アジア太平洋地域の高級ラム酒市場予測 2030年 - 地域別分析 - 製品タイプ別（ホワイト、ダーク、ゴールド）、カテゴリー別（スーパープレミアム、ウルトラプレミアム、プレステージ＆プレステージプラス）、性質別（プレーンとフレーバー）、流通チャネル別（スーパーマーケット、ハイパーマーケット、専門店、オンライン小売店、その他）
フレーバードラム酒とスパイスドラム酒の消費増加がアジア太平洋地域の高級ラム酒市場を後押し
世界中の人々は、従来の大量生産のスピリッツよりも、クラフトフレーバースピリッツやブレンドを消費する傾向があります。今日、消費者は独特の風味を持つ高品質の製品を求めています。とりわけ、スパイスドラム酒とフレーバースピリッツの人気は若者の間で高まっています。フレーバードラム酒は、カクテルやラムケーキに独特の風味をもたらします。さらに、スパイスドラム酒はコカコーラと一緒に消費されることがよくあります。バカルディ、キャプテン・モルガン、アルティテュード・スピリッツなどの企業は、世界的に人気のあるフレーバーラムのブランドであるミックスフレーバースピリッツを製品ポートフォリオに導入しています。ユニークなキャラメルとバニラの風味を持つディアジオのキャプテン・モルガン・スパイスド・ラムなどのスパイスド・フレーバード・ラムは、世界で最も人気のあるスパイスド・ラムの1つです。
2023年3月、有名なブラック・スパイスド・ラムのブランドであるクラーケン・ラムは、新製品「クラーケン・ゴールド・スパイスド・ラム」を発売し、ゴールド・スパイスド・ラムのカテゴリーに進出することで製品ポートフォリオを拡大しました。この製品はオーク樽で2年間熟成され、シナモン、バニラ、キャラメルの香りがします。アルコール度数40％で瓶詰めされています。このような製品の発売は、フレーバード・スパイスド・ラムの消費を促進し、高級ラム市場の成長に大きなチャンスを生み出します。
アジア太平洋地域の高級ラム酒市場の概要
アジア太平洋地域の消費者は、独特の風味を持つ高級で高品質のラム酒を求める傾向が強まっており、市場にはクラフトや職人技による製品が登場しています。International Wine & Spirit Research (IWSR) のデータによると、2021 年の世界のアルコール消費量の 5 分の 1 は中国が占めています。インドとフィリピンは、アジア太平洋地域における主要なラム酒の生産国および消費国です。同社のレポートによると、2021 年にバカルディはインドでのラム酒の売上が 30% 増加しました。さらに、ラム酒の消費に新しい体験を求め、ラム酒に独特の風味を求める消費者は、高級ラム酒を好んで消費しています。ライフスタイルの変化、ラム酒の高級化の傾向の高まり、西洋文化の採用により、この地域での高級ラム酒の需要が高まっています。
インド、日本、オーストラリア、その他のアジア諸国で体験型酒類小売業が拡大することで、オフトレード チャネルからの売上が伸びるでしょう。地元および国際的なブランドは、ラム酒やウイスキーなどの酒類製品の売上を増やすために、大都市や大都市に大規模な体験型酒類小売店を立ち上げています。たとえば、2022年2月、Living Liquidzはインドのバンガロールに高級ライフスタイル体験型酒類店「Mansionz」をオープンしました。ニューヨークスタイルのテイスティングルームを備えたこの種初のプレミアム体験型酒類店では、訪問者に強化された体験を提供します。このような店は、オフトレードチャネルを通じて高級ラム酒やその他のスピリッツの販売を促進するでしょう。したがって、これらの要因は高級ラム酒の需要を促進し、予測期間中に市場の成長を促進します。
アジア太平洋地域の高級ラム酒市場の収益と2030年までの予測（百万米ドル）
アジア太平洋地域の高級ラム酒市場のセグメンテーション
アジア太平洋地域の高級ラム酒市場は、製品タイプ、カテゴリ、性質、流通チャネル、および国に分類されています。
製品タイプに基づいて、アジア太平洋地域の高級ラム酒市場は、ホワイト、ダーク、ゴールドに分類されます。ゴールドセグメントは2022年に最大の市場シェアを占めました。
カテゴリ別に見ると、アジア太平洋地域の高級ラム酒市場は、スーパープレミアム、ウルトラプレミアム、プレステージ＆プレステージプラスに分類されます。スーパープレミアムセグメントは2022年に最大の市場シェアを占めました。
性質上、アジア太平洋地域の高級ラム酒市場は、プレーンとフレーバーに分かれています。プレーンセグメントは2022年に大きな市場シェアを占めました。
流通チャネル別に見ると、アジア太平洋地域の高級ラム酒市場は、スーパーマーケットやハイパーマーケット、専門店、オンライン小売店などに分類されます。専門店セグメントは、2022年に最大の市場シェアを占めました。
国別に見ると、アジア太平洋地域の高級ラム酒市場は、オーストラリア、中国、インド、日本、韓国、ニュージーランド、その他のアジア太平洋地域に分かれています。その他のアジア太平洋地域は、2022年にアジア太平洋地域の高級ラム酒市場シェアを独占しました。
Pernod Ricard SA、Davide Campari Milano NV、Brown Forman Corp、Diageo Plcは、アジア太平洋地域の高級ラム酒市場で事業を展開している大手企業の一部です。
TABLE OF CONTENTS
1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Market Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
3.4 Limitations and Assumptions
4. High-End Rum Market Landscape
4.1 Overview
4.2 Porter's Five Forces Analysis
4.2.1 Bargaining Power of Suppliers
4.2.2 Bargaining Power of Buyers
4.2.3 Threat of New Entrants
4.2.4 Competitive Rivalry
4.2.5 Threat of Substitutes
4.3 Ecosystem Analysis
4.3.1 Raw Material Suppliers
4.3.2 Manufacturing Processes
4.3.2.1 Fermentation
4.3.2.2 Distillation
4.3.2.3 Aging/Maturation
4.3.2.4 Blending
4.3.2.5 Bottling
4.3.3 Distribution Channels
5. Asia Pacific High-End Rum Market - Key Market Dynamics
5.1 High-End Rum Market - Key Market Dynamics
5.2 Market Drivers
5.2.1 Rum Premiumization
5.2.2 Strategic Initiatives by Key Players
5.3 Market Restraints
5.3.1 Increasing Demand for Low-alcoholic Beverages
5.4 Market Opportunities
5.4.1 Growing Consumption of Flavored and Spiced Rum
5.4.2 Rising Sales through E-commerce Platforms
5.5 Future Trends
5.5.1 Rising Trend of Homemade Cocktail Among Consumers
5.6 Impact of Drivers and Restraints:
6. High-End Rum Market - Asia Pacific Market Analysis
6.1 High-End Rum Market Revenue (US$ Million), 2020-2030
6.2 High-End Rum Market Forecast Analysis
7. Asia Pacific High-End Rum Market Analysis - By Product Type
7.1 Overview
7.2 White
7.2.1 Overview
7.2.2 White: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
7.3 Dark
7.3.1 Overview
7.3.2 Dark: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
7.4 Gold
7.4.1 Overview
7.4.2 Gold: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
8. Asia Pacific High-End Rum Market Revenue Analysis - By Category
8.1 Overview
8.2 Super Premium
8.2.1 Overview
8.2.2 Super Premium: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
8.3 Ultra Premium
8.3.1 Overview
8.3.2 Ultra Premium: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
8.4 Prestige & Prestige Plus
8.4.1 Overview
8.4.2 Prestige & Prestige Plus: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
9. Asia Pacific High-End Rum Market Revenue Analysis - By Nature
9.1 Overview
9.2 Plain
9.2.1 Overview
9.2.2 Plain: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
9.3 Flavored
9.3.1 Overview
9.3.2 Flavored: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
10. Asia Pacific High-End Rum Market Revenue Analysis - By Distribution Channel
10.1 Overview
10.2 Supermarkets and Hypermarkets
10.2.1 Overview
10.2.2 Supermarkets and Hypermarkets: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
10.3 Specialty Stores
10.3.1 Overview
10.3.2 Specialty Stores: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
10.4 Online Retail
10.4.1 Overview
10.4.2 Online Retail: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
10.5 Others
10.5.1 Overview
10.5.2 Others: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
11. Asia Pacific High-End Rum Market - Country Analysis
11.1 Asia Pacific
11.1.1 Asia Pacific High-End Rum Market Overview
11.1.2 Asia Pacific High-End Rum Market Revenue and Forecasts and Analysis - By Countries
11.1.2.1 Asia Pacific High-End Rum Market Breakdown by Country
11.1.2.2 Asia Pacific: High-End Rum Market - Revenue and Forecast Analysis - by Country
11.1.2.3 Australia High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.3.1 Australia High-End Rum Market Breakdown by Product Type
11.1.2.3.2 Australia High-End Rum Market Breakdown by Category
11.1.2.3.3 Australia High-End Rum Market Breakdown by Nature
11.1.2.3.4 Australia High-End Rum Market Breakdown by Distribution Channel
11.1.2.4 China High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.4.1 China High-End Rum Market Breakdown by Product Type
11.1.2.4.2 China High-End Rum Market Breakdown by Category
11.1.2.4.3 China High-End Rum Market Breakdown by Nature
11.1.2.4.4 China High-End Rum Market Breakdown by Distribution Channel
11.1.2.5 India High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.5.1 India High-End Rum Market Breakdown by Product Type
11.1.2.5.2 India High-End Rum Market Breakdown by Category
11.1.2.5.3 India High-End Rum Market Breakdown by Nature
11.1.2.5.4 India High-End Rum Market Breakdown by Distribution Channel
11.1.2.6 Japan High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.6.1 Japan High-End Rum Market Breakdown by Product Type
11.1.2.6.2 Japan High-End Rum Market Breakdown by Category
11.1.2.6.3 Japan High-End Rum Market Breakdown by Nature
11.1.2.6.4 Japan High-End Rum Market Breakdown by Distribution Channel
11.1.2.7 South Korea High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.7.1 South Korea High-End Rum Market Breakdown by Product Type
11.1.2.7.2 South Korea High-End Rum Market Breakdown by Category
11.1.2.7.3 South Korea High-End Rum Market Breakdown by Nature
11.1.2.7.4 South Korea High-End Rum Market Breakdown by Distribution Channel
11.1.2.8 New Zealand High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.8.1 New Zealand High-End Rum Market Breakdown by Product Type
11.1.2.8.2 New Zealand High-End Rum Market Breakdown by Category
11.1.2.8.3 New Zealand High-End Rum Market Breakdown by Nature
11.1.2.8.4 New Zealand High-End Rum Market Breakdown by Distribution Channel
11.1.2.9 Rest of Asia Pacific High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.9.1 Rest of Asia Pacific High-End Rum Market Breakdown by Product Type
11.1.2.9.2 Rest of Asia Pacific High-End Rum Market Breakdown by Category
11.1.2.9.3 Rest of Asia Pacific High-End Rum Market Breakdown by Nature
11.1.2.9.4 Rest of Asia Pacific High-End Rum Market Breakdown by Distribution Channel
12. Industry Landscape: High-End Rum Market
12.1 Overview
12.2 Partnership
12.3 Product News
12.4 Collaboration
12.5 Joint Venture
12.6 Merger and Acquisitions
13. Company Profiles
13.1 Pernod Ricard SA
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 Davide Campari Milano NV
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 Brown-Forman Corp
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.3.6 Key Developments
13.4 Diageo Plc
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
14. Appendix
List of Tables
Table 1. High-End Rum Market Segmentation
Table 2. High-End Rum Market - Revenue and Forecast to 2030 (US$ Million)
Table 3. Asia Pacific High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 4. High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 5. High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Nature
Table 6. High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 7. Asia Pacific: High-End Rum Market - Revenue and Forecast to 2030(US$ Million) - by Country
Table 8. Australia High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 9. Australia High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 10. Australia High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Nature
Table 11. Australia High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 12. China High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 13. China High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 14. China High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Nature
Table 15. China High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 16. India High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 17. India High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 18. India High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Nature
Table 19. India High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 20. Japan High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 21. Japan High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 22. Japan High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Nature
Table 23. Japan High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 24. South Korea High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 25. South Korea High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 26. South Korea High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Nature
Table 27. South Korea High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 28. New Zealand High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 29. New Zealand High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 30. New Zealand High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Nature
Table 31. New Zealand High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
Table 32. Rest of Asia Pacific High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Product Type
Table 33. Rest of Asia Pacific High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Category
Table 34. Rest of Asia Pacific High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Nature
Table 35. Rest of Asia Pacific High-End Rum Market Revenue and Forecasts to 2030 (US$ Million) - By Distribution Channel
List of Figures
Figure 1. High-End Rum Market Segmentation, by Country
Figure 2. Porter's Five Forces Analysis: High-End Rum Market
Figure 3. Ecosystem: High-End Rum Market
Figure 4. Impact Analysis of Drivers and Restraints
Figure 5. High-End Rum Market Revenue (US$ Million), 2020-2030
Figure 6. High-End Rum Market Share (%) - By Product Type, 2022 and 2030
Figure 7. White: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 8. Dark: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 9. Gold: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 10. High-End Rum Market Revenue Share, By Category (2022 and 2030)
Figure 11. Super Premium: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 12. Ultra Premium: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 13. Prestige & Prestige Plus: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 14. High-End Rum Market Revenue Share, By Nature (2022 and 2030)
Figure 15. Plain: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 16. Flavored: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 17. High-End Rum Market Revenue Share, By Distribution Channel (2022 and 2030)
Figure 18. Supermarkets and Hypermarkets: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 19. Specialty Stores: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 20. Online Retail: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 21. Others: High-End Rum Market Revenue and Forecast to 2030 (US$ Million)
Figure 22. Asia Pacific High-End Rum Market, by Country - Revenue (2022) (US$ Million)
Figure 23. Asia Pacific High-End Rum Market Breakdown by Key Countries, 2022 and 2030 (%)
Figure 24. Australia High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
Figure 25. China High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
Figure 26. India High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
Figure 27. Japan High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
Figure 28. South Korea High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
Figure 29. New Zealand High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
Figure 30. Rest of Asia Pacific High-End Rum Market Revenue and Forecasts to 2030 (US$ Million)
1. Pernod Ricard SA
2. Davide Campari Milano NV
3. Brown forman corp
4. Diageo Plc
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Asia Pacific high end rum market.
- Highlights key business priorities in order to assist companies to realign their business strategies.
- The key findings and recommendations highlight crucial progressive industry trends in the Asia Pacific high end rum market, thereby allowing players across the value chain to develop effective long-term strategies.
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
- Scrutinize in-depth Asia Pacific market trends and outlook coupled with the factors driving the Asia Pacific high end rum market, as well as those hindering it.
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution.