At 15.4% CAGR, the Europe 3D Audio Market is projected to be worth US$ 4,826.89 million by 2030, says Business Market Insights.
According to Business Market Insights research, the Europe 3D audio market was valued at US$ 1,539.46 million in 2022 and is expected to reach US$ 4,826.89 million by 2030, registering a CAGR of 15.4% from 2022 to 2030. Proliferation of gaming industry and rise in use of HRF in media & entertainment sector are among the critical factors attributed to the Europe 3D audio market expansion.
With continuous developments in the gaming industry, people of diverse age groups are progressively adopting gaming culture in their daily routines. Although many people play video games in leisure, an increasing percentage of the population has started seeing it as a lucrative career option. Gamers who create and share content, such as gameplay videos and streams, are more likely to invest in 3D audio equipment to enhance the quality of their content, indirectly promoting the 3D audio technology. As the number of internet users is increasing, there is a rise in streaming activities. For instance, according to internet world stats, in 2023, the percentages of internet users accounted for 89.2% in Europe.
In addition, 3D audio systems in the gaming industry are utilized to create a realistic experience for consumers. With this, the users are able to determine the distance from where sound is generated. In the gaming industry, the 3D audio technology is integrated with augmented reality (AR) and virtual reality (VR) applications, which are propelling the adoption of 3D audio systems. As gaming expands across other platforms, including consoles, PCs, and mobile devices, the demand for consistent and high-quality 3D audio experiences also increases. Therefore, the proliferation of the gaming industry drives the Europe 3D audio market.
On the contrary, connectivity issues and high overall costs hampers the growth Europe 3D audio market.
Based on component, the Europe 3D audio market is segmented into hardware, software, and services. The hardware segment held 53.7% share of the Europe 3D audio market in 2022, amassing US$ 827.14 million. It is projected to garner US$ 2,742.69 million by 2030 to expand at 16.2% CAGR during 2022-2030.
Based on end use industries, the Europe 3D audio market is segmented into consumer electronics, automotive, media and entertainment, gaming, and others. The media and entertainment segment held 30.5% share of the Europe 3D audio market in 2022, amassing US$ 469.14 million. It is projected to garner US$ 1,335.09 million by 2030 to expand at 14.0% CAGR during 2022-2030.
Based on country, the Europe 3D audio market is segmented into Germany, France, UK, Italy, Spain, and the Rest of Europe. Germany held 27.6% share of Europe 3D audio market in 2022, amassing US$ 425.51 million. It is projected to garner US$ 1,575.47 million by 2030 to expand at 17.8% CAGR during 2022-2030.
Key players operating in the Europe 3D audio market are Barco NV, Dolby Laboratories Inc, Auro Technologies, Sound Particles S.A., XPERI HOLDING CORPORATION, Waves Audio Ltd., Sennheiser electronic GmbH & Co. KG, and Fraunhofer, among others.
- In Aug 2023, Dolby Laboratories, one of the leaders in immersive entertainment experiences, unveiled its latest innovation in immersive audio - Dolby Atmos FlexConnect. TCL, a world leading TV brand, will be the first to implement Dolby Atmos FlexConnect in its 2024 TV lineup.
- In April 2021, Sennheisers award-winning AMBEO Soundbar delivers a thrillingly immersive sound experience and deep bass. In addition to 3D audio formats Dolby Atmos, MPEG-H and DTS:X, the soundbar now supports Sony's 360 Reality Audio. This new music experience utilizes Sony's object-based 360 Spatial Sound technology to place individual sounds in a spherical sound field.
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