Americas Set Top Box Market Size and Forecasts (2020 - 2030), Regional Share, Trends, and Growth Opportunity Analysis - by Product (Cable, Satellite and Internet-Based, and DTT) and Content Quality [IPTV and Standard Definition (SD)]
The Americas Set Top Box Market size is expected to grow from US$ 7.45 billion in 2022 and is expected to reach US$ 8.85 billion by 2030; it is estimated to record a CAGR of 2.3% from 2022 to 2030.
Americas Set Top Box Market Introduction
Based on content quality, the IPTV held the larger share in the Americas set top box market growth in 2022 and is projected to grow at a higher CAGR over the forecast period. IPTV set-top box has essentially upgraded the TV to the point that it resembles a Smart TV with Android OS. These features mainly include the ability to download a variety of apps to access streaming services, including Amazon Prime Video, YouTube, and Netflix. IPTV uses an internet protocol (IP) based network for delivering TV channels to users' set-top boxes. IPTV further gives the viewers the added advantage & convenience of being able to pick the program they want to watch whenever they feel like watching it, instead of tuning into any Live TV shows which are aired currently. This is expected to drive the segment of the Americas set top box market growth during the forecast period.
Americas Set Top Box
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Market Overview and Dynamics
An ATSC Standard is a state of basic specifications or criteria necessary for the effective implementation and interoperability of Advanced Terrestrial Broadcast Systems. ATSC 1.0 is the designation used to describe the first digital television standard developed by the ATSC. The system ushered in the revolution of high-definition television and broadcast sound. Further, ATSC 3.0 is the latest version of the Advanced Television Systems Committee standards. ATSC 3.0 (also referred to as NextGen TV) combines existing antenna technologies with internet-powered tools to deliver the next generation of digital broadcasting. ATSC 3.0 upgrades the existing antenna TV system by establishing a new technical framework for how those TV signals are created, broadcast, and received. This standard supports higher resolutions like 4K and possibly 8K, along with much better sound. ATSC 3.0 includes UltraHD video with a screen resolution of up to 3840 × 2160 at 60 fps, high dynamic range (HDR), wide color gamut, high frame rate (HFR), and rich, immersive multi-channel audio.
In April 2023, The National Association of Broadcasters (NAB) launched a new public-private partnership that it says will help ensure a smoother roll-out of the next-generation broadcast standard known as ATSC 3.0. Earlier, the NAB and other television industry stakeholders urged the Federal Communications Commission (FCC) to form a "task force" that would signal government support for ATSC 3.0 while addressing some of the pain points associated with the transition from one broadcast standard to the next.
Americas Set Top Box Market Key Market Segments
Based on product type, the Americas Set Top Box Market size is segmented into cable, satellite & internet-based, and DTT. Satellite set-top boxes have embedded analog dial-up modems that operate through a conventional two-wire line. These embedded modems provide for low and high-speed modem requirements. They are suitable to deploy in any full line of satellite set-top boxes. The boxes providing standard services are usually equipped with a low-speed modem for cost optimization. High-speed modems are necessary for advanced services where more data needs to be transferred.
Nowadays, satellite set-top box units are equipped with interactive features such as video-on-demand (VOD), electronic program guides (EPG), and digital rights management (DRM). Advanced units, with basic functionality, also provide a suite of interactive and multimedia services directly through a user television system, such as internet browsing, email, instant messaging (IM), and voice-over IP (VoIP). All these features are driving the demand for Americas set top box market share.
Americas Set Top Box Market Major Sources and Companies Listed
Advanced Digital Broadcast SA, CommScope Holding Co Inc, Huawei Technologies Co Ltd, Humax Co Ltd, Kaonmedia Co Ltd, SagemCom UK Ltd, Shenzhen Skyworth Digital Technology Co Ltd, Technicolor SA, Shenzhen Coship Electronics Co Ltd, and Apple Inc. are some of the key Americas set top box market. Various other companies are also introducing new technologies and offerings, helping the Americas set top box market players to expand their business in terms of revenue.
Reasons to Buy Report
- To understand the Americas set top box market landscape and identify market segments that are most likely to guarantee a strong return.
- To stay ahead of the race by comprehending the ever-changing competitive landscape for the Americas set top box market share.
- To efficiently plan M&A and partnership deals in the Americas set top box market analysis by identifying market segments with the most promising probable sales.
- To make knowledgeable business decisions from the perceptive and comprehensive analysis of the market performance of various Americas set top box market segments.
- To obtain revenue forecast for the market by various segments from 2022 to 2030 in US$.
1. Introduction
1.1 Study Scope
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
1.3.1 Set-Top Box Market, by Product
1.3.2 Set-Top Box Market, by Content Quality
1.3.3 Set-Top Box Market, by Geography
2. Key Takeaways
3. Research Methodology
3.1 Scope of the Study
3.2 Research Methodology
3.2.1 Data Collection:
3.2.2 Primary Interviews:
3.2.3 Hypothesis formulation:
3.2.4 Macro-economic factor analysis:
3.2.5 Developing base number:
3.2.6 Data Triangulation:
3.2.7 Country level data:
4. Set-Top Box Market Landscape
4.1 Market Overview
4.2 PEST Analysis
4.2.1 North America
4.2.2 South and Central America
4.3 Ecosystem Analysis
4.4 Expert Opinion
4.5 ATSC Standards (1.0 and 3.0)
4.6 Company Market Share
5. Americas Set-Top Box Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Technological Advancements in Set-Top Boxes
5.1.2 Rise of Internet Protocol Television (IPTV) Services
5.2 Market Restraints
5.2.1 Shift to Over-the-Top (OTT) Services
5.3 Market Opportunities
5.3.1 Adoption of Satellite Television and Hybrid Set-Top Box
5.4 Future Trends
5.4.1 Integration of OTT Platforms with Set-Top Box
5.5 Impact Analysis
6. Set-Top Box– Americas Market Analysis
6.1 Set-Top Box Market Overview
6.2 Americas Set-Top Box Market –Revenue and Forecast to 2030 (US$ Million)
6.3 Competitive Positioning – Key Market Players
7. Americas Set-Top Box Market Analysis – By Product
7.1 Overview
7.2 Set-Top Box Market, By Product (2022 and 2030)
7.3 Cable
7.3.1 Overview
7.3.2 Cable: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
7.4 Satellite and Internet-Based
7.4.1 Overview
7.4.2 Satellite and Internet-Based: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
7.5 DTT
7.5.1 Overview
7.5.2 DTT: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
8. Americas Set-Top Box Market Analysis – By Content Quality
8.1 Overview
8.2 Set-Top Box Market, By Content Quality (2022 and 2030)
8.3 IPTV
8.3.1 Overview
8.3.2 IPTV: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
8.4 Standard Definition (SD)
8.4.1 Overview
8.4.2 Standard Definition (SD): Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
9. Americas Set-Top Box Market – Geographic Analysis
9.1 Overview
9.2 North America: Set-Top Box Market
9.2.1 North America: Set-Top Box Market –Revenue and Forecast to 2030 (US$ Million)
9.2.2 North America: Set-Top Box Market, By Product
9.2.3 North America: Set-Top Box Market, by Content Quality
9.2.4 North America: Set-Top Box Market, by Key Country
9.2.4.1 US: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
9.2.4.1.1 US: Set-Top Box Market, By Product
9.2.4.1.2 US: Set-Top Box Market, by Content Quality
9.2.4.2 Canada: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
9.2.4.2.1 Canada: Set-Top Box Market, By Product
9.2.4.2.2 Canada: Set-Top Box Market, by Content Quality
9.2.4.3 Mexico: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
9.2.4.3.1 Mexico: Set-Top Box Market, By Product
9.2.4.3.2 Mexico: Set-Top Box Market, by Content Quality
9.3 South & Central America: Set-Top Box Market
9.3.1 South & Central America: Set-Top Box Market –Revenue and Forecast to 2030 (US$ Million)
9.3.2 South & Central America: Set-Top Box Market, By Product
9.3.3 South & Central America: Set-Top Box Market, by Content Quality
9.3.4 South & Central America: Set-Top Box Market, by Key Country
9.3.4.1 Brazil: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
9.3.4.1.1 Brazil: Set-Top Box Market, By Product
9.3.4.1.2 Brazil: Set-Top Box Market, by Content Quality
9.3.4.2 Argentina: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
9.3.4.2.1 Argentina: Set-Top Box Market, By Product
9.3.4.2.2 Argentina: Set-Top Box Market, by Content Quality
9.3.4.3 Chile: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
9.3.4.3.1 Chile: Set-Top Box Market, By Product
9.3.4.3.2 Chile: Set-Top Box Market, by Content Quality
9.3.4.4 Rest of South & Central America: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
9.3.4.4.1 Rest of South & Central America: Set-Top Box Market, By Product
9.3.4.4.2 Rest of South & Central America: Set-Top Box Market, by Content Quality
10. Impact of COVID-19 Pandemic on Americas Set-Top Box Market
10.1 Overview
10.2 North America: Impact Assessment of COVID-19 Pandemic
10.3 South & Central America: Impact Assessment of COVID-19 Pandemic
11. Industry Landscape
11.1 Overview
11.2 New Product Development
11.3 Partnerships
11.4 Other Business Strategies
12. Company Profiles
12.1 Advanced Digital Broadcast SA
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments
12.2 CommScope Holding Co Inc
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 Huawei Technologies Co Ltd
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments
12.4 Humax Co Ltd
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments
12.5 Kaonmedia Co Ltd
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.5.6 Key Developments
12.6 Sagemcom UK Ltd
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.6.6 Key Developments
12.7 Shenzhen Skyworth Digital Technology Co Ltd
12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Products and Services
12.7.4 Financial Overview
12.7.5 SWOT Analysis
12.7.6 Key Developments
12.8 Vantiva SA
12.8.1 Key Facts
12.8.2 Business Description
12.8.3 Products and Services
12.8.4 Financial Overview
12.8.5 SWOT Analysis
12.8.6 Key Developments
12.9 Shenzhen Coship Electronics Co Ltd
12.9.1 Key Facts
12.9.2 Business Description
12.9.3 Products and Services
12.9.4 Financial Overview
12.9.5 SWOT Analysis
12.9.6 Key Developments
12.10 Apple Inc
12.10.1 Key Facts
12.10.2 Business Description
12.10.3 Products and Services
12.10.4 Financial Overview
12.10.5 SWOT Analysis
12.10.6 Key Developments
12.11 Nuvyyo Inc
12.11.1 Key Facts
12.11.2 Business Description
12.11.3 Products and Services
12.11.4 Financial Overview
12.11.5 SWOT Analysis
12.11.6 Key Developments
12.12 SiliconDust USA Inc
12.12.1 Key Facts
12.12.2 Business Description
12.12.3 Products and Services
12.12.4 Financial Overview
12.12.5 SWOT Analysis
12.12.6 Key Developments
12.13 Zapperbox Inc
12.13.1 Key Facts
12.13.2 Business Description
12.13.3 Products and Services
12.13.4 Financial Overview
12.13.5 SWOT Analysis
12.13.6 Key Developments
12.14 Zinwell Corp
12.14.1 Key Facts
12.14.2 Business Description
12.14.3 Products and Services
12.14.4 Financial Overview
12.14.5 SWOT Analysis
12.14.6 Key Developments
12.15 Geniatech Inc
12.15.1 Key Facts
12.15.2 Business Description
12.15.3 Products and Services
12.15.4 Financial Overview
12.15.5 SWOT Analysis
12.15.6 Key Developments
12.16 Atlanta DTH Inc
12.16.1 Key Facts
12.16.2 Business Description
12.16.3 Products and Services
12.16.4 Financial Overview
12.16.5 SWOT Analysis
12.16.6 Key Developments
13. Appendix
13.1 About The Insight Partners
13.2 Glossary of Terms
LIST OF TABLES
Table 1. List of Companies and ATSC Standards
Table 2. List of Companies and Market Share
Table 3. Americas Set-Top Box Market –Revenue and Forecast to 2030 (US$ Million)
Table 4. Americas Set-Top Box Market, by Product – Revenue and Forecast to 2030 (US$ Million)
Table 5. Americas Set-Top Box Market, by Content Quality – Revenue and Forecast to 2030 (US$ Million)
Table 6. North America Set-Top Box Market, By Product – Revenue and Forecast to 2030 (US$ Million)
Table 7. North America Set-Top Box Market, by Content Quality – Revenue and Forecast to 2030 (US$ Million)
Table 8. US Set-Top Box Market, Product – Revenue and Forecast to 2030 (US$ Million)
Table 9. US Set-Top Box Market, by Content Quality – Revenue and Forecast to 2030 (US$ Million)
Table 10. Canada Set-Top Box Market, By Product – Revenue and Forecast to 2030 (US$ Million)
Table 11. Canada: Set-Top Box Market, by Content Quality – Revenue and Forecast to 2030 (US$ Million)
Table 12. Mexico Set-Top Box Market, By Product – Revenue and Forecast to 2030 (US$ Million)
Table 13. Mexico Set-Top Box Market, by Content Quality – Revenue and Forecast to 2030 (US$ Million)
Table 14. South & Central America Set-Top Box Market, By Product – Revenue and Forecast to 2030 (US$ Million)
Table 15. South & Central America Set-Top Box Market, by Content Quality – Revenue and Forecast to 2030 (US$ Million)
Table 16. Brazil Set-Top Box Market, By Product – Revenue and Forecast to 2030 (US$ Million)
Table 17. Brazil Set-Top Box Market, by Content Quality – Revenue and Forecast to 2030 (US$ Million)
Table 18. Argentina Set-Top Box Market, By Product – Revenue and Forecast to 2030 (US$ Million)
Table 19. Argentina Set-Top Box Market, by Content Quality – Revenue and Forecast to 2030 (US$ Million)
Table 20. Chile Set-Top Box Market, By Product – Revenue and Forecast to 2030 (US$ Million)
Table 21. Chile Set-Top Box Market, by Content Quality – Revenue and Forecast to 2030 (US$ Million)
Table 22. Rest of South & Central America Set-Top Box Market, By Product – Revenue and Forecast to 2030 (US$ Million)
Table 23. Rest of South & Central America Set-Top Box Market, by Content Quality – Revenue and Forecast to 2030 (US$ Million)
Table 24. Glossary of Terms, Americas Set-Top Box Market
LIST OF FIGURES
Figure 1. Set-Top Box Market Segmentation
Figure 2. Set-Top Box Market Segmentation – By Geography
Figure 3. Americas Set-Top Box Market Overview
Figure 4. Americas Set-Top Box Market, By Content Quality
Figure 5. Americas Set-Top Box Market, by Geography
Figure 6. Americas Set-Top Box Market, Key Market Players
Figure 7. North America: PEST Analysis
Figure 8. South and Central America: PEST Analysis
Figure 9. Ecosystem: Americas Set-Top Box Market
Figure 10. Expert Opinion
Figure 11. Americas Set-Top Box Market Impact Analysis of Drivers and Restraints
Figure 12. Geographic Overview of Set-Top Box Market
Figure 13. Americas Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
Figure 14. Set-Top Box Market: Key Players
Figure 15. Set-Top Box Market Revenue Share, By Product (2022 and 2030)
Figure 16. Cable: Set-Top Box Market – Revenue and Forecast To 2030 (US$ Million)
Figure 17. Satellite and Internet-Based: Set-Top Box Market – Revenue and Forecast To 2030 (US$ Million)
Figure 18. DTT-Based: Set-Top Box Market – Revenue and Forecast To 2030 (US$ Million)
Figure 19. Set-Top Box Market Revenue Share, By Product (2022 and 2030)
Figure 20. IPTV: Set-Top Box Market – Revenue and Forecast To 2030 (US$ Million)
Figure 21. Standard Definition (SD): Set-Top Box Market – Revenue and Forecast To 2030 (US$ Million)
Figure 22. Americas Set-Top Box Market Revenue Share, By Region (2022 and 2030)
Figure 23. North America: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
Figure 24. North America: Set-Top Box Market Revenue Share, By Product (2022 and 2030)
Figure 25. North America: Set-Top Box Market Revenue Share, by Content Quality (2022 and 2030)
Figure 26. North America: Set-Top Box Market Revenue Share, by Key Country (2022 and 2030)
Figure 27. US: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
Figure 28. Canada: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
Figure 29. Mexico: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
Figure 30. South & Central America: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
Figure 31. South & Central America: Set-Top Box Market Revenue Share, By Product (2022 and 2030)
Figure 32. South & Central America: Set-Top Box Market Revenue Share, by Content Quality (2022 and 2030)
Figure 33. South & Central America: Set-Top Box Market Revenue Share, by Key Country (2022 and 2030)
Figure 34. Brazil: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
Figure 35. Argentina: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
Figure 36. Chile: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
Figure 37. Rest of South & Central America: Set-Top Box Market – Revenue and Forecast to 2030 (US$ Million)
Figure 38. Impact of COVID-19 Pandemic on Set-Top Box Market in North America
Figure 39. Impact of COVID-19 Pandemic on Set-Top Box Market in South & Central America
- Advanced Digital Broadcast SA
- CommScope Holding Co Inc
- Huawei Technologies Co Ltd
- Humax Co Ltd
- Kaonmedia Co Ltd
- SagemCom UK Ltd
- Shenzhen Skyworth Digital Technology Co Ltd
- Technicolor SA
- Shenzhen Coship Electronics Co Ltd
- Apple Inc.
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the Americas set Top box market
- Highlights key business priorities in order to assist companies to realign their business strategies
- The key findings and recommendations such as specific country and segmental insight highlights crucial progressive industry trends in the Americas set Top box market, thereby allowing players across the value chain to develop effective long-term strategies
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
- Scrutinize in-depth market trends and outlook coupled with the factors driving the market, as well as those hindering it
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing and distribution
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