Europe Baby Infant Formula Market

Market Introduction

Baby infant formula is the food designed and marketed for feeding babies and infants, typically 0–36 months of age. It comes in varieties such as standard infant milk or starting milk formula, follow-on milk, growing-up milk or toddlers’ milk, and specialty baby milk. It contains vitamins, minerals, and iron that are necessary for the overall development of the baby. Physicians or child nutritionists recommend these infant formulae as an alternative to breast milk. These processed baby food products act as a healthy and nutritious food and are very convenient to use. Thus, the working parents, especially mothers, who are resuming their jobs shortly after delivery prefer these baby infant milk formula for their babies. Apart from this, change in lifestyle, rise in middle-class population, and increase in disposable income and purchasing power of people in economies, such as Germany, the UK, and France, are expected to propel the growth of the baby infant formula market during the forecast period.

Market Overview and Dynamics

The Europe baby infant formula market is expected to reach US$ 10,299.47 million by 2027 from US$ 7,766.00 million in 2019. The market is anticipated to grow at a CAGR of 3.9% from 2020 to 2027. Growing focus on infant care & nutrition and increase in number of working mothers drive the market growth. However, stringent regulations related to infant food limit the growth of the market in Europe.

Key Market Segments

Based on product type, the follow-on milk formula segment accounted for the largest share of the Europe baby infant formula market in 2019. In terms of product category, the non-organic segment is expected to hold the largest share of the market by 2027. Based on distribution channel, the hypermarkets and supermarkets segment held the significant share of the Europe baby infant formula market in 2019.

Major Sources and Companies Listed

A few major primary and secondary sources referred to for preparing this report on the Europe baby infant formula market include Royal FrieslandCampina N.V, Abbott, Dana Dairy Group Ltd, Danone SA, HiPP GmbH & Co. Reckitt Benckiser (Mead Johnson & Company LLC), Nestle S.A., Ausnutria B.V., and Cremilk GmbH.

Impact of COVID-19 Pandemic on Baby Infant Formula Market

The COVID-19 outbreak began in Wuhan, China, in December 2019, and since then, it spread across the world at a rapid pace, affecting economies and industries in many countries due to lockdowns, travel bans, and business shutdowns. In Europe, food & beverages is one of the major industries suffering serious consequences of this pandemic owing to the factors such as disruptions in the supply chain, and office shutdowns. The overall market breakdown due to the COVID-19 crisis is affecting the growth of the baby infant formula market in this region.

Reasons to Buy Report

• To understand the baby infant formula market landscape and identify segments that are most likely to guarantee a strong return
• To stay ahead of the race by comprehending the ever-changing competitive landscape for the baby infant formula market
• To efficiently plan M&A and partnership deals in the baby infant formula market by identifying market segments with the most promising probable sales
• To take knowledgeable business decisions from perceptive and comprehensive analysis of the market performance of various segments
• To obtain revenue forecast for market based on various segments for the period 2018–2027

Europe Baby Infant Formula Market Segmentation

By Product Type

• Starting Milk Formula
• Follow-on Milk Formula
• Toddlers Milk Formula
• Special Milk Formula

By Product Category

• Organic
• Non-organic

By Distribution Channel

• Hypermarkets and Supermarkets
• Convenience Stores
• Specialty Stores
• Online
• Others

By Country

• Germany
• France
• Italy
• Spain
• UK
• Netherlands
• Poland
• Austria
• Switzerland
• Sweden
• Denmark
• Czech Republic
• Luxembourg
• Russia
• Ireland
• Hungary
• Portugal
• Rest of Europe

Company Profiles

• FrieslandCampina
• Danone SA
• Nestle SA
• Reckitt Benckiser Group plc
• DANA DAIRY GROUP
• HiPP
• Holle baby food AG
• AUSNUTRIA B.V
• Field Roast
• CREMILK GmbH

Europe Baby Infant Formula Strategic Insights

Strategic insights for the Europe Baby Infant Formula provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.

Europe Baby Infant Formula Report Scope

Europe Baby Infant Formula Regional Insights

The geographic scope of the Europe Baby Infant Formula refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.