2028年までのヨーロッパのアドフラウド検出ツール市場予測 – 新型コロナウイルス感染症の影響とタイプ別（ウェブサイトとモバイル）およびエンドユーザー別（電子商取引、旅行、金融、ゲームなど）の地域分析
No. of Pages: 103 | Report Code: TIPRE00027954 | Category: Technology, Media and Telecommunications
No. of Pages: 103 | Report Code: TIPRE00027954 | Category: Technology, Media and Telecommunications
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ロシア、フランス、イタリア、ドイツ、スペイン、英国は、新型コロナウイルス感染症の感染者数の点でヨーロッパで最も大きな被害を受けた国の一つです。欧州では2020年、政府当局が課した厳格な封じ込め措置により、小売、運輸・物流、製造など複数の業界の収益が大幅に減少した。旅行制限により、ある場所から別の場所への人々の移動は大幅に減少しました。新型コロナウイルス感染症（COVID-19）の発生は欧州経済に大きな影響を与えた。欧州地域のいくつかの国でのロックダウンの実施に伴い、デジタル広告の傾向が高まり、デジタル広告の成長に伴い広告詐欺行為も増加しています。したがって、これらの詐欺に対抗するには、広告詐欺行為の防止、広告支出の最適化、キャンペーンの積極的な監視、キャンペーンの投資収益率の最大化など、いくつかの利点があるため、広告詐欺の検出および防止ツールが必要となります。 ROI)。そのため、ヨーロッパでのデジタル広告の成長に伴い、不正検出ツールの需要が高まっています。さらに、2021 年には中小企業の数が増加し、中小企業におけるオンライン広告の成長に伴い、アドフラウド行為の採用が増加しています。Â
新しい機能やテクノロジーがあれば、ベンダーは新しい顧客を引き付け、新興市場での拠点を拡大できます。この要因は、ヨーロッパの広告詐欺検出ツール市場を牽引する可能性があります。ヨーロッパのアドフラウド検出ツール市場は、予測期間中に良好な CAGR で成長すると予想されます。Â
Strategic insights for Europe Ad Fraud Detection Tools involve closely monitoring industry trends, consumer behaviours, and competitor actions to identify opportunities for growth. By leveraging data analytics, businesses can anticipate market shifts and make informed decisions that align with evolving customer needs. Understanding these dynamics helps companies adjust their strategies proactively, enhance customer engagement, and strengthen their competitive edge. Building strong relationships with stakeholders and staying agile in response to changes ensures long-term success in any market.
| Report Attribute | Details |
|---|---|
| Market size in 2021 | US$ 71.36 Million |
| Market Size by 2028 | US$ 217.83 Million |
| Global CAGR (2021 - 2028) | 17.3% |
| Historical Data | 2019-2020 |
| Forecast period | 2022-2028 |
| Segments Covered |
By タイプ
|
| Regions and Countries Covered | ヨーロッパ
|
| Market leaders and key company profiles |
The regional scope of Europe Ad Fraud Detection Tools refers to the geographical area in which a business operates and competes. Understanding regional nuances, such as local consumer preferences, economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved regions or adapting their offerings to meet regional demands. A clear regional focus allows for more effective resource allocation, targeted marketing, and better positioning against local competitors, ultimately driving growth in those specific areas.
The Europe Ad Fraud Detection Tools Market is valued at US$ 71.36 Million in 2021, it is projected to reach US$ 217.83 Million by 2028.
As per our report Europe Ad Fraud Detection Tools Market, the market size is valued at US$ 71.36 Million in 2021, projecting it to reach US$ 217.83 Million by 2028. This translates to a CAGR of approximately 17.3% during the forecast period.
The Europe Ad Fraud Detection Tools Market report typically cover these key segments-
The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the Europe Ad Fraud Detection Tools Market report:
The Europe Ad Fraud Detection Tools Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:
The Europe Ad Fraud Detection Tools Market report is valuable for diverse stakeholders, including:
Essentially, anyone involved in or considering involvement in the Europe Ad Fraud Detection Tools Market value chain can benefit from the information contained in a comprehensive market report.
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