Europe Camera Tracking Software Market
The market growth in this region is mainly attributed to the rich media and entertainment industry in these countries, capable of making significant investments in content creation. Further, many camera tracking software providers such as Science-D-Visions, Advanced Realtime Tracking, and Mo-Sys Engineering Ltd. are concentrated in the region. Moreover, European populations present huge demand for animation, VFX, and video gaming due to surge in broadcasting hours targeted by cable and satellite TV, availability of low-cost internet access, penetration of mobile devices along with the growing popularity of streaming video. In addition, the demand for animation and VFX content to create immersive experiences such as augmented reality and virtual reality is also growing exponentially, thereby boosting the adoption of efficient camera tracking software. Software providers operating in the Europe market have been focusing on research and development to produce best-in-class software solutions that can be tailored to consumers’ requirements. Rising popularity of science-fiction movies among youth and increasing demand for high-quality 3D camera tracking software are the major factor driving the growth of the Europe camera tracking software market.
In case of COVID-19, Europe is highly affected specially the UK. Europe has been witnessing a varying impact of the COVID-19 pandemic across its economically diverse countries. For instance, countries such as Germany, the UK, the Netherlands, and France imposed stringent restrictions and closed their borders to curb the virus spread. Additionally, with the surge in cases, countries such as Italy, Russia, and Spain shut down business and manufacturing operations for a few months. However, numerous European countries have started experiencing swift recovery from Q4 2020. The onset of pandemic led to near-total cancellation or postponing of shootings, premieres, spring festivals, and entertainment events, causing huge loss to the European media and entertainment sector. The film industry in EU countries broadly comprises small companies employing creative and technical freelancers, which makes it particularly vulnerable to the pandemic. The domino effect of the lockdown has triggered the immediate discontinuation of hundreds of projects that were in the shooting phase and disruption of cash flows; it also pushed production companies to the brink of bankruptcy. To mitigate the economic damage caused by the outbreak, governments as well as national film and audiovisual funds across the EU quickly set up both general solidarity funds and short-term unemployment schemes and/or specific industry-related funds and grants (helping arthouse cinema and providing financial relief to producers and distributors). Further, as of now, almost all the European countries have acted promptly to limit the spread of the virus, and therefore, the economy has steadily opened, thereby supporting the recovery of industries, including the media and entertainment industry.
Strategic insights for the Europe Camera Tracking Software provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.
| Report Attribute | Details |
|---|---|
| Market size in 2021 | US$ 69.74 Million |
| Market Size by 2028 | US$ 155.25 Million |
| Global CAGR (2021 - 2028) | 12.1% |
| Historical Data | 2019-2020 |
| Forecast period | 2022-2028 |
| Segments Covered |
By Component
|
| Regions and Countries Covered | Europe
|
| Market leaders and key company profiles |
The geographic scope of the Europe Camera Tracking Software refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.
The Europe camera tracking software market is expected to grow from US$ 69.74 million in 2021 to US$ 155.25 million by 2028; it is estimated to grow at a CAGR of 12.1% from 2021 to 2028. Surging use of artificial intelligence technology is expected to drive the market in coming years. Artificial intelligence (AI) is taking over the media and entertainment industry, in particular, film industry. Various subsets of AI, namely machine learning and deep learning, are now being used in computer graphics; most recently, these technologies have been used in camera tracking, simulation, motion capture, character animation, image processing, rotoscoping, and compositing. Machine learning is already being used in sketching various characters. For instance, the character of “Thanos” in Marvel Studio’s Avengers series was developed based on the AI technology. The visual effect studio used a type of machine learning to transform the body of Josh Brolin, an American actor portraying Thanos, into the body of the character. His face that was captured with head-cam camera for this transformation. During this process facials capture training data was utilized. The camera tracking software helps in inserting CGI in the live action footage. The software providers leverage the capabilities of machine learning to up scale the overall match moving process. For instance, the latest camera tracking software releases by Andersson Technologies incorporated or extensively used the capabilities of artificial intelligence. In 2019, the company released its new version of SynthEyes (a camera tracking software) that takes help of neural network-based automatic and supervised tracking process. In line with Andersson Technologies, many other software providers across Europe region are now investing in research and development to build the most advanced camera tracking software products.
In terms of component, the software segment accounted for the largest share of the Europe camera tracking software market in 2020. In terms of tracking type, the still tracking segment held a larger market share of the Europe camera tracking software market in 2020.
A few major primary and secondary sources referred to for preparing this report on the Europe camera tracking software market are company websites, annual reports, financial reports, national government documents, and statistical database, among others. Major companies listed in the report are Adobe; Andersson Technologies LLC; Autodesk, Inc.; Blackmagic Design Pty. Ltd.; BORIS FX, INC; Maxon Computer GmbH; MO-SYS ENGINEERING LTD; Ncam; Science-D-Visions; Stype Norway AS; The Foundry Visionmongers Limited; and Vicon Motion Systems Ltd.
The Europe Camera Tracking Software Market is valued at US$ 69.74 Million in 2021, it is projected to reach US$ 155.25 Million by 2028.
As per our report Europe Camera Tracking Software Market, the market size is valued at US$ 69.74 Million in 2021, projecting it to reach US$ 155.25 Million by 2028. This translates to a CAGR of approximately 12.1% during the forecast period.
The Europe Camera Tracking Software Market report typically cover these key segments-
The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the Europe Camera Tracking Software Market report:
The Europe Camera Tracking Software Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:
The Europe Camera Tracking Software Market report is valuable for diverse stakeholders, including:
Essentially, anyone involved in or considering involvement in the Europe Camera Tracking Software Market value chain can benefit from the information contained in a comprehensive market report.
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