2028년까지 중동 및 아프리카 소셜 미디어 분석 시장 예측 – 코로나19 영향 및 지역 분석 – 구성요소별[솔루션 및 서비스(전문 서비스 및 관리 서비스)], 애플리케이션(고객 경험 관리, 경쟁 정보, 판매 및 마케팅 관리 등), 배포(클라우드 및 온프레미스), 조직 규모(대기업 및 중소기업), 업종(BFSI, IT 및 통신, 미디어 및 엔터테인먼트, 소매 및 전자 상거래 등)

중동 및 지역의 소셜 미디어 분석 시장 아프리카는 2022년 3억 1,816만 달러에서 2028년 9억 1,245만 달러로 성장할 것으로 예상됩니다. 2022년부터 2028년까지 CAGR 19.2%로 성장할 것으로 예상됩니다.

비즈니스 수요 증가 인텔리전스(BI)

기업의 경쟁력이 높아지는 것은 국가마다 다른 여러 가지 요인에 기인할 수 있습니다. 세계화, 4차 산업혁명 채택 증가, 판촉 활동 증가, 브랜드 인지도 증가, 소비자의 가격 민감도 증가 등이 이러한 현상을 촉진하는 몇 가지 주요 요인입니다. 따라서 경쟁 우위를 확보하기 위해 대부분의 기업은 경쟁사에 대한 정보를 얻기 위한 새로운 방법을 모색해 왔습니다. 비즈니스 인텔리전스(BI)는 다양한 솔루션과 서비스를 사용하여 수집된 데이터를 실행 가능한 통찰력으로 변환합니다. 기존 BI는 대부분 경쟁사를 식별하고 이에 대한 최대한 많은 정보를 수집하는 데 제한되어 있었지만 다변량 데이터 포인터에서 의미 있는 통찰력을 구성, 분석 및 제공할 수 없었습니다. 소셜미디어 분석 솔루션 및 서비스를 통해 다양한 BI 정보를 제공할 수 있습니다. 이는 경쟁자를 식별하고, 소셜 미디어 플랫폼을 어떻게 활용하고 있는지 이해하고, 전략을 이해하고, 자신의 사회적 결과를 경쟁자와 비교하고, 소셜 전략의 격차나 위협을 식별하는 데 도움이 될 수 있습니다. 또한 소셜 미디어 분석은 광고 캠페인의 성과 벤치마킹, 적절한 게시 시간 이해, 고객의 문제점 파악, 브랜드를 경쟁사와 차별화하는 데 도움이 될 수 있습니다. 이러한 이점으로 인해 소셜 미디어 분석을 통해 BI를 수집하려는 수요가 증가했습니다. 예를 들어, Northern Light Group, LLC는 지식 관리 플랫폼을 개발하고 관리하여 고객 중 한 명이 BI를 획득하도록 도왔습니다. Northern Light Business News 및 5개의 기타 구독 기반 시장 정보 소스가 이 플랫폼에 데이터를 제공합니다. 마찬가지로, 나폴레옹 Sp.에 의해 개발된 나폴레옹캣(NapoleonCat)도 있다. z oo는 수집 가능한 금속 포스터 전자상거래 사이트 Displate(GWD CONCEPT Sp. z oo)를 지원하여 소셜 미디어 성과를 분석하고, 신규 고객과 연결하고, 다른 경쟁업체에 대한 BI를 수집합니다. 이러한 모든 요소가 종합적으로 소셜 미디어 분석 시장 성장을 주도해 왔습니다. 소셜 미디어 분석 솔루션을 제공하는 여러 스타트업이 지난 몇 년 동안 등장했는데, 이는 기업이 소셜 미디어 분석에 점점 더 중요성을 부여하고 있음을 다시 한번 시사합니다. NeenerAnalytics, Catalytics Datum, Astroscreen, ViralStat 및 CircusSocial은 이러한 솔루션을 제공하는 저명한 스타트업입니다. CircusSocial은 사업 활동 자금을 조달하기 위해 2021년에 미화 100만 달러를 모금했는데, 이는 벤처 캐피털리스트가 솔루션 수요에 대한 믿음을 시사하는 것입니다. BI 및 소셜 미디어 분석에 대한 수요 증가로 인해 이러한 여러 스타트업의 발전이 촉진되고 있습니다.

시장 개요

MEA의 소셜 미디어 분석 시장에는 남아프리카공화국, 사우디아라비아, UAE 및 나머지 MEA 지역이 포함됩니다. 사우디아라비아는 AI에 대한 국가 정책을 개발하고 도입한 국가 중 하나이다. MEA는 산업화의 급속한 증가를 목격하고 도시화로 이어져 이 지역의 전반적인 경제를 더욱 촉진할 것으로 예상됩니다. 걸프만 국가들은 경제적으로 발전한 반면, 아프리카 국가들은 아직 경제적 여건에 미치지 못합니다. 사우디아라비아 데이터 인공지능국(SDAIA)은 국가를 데이터 중심 경제로 전환시키기 위해 AI 정책을 시작했습니다. 또한, 국가의 2030 비전은 지속 가능한 도시를 만들고 경제의 중요한 부문에서 자원의 최적 사용을 보장하는 것을 목표로 합니다. 이로 인해 정부는 기술 향상을 위해 AI와 자동화의 중요성을 깨닫게 되었습니다. 또한 국가는 AI와 디지털 기술을 일치시키는 교육 개혁을 시작할 계획입니다. 결과적으로 AI의 개발은 데이터 분석에 대한 활용도를 높여 소셜 미디어 분석 시장에 성장 기회를 제공할 것입니다.

중동 및 앰프; 아프리카 소셜 미디어 분석 시장 수익 및 2028년 예측(미화 백만 달러)

중동 및amp; 아프리카 소셜 미디어 분석 시장 세분화

중동 및amp; 아프리카 소셜 미디어 분석 시장은 구성 요소, 애플리케이션, 배포, 조직 규모, 업종 및 국가를 기준으로 분류됩니다. 구성 요소를 기준으로 시장은 솔루션과 서비스로 구분됩니다. 솔루션 부문은 2022년에 더 큰 시장 점유율을 차지했습니다. 또한 구성 요소는 전문 서비스와 관리형 서비스로 구분됩니다.

애플리케이션을 기반으로 시장은 고객 경험 관리, 경쟁 인텔리전스, 영업 & 마케팅 관리 및 기타. 경쟁 정보 부문은 2022년에 가장 큰 시장 점유율을 차지했습니다.
기반 배포 시 시장은 클라우드와 온프레미스로 양분됩니다. 2022년에는 클라우드 부문이 더 큰 시장 점유율을 차지했습니다.
조직 규모에 따라 시장은 대기업과 중소기업으로 구분됩니다. 2022년에는 대기업 부문이 더 큰 시장 점유율을 차지했습니다.
시장은 업종별로 BFSI, IT & 통신, 미디어 및 엔터테인먼트, 소매 & 전자상거래 및 기타. 소매 & 전자상거래 부문은 2022년에 가장 큰 시장 점유율을 차지했습니다.
국가별로 시장은 남아프리카공화국, 사우디아라비아로 분류됩니다. 아라비아, UAE 및 기타 중동 지역 아프리카. 2022년에는 UAE가 시장 점유율을 장악했습니다.

Cision Ltd.; 훗스위트 주식회사; IBM사; 멜트워터 NV; 오라클사; 퀄트릭스 인터내셔널(Qualtrics International Inc.); 세일즈포스, Inc.; 스프라우트 소셜(Sprout Social, Inc.); Talkwalker Sarl; Zoho Corporation Pvt. Ltd.는 중동 & 아프리카 소셜 미디어 분석 시장.

1. Introduction

1.1 Study Scope

1.2 The Insight Partners Research Report Guidance

1.3 Market Segmentation

1.3.1 MEA Social Media Analytics Market – By Component

1.3.2 MEA Social Media Analytics Market – By Application

1.3.3 MEA Social Media Analytics Market – By Deployment

1.3.4 MEA Social Media Analytics Market – By Organization Size

1.3.5 MEA Social Media Analytics Market – By Vertical

1.3.6 MEA Social Media Analytics Market- By Country

2. Key Takeaways

3. Research Methodology

3.1 Coverage

3.2 Secondary Research

3.3 Primary Research

4. MEA Social Media Analytics Market Landscape

4.1 Market Overview

4.2 PEST Analysis

4.2.1 MEA

4.3 Ecosystem Analysis

4.4 Expert Opinion

5. MEA Social Media Analytics Market – Key Market Dynamics

5.1 Market Drivers

5.1.1 Developing Importance of Social Media Platforms

5.1.2 Upward Demand for Business Intelligence (BI)

5.2 Market Restraints

5.2.1 Data Discretion and Security Concerns

5.3 Market Opportunities

5.3.1 Rising Number of Social Media Operators in Developing Nations

5.3.2 Collective Usage of Social Media Analytics by Law Enforcement Agencies (LEA)

5.4 Future Trends

5.4.1 Increasing Amalgamation of AI in Social Media Analytics

5.4.2 Growing Importance of Customer Skill Management

5.5 Impact Analysis of Drivers and Restraints

6. Social Media Analytics Market – MEA Analysis

6.1 MEA Social Media Analytics Market Overview

6.2 MEA Social Media Analytics Market – Revenue and Forecast to 2028 (US$ Million)

7. MEA Social Media Analytics Market Analysis – By Component

7.1 Overview

7.2 Social Media Analytics Market, By Component (2021 and 2028)

7.3 Solutions

7.3.1 Overview

7.3.2 Solutions: Social Media Analytics Market – Revenue, and Forecast to 2028 (US$ Million)

7.4 Services

7.4.1 Overview

7.4.2 Services: Social Media Analytics Market – Revenue, and Forecast to 2028 (US$ Million)

7.4.2.1 Professional Services

7.4.2.1.1 Overview

7.4.2.1.2 Professional Services Social Media Analytics Market- Revenue and Forecast to 2028 (US$ Million)

7.4.2.2 Managed Services

7.4.2.2.1 Overview

7.4.2.2.2 Managed Services: Social Media Analytics Market- Revenue and Forecast to 2028 (US$ Million)

8. MEA Social Media Analytics Market Analysis – By Application

8.1 Overview

8.2 Social Media Analytics Market Breakdown, By Application, 2021 & 2028

8.3 Customer Experience Management

8.3.1 Overview

8.3.2 Customer Experience Management Market Revenue and Forecast to 2028 (US$ Million)

8.4 Competitive Intelligence

8.4.1 Overview

8.4.2 Competitive Intelligence Market Revenue and Forecast to 2028 (US$ Million)

8.5 Sales and Marketing Management

8.5.1 Overview

8.5.2 Sales and Marketing Management Market Revenue and Forecast to 2028 (US$ Million)

8.7 Others

8.7.1 Overview

8.7.2 Others Market Revenue and Forecast to 2028 (US$ Million)

9. MEA Social Media Analytics Market Analysis – By Deployment

9.1 Overview

9.2 Social Media Analytics Market Breakdown, By Deployment, 2021 & 2028

9.3 Cloud

9.3.1 Overview

9.3.2 Cloud Market Revenue and Forecast to 2028 (US$ Million)

9.4 On-Premise

9.4.1 Overview

9.4.2 On-Premise Market Revenue and Forecast to 2028 (US$ Million)

10. MEA Social Media Analytics Market Analysis – By Organization Size

10.1 Overview

10.2 Social Media Analytics Market Breakdown, By Organization Size, 2021 & 2028

10.3 Large Enterprises

10.3.1 Overview

10.3.2 Large Enterprises Market Revenue and Forecast to 2028 (US$ Million)

10.4 SMEs

10.4.1 Overview

10.4.2 SMEs Market Revenue and Forecast to 2028 (US$ Million)

11. MEA Social Media Analytics Market Analysis – By Vertical

11.1 Overview

11.2 Social Media Analytics Market Breakdown, By Vertical, 2021 & 2028

11.3 BFSI

11.3.1 Overview

11.3.2 BFSI Market Revenue and Forecast to 2028 (US$ Million)

11.4 IT & Telecom

11.4.1 Overview

11.4.2 IT & Telecom Market Revenue and Forecast to 2028 (US$ Million)

11.5 Media & Entertainment

11.5.1 Overview

11.5.2 Media & Entertainment Market Revenue and Forecast to 2028 (US$ Million)

11.6 Retail & e-Commerce

11.6.1 Overview

11.6.2 Retail & e-Commerce Market Revenue and Forecast to 2028 (US$ Million)

11.7 Others

11.7.1 Overview

11.7.2 Others Market Revenue and Forecast to 2028 (US$ Million)

12. MEA Social Media Analytics Market – by Country Analysis

12.1 MEA: Social Media Analytics Market

12.1.1 Overview

12.1.2 MEA Social Media Analytics Market Breakdown, by Country

12.1.2.1 South Africa Social Media Analytics Market, Revenue and Forecast to 2028

12.1.2.1.1 South Africa Social Media Analytics Market Breakdown, By Component

12.1.2.1.1.1 South Africa Social Media Analytics Market Breakdown, By Services

12.1.2.1.2 South Africa Social Media Analytics Market Breakdown, By Application

12.1.2.1.3 South Africa Social Media Analytics Market Breakdown, By Deployment

12.1.2.1.4 South Africa Social Media Analytics Market Breakdown, By Organization Size

12.1.2.1.5 South Africa Social Media Analytics Market Breakdown, By Vertical

12.1.2.2 Saudi Arabia Social Media Analytics Market, Revenue and Forecast to 2028

12.1.2.2.1 Saudi Arabia Social Media Analytics Market Breakdown, By Component

12.1.2.2.1.1 Saudi Arabia Social Media Analytics Market Breakdown, By Services

12.1.2.2.2 Saudi Arabia Social Media Analytics Market Breakdown, By Application

12.1.2.2.3 Saudi Arabia Social Media Analytics Market Breakdown, By Deployment

12.1.2.2.4 Saudi Arabia Social Media Analytics Market Breakdown, By Organization Size

12.1.2.2.5 Saudi Arabia Social Media Analytics Market Breakdown, By Vertical

12.1.2.3 UAE Social Media Analytics Market, Revenue and Forecast to 2028

12.1.2.3.1 UAE Social Media Analytics Market Breakdown, By Component

12.1.2.3.1.1 UAE Social Media Analytics Market Breakdown, By Services

12.1.2.3.2 UAE Social Media Analytics Market Breakdown, By Application

12.1.2.3.3 UAE Social Media Analytics Market Breakdown, By Deployment

12.1.2.3.4 UAE Social Media Analytics Market Breakdown, By Organization Size

12.1.2.3.5 UAE Social Media Analytics Market Breakdown, By Vertical

12.1.2.4 Rest of MEA Social Media Analytics Market, Revenue and Forecast to 2028

12.1.2.4.1 Rest of MEA Social Media Analytics Market Breakdown, By Component

12.1.2.4.1.1 Rest of MEA Social Media Analytics Market Breakdown, By Services

12.1.2.4.2 Rest of MEA Social Media Analytics Market Breakdown, By Application

12.1.2.4.3 Rest of MEA Social Media Analytics Market Breakdown, By Deployment

12.1.2.4.4 Rest of MEA Social Media Analytics Market Breakdown, By Organization Size

12.1.2.4.5 Rest of MEA Social Media Analytics Market Breakdown, By Vertical

13. Industry Landscape

13.1 Overview

13.2 Market Initiative

13.3 Merger and Acquisition

14. Company Profiles

14.1 Cision Ltd.

14.1.1 Key Facts

14.1.2 Business Description

14.1.3 Products and Services

14.1.4 Financial Overview

14.1.5 SWOT Analysis

14.1.6 Key Developments

14.2 Hootsuite Inc.

14.2.1 Key Facts

14.2.2 Business Description

14.2.3 Products and Services

14.2.4 Financial Overview

14.2.5 SWOT Analysis

14.2.6 Key Developments

14.3 IBM Corporation

14.3.1 Key Facts

14.3.2 Business Description

14.3.3 Products and Services

14.3.4 Financial Overview

14.3.5 SWOT Analysis

14.3.6 Key Developments

14.4 Meltwater N. V

14.4.1 Key Facts

14.4.2 Business Description

14.4.3 Products and Services

14.4.4 Financial Overview

14.4.5 SWOT Analysis

14.4.6 Key Developments

14.5 Oracle Corporation

14.5.1 Key Facts

14.5.2 Business Description

14.5.3 Products and Services

14.5.4 Financial Overview

14.5.5 SWOT Analysis

14.5.6 Key Developments

14.6 Qualtrics International Inc.

14.6.1 Key Facts

14.6.2 Business Description

14.6.3 Products and Services

14.6.4 Financial Overview

14.6.5 SWOT Analysis

14.6.6 Key Developments

14.7 Salesforce, Inc.

14.7.1 Key Facts

14.7.2 Business Description

14.7.3 Products and Services

14.7.4 Financial Overview

14.7.5 SWOT Analysis

14.7.6 Key Developments

14.8 Sprout Social, Inc.

14.8.1 Key Facts

14.8.2 Business Description

14.8.3 Products and Services

14.8.4 Financial Overview

14.8.5 SWOT Analysis

14.8.6 Key Developments

14.9 Talkwalker S.à.r.l.

14.9.1 Key Facts

14.9.2 Business Description

14.9.3 Products and Services

14.9.4 Financial Overview

14.9.5 SWOT Analysis

14.9.6 Key Developments

14.10 Zoho Corporation Pvt. Ltd.

14.10.1 Key Facts

14.10.2 Business Description

14.10.3 Products and Services

14.10.4 Financial Overview

14.10.5 SWOT Analysis

14.10.6 Key Developments

15. Appendix

15.1 About The Insight Partners

15.2 Word Index

LIST OF TABLES

Table 1. MEA Social Media Analytics Market – Revenue and Forecast to 2028 (US$ Million)

Table 2. MEA Social Media Analytics Market, by Country – Revenue and Forecast to 2028 (USD Million)

Table 3. South Africa Social Media Analytics Market, by Component – Revenue and Forecast to 2028 (USD Million)

Table 4. South Africa Social Media Analytics Market, by Services – Revenue and Forecast to 2028 (USD Million)

Table 5. South Africa Social Media Analytics Market, by Application – Revenue and Forecast to 2028 (USD Million)

Table 6. South Africa Social Media Analytics Market, by Deployment – Revenue and Forecast to 2028 (USD Million)

Table 7. South Africa Social Media Analytics Market, by Organization Size – Revenue and Forecast to 2028 (USD Million)

Table 8. South Africa Social Media Analytics Market, by Vertical – Revenue and Forecast to 2028 (USD Million)

Table 9. Saudi Arabia Social Media Analytics Market, by Component – Revenue and Forecast to 2028 (USD Million)

Table 10. Saudi Arabia Social Media Analytics Market, by Services – Revenue and Forecast to 2028 (USD Million)

Table 11. Saudi Arabia Social Media Analytics Market, by Application – Revenue and Forecast to 2028 (USD Million)

Table 12. Saudi Arabia Social Media Analytics Market, by Deployment – Revenue and Forecast to 2028 (USD Million)

Table 13. Saudi Arabia Social Media Analytics Market, by Organization Size – Revenue and Forecast to 2028 (USD Million)

Table 14. Saudi Arabia Social Media Analytics Market, by Vertical – Revenue and Forecast to 2028 (USD Million)

Table 15. UAE Social Media Analytics Market, by Component – Revenue and Forecast to 2028 (USD Million)

Table 16. UAE Social Media Analytics Market, by Services – Revenue and Forecast to 2028 (USD Million)

Table 17. UAE Social Media Analytics Market, by Application – Revenue and Forecast to 2028 (USD Million)

Table 18. UAE Social Media Analytics Market, by Deployment – Revenue and Forecast to 2028 (USD Million)

Table 19. UAE Social Media Analytics Market, by Organization Size – Revenue and Forecast to 2028 (USD Million)

Table 20. UAE Social Media Analytics Market, by Vertical – Revenue and Forecast to 2028 (USD Million)

Table 21. Rest of MEA Social Media Analytics Market, by Component – Revenue and Forecast to 2028 (USD Million)

Table 22. Rest of MEA Social Media Analytics Market, by Services – Revenue and Forecast to 2028 (USD Million)

Table 23. Rest of MEA Social Media Analytics Market, by Application – Revenue and Forecast to 2028 (USD Million)

Table 24. Rest of MEA Social Media Analytics Market, by Deployment – Revenue and Forecast to 2028 (USD Million)

Table 25. Rest of MEA Social Media Analytics Market, by Organization Size – Revenue and Forecast to 2028 (USD Million)

Table 26. Rest of MEA Social Media Analytics Market, by Vertical – Revenue and Forecast to 2028 (USD Million)

Table 27. List of Abbreviation

LIST OF FIGURES

Figure 1. MEA Social Media Analytics Market Segmentation

Figure 2. MEA Social Media Analytics Market Segmentation – By Country

Figure 3. MEA Social Media Analytics Market Overview

Figure 4. Solutions Segment held the Largest Share of Social Media Analytics Market

Figure 5. Competitive Intelligence Segment held the Largest Share of Social Media Analytics Market

Figure 6. Cloud Segment held the Largest Share of Social Media Analytics Market

Figure 7. Large Enterprises Segment held the Largest Share of Social Media Analytics Market

Figure 8. Retail & e-Commerce Segment held the Largest Share of Social Media Analytics Market

Figure 9. UAE to Show Great Traction During Forecast Period

Figure 10. MEA: PEST Analysis

Figure 11. MEA Ecosystem Analysis

Figure 12. MEA Expert Opinion

Figure 13. MEA Social Media Analytics Market Impact Analysis of Drivers and Restraints

Figure 14. MEA Social Media Analytics Market – Revenue and Forecast to 2028 (US$ Million)

Figure 15. MEA Social Media Analytics Market Revenue Share, By Component (2021 and 2028)

Figure 16. MEA Solutions: Social Media Analytics Market – Revenue, and Forecast to 2028 (US$ Million)

Figure 17. MEA Services: Social Media Analytics Market – Revenue, and Forecast to 2028 (US$ Million)

Figure 18. MEA Professional Services: Social Media Analytics Market- Revenue and Forecast to 2028 (US$ Million)

Figure 19. MEA Managed Services: Social Media Analytics Market- Revenue and Forecast to 2028 (US$ Million)

Figure 20. MEA Social Media Analytics Market Breakdown, By Application (2021 and 2028)

Figure 21. MEA Customer Experience Management Market Revenue and Forecast to 2028 (US$ Million)

Figure 22. MEA Competitive Intelligence Market Revenue and Forecast to 2028(US$ Million)

Figure 23. MEA Sales and Marketing Management Market Revenue and Forecast to 2028(US$ Million)

Figure 24. MEA Others Market Revenue and Forecast to 2028 (US$ Million)

Figure 25. MEA Social Media Analytics Market Breakdown, By Deployment (2021 and 2028)

Figure 26. MEA Cloud Market Revenue and Forecast to 2028 (US$ Million)

Figure 27. MEA On-Premise Market Revenue and Forecast to 2028(US$ Million)

Figure 28. MEA Social Media Analytics Market Breakdown, By Organization Size (2021 and 2028)

Figure 29. MEA Large Enterprises Market Revenue and Forecast to 2028 (US$ Million)

Figure 30. MEA SMEs Market Revenue and Forecast to 2028 (US$ Million)

Figure 31. MEA Social Media Analytics Market Breakdown, By Vertical (2021 and 2028)

Figure 32. MEA BFSI Market Revenue and Forecast to 2028 (US$ Million)

Figure 33. MEA IT & Telecom Market Revenue and Forecast to 2028 (US$ Million)

Figure 34. MEA Media & Entertainment Market Revenue and Forecast to 2028 (US$ Million)

Figure 35. MEA Retail & e-Commerce Market Revenue and Forecast to 2028 (US$ Million)

Figure 36. MEA Others Market Revenue and Forecast to 2028 (US$ Million)

Figure 37. MEA Social Media Analytics Market, by Country – Revenue (2021) (US$ Million)

Figure 38. MEA Social Media Analytics Market Breakdown, by Country, 2021 & 2028 (%)

Figure 39. South Africa Social Media Analytics Market, Revenue and Forecast to 2028 (US$ Million)

Figure 40. Saudi Arabia Social Media Analytics Market, Revenue and Forecast to 2028 (US$ Million)

Figure 41. UAE Social Media Analytics Market, Revenue and Forecast to 2028 (US$ Million)

Figure 42. Rest of MEA Social Media Analytics Market, Revenue and Forecast to 2028 (US$ Million)

Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Middle East & Africa social media analytics market.
Highlights key business priorities in order to assist companies to realign their business strategies
The key findings and recommendations highlight crucial progressive industry trends in the Middle East & Africa social media analytics market, thereby allowing players across the value chain to develop effective long-term strategies
Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
Scrutinize in-depth Middle East & Africa market trends and outlook coupled with the factors driving the Middle East & Africa social media analytics market, as well as those hindering it
Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution

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