The volumizing segment by type is estimated to lead the market growth during the forecast period.

According to a new market research study of “Europe In-Office Teeth Whitening Products Market Forecast to 2028 - COVID-19 Impact and Regional Analysis by Product, Solution, Composition, End User and Country.” The Europe in-office teeth whitening products market is expected to reach US$ 870.94 million in 2028 from US$ 505.95 million in 2021; it is estimated to grow with a CAGR of 8.1% from 2021 to 2028. The report highlights trends prevailing in the Europe in-office teeth whitening products market and the factors driving market along with those that act as hindrances.

The philosophy of minimally invasive dentistry dictates that procedures should be as safe as possible. The challenges of science and technology in the advancement of dentistry include obtaining reliable results and maintaining the procedures' effectiveness. In addition, patients are increasingly requesting aesthetic treatments to achieve ideal cultural standards that vary by region or country of origin. Dental aesthetics promotes health and beauty, and it is a requirement of modern society's quality of life. Further, a smile is the first thing people see when they meet someone and forms part of their initial impression. Moreover, any change in teeth shape or color negatively impacts the person's self-esteem and psychological and social behavior. The tooth color is the most important aspect in determining satisfaction with the dental appearance regarding smiling characteristics.

Currently, the dental practice provides many treatments for teeth whitening. The treatment can include different trays and trayless systems with peroxides in various concentrations. Further, when comparing chemical concentrations, a general thumb rule is that 3% hydrogen peroxide is similar to 10% carbamide peroxide. Tooth bleaching is a popular treatment option for improving the appearance of teeth. Patients expressed pleasure after using professionally supplied bleaching treatments and over-the-counter medications. Based on the clinical results reported with professional vital tooth bleaching, it is a viable, esthetic treatment for the discolored dentition. Thus, the rising number of teeth whitening treatment processes globally provides huge opportunities to the market.

Inter-Med, Inc. dba Vista Apex, Evolve Dental Technologies, Inc., Kulzer GmbH, Temrex Corp., Premier Dental Products Co., CAO Group, Inc. and Koninklijke Philips N.V. are among the leading companies operating in the Europe in-office teeth whitening products market.

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