Report : North America Education Apps Market Forecast to 2028 - COVID-19 Impact and Regional Analysis By Type (Language and Subject Learning, Game-based Learning, Digital Library, and Others), Application (Upto K-12, Higher Education, Corporate, and Individual), and Delivery Type (Digital and Phygital)

Rise in Adoption of E-learning across Institutions to Drive North America Education Apps Market DUrinf 2021-2028

According to our latest market study on “North America Education Apps Market Forecast to 2028 – COVID-19 Impact and Global Analysis – by type, application and delivery type,” the market is projected to reach US$ 38,705.81 million by 2028 from US$ 6,678.82 million in 2020; it is expected to grow at a CAGR of 25.0% from 2021 to 2028.

This research report provides insights into the “North America Education Apps Market.” This report summarizes the results of the assessment carried out by Business Market Insights in the field of education apps for the North America perspective. The report analyzes the North America education apps market growth by type, application, delivery type, and country.

Corporate-based education apps are used by employees for training and developing their skills and knowledge. Mindflash, Udemy, Skill Pill, and BizMobile are some of the education apps that focus on the training of employees. These apps provide training to employees based on their interests and later take an assessment of the same and provide a virtual certificate. The market of corporate education apps is increasing steadily as these apps provide certificates that gain users’ interest, contributing to the North America education apps market growth.

In November 2021, Udemy, Inc. was named as the inaugural Inc best-led companies in America list. This is a list of the strongest 250 US firms with annual revenue of US$ 50 million to US$ 2 billion.

Based on type, the North America education apps market is segmented into language & subject learning, game-based learning, digital library, and others. Language & subject learning held the largest share in 2020 and is expected to grow during the forecast period. On the other hand, the game-based learning sub segment is the fastest-growing segment, followed by the digital library and others.

Based on application, the North America education apps market is segmented into upto K–12, higher education, corporate and individual. Higher education accounted for the largest share in 2020. On the other hand, the individual segment is expected to grow at the highest CAGR during the forecast period. Higher education led the North America Education Apps market in terms of revenue share in 2020 due to the switching of the colleges and universities from offline classes to online classes to prevent the spread of COVID-19. It was first adopted due to safety concerns, but colleges later realized it saves time for students and teachers and is convenient to use.

The US is the highest contributor to the North America education apps market. It is one of the most industrialized countries globally, with increased adoption of high-tech products across all industries. As a result, the country has one of the world's largest economies, with many major corporations having offices in the US. As more businesses shifted their activities online and several students and teachers accepted online education due to the COVID-19 pandemic, education apps witnessed an overflow of traffic since 2020. As a result, there has been a rise in demand for education apps in the US market to ensure that students receive an education without any interruptions. The number of smart devices shipped to schools in the US had increased in 2020.

App developers are expanding their businesses to the US market as they witnessed potential demand for education apps when schools reopened after the emergence of the COVID-19 pandemic.  For instance, in July 2021, an Indian education app developer Byju acquired Epic, a North American company, to expand its presence in North America. The deal value is US$ 500 million in cash and stock transactions and the company plans to invest US$ 1 billion in the North American education market.

Based on type, the North America education apps market is segmented into language & subject learning, game-based learning, digital library, and individual. In 2020, language & subject learning led the North America education apps market and accounted for the largest market share. Based on application, the North America education apps market is segmented into Upto K-12, higher education, corporate and individual. In 2020, the higher education segment accounted for the largest market share. Based on delivery type, the North America education apps market is segmented into digital & phygital. In 2020, digital segment accounted for a significant share in the North America education apps market.

North America Education Apps Market Revenue and Forecast to 2028 (US$ Million)
North America Education Apps Market Revenue and Forecast to 2028 (US$ Million)

The report segments the North America Education Apps Market

By Type

  • Language and Subject Learning
  • Game-based Learning
  • Digital Library
  • Others

By Application

  • Upto K-12
  • Higher Education
  • Corporate
  • Individual

By Delivery Type

  • Digital
  • Phygital

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