中東およびアフリカのデジタル英語学習市場予測 2030 年 - 地域分析 - 製品タイプ (クラウドおよびオンプレミス)、ビジネス タイプ (B2B および B2C)、エンド ユーザー (非学術学習者および学術学習者) 別
教育分野のデジタル化の高まりが中東およびアフリカのデジタル英語学習市場を後押し
21世紀には、テクノロジーがあらゆる産業を席巻しています。発展途上国の教育分野は、デジタル化が急速に進んでいる産業の1つです。発展途上国では、デジタル化された教育に対する需要が高まっています。教育分野のデジタル化は、中国、日本、アラブ首長国連邦などの非英語圏の国での英語学習を推進する重要な要因です。デジタル化された学習には、学生の英語の学習、会話、執筆、および他の科目の学習能力を高めるいくつかの手法が含まれます。いくつかの手法には、オンラインコース、デジタル教科書、オンライン試験、アニメーションが含まれます。デジタル化された教育は、世界中のさまざまな国の教育分野を近代化しており、他のいくつかの発展途上国でも、さまざまな西洋諸国の学生の基準を満たす準備をするために、同様の教育を採用する傾向が強まっています。教育分野のデジタル化の進展により、デジタル英語学習市場は勢いを増しています。また、さまざまな企業が英語学習プラットフォームを立ち上げています。中国、インド、ブラジル、UAEなどの国の学生の間でオンライン英語文法クラスの需要が高まり、学校、大学、教育機関で最新の技術が採用されていることから、デジタル英語学習市場の成長が促進されています。
中東およびアフリカのデジタル英語学習市場の概要
中東およびアフリカ (MEA) には、南アフリカ、サウジアラビア、UAE などの国が含まれます。MEA の州は、経済を拡大し、将来の労働力要件が人的資本を通じて満たされるようにするために、「サウジ化」プログラムに取り組んでいます。これにより、MEA でのデジタル学習ソリューションの採用が増加しています。さらに、クラウドテクノロジーの採用が拡大することで、この地域の学習プロセスが合理化されると予想されています。また、MEAにおけるクラウドベースの英語学習の需要も促進すると予測されています。ただし、この地域は、コラボレーションツールやコンテンツ管理など、サードパーティプログラムとのAPI統合サポートに関する課題に直面しています。
Talent LMSの調査によると、ゲーミフィケーションされたEラーニングコースは完了率が高い傾向があります。実際、ゲーミフィケーションされたEラーニングコースの完了率は90％であるのに対し、ゲーミフィケーションされていないコースの完了率はわずか35％です。また、この地域の学習者の間で最も人気があるのは、ソフトスキル、ITスキル、ビジネススキルです。同じ調査では、最も好まれる学習はモバイルデバイス経由であり、この地域の学習者の74％がスマートフォン経由でEラーニングコンテンツにアクセスすることを好んでいることがわかりました。このように、MEAでのEラーニングプラットフォームの増加は、デジタル英語学習市場を牽引しています。
現在、中東のほとんどの経済は、石油以外の発展に苦労しています。このため、中東およびアフリカ諸国の立法府によっていくつかの形成プロジェクトが提案され、組織は従業員のスキルセットを即興的に向上させるための学習および革新的なプロジェクトを促進する必要に迫られています。 Edraak は主要な MOOC (大規模公開オンライン講座 (MOOC)) プラットフォームの 1 つで、ORF (ラニア王妃財団 (QRF)) の成果的な取り組みです。エジプトとトルコは、MEA におけるデジタル英語学習コースの主要購入者です。
中東およびアフリカのデジタル英語学習市場の収益と 2030 年までの予測 (百万米ドル)
中東およびアフリカのデジタル英語学習市場のセグメンテーション
中東およびアフリカのデジタル英語学習市場は、製品タイプ、ビジネス タイプ、エンド ユーザー、および国に分類されています。
製品タイプに基づいて、中東およびアフリカのデジタル英語学習市場は、クラウドとオンプレミスに分かれています。クラウド セグメントは 2022 年に大きな市場シェアを占めました。
ビジネス タイプ別に見ると、中東およびアフリカのデジタル英語学習市場は B2B と B2C に分かれています。B2B セグメントは、中東およびアフリカのデジタル英語学習市場で大きなシェアを占めました。 2022年に。
エンドユーザーの観点から見ると、中東およびアフリカのデジタル英語学習市場は、非学術学習者と学術学習者に分かれています。学術学習者セグメントは、2022年に中東およびアフリカのデジタル英語学習市場で大きなシェアを占めました。さらに、非学術学習者セグメントは、企業、私立語学学校、および直接消費者に分類されます。さらに、直接消費者セグメントは、TOEFL、TOEIC、ケンブリッジビジネス英語証明書、IELTSなどにサブカテゴリ化されています。さらに、学術学習者セグメントは、0〜5、6〜11、12〜16、17〜30、および30歳以上に分類されます。
国に基づいて、中東およびアフリカのデジタル英語学習市場は、サウジアラビア、UAE、南アフリカ、および中東およびアフリカのその他の地域に分類されます。 2022年、中東およびアフリカのデジタル英語学習市場シェアはサウジアラビアが独占しました。
中東およびアフリカのデジタル英語学習市場で事業を展開している大手企業には、Houghton Mifflin Harcourt Co、MACMILLAN、McGraw-Hill Education Inc、OXFORD UNIVERSITY PRESS、Pearson Plc、Sanako Corporation、CAMBRIDGE UNIVERSITY PRESS、Chegg Inc Berlitz Corporation、IXL Learningなどがあります。
TABLE OF CONTENTS
1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Digital English Language Learning Market Landscape
4.1 Overview
4.2 Ecosystem Analysis
4.2.1 List of Vendors in the Value Chain
5. Middle East & Africa Digital English Language Learning Market - Key Market Dynamics
5.1 Market Drivers
5.1.1 Rising Digitalization in Educational Sector
5.1.2 Increasing Gamification of Language Learning Platforms
5.2 Market Restraints
5.2.1 Data Security Risks
5.3 Market Opportunities
5.3.1 Governmental Initiatives
5.3.2 Use of Artificial Intelligence in English Language Learning Platforms
5.4 Future Trends
5.4.1 Increasing Use of Virtual Reality and Augmented Reality
5.5 Impact of Drivers and Restraints:
6. Digital English Language Learning Market - Middle East & Africa Market Analysis
6.1 Overview
6.2 Digital English Language Learning Market Revenue (US$ Million), 2020-2030
6.3 Digital English Language Learning Market Forecast Analysis
7. Middle East & Africa Digital English Language Learning Market Analysis - by Product Type
7.1 Cloud
7.1.1 Overview
7.1.2 Cloud: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
7.2 On-Premise
7.2.1 Overview
7.2.2 On-Premise: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
8. Middle East & Africa Digital English Language Learning Market Analysis - by Business Type
8.1 B2B
8.1.1 Overview
8.1.2 B2B: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
8.2 B2C
8.2.1 Overview
8.2.2 B2C: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9. Middle East & Africa Digital English Language Learning Market Analysis - by End User
9.1 Non-Academic Learners
9.1.1 Overview
9.1.2 Non-Academic Learners: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.1 Corporate
9.1.2.1.1 Overview
9.1.2.1.2 Corporate: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.2 Private Language Schools
9.1.2.2.1 Overview
9.1.2.2.2 Private Language Schools: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3 Direct to Consumer
9.1.2.3.1 Overview
9.1.2.3.2 Direct to Consumer: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.1 TOEFL
9.1.2.3.2.1.1 TOEFL: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.2 TOEIC
9.1.2.3.2.2.1 TOEIC: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.3 Cambridge Business English Certificate
9.1.2.3.2.3.1 Cambridge Business English Certificate: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.4 IELTS
9.1.2.3.2.4.1 IELTS: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.5 Others
9.1.2.3.2.5.1 Others: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2 Academic Learners
9.2.1 Overview
9.2.2 Academic Learners: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2.2.1 0 to 5
9.2.2.1.1 Overview
9.2.2.1.2 0 to 5: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2.2.2 6 to 11
9.2.2.2.1 Overview
9.2.2.2.2 6 to 11: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2.2.3 12 to 16
9.2.2.3.1 Overview
9.2.2.3.2 12 to 16: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2.2.4 17 to 30
9.2.2.4.1 Overview
9.2.2.4.2 17 to 30: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2.2.5 30 Above
9.2.2.5.1 Overview
9.2.2.5.2 30 Above: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
10. Middle East & Africa Digital English Language Learning Market - Country Analysis
10.1 Middle East & Africa Market Overview
10.1.1 Middle East & Africa: Digital English Language Learning Market, By Key Country - Revenue 2022 (US$ Million)
10.1.2 Middle East & Africa: Digital English Language Learning Market - Revenue and Forecast Analysis - by Country
10.1.2.1 Middle East & Africa: Digital English Language Learning Market - Revenue and Forecast Analysis - by Country
10.1.2.2 Saudi Arabia: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
10.1.2.2.1 Saudi Arabia: Digital English Language Learning Market Breakdown, by Product Type
10.1.2.2.2 Saudi Arabia: Digital English Language Learning Market Breakdown, by Business Type
10.1.2.2.3 Saudi Arabia: Digital English Language Learning Market Breakdown, by End User
10.1.2.2.3.1 Saudi Arabia: Digital English Language Learning Market Breakdown, by Non-academic Learners
10.1.2.2.3.1.1 Saudi Arabia: Digital English Language Learning Market Breakdown, by Direct to Consumer
10.1.2.2.3.2 Saudi Arabia: Digital English Language Learning Market Breakdown, by Academic Learners
10.1.2.3 United Arab Emirates: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
10.1.2.3.1 United Arab Emirates: Digital English Language Learning Market Breakdown, by Product Type
10.1.2.3.2 United Arab Emirates: Digital English Language Learning Market Breakdown, by Business Type
10.1.2.3.3 United Arab Emirates: Digital English Language Learning Market Breakdown, by End User
10.1.2.3.3.1 United Arab Emirates: Digital English Language Learning Market Breakdown, by Non-academic Learners
10.1.2.3.3.1.1 United Arab Emirates: Digital English Language Learning Market Breakdown, by Direct to Consumer
10.1.2.3.3.2 United Arab Emirates: Digital English Language Learning Market Breakdown, by Academic Learners
10.1.2.4 South Africa: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
10.1.2.4.1 South Africa: Digital English Language Learning Market Breakdown, by Product Type
10.1.2.4.2 South Africa: Digital English Language Learning Market Breakdown, by Business Type
10.1.2.4.3 South Africa: Digital English Language Learning Market Breakdown, by End User
10.1.2.4.3.1 South Africa: Digital English Language Learning Market Breakdown, by Non-academic Learners
10.1.2.4.3.1.1 South Africa: Digital English Language Learning Market Breakdown, by Direct to Consumer
10.1.2.4.3.2 South Africa: Digital English Language Learning Market Breakdown, by Academic Learners
10.1.2.5 Rest of Middle East & Africa: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
10.1.2.5.1 Rest of Middle East & Africa: Digital English Language Learning Market Breakdown, by Product Type
10.1.2.5.2 Rest of Middle East & Africa: Digital English Language Learning Market Breakdown, by Business Type
10.1.2.5.3 Rest of Middle East & Africa: Digital English Language Learning Market Breakdown, by End User
10.1.2.5.3.1 Rest of Middle East & Africa: Digital English Language Learning Market Breakdown, by Non-academic Learners
10.1.2.5.3.1.1 Rest of Middle East & Africa: Digital English Language Learning Market Breakdown, by Direct to Consumer
10.1.2.5.3.2 Rest of Middle East & Africa: Digital English Language Learning Market Breakdown, by Academic Learners
11. Industry Landscape
11.1 Overview
11.2 Market Initiative
11.3 New Product Development
11.4 Merger and Acquisition
12. Company Profiles
12.1 Houghton Mifflin Harcourt Co
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments
12.2 MACMILLAN
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 McGraw-Hill Education Inc
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments
12.4 OXFORD UNIVERSITY PRESS
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments
12.5 Pearson Plc
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.5.6 Key Developments
12.6 Sanako Corporation
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.6.6 Key Developments
12.7 CAMBRIDGE UNIVERSITY PRESS
12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Products and Services
12.7.4 Financial Overview
12.7.5 SWOT Analysis
12.7.6 Key Developments
12.8 Chegg Inc
12.8.1 Key Facts
12.8.2 Business Description
12.8.3 Products and Services
12.8.4 Financial Overview
12.8.5 SWOT Analysis
12.8.6 Key Developments
13. Appendix
13.1 About the Insight Partners
List of Tables
Table 1. Digital English Language Learning Market Segmentation
Table 2. List of Vendors
Table 3. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Table 4. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Product Type
Table 5. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Business Type
Table 6. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by End User
Table 7. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Non-academic Learners
Table 8. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Direct to Consumer
Table 9. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Academic Learners
Table 10. Middle East & Africa: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Country
Table 11. Saudi Arabia: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Product Type
Table 12. Saudi Arabia: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Business Type
Table 13. Saudi Arabia: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by End User
Table 14. Saudi Arabia: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Non-academic Learners
Table 15. Saudi Arabia: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Direct to Consumer
Table 16. Saudi Arabia: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Academic Learners
Table 17. United Arab Emirates: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Product Type
Table 18. United Arab Emirates: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Business Type
Table 19. United Arab Emirates: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by End User
Table 20. United Arab Emirates: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Non-academic Learners
Table 21. United Arab Emirates: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Direct to Consumer
Table 22. United Arab Emirates: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Academic Learners
Table 23. South Africa: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Product Type
Table 24. South Africa: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Business Type
Table 25. South Africa: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by End User
Table 26. South Africa: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Non-academic Learners
Table 27. South Africa: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Direct to Consumer
Table 28. South Africa: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Academic Learners
Table 29. Rest of Middle East & Africa: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Product Type
Table 30. Rest of Middle East & Africa: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Business Type
Table 31. Rest of Middle East & Africa: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by End User
Table 32. Rest of Middle East & Africa: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Non-academic Learners
Table 33. Rest of Middle East & Africa: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Direct to Consumer
Table 34. Rest of Middle East & Africa: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Academic Learners
List of Figures
Figure 1. Digital English Language Learning Market Segmentation, by Country
Figure 2. Ecosystem Analysis
Figure 3. Digital English Language Learning Market - Key Market Dynamics
Figure 4. Impact Analysis of Drivers and Restraints
Figure 5. Digital English Language Learning Market Revenue (US$ Million), 2020-2030
Figure 6. Digital English Language Learning Market Share (%) - by Product Type (2022 and 2030)
Figure 7. Cloud: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 8. On-Premise: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 9. Digital English Language Learning Market Share (%) - by Business Type (2022 and 2030)
Figure 10. B2B: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 11. B2C: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 12. Digital English Language Learning Market Share (%) - by End User (2022 and 2030)
Figure 13. Non-Academic Learners: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 14. Corporate: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 15. Private Language Schools: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 16. Direct to Consumer: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 17. TOEFL: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 18. TOEIC: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 19. Cambridge Business English Certificate: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 20. IELTS: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 21. Others: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 22. Academic Learners: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 23. 0 to 5: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 24. 6 to 11: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 25. 12 to 16: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 26. 17 to 30: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 27. 30 Above: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 28. Middle East & Africa: Digital English Language Learning Market, By Key Country - Revenue 2022 (US$ Million)
Figure 29. Middle East & Africa: Digital English Language Learning Market Breakdown, by Key Countries, 2022 and 2030 (%)
Figure 30. Saudi Arabia: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million)
Figure 31. United Arab Emirates: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million)
Figure 32. South Africa: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million)
Figure 33. Rest of Middle East & Africa: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
1. Houghton Mifflin Harcourt Co
2. MACMILLAN
3. McGraw-Hill Education Inc
4. OXFORD UNIVERSITY PRESS
5. Pearson Plc
6. Sanako Corporation
7. CAMBRIDGE UNIVERSITY PRESS
8. Chegg Inc
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Middle East & Africa digital English language learning market.
- Highlights key business priorities in order to assist companies to realign their business strategies.
- The key findings and recommendations highlight crucial progressive industry trends in the Middle East & Africa digital English language learning market, thereby allowing players across the value chain to develop effective long-term strategies.
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
- Scrutinize in-depth Middle East & Africa market trends and outlook coupled with the factors driving the Middle East & Africa digital English language learning market, as well as those hindering it.
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution.