the COVID-19 pandemic on the tourism sector. Further, the retail and logistics industries are also affected due to the implementation of lockdown policies in the region. Similarly, the Europe mobile phone camera-based scanning software market has been negatively impacted by the pandemic. Several industries in Europe, such as manufacturing, logistics, and hospitality, have reopened now, which has increased the use of scanning software, supporting the mobile phone camera-based scanning software market in this region.

Market Overview and Dynamics

The mobile phone camera-based scanning software market in Europe is expected to grow from US$ 67.57 million in 2021 to US$ 114.05 million by 2028; it is estimated to grow at a CAGR of 7.8% from 2021 to 2028. Surge in delivery business; increase in smartphone uptake and the high Internet penetration are bolstering the adoption of e-commerce. It has also influenced businesses to adopt online selling channels to expand their respective customer bases. In addition, e-commerce market players opt for various logistics options, such as surface transport and air transport, to deliver packages to their customers. The courier service industry is one of the major sectors, which has witnessed immense growth after the e-commerce boom. As the volume of deliveries rose, the need for courier management also emerged. The mobile phone camera-based scanning software is generally used in delivering parcels. For instance, Scandit offers barcode scanning software for the delivery business, particularly in the crucial last-mile delivery. Sorting, loading, and delivering parcels is dramatically improved if workers carry Scandit-powered smart devices instead of bulky, costly dedicated scanners. The software helps in tracking parcels in actual time from pickup to drop-off. Therefore, a growing delivery business is expected to help increase the growth of the Europe mobile phone camera-based scanning software market in the near future.

Key Market Segments

Based on application, the mobile phone camera based scanning software market is categorized into retail, logistics, healthcare, hospitality, postal, and others. In 2020, the retail segment held the largest share Europe mobile phone camera-based scanning software market. Based on operating systems, the mobile phone camera based scanning software is categorized into android and iOS. The android segment accounts for largest market share in the 2020.

Major Sources and Companies Listed

A few major primary and secondary sources referred to for preparing this report on the mobile phone camera-based scanning software market in Europe are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report are Cognex Corporation; Datalogic S.p.A; Denso Wave Inc.; Grabba; KOAMTAC; OPTO Electronics Co., Ltd; and Scandit.; among others

Reasons to buy report

• To understand the Europe mobile phone camera-based scanning software market landscape and identify market segments that are most likely to guarantee a strong return
• Stay ahead of the race by comprehending the ever-changing competitive landscape for Europe mobile phone camera-based scanning software market
• Efficiently plan M&A and partnership deals in Europe mobile phone camera-based scanning software market by identifying market segments with the most promising probable sales
• Helps to take knowledgeable business decisions from perceptive and comprehensive analysis of market performance of various segment form Europe mobile phone camera-based scanning software market
• Obtain market revenue forecast for market by various segments from 2021-2028 in Europe region.

EUROPE MOBILE PHONE CAMERA-BASED SCANNING SOFTWARE MARKET SEGMENTATION

By Application

• Retail
• Logistics
• Healthcare
• Hospitality
• Postal
• Others

By Operating System

• Android
• iOS

By Country

• Germany
• UK
• France
• Italy
• Russia
• Rest of Europe

Company Profiles

• Cognex Corporation
• Datalogic S.p.A
• Denso Wave Inc.
• Grabba
• KOAMTAC
• OPTO Electronics Co., Ltd
• Scandit.

Europe Mobile Phone Camera-Based Scanning Software Strategic Insights

Strategic insights for the Europe Mobile Phone Camera-Based Scanning Software provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.

Europe Mobile Phone Camera-Based Scanning Software Report Scope

Europe Mobile Phone Camera-Based Scanning Software Regional Insights

The geographic scope of the Europe Mobile Phone Camera-Based Scanning Software refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.