Report : Americas, Asia, and North Africa Flexible Packaging Market Size and Forecast (2021 - 2031), Regional Share, Trend, and Growth Opportunity Analysis Report Coverage: By Type (Paper and Plastic), Packaging Type (Pouches, Rollstock, Bags, Films and Wraps, and Others), End Use [Food (Dairy Products, Fruits and Vegetables, Meat Poultry and Seafood, Bakery and Confectionery, RTE Foods, and Others), Beverages, Pharmaceutical, Personal Care and Cosmetics, Homecare Products, and Others], and Geography
The scope of our recent study on the “Americas, Asia, and North Africa flexible packaging Market Forecast to 2031 – Regional Analysis – by Type, Packaging Type, End Use, and Geography” includes the factors fueling the Americas, Asia, and North Africa flexible packaging market growth, revenue estimation, and forecast, market share analysis, and the identification of significant market players and their key developments.
The Americas, Asia, and North Africa flexible packaging market size is expected to grow from 149.87 billion in 2023 and is projected to reach US$ 238.52 billion by 2031; it is estimated to register a CAGR of 6.0% during 2023–2031.
The Americas, Asia, and North Africa flexible packaging market report emphasizes the key factors driving the market. The flexible packaging solutions use non-rigid products such as foils, papers, pouches, bags, and other products. These packaging solutions often use less energy in the manufacturing and transportation of the products and generate smaller quantities of greenhouse gases and carbon emissions on their way to market. Packaging solutions such as wraps, bags, and pouches are less costly and occupy 35% less retail shelf space, making them cost-effective compared to other types of packaging. According to the Flexible Packaging Association, manufacturing 780,000 flexible pouches consumes 87% less coal, 64% less crude oil, and 74% less natural gas compared to the manufacturing of clamshell packages.
Waste-to-energy technologies enable flexible packaging producers to turn waste into electricity and fuels. Waste materials can be converted into new products instead of ending up in landfills. European and Asian economies have adopted this method instead of using landfills to discard waste materials. Several advancements in technologies, such as incinerator technology, aiming to reduce harmful emissions, create the likelihood of flexible packaging manufacturing companies adopting these technologies in their manufacturing process.
Flexible packaging protects products from moisture, mold, UV rays, dust, and other environmental conditions that can contaminate them, thereby maintaining their quality and enhancing their shelf life. The aforementioned benefits of flexible packaging solutions drive the flexible packaging market.
The Americas, Asia, and North Africa flexible packaging market analysis has been performed by considering the following segments: type, packaging type, and end use. Based on type, the market is segmented into paper and plastic. The paper segment is anticipated to account for a larger market share by 2031. Both consumers and businesses are increasingly favoring paper-based flexible packaging due to its environmentally friendly attributes, such as biodegradability, recyclability, and the use of renewable resources. As concerns over plastic waste and environmental pollution grow, paper packaging is seen as a viable alternative that aligns with global sustainability goals. This shift is driving innovation and growth within the paper-type segment, making it a critical area of focus within the broader flexible packaging market. Paper-based packaging can be engineered to provide a range of functionalities, from barrier properties that protect contents from moisture and oxygen to flexibility that allows for easy storage and transportation. Additionally, advancements in paper coating technologies have improved the durability and shelf-life of paper packaging, making it suitable for a wide array of products, including food, beverages, personal care items, and pharmaceuticals. This adaptability has made paper a preferred choice for brands looking to meet consumer demand for eco-friendly packaging without compromising on product protection.
The Americas, Asia, and North Africa flexible packaging market trends include the growing retail sector through e-commerce in emerging countries. The retail sector through e-commerce platforms is witnessing substantial growth due to the increasing disposable income and the growing need for convenience among consumers worldwide. For instance, according to the International Trade Association, the global B2C e-commerce industry is anticipated to record a CAGR of 14.4% and reach US$ 5.5 trillion by 2027. The leading segments in global e-commerce sales include electronics, furniture, pharmaceuticals, and other products. The increasing demand for these products through e-commerce platforms is expected to drive the requirement for flexible packaging solutions from the e-commerce industry. Several developing countries are witnessing a surge in e-commerce market growth due to the increased disposable income of consumers. For instance, as per the International Trade Administration, the e-commerce market in India is anticipated to grow at a rate of 18.29% and reach US$ 136.47 billion by 2026. Moreover, according to the International Trade Administration, the e-commerce industry in Brazil is one of the largest markets in South & Central America and is expected to reach US$ 200 billion by 2026. Thus, the growing retail sector through e-commerce in emerging economies drives the demand for flexible packaging solutions.
Asia dominated the Americas, Asia, and North Africa flexible packaging market in 2023. The food & beverages market in Asia is witnessing growth due to the availability of various innovative processed and packaged food products and the rise in demand from the millennial population. The food service sector in Asia is rapidly expanding owing to rapid economic growth, improving lifestyles of consumers, growth of the tourism sector, and rising disposable income levels. Countries such as Singapore serve as a logistic hub and host the headquarters for several essential buyers of food products in the region. This results in an increased production of food products, which propels the demand for flexible packaging such as pouches, films, wraps, and others in the food industry contributing to the Americas, Asia, and North Africa flexible packaging market share.
The Americas, Asia, and North Africa flexible packaging market report is bifurcated into various segments. Based on type, the market is segmented into paper and plastic. The paper segment held a larger market share in 2023. Both consumers and businesses are increasingly favoring paper-based flexible packaging due to its environmentally friendly attributes, such as biodegradability, recyclability, and the use of renewable resources. As concerns over plastic waste and environmental pollution grow, paper packaging is seen as a viable alternative that aligns with sustainability goals.
In terms of packaging type, the market is segmented into pouches, rollstock, bags, films and wraps, and others. The bags segment held a significant share of the market in 2023. The bags segment in the flexible packaging market is a key area characterized by its versatility and widespread use across various industries, including food & beverages, pharmaceuticals, retail, and consumer goods. Flexible bags, which include options such as stand-up pouches, flat pouches, and gusseted bags, are designed to provide a balance between functionality and cost-effectiveness.
Based on end use, the market is segmented into food (dairy products, fruits and vegetables, meat, poultry, and seafood, bakery and confectionery, RTE foods, and others), beverages, pharmaceutical, personal care and cosmetics, homecare products, and others. The food segment held the largest market share in 2023. The food segment in the flexible packaging market is one of the most significant, driven by the growing demand for convenient, safe, and sustainable packaging solutions. Flexible packaging has become the preferred choice in the food industry due to its ability to extend shelf life, preserve freshness, and enhance the visual appeal of products. It encompasses various formats, including pouches, bags, films, wraps, and sachets, each tailored to meet the specific needs of different food products such as snacks, dairy, frozen foods, and ready-to-eat meals. The key advantage of flexible packaging in the food industry is its barrier properties, which protect against moisture, oxygen, light, and other external factors that can compromise the quality and safety of food products.
The report includes the segmentation of the Americas, Asia, and North Africa flexible packaging market as follows:
By geography, the market is broadly segmented into Americas, Asia, and North Africa. The Americas is further bifurcated into Brazil, Mexico, and Rest of Americas, the Asia market is further segmented into India and Rest of Asia. The North African market is divided into Egypt, Tunisia, and Rest of North Africa.
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