Europe Endpoint Security Market

The endpoint security market in Europe is expected to grow from US$ 4,333.08 million in 2022 to US$ 6,932.97 million by 2028. It is estimated to grow at a CAGR of 8.1% from 2022 to 2028.

Widening adoption of BYOD model

The information technology infrastructure has grown more complicated and heterogeneous over the past five years due to the introduction of new platforms, BYOD (bring your own device) regulations, CYOD (choose your own device) trends, business apps, and other technologies. The trends of BYOD and CYOD are becoming common in business settings due to the rapid developments in mobile computing. As a result of these developments that are implemented by different organizations, employees can access organizational data through mobile devices from anywhere, 24/7. As customers become more tech-savvy and their lifestyles become more mobile, it is no wonder new technologies are making their way into the office. The BYOD movement is gaining popularity among both large and small enterprises. Due to the flexibility of devices, employees have a great deal of control and convenience over when and how they carry out and complete their work. A BYOD strategy can enhance not only employee morale but also productivity, creativity, communication, and cooperation. For years, even before the COVID-19 outbreak, businesses began shifting to BYOD policies. This made practical and interpersonal sense to some extent. On the practical side, users/employees operate more efficiently on their personal devices, such as laptops and mobile devices. On the interpersonal level, users feel more at ease using those technologies, which fosters positive attitudes about their work. However, as organizations adopted this more open-ended and free-form endpoint policy, they began to face additional issues. First, keeping a close eye on all of the devices connected to the network proved difficult; second, delivering a consistent layer of cybersecurity across all of the countless connecting devices was a new issue. As a result of increased cases of cyberattacks due to the adoption of BYOD models, businesses are purchasing endpoint security services to secure devices, such as smartphones, tablets, desktop computers, and laptops, that are present on office premises and those with remote access to the corporate network. The market for endpoint security is anticipated to rise due to the large increase in expenditure on endpoint security solutions and services.

Market Overview

Germany, France, the UK, Russia, and Italy are among the major economies in Europe. With the growing competitive rivalry in the regional marketplace, increasing incidence of sophisticated endpoint attacks and breaches, and proportionally surging demand for high-security solutions to combat endpoint attacks, European businesses are increasingly adopting security solutions to secure the exponentially rising number of endpoint devices. The European data strategy aims to make the European Union (EU) a leading data-driven society by creating a single market for data that allows the free flow of data among businesses, researchers, and public administrations across sectors such as healthcare, government & defense, IT & Telecom, BFSI, healthcare, education, and energy & utilities in the EU. Further, individuals and organizations will be empowered to make better decisions based on insights from non-personal data that does not contain personal identity information as the connection of endpoint devices such as mobile phones, Internet-of-things devices, laptops, tablets, and other devices to corporate networks which creates attack paths for security threats. The endpoint security solution and services also help ensure that vulnerable devices follow a definite level of compliance with standards as they have the protection software in it. Further, the Data Governance Act adopted by the European Commission in November 2020 boosts data-sharing across sectors and member states in Europe. The act also provides support for the set-up and development of common European data spaces in strategic domains of private and public companies in the healthcare, energy, environment, agriculture, finance, mobility, manufacturing, and public administration sectors, among others.

 Europe Endpoint Security Market Revenue and Forecast to 2028 (US$ Million)

Europe Endpoint Security Strategic Insights

Strategic insights for the Europe Endpoint Security provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.

Europe Endpoint Security Report Scope

Europe Endpoint Security Regional Insights

The geographic scope of the Europe Endpoint Security refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.

Europe Endpoint Security Market Segmentation

The Europe endpoint security market is segmented into solution, services, deployment, and vertical.

• Based on solution, the market is segmented into antivirus, antispyware, antimalware; firewall; endpoint device control; intrusion prevention; and endpoint application control. The antivirus, antispyware, antimalware segment registered the largest market share in 2022.
• Based on services, the market is segmented into consulting, training & support, and managed services. The managed services segment registered the largest market share in 2022.
• Based on deployment, the market is bifurcated into cloud and on-premise. The on-premise segment registered the largest market share in 2022
• Based on vertical, the market is categorized into government and defense, BFSI, retail, IT & telecom, healthcare, energy & utilities, education, and others. The IT & telecom segment held the largest market share in 2022. 
• Based on country, the market is segmented into France, Germany, the UK, Italy, Russia, and Rest of Europe. Germany dominated the market share in 2022.

AO Kaspersky Lab; Avast Software s.r.o.; Cisco Systems, Inc.; ESET, spol. s r.o.; Fortinet, Inc.; McAfee, LLC; Microsoft Corporation; Palo Alto Networks, Inc.; Bitdefender; and F-Secure are the leading companies operating in the endpoint security market in the region.