Asia Pacific Electric Blankets Market

The Asia Pacific electric blankets market is expected to reach US$ 364.95 million by 2028 from US$ 214.62 million in 2021. The market is estimated to grow at a CAGR of 7.9% from 2021 to 2028.

Extreme and bitter winters with low temperatures and increasing demand for heated products such as electric blankets with unique features are some of the notable drivers influencing the demand for electric blankets in frosty regions. Electric blankets are more cost-effective than room heaters and have low running costs compared to heaters. This factor has gained the popularity of electric blankets in many icy countries and is expected to continue through the forecast period. Electric blanket suppliers focus on launching new products and boosting their sales potential in icy nations. For instance, in June 2021, Aldi Australia announced the launch of new heated electric blankets which can also be used in cars.

The aged population is increasing across the region, and this trend is most prominent in Australia and Oceania. Aged people are sensitive to changes in weather, and extreme cold or heat can create further complications in health. An increasing focus on elderly care is expected to drive the sales of electric blankets over the next few years. Hotels and homestays in various Polar Regions with extreme cold emphasize on comfortable customer service, thereby surging the demand for electric blankets. The increased investments in infrastructure development of the hotels and other lodging services fuel the demand for electric blankets in this region.

With the new features and technologies, vendors can attract new customers and expand their footprints in emerging markets. This factor is likely to drive the electric blankets market growth at a good CAGR during the forecast period.

Asia Pacific Electric Blankets Market Revenue and Forecast to 2028 (US$ Million)

Get more information on this report Request Free Sample PDF

Asia Pacific Electric Blankets Strategic Insights

Strategic insights for the Asia Pacific Electric Blankets provides data-driven analysis of the industry landscape, including current trends, key players, and regional nuances. These insights offer actionable recommendations, enabling readers to differentiate themselves from competitors by identifying untapped segments or developing unique value propositions. Leveraging data analytics, these insights help industry players anticipate the market shifts, whether investors, manufacturers, or other stakeholders. A future-oriented perspective is essential, helping stakeholders anticipate market shifts and position themselves for long-term success in this dynamic region. Ultimately, effective strategic insights empower readers to make informed decisions that drive profitability and achieve their business objectives within the market.

Asia Pacific Electric Blankets Report Scope

Asia Pacific Electric Blankets Regional Insights

The geographic scope of the Asia Pacific Electric Blankets refers to the specific areas in which a business operates and competes. Understanding local distinctions, such as diverse consumer preferences (e.g., demand for specific plug types or battery backup durations), varying economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved areas or adapting their offerings to meet local demands. A clear market focus allows for more effective resource allocation, targeted marketing campaigns, and better positioning against local competitors, ultimately driving growth in those targeted areas.

Asia Pacific Electric Blankets Market Segmentation         

The Asia Pacific electric blankets market is analyzed on the basis of size, type, and distribution channel. Based on size, the market is segmented into single, double, and others. Based on type, the market is segmented into electric under blankets and electric over blankets. Based on distribution channels, the market is segmented into supermarkets and hypermarkets, specialty stores, online retail, and others. Geographically, the market is segmented into Australia, China, India, Japan, South Korea, and the Rest of APAC.

Asia Pacific Electric Blankets Market -

Companies Mentioned

Beurer GmbH; Morphy Richards; Slumberdown Company; Silentnight Group Limited; Glen Dimplex; Bedshe International Co., Ltd.; and Odessey Products are the leading companies in the Asia Pacific electric blankets market.