Previsioni di mercato per l\'apprendimento digitale della lingua inglese in Nord America fino al 2030 - Analisi regionale - per tipo di prodotto (cloud e on-premise), tipo di business (B2B e B2C) e utente finale (studenti non accademici e studenti accademici)
Il crescente utilizzo della realtà virtuale e della realtà aumentata alimenta il mercato dell\'apprendimento digitale della lingua inglese in Nord America.
Mentre il mondo continua ad abbracciare le tecnologie , varie regioni, come il Nord America, l\'Europa, l\'APAC e l\'area MEA, utilizzano in modo significativo le tecnologie di realtà virtuale (VR) e realtà aumentata (AR). Queste regioni attirano anche imprenditori, aziende educative, esperti e imprese da tutto il mondo, con l’obiettivo di utilizzare queste tecnologie. Diverse aziende, come VirtualSpeech, Engage VR, ClassVR, Mondly VR, VRChat, Language Lab, ImmerseMe e Fulldive, forniscono strumenti VR per esplorare il mondo dell\'apprendimento dell\'inglese. Ci sono più opportunità per l’apprendimento delle lingue grazie all’incorporazione di AR e VR. L’uso delle tecnologie VR e AR può collocare gli studenti in mondi virtuali dove possono interagire con persone che parlano inglese. Ad esempio, gli studenti possono esercitarsi a ordinare cibo in un ristorante di lingua inglese o fare tour virtuali della città, offrendo loro un ambiente realistico per imparare la lingua. Pertanto, si prevede che il crescente utilizzo di AR e VR rappresenterà una tendenza significativa nel mercato dell’apprendimento digitale della lingua inglese.
Panoramica del mercato dell\'apprendimento digitale della lingua inglese in Nord America
La regione economicamente prospera del Nord America costituisce le economie altamente avanzate degli Stati Uniti e del Canada. L’industrializzazione è rimasta una priorità assoluta negli Stati Uniti e in Canada, ed è stata anche il principale fattore trainante dell’economia nel corso degli anni. Gli Stati Uniti vantano il settore delle tecnologie dell\'informazione e della comunicazione (ICT) tecnologicamente più avanzato al mondo. La presenza di un’infrastruttura digitale consolidata nel Nord America offre ulteriori opportunità per l’apprendimento della lingua inglese basato sul digitale. L’elevato PIL della regione è uno dei principali fattori che spingono le persone a migrare verso questi paesi alla ricerca di stili di vita lussuosi, lavori migliori e opportunità di istruzione. Essendo economicamente avanzata, una grande popolazione proveniente da altre parti del mondo emigrò nel Nord America. Poiché l’inglese è la lingua commerciale seguita dalle aziende nordamericane, i migranti provenienti da altre parti del globo cercano di acquisire competenze nella lingua inglese e, quindi, contribuiscono all’impennata dei ricavi del mercato digitale dell’apprendimento della lingua inglese. Oltre a ciò, anche vari programmi di scambio di studenti tra università del Nord America e di altri paesi hanno contribuito alla crescente domanda di apprendimento digitale della lingua inglese. In Messico è stata osservata un’enorme crescita nel mercato dell’apprendimento digitale della lingua inglese. La conoscenza relativamente bassa della lingua inglese, unita alle crescenti prospettive di aziende che avviano attività in Messico, ha favorito la crescita del mercato dell’apprendimento digitale della lingua inglese. Inoltre, il governo messicano ha adottato varie iniziative a sostegno della creazione di una solida infrastruttura digitale nel paese. Tra i principali fornitori di servizi digitali per l\'apprendimento della lingua inglese in Nord America figurano Cengage/ National Geographic Learning, Pearson ELT, Springer Nature Limited e Transparent Language, Inc.
Entrate e previsioni del mercato dell\'apprendimento digitale della lingua inglese per il Nord America fino al 2030 (Stati Uniti) $ milioni)
Segmentazione del mercato dell\'apprendimento digitale della lingua inglese in Nord America.
Il mercato dell\'apprendimento digitale della lingua inglese in Nord America è classificato in tipo di prodotto, tipo di attività, utente finale e paese.
In base al tipo di prodotto, il mercato dell\'apprendimento digitale della lingua inglese in Nord America è suddiviso in cloud e on-premise. Il segmento cloud deteneva una quota di mercato maggiore nel 2022.
In base al tipo di attività, il mercato dell\'apprendimento digitale della lingua inglese in Nord America è suddiviso in B2B e B2C. Il segmento B2B deteneva una quota maggiore del mercato dell\'apprendimento digitale della lingua inglese in Nord America nel 2022.
In termini di utente finale, il mercato dell\'apprendimento digitale della lingua inglese in Nord America è biforcato in studenti non accademici e studenti accademici. Nel 2022, il segmento degli studenti accademici deteneva una quota maggiore del mercato dell’apprendimento digitale della lingua inglese in Nord America. Inoltre, il segmento degli studenti non accademici è suddiviso in scuole di lingua aziendali, private e dirette al consumatore. Inoltre, il segmento diretto al consumatore è suddiviso in sottocategorie in TOEFL, TOEIC, certificato di inglese commerciale Cambridge, IELTS e altri. Inoltre, il segmento degli studenti accademici è suddiviso in sottocategorie 0 - 5, 6 - 11, 12 - 16, 17 - 30 e 30 sopra.
In base al paese, il mercato dell\'apprendimento digitale della lingua inglese in Nord America è classificato negli Stati Uniti, Canada e Messico. Nel 2022, gli Stati Uniti hanno dominato la quota di mercato dell\'apprendimento digitale della lingua inglese in Nord America.
EF EDUCATION FIRST; ELSA, Corp.; Houghton Mifflin Harcourt Co; MACMILLAN; McGraw-Hill Education Inc; LA STAMPA DELL\'UNIVERSITÀ DI OXFORD; Pearson Plc; Sanako Corporation; Linguaggio trasparente; Vipkid; STAMPA DELL\'UNIVERSITÀ DI CAMBRIDGE; Voxy; Chegg Inc; Duolingo Inc; INLINGUA INTERNATIONAL LTD.; Berlitz Corporation; e IXL Learning sono alcune delle aziende leader che operano nel mercato dell\'apprendimento digitale della lingua inglese in Nord America.
TABLE OF CONTENTS
1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Digital English Language Learning Market Landscape
4.1 Overview
4.2 Ecosystem Analysis
4.2.1 List of Vendors in the Value Chain
5. North America Digital English Language Learning Market - Key Market Dynamics
5.1 Market Drivers
5.1.1 Rising Digitalization in Educational Sector
5.1.2 Increasing Gamification of Language Learning Platforms
5.2 Market Restraints
5.2.1 Data Security Risks
5.3 Market Opportunities
5.3.1 Governmental Initiatives
5.3.2 Use of Artificial Intelligence in English Language Learning Platforms
5.4 Future Trends
5.4.1 Increasing Use of Virtual Reality and Augmented Reality
5.5 Impact of Drivers and Restraints:
6. Digital English Language Learning Market - North America Market Analysis
6.1 Overview
6.2 Digital English Language Learning Market Revenue (US$ Million), 2020-2030
6.3 Digital English Language Learning Market Forecast Analysis
7. North America Digital English Language Learning Market Analysis - by Product Type
7.1 Cloud
7.1.1 Overview
7.1.2 Cloud: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
7.2 On-Premise
7.2.1 Overview
7.2.2 On-Premise: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
8. North America Digital English Language Learning Market Analysis - by Business Type
8.1 B2B
8.1.1 Overview
8.1.2 B2B: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
8.2 B2C
8.2.1 Overview
8.2.2 B2C: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9. North America Digital English Language Learning Market Analysis - by End User
9.1 Non-Academic Learners
9.1.1 Overview
9.1.2 Non-Academic Learners: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.1 Corporate
9.1.2.1.1 Overview
9.1.2.1.2 Corporate: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.2 Private Language Schools
9.1.2.2.1 Overview
9.1.2.2.2 Private Language Schools: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3 Direct to Consumer
9.1.2.3.1 Overview
9.1.2.3.2 Direct to Consumer: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.1 TOEFL
9.1.2.3.2.1.1 TOEFL: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.2 TOEIC
9.1.2.3.2.2.1 TOEIC: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.3 Cambridge Business English Certificate
9.1.2.3.2.3.1 Cambridge Business English Certificate: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.4 IELTS
9.1.2.3.2.4.1 IELTS: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.1.2.3.2.5 Others
9.1.2.3.2.5.1 Others: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2 Academic Learners
9.2.1 Overview
9.2.2 Academic Learners: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2.2.1 0 to 5
9.2.2.1.1 Overview
9.2.2.1.2 0 to 5: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2.2.2 6 to 11
9.2.2.2.1 Overview
9.2.2.2.2 6 to 11: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2.2.3 12 to 16
9.2.2.3.1 Overview
9.2.2.3.2 12 to 16: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2.2.4 17 to 30
9.2.2.4.1 Overview
9.2.2.4.2 17 to 30: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
9.2.3.5 30 Above
9.2.3.5.1 Overview
9.2.3.5.2 30 Above: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
10. North America Digital English Language Learning Market - Country Analysis
10.1 North America Market Overview
10.1.1 North America: Digital English Language Learning Market, By Key Country - Revenue 2022 (US$ Million)
10.1.2 North America: Digital English Language Learning Market - Revenue and Forecast Analysis - by Country
10.1.2.1 North America: Digital English Language Learning Market - Revenue and Forecast Analysis - by Country
10.1.2.2 United States: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
10.1.2.2.1 United States: Digital English Language Learning Market Breakdown, by Product Type
10.1.2.2.2 United States: Digital English Language Learning Market Breakdown, by Business Type
10.1.2.2.3 United States: Digital English Language Learning Market Breakdown, by End User
10.1.2.2.3.1 United States: Digital English Language Learning Market Breakdown, by Non-academic Learners
10.1.2.2.3.1.1 United States: Digital English Language Learning Market Breakdown, by Direct to Consumer
10.1.2.2.3.2 United States: Digital English Language Learning Market Breakdown, by Academic Learners
10.1.2.3 Canada: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
10.1.2.3.1 Canada: Digital English Language Learning Market Breakdown, by Product Type
10.1.2.3.2 Canada: Digital English Language Learning Market Breakdown, by Business Type
10.1.2.3.3 Canada: Digital English Language Learning Market Breakdown, by End User
10.1.2.3.3.1 Canada: Digital English Language Learning Market Breakdown, by Non-academic Learners
10.1.2.3.3.1.1 Canada: Digital English Language Learning Market Breakdown, by Direct to Consumer
10.1.2.3.3.2 Canada: Digital English Language Learning Market Breakdown, by Academic Learners
10.1.2.4 Mexico: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
10.1.2.4.1 Mexico: Digital English Language Learning Market Breakdown, by Product Type
10.1.2.4.2 Mexico: Digital English Language Learning Market Breakdown, by Business Type
10.1.2.4.3 Mexico: Digital English Language Learning Market Breakdown, by End User
10.1.2.4.3.1 Mexico: Digital English Language Learning Market Breakdown, by Non-academic Learners
10.1.2.4.3.1.1 Mexico: Digital English Language Learning Market Breakdown, by Direct to Consumer
10.1.2.4.3.2 Mexico: Digital English Language Learning Market Breakdown, by Academic Learners
11. Industry Landscape
11.1 Overview
11.2 Market Initiative
11.3 New Product Development
11.4 Merger and Acquisition
12. Company Profiles
12.1 EF EDUCATION FIRST
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments
12.2 ELSA, Corp.
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 Houghton Mifflin Harcourt Co
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments
12.4 MACMILLAN
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments
12.5 McGraw-Hill Education Inc
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.5.6 Key Developments
12.6 OXFORD UNIVERSITY PRESS
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.6.6 Key Developments
12.7 Pearson Plc
12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Products and Services
12.7.4 Financial Overview
12.7.5 SWOT Analysis
12.7.6 Key Developments
12.8 Sanako Corporation
12.8.1 Key Facts
12.8.2 Business Description
12.8.3 Products and Services
12.8.4 Financial Overview
12.8.5 SWOT Analysis
12.8.6 Key Developments
12.9 Transparent Language
12.9.1 Key Facts
12.9.2 Business Description
12.9.3 Products and Services
12.9.4 Financial Overview
12.9.5 SWOT Analysis
12.9.6 Key Developments
12.10 Vipkid
12.10.1 Key Facts
12.10.2 Business Description
12.10.3 Products and Services
12.10.4 Financial Overview
12.10.5 SWOT Analysis
12.10.6 Key Developments
12.11 CAMBRIDGE UNIVERSITY PRESS
12.11.1 Key Facts
12.11.2 Business Description
12.11.3 Products and Services
12.11.4 Financial Overview
12.11.5 SWOT Analysis
12.11.6 Key Developments
12.12 Voxy
12.12.1 Key Facts
12.12.2 Business Description
12.12.3 Products and Services
12.12.4 Financial Overview
12.12.5 SWOT Analysis
12.12.6 Key Developments
12.13 Chegg Inc
12.13.1 Key Facts
12.13.2 Business Description
12.13.3 Products and Services
12.13.4 Financial Overview
12.13.5 SWOT Analysis
12.13.6 Key Developments
12.14 Duolingo Inc
12.14.1 Key Facts
12.14.2 Business Description
12.14.3 Products and Services
12.14.4 Financial Overview
12.14.5 SWOT Analysis
12.14.6 Key Developments
12.15 INLINGUA INTERNATIONAL LTD.
12.15.1 Key Facts
12.15.2 Business Description
12.15.3 Products and Services
12.15.4 Financial Overview
12.15.5 SWOT Analysis
12.15.6 Key Developments
12.16 Berlitz Corporation
12.16.1 Key Facts
12.16.2 Business Description
12.16.3 Products and Services
12.16.4 Financial Overview
12.16.5 SWOT Analysis
12.16.6 Key Developments
12.17 IXL Learning
12.17.1 Key Facts
12.17.2 Business Description
12.17.3 Products and Services
12.17.4 Financial Overview
12.17.5 SWOT Analysis
12.17.6 Key Developments
13. Appendix
13.1 About the Insight Partners
List of Tables
Table 1. Digital English Language Learning Market Segmentation
Table 2. List of Vendors
Table 3. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Table 4. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Product Type
Table 5. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Business Type
Table 6. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by End User
Table 7. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Non-academic Learners
Table 8. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Direct to Consumer
Table 9. Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million) - by Academic Learners
Table 10. North America: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Country
Table 11. United States: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Product Type
Table 12. United States: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Business Type
Table 13. United States: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by End User
Table 14. United States: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Non-academic Learners
Table 15. United States: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Direct to Consumer
Table 16. United States: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Academic Learners
Table 17. Canada: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Product Type
Table 18. Canada: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Business Type
Table 19. Canada: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by End User
Table 20. Canada: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Non-academic Learners
Table 21. Canada: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Direct to Consumer
Table 22. Canada: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Academic Learners
Table 23. Mexico: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Product Type
Table 24. Mexico: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Business Type
Table 25. Mexico: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by End User
Table 26. Mexico: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Non-academic Learners
Table 27. Mexico: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Direct to Consumer
Table 28. Mexico: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million) - by Academic Learners
List of Figures
Figure 1. Digital English Language Learning Market Segmentation, by Country
Figure 2. Ecosystem Analysis
Figure 3. Digital English Language Learning Market - Key Market Dynamics
Figure 4. Impact Analysis of Drivers and Restraints
Figure 5. Digital English Language Learning Market Revenue (US$ Million), 2020-2030
Figure 6. Digital English Language Learning Market Share (%) - by Product Type (2022 and 2030)
Figure 7. Cloud: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 8. On-Premise: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 9. Digital English Language Learning Market Share (%) - by Business Type (2022 and 2030)
Figure 10. B2B: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 11. B2C: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 12. Digital English Language Learning Market Share (%) - by End User (2022 and 2030)
Figure 13. Non-Academic Learners: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 14. Corporate: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 15. Private Language Schools: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 16. Direct to Consumer: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 17. TOEFL: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 18. TOEIC: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 19. Cambridge Business English Certificate: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 20. IELTS: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 21. Others: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 22. Academic Learners: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 23. 0 to 5: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 24. 6 to 11: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 25. 12 to 16: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 26. 17 to 30: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 27. 30 Above: Digital English Language Learning Market - Revenue and Forecast to 2030 (US$ Million)
Figure 28. North America: Digital English Language Learning Market, By Key Country - Revenue 2022 (US$ Million)
Figure 29. North America: Digital English Language Learning Market Breakdown, by Key Countries, 2022 and 2030 (%)
Figure 30. United States: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million)
Figure 31. Canada: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million)
Figure 32. Mexico: Digital English Language Learning Market - Revenue and Forecast to 2030(US$ Million)
1. EF EDUCATION FIRST
2. ELSA, Corp.
3. Houghton Mifflin Harcourt Co
4. MACMILLAN
5. McGraw-Hill Education Inc
6. OXFORD UNIVERSITY PRESS
7. Pearson Plc
8. Sanako Corporation
9. Transparent Language
10. Vipkid
11. CAMBRIDGE UNIVERSITY PRESS
12. Voxy
13. Chegg Inc
14. Duolingo Inc
15. INLINGUA INTERNATIONAL LTD.
16. Berlitz Corporation
17. IXL Learning
- Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the North America digital English language learning market.
- Highlights key business priorities in order to assist companies to realign their business strategies.
- The key findings and recommendations highlight crucial progressive industry trends in the North America digital English language learning market, thereby allowing players across the value chain to develop effective long-term strategies.
- Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
- Scrutinize in-depth North America market trends and outlook coupled with the factors driving the North America digital English language learning market, as well as those hindering it.
- Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution.