At 8.9% CAGR, the South America Back-Office Workforce Management Market is projected to be worth US$ 161.12 million by 2028, says Business Market Insights           

According to Business Market Insights’ research, the South America back-office workforce management market was valued at US$ 96.45 million in 2022 and is expected to reach US$ 161.12 million by 2028, registering an annual growth rate of 8.9% from 2022 to 2028. Rise in demand for cloud-based platforms for workforce management and need for automation in workforce tasks.

The introduction of cloud computing has made the process of optimizing businesses hassle-free. The South America demand for cloud-based workforce management tools is rising as these solutions can be accessed with ease using mobile devices. The self-service capabilities of these solutions help lower the need for manual efforts required to complete labor-intensive jobs. Moreover, as data is not lost when a computer, system, or laptop crash, cloud-based solutions seem highly secure. Real-time data and other enterprise software can be hosted on cloud-based platforms and accessed from any place at any time. Being able to access these solutions from remote locations helps enhance the productivity of managing teams. Also, the teams may use Big Data analysis tools to make smarter, more well-informed decisions. The workforce management solutions use the processed information to make recommendations on how to optimize the operations of workforces. For instance, in June 2022, Verint launched One Workforce based on its cloud platform; the solution utilizes analytics and automation capabilities by benefitting enterprise resources with improved capacity, flexibility, and agility. The platform provides one workforce approach to provide the entire customer engagement across contact centers, back-offices, and branches. These factors help boost the demand for back-office workforce management solutions, thereby driving the market growth during the forecast period. This is expected to drive the market during the forecast period.

On the contrary, privacy and safety concerns associated with cloud-based solutions hurdles the growth of South America back-office workforce management market. 

• Based on solution, the South America back-office workforce management market is categorized into robotic automation process, performance management, back-office optimization, process analytics, and others. The robotic automation process segment held 35.8% market share in 2022, amassing US$ 34.51 million. It is projected to garner US$ 59.93 million by 2028 to expand at 9.6% CAGR during 2022–2028.    
• Based on end user, the South America back-office workforce management market is categorized into IT and telecom, BFSI, transportation, retail and E-commerce, government, and others. The IT and telecom segment held 34.0% market share in 2022, amassing US$ 32.84 million. It is projected to garner US$ 58.57 million by 2028 to expand at 10.1% CAGR during 2022–2028.
• Based on country, the South America back-office workforce management market has been categorized into the Brazil, Argentina, and Rest of South America.  Our regional analysis states that Brazil captured 70.7% market share in 2022. It was assessed at US$ 68.19 million in 2022 and is likely to hit US$ 117.44 million by 2028, exhibiting a CAGR of 9.5% during the forecast period.            

Key players dominating the South America back-office workforce management market are NICE Ltd.; Open Text Corporation; Verint Systems, Inc.; Alvaria, Inc.; Calabrio Inc.; Oracle Corporation; Genesys; and Intradiem among others.

• In Jun 2021, Verint Extends Leadership in Workforce Management with Launch of AI-Powered Intelligent Interviewing.
• In Mar 2022, Cazoo uses Calabrio Workforce Management to support fast-growing business.

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