2028년까지 아시아 태평양 증강 현실 및 가상 현실 시장 전망 – 기술(증강 현실 및 가상 현실), 구성 요소(반도체 부품, 센서 및 기타) 및 최종 사용자 산업(엔터테인먼트, 교육, 산업, 의료, 부동산 및 건축, 소매, 항공우주 및 방위 등)
아시아 태평양 지역의 증강 현실 및 가상 현실 시장은 2021년 미화 59억 1,874만 달러에서 미화 61,023.91달러로 성장할 것으로 예상됩니다. 2028년까지 백만 명; 2021년부터 2028년까지 연평균 성장률(CAGR)은 39.6%로 예상됩니다.
AI 기반 챗봇의 발전과 고객 지원 부서의 발전으로 크게 개선되었습니다. 가상 비서. 그러나 챗봇은 원격 문제 해결에 어려움을 겪고 있으며 이는 고객 관리 팀이 직면한 주요 과제입니다. 고객 서비스에 가상 현실을 통합하는 것은 소비자 참여와 소비자 만족 측면에서 소매업체에 매우 중요합니다. 또한, 이 기술을 사용하면 고객과 고객 관리 부서 간의 커뮤니케이션이 종료된 후에도 근본적이고 어려운 문제를 더 짧은 시간에 해결할 수 있습니다. 수익성 있는 비즈니스를 위해 우수한 고객 서비스 계획을 구현하는 것은 고객에 대한 존중과 충성심을 보여줍니다. 소매 부문에는 강력한 감각 효과와 강한 감정적 연결로 몰입형 경험을 창출하는 최첨단 기술인 가상 현실이 통합되고 있습니다. 기업은 이러한 연결을 사용하여 새롭고 관련성이 높은 방식으로 고객과 소통합니다. 브랜드와 정서적으로 연결되면 고객은 구매를 반복하고 브랜드 충성도가 높아질 가능성이 높습니다. 또한 가상 현실은 매우 현실적인 수준의 고객 경험을 제공합니다. 마케팅 담당자는 다양한 VR 광고를 만들어 제품을 새로운 방식으로 표시할 수 있습니다. 따라서 소매점 전반에서 가상 현실 솔루션의 사용이 증가하면서 증강 현실 및 가상 현실 시장 성장이 촉진되고 있습니다.
아시아 태평양 증강 현실 및 가상 현실 2028년 시장 수익 및 예측(미화 백만 달러)
아시아 태평양 증강 현실 및 가상 현실 시장 세분화
아시아 태평양 증강 현실 및 가상 현실 시장은 기술, 구성 요소, 최종 사용자 산업 및 국가로 분류됩니다. 기술을 기반으로 시장은 증강현실과 가상현실로 양분됩니다. 2020년 증강 현실 부문은 아시아 태평양 증강 현실 및 가상 현실 시장에서 가장 큰 점유율을 차지했습니다. 부품을 기준으로 시장은 센서, 반도체 부품 등으로 분류됩니다. 2020년에는 반도체 부품 부문이 아시아태평양 증강 현실 및 가상 현실 시장에서 가장 큰 점유율을 차지했습니다. 최종 사용자 산업을 기반으로 시장은 엔터테인먼트, 교육, 산업, 의료, 부동산 및 산업 분야로 분류됩니다. 건축, 소매, 항공우주 및 앰프; 수비, 기타. 2020년 엔터테인먼트 부문은 아시아 태평양 증강 현실 및 가상 현실 시장에서 가장 큰 점유율을 차지했습니다. 마찬가지로 국가별로 아시아 태평양 증강 현실 및 가상 현실 시장은 중국, 일본, 인도, 호주, 한국 및 기타 아시아 태평양 지역으로 분류됩니다. 중국은 2020년 시장에서 상당한 점유율을 차지했습니다. EON Reality, Google LLC, Immersive Gaze, Simulanis Solutions Private Limited, Vuzix Corporation 및 YeppAR은 아시아 태평양 증강 현실 및 가상 현실 시장의 선두 기업 중 하나입니다.
1. Introduction
1.1 Scope of the Study
1.2 The Insight Partners Research Report Guidance
1.3 Market Segmentation
1.3.1 APAC Augmented Reality and Virtual Reality Market – By Technology
1.3.2 APAC Augmented Reality and Virtual Reality Market – By Component
1.3.3 APAC Augmented Reality and Virtual Reality Market – By End-user Industry
1.3.4 APAC Augmented Reality and Virtual Reality Market – By Country
2. Key Takeaways
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. APAC Augmented Reality and Virtual Reality Market Landscape
4.1 Market Overview
4.2 PEST Analysis
4.2.1 APAC PEST Analysis
4.3 Ecosystem Analysis
4.4 Expert Opinion
5. APAC Augmented Reality and Virtual Reality Market – Key Market Dynamics
5.1 Market Drivers
5.1.1 Surge in Use of Virtual Reality to Offer Better Customer Experience in Online Retail
5.1.2 Immersive Learning Experience with VR, AR, and Gamification
5.2 Market Restraints
5.2.1 Security and Privacy Issues
5.3 Market Opportunities
5.3.1 Investments in AR and VR Technologies
5.4 Future Trends
5.4.1 Transformation of Travel Sector with AR & VR
5.5 Impact Analysis of Drivers and Restraints
6. Augmented Reality and Virtual Reality Market – APAC Market Analysis
6.1 APAC Augmented Reality and Virtual Reality Market Overview
6.2 APAC Augmented Reality and Virtual Reality Market Forecast and Analysis
7. APAC Augmented Reality and Virtual Reality Market– By Technology
7.1 Overview
7.2 APAC Augmented Reality and Virtual Reality, by Technology (2020 and 2028)
7.3 Augmented Reality
7.3.1 Overview
7.3.2 Augmented Reality: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
7.4 Virtual Reality
7.4.1 Overview
7.4.2 Virtual Reality: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
8. APAC Augmented Reality and Virtual Reality Market – By Component
8.1 Overview
8.2 APAC Augmented Reality and Virtual Reality, by Component (2020 and 2028)
8.3 Semiconductor Components
8.3.1 Overview
8.3.2 Semiconductor Components: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
8.4 Sensors
8.4.1 Overview
8.4.2 Sensors: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
8.5 Others
8.5.1 Overview
8.5.2 Others: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
9. APAC Augmented Reality and Virtual Reality Market – By End-user Industry
9.1 Overview
9.2 APAC Augmented Reality and Virtual Reality, by End-user Industry (2020 and 2028)
9.3 Entertainment
9.3.1 Overview
9.3.2 Entertainment: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
9.4 Educational
9.4.1 Overview
9.4.2 Educational: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
9.5 Industrial
9.5.1 Overview
9.5.2 Industrial: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
9.6 Medical
9.6.1 Overview
9.6.2 Medical: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
9.7 Real Estate and Architecture
9.7.1 Overview
9.7.2 Real Estate and Architecture: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
9.8 Retail
9.8.1 Overview
9.8.2 etail: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
9.9 Aerospace and Defense
9.9.1 Overview
9.9.2 Aerospace and Defense: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
9.10 Others
9.10.1 Overview
9.10.2 Others: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
10. APAC Augmented Reality and Virtual Reality Market – Country Analysis
10.1 Overview
10.1.1 APAC Augmented Reality and Virtual Reality Market Breakdown, by Country
10.1.1.1 Australia Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)
10.1.1.1.1 Australia Augmented Reality and Virtual Reality Market Breakdown, By Technology
10.1.1.1.2 Australia Augmented Reality and Virtual Reality Market Breakdown, By Component
10.1.1.1.3 Australia Augmented Reality and Virtual Reality Market Breakdown, By End-user Industry
10.1.1.2 China Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)
10.1.1.2.1 China Augmented Reality and Virtual Reality Market Breakdown, By Technology
10.1.1.2.2 China Augmented Reality and Virtual Reality Market Breakdown, By Component
10.1.1.2.3 China Augmented Reality and Virtual Reality Market Breakdown, By End-user Industry
10.1.1.3 India Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)
10.1.1.3.1 India Augmented Reality and Virtual Reality Market Breakdown, By Technology
10.1.1.3.2 India Augmented Reality and Virtual Reality Market Breakdown, By Component
10.1.1.3.3 India Augmented Reality and Virtual Reality Market Breakdown, By End-user Industry
10.1.1.4 Japan Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)
10.1.1.4.1 Japan Augmented Reality and Virtual Reality Market Breakdown, By Technology
10.1.1.4.2 Japan Augmented Reality and Virtual Reality Market Breakdown, By Component
10.1.1.4.3 Japan Augmented Reality and Virtual Reality Market Breakdown, By End-user Industry
10.1.1.5 South Korea Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)
10.1.1.5.1 South Korea Augmented Reality and Virtual Reality Market Breakdown, By Technology
10.1.1.5.2 South Korea Augmented Reality and Virtual Reality Market Breakdown, By Component
10.1.1.5.3 South Korea Augmented Reality and Virtual Reality Market Breakdown, By End-user Industry
10.1.1.6 Rest of APAC Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)
10.1.1.6.1 Rest of APAC Augmented Reality and Virtual Reality Market Breakdown, By Technology
10.1.1.6.2 Rest of APAC Augmented Reality and Virtual Reality Market Breakdown, By Component
10.1.1.6.3 Rest of APAC Augmented Reality and Virtual Reality Market Breakdown, By End-user Industry
11. APAC Augmented Reality and Virtual Reality Market - Industry Landscape
11.1 Overview
11.2 Market Initiative
11.3 New Development
12. Company Profiles
12.1 Immersive Gaze
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments
12.2 Google LLC
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 EON Reality.
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments
12.4 Vuzix Corporation
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments
12.5 Simulanis Solutions Private Limited
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.5.6 Key Developments
12.6 YeppAR
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.6.6 Key Developments
13. Appendix
13.1 About The Insight Partners
13.2 Glossary
LIST OF TABLES
Table 1. APAC Augmented Reality and Virtual Reality Market, Revenue and Forecast, 2019–2028 (US$ Mn)
Table 2. APAC Augmented Reality and Virtual Reality Market, Revenue and Forecast To 2028 – By Country (US$ million)
Table 3. Australia Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Technology (US$ million)
Table 4. Australia Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Components (US$ million)
Table 5. Australia Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By End-user Industry (US$ million)
Table 6. China Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Technology (US$ million)
Table 7. China Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Components (US$ million)
Table 8. China Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By End-user Industry (US$ million)
Table 9. India Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Technology (US$ million)
Table 10. India Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Components (US$ million)
Table 11. India Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By End-user Industry (US$ million)
Table 12. Japan Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Technology (US$ million)
Table 13. Japan Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Components (US$ million)
Table 14. Japan Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By End-user Industry (US$ million)
Table 15. South Korea Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Technology (US$ million)
Table 16. South Korea Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Components (US$ million)
Table 17. South Korea Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By End-user Industry (US$ million)
Table 18. Rest of APAC Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Technology (US$ million)
Table 19. Rest of APAC Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Components (US$ million)
Table 20. Rest of APAC Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By End-user Industry (US$ million)
Table 21. Glossary of Terms, APAC Augmented Reality and Virtual Reality Market
LIST OF FIGURES
Figure 1. APAC Augmented Reality and Virtual Reality Market Segmentation
Figure 2. APAC Augmented Reality and Virtual Reality Market Segmentation - Country
Figure 3. APAC Augmented Reality and Virtual Reality Market Overview
Figure 4. APAC Augmented Reality and Virtual Reality Market, By Technology
Figure 5. APAC Augmented Reality and Virtual Reality Market, By Component
Figure 6. APAC Augmented Reality and Virtual Reality Market, By End-user Industry
Figure 7. APAC Augmented Reality and Virtual Reality Market, By Country
Figure 8. APAC PEST Analysis
Figure 9. APAC Augmented Reality and Virtual Reality Market Ecosystem Analysis
Figure 10. Expert Opinion
Figure 11. APAC Augmented Reality and Virtual Reality Market: Impact Analysis of Drivers and Restraints
Figure 12. APAC Augmented Reality and Virtual Reality Market, Forecast and Analysis (US$ Mn)
Figure 13. APAC Augmented Reality and Virtual Reality Market Revenue Share, by Technology (2020 and 2028)
Figure 14. Augmented Reality: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
Figure 15. Virtual Reality: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
Figure 16. APAC Augmented Reality and Virtual Reality Market Revenue Share, by Component (2020 and 2028)
Figure 17. Semiconductor Components: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
Figure 18. Sensors: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
Figure 19. Others: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
Figure 20. APAC Augmented Reality and Virtual Reality Market Revenue Share, by End-user Industry (2020 and 2028)
Figure 21. Entertainment: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
Figure 22. Educational: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
Figure 23. Industrial: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
Figure 24. Medical: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
Figure 25. Real Estate and Architecture: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
Figure 26. Retail: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
Figure 27. Aerospace and Defense: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
Figure 28. Others: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)
Figure 29. APAC Augmented Reality and Virtual Reality Market, by key Country Revenue (2020) (US$ million)
Figure 30. APAC Augmented Reality and Virtual Reality Market Breakdown, by Country, 2020 & 2028 (%)
Figure 31. Australia Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)
Figure 32. China Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)
Figure 33. India Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)
Figure 34. Japan Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)
Figure 35. South Korea Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)
Figure 36. Rest of APAC Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)
- EON Reality
- Google LLC
- Immersive Gaze
- Simulanis Solutions Private Limited
- Vuzix Corporation
- YeppAR
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the Asia-Pacific Augmented Reality and Virtual Reality Market.
- Highlights key business priorities in order to assist companies to realign their business strategies
- The key findings and recommendations highlight crucial progressive industry trends in the Asia-Pacific Augmented Reality and Virtual Reality Market, thereby allowing players across the value chain to develop effective long-term strategies
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
- Scrutinize in-depth Asia-Pacific market trends and outlook coupled with the factors driving the Augmented Reality and Virtual Reality Market, as well as those hindering it
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing and distribution