Prévisions du marché européen des EPI industriels jusqu\'en 2030 – Analyse régionale – par type (protection des mains et des bras, protection du corps, protection respiratoire, protection de la tête et du visage, et autres), matériau (caoutchouc naturel, vinyle, polyéthylène, nitrile et autres), fin -Utiliser l\'industrie (fabrication, construction, pétrole et gaz, produits pharmaceutiques et autres) et les canaux de distribution (grossistes, détaillants nationaux, détaillants régionaux et plateformes en ligne)

BMIRE00029698 | Pages: 106 | Chemicals and Materials | Feb 2024 | Type: Regional | Status: Published
Le marché européen des EPI industriels était évalué à 15 963,41 millions de dollars américains en 2022 et devrait atteindre 27 795,57 millions de dollars américains d’ici 2030 ; on estime qu\'il connaîtra une croissance à un TCAC de 7,2 % de 2022 à 2030.

Les développements stratégiques des principaux acteurs du marché La sécurité alimente le marché européen des EPI industriels

Les entreprises ont étendu leur présence sur le marché à travers divers les développements stratégiques tels que les lancements de produits et les innovations technologiques. En janvier 2022, Kimberly-Clark a lancé les gants Kimtech Opal Nitrile. Les gants offrent un confort accru lors d\'un port prolongé et une forte sensibilité tactile. Les gants non poudrés ont été fabriqués sans accélérateurs de vulcanisation, sans soufre ajouté ni latex de caoutchouc naturel et protègent l\'application en réduisant le risque de troubles cutanés associés aux gants de type I et de type IV. Ces gants auraient également été dotés de la technologie Low Derma, une fonction exclusive de protection de la peau. La technologie portable devient de plus en plus populaire dans l\'industrie de la construction à l\'échelle mondiale, car elle contribue à améliorer la sécurité en surveillant les signes vitaux des travailleurs du bâtiment, tels que la fréquence cardiaque et la température corporelle, et en fournissant des alertes sur les dangers potentiels. Les équipements de construction sont dotés de capteurs capables de détecter et d\'alerter les travailleurs en cas de fuite de gaz, de chaleur excessive et de pollution sonore. En conséquence, les équipes de construction peuvent résoudre les problèmes rapidement. Les exosquelettes sont des machines portables qui permettent aux ouvriers du bâtiment de répartir leur poids uniformément et de fournir un support de levage. Ainsi, cela réduit le risque de blessures à long terme pour les employés. Plusieurs fabricants développent des exosquelettes à des fins de sécurité. En septembre 2019, Hyundai Motor Group a développé un nouveau Vest Exoskeleton (VEX), un robot portable créé pour aider les travailleurs industriels travaillant de longues heures dans des environnements aériens. Ce VEX améliore la productivité et réduit la fatigue des travailleurs en imitant le mouvement des articulations humaines pour améliorer le support de charge et la mobilité. Ainsi, les lancements constants de produits et les innovations technologiques stimulent la croissance du marché des équipements de protection individuelle (EPI) industriels.

Aperçu du marché européen des équipements de protection individuelle (EPI) industriels

Le marché européen des équipements de protection individuelle (EPI) industriels est segmenté en Allemagne, en France, en Italie, au Royaume-Uni, en Russie et dans le reste de l\'Europe. L\'augmentation des cas d\'accidents du travail et la demande croissante d\'équipements de protection industrielle hautement efficaces et de haute qualité dans les secteurs les plus importants tels que l\'industrie manufacturière, la construction, le pétrole et le gaz et les produits pharmaceutiques augmentent la pénétration des équipements de protection individuelle (EPI) industriels dans la région. Des pays comme le Royaume-Uni, l’Allemagne et la France disposent d’infrastructures commerciales avancées, ce qui contribue encore davantage à la croissance du marché. Les tendances les plus significatives de ce marché incluent le développement d’accessoires polyvalents et portables, de vêtements durables et de nouvelles technologies intégrées. Depuis la pandémie de COVID-19 en Europe, la législation relative aux salariés a constamment évolué et les entreprises couvrent les dépenses de sécurité et de santé de leurs salariés. Le nombre croissant de chantiers de construction en Europe et l’incertitude liée à la pandémie ont entraîné un besoin de plus en plus intense en EPI, stimulant ainsi le marché. La chaîne d’approvisionnement développée et le contrôle de haute qualité concernant les matériaux utilisés dans la fabrication des équipements de protection individuelle (EPI) industriels sont le moteur du marché des équipements de protection individuelle (EPI) industriels d’Europe occidentale. Selon le rapport 2021 du Centre pour la promotion des importations en provenance des pays en développement (CBI), l\'Allemagne, la France, les Pays-Bas, la Belgique, l\'Italie et la Pologne figuraient parmi les principaux marchés d\'importation de vêtements et d\'accessoires industriels en Europe en 2020.
< br>Revenus et prévisions du marché européen des EPI industriels jusqu\'en 2030 (millions de dollars américains)

Segmentation du marché européen des EPI industriels

Le marché européen des EPI industriels est segmenté en fonction du type, du matériau et de l\'industrie d\'utilisation finale. , le canal de distribution et le pays. En fonction du type, le marché européen des EPI industriels est segmenté en protection des mains et des bras, protection du corps, protection respiratoire, protection de la tête et du visage, etc. Le segment de la protection des mains et des bras détenait la plus grande part de marché en 2022.

En fonction des matériaux, le marché européen des EPI industriels est segmenté en caoutchouc naturel, vinyle, polyéthylène, nitrile et autres. Les autres segments détenaient la plus grande part de marché en 2022.

Basé sur l\'industrie d\'utilisation finale, le marché européen des EPI industriels est segmenté en fabrication, construction, pétrole et gaz, produits pharmaceutiques et autres. Les autres segments détenaient la plus grande part de marché en 2022.

Sur la base du canal de distribution, le marché européen des EPI industriels est segmenté en grossistes, détaillants nationaux, détaillants régionaux et plateformes en ligne. Le segment des grossistes détenait la plus grande part de marché en 2022.

En fonction des pays, le marché européen des EPI industriels est segmenté en Allemagne, en France, en Italie, au Royaume-Uni, en Russie et dans le reste de l\'Europe. Le reste de l\'Europe a dominé la part de marché européenne des EPI industriels en 2022.

Honeywell International Inc. ; Industries Lakeland, Inc. ; DuPont de Nemours, Inc. ; 3M Cie.; Ansell Ltd.; VF Corp.; Aramark ; Groupe Hultafors AB ; Kimberly-Clark Corp.; et WL Gore and Associates, Inc. font partie des principaux acteurs opérant sur le marché européen des EPI industriels.

Table of Content
1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Coverage
3.2 Secondary Research
3.3 Primary Research
4. Europe Industrial Personal Protective Equipment (PPE) Market Landscape
4.1 Overview
4.2 PEST Analysis
4.2.1 Europe
5. Europe Industrial Personal Protective Equipment (PPE) Market - Key Industry Dynamics
5.1 Market Drivers
5.1.1 Supportive Government Regulations for Workplace Safety
5.1.2 Strategic Developments by Key Market Players
5.2 Market Restraints
5.2.1 Growing Adoption of Industrial Automation
5.3 Market Opportunities
5.3.1 Rising Adoption of E-Commerce Sales Channel
5.4 Future Trends
5.4.1 Increasing Demand for Smart PPE
5.5 Impact of Drivers and Restraints:
6. Industrial Personal Protective Equipment (PPE) Market - Europe Market Analysis
6.1 Industrial Personal Protective Equipment (PPE) Market Revenue (US$ Million), 2022 - 2030
6.2 Industrial Personal Protective Equipment (PPE) Market Forecast and Analysis
7. Europe Industrial Personal Protective Equipment (PPE) Market Analysis - Type
7.1 Hand and Arm Protection
7.1.1 Overview
7.1.2 Hand and Arm Protection Market Revenue and Forecast to 2030 (US$ Million)
7.2 Body Protection
7.2.1 Overview
7.2.2 Body Protection Market Revenue and Forecast to 2030 (US$ Million)
7.3 Respiratory Protection
7.3.1 Overview
7.3.2 Respiratory Protection Market Revenue and Forecast to 2030 (US$ Million)
7.4 Head and Face Protection
7.4.1 Overview
7.4.2 Head and Face Protection Market Revenue and Forecast to 2030 (US$ Million)
7.5 Others
7.5.1 Overview
7.5.2 Others Market Revenue and Forecast to 2030 (US$ Million)
8. Europe Industrial Personal Protective Equipment (PPE) Market Analysis - Material
8.1 Natural Rubber
8.1.1 Overview
8.1.2 Natural Rubber Market Revenue and Forecast to 2030 (US$ Million)
8.2 Vinyl
8.2.1 Overview
8.2.2 Vinyl Market Revenue and Forecast to 2030 (US$ Million)
8.3 Polyethylene
8.3.1 Overview
8.3.2 Polyethylene Market Revenue and Forecast to 2030 (US$ Million)
8.4 Nitrile
8.4.1 Overview
8.4.2 Nitrile Market Revenue and Forecast to 2030 (US$ Million)
8.5 Others
8.5.1 Overview
8.5.2 Others Market Revenue and Forecast to 2030 (US$ Million)
9. Europe Industrial Personal Protective Equipment (PPE) Market Analysis - End-Use Industry
9.1 Manufacturing
9.1.1 Overview
9.1.2 Manufacturing Market Revenue and Forecast to 2030 (US$ Million)
9.2 Construction
9.2.1 Overview
9.2.2 Construction Market Revenue and Forecast to 2030 (US$ Million)
9.3 Oil and Gas
9.3.1 Overview
9.3.2 Oil and Gas Market Revenue and Forecast to 2030 (US$ Million)
9.4 Pharmaceuticals
9.4.1 Overview
9.4.2 Pharmaceuticals Market Revenue and Forecast to 2030 (US$ Million)
9.5 Others
9.5.1 Overview
9.5.2 Others Market Revenue and Forecast to 2030 (US$ Million)
10. Europe Industrial Personal Protective Equipment (PPE) Market Analysis - Distribution Channel
10.1 Wholesalers
10.1.1 Overview
10.1.2 Wholesalers Market Revenue, and Forecast to 2030 (US$ Million)
10.2 National Retailers
10.2.1 Overview
10.2.2 National Retailers Market Revenue, and Forecast to 2030 (US$ Million)
10.3 Regional Retailers
10.3.1 Overview
10.3.2 Regional Retailers Market Revenue, and Forecast to 2030 (US$ Million)
10.4 Online Platforms
10.4.1 Overview
10.4.2 Online Platforms Market Revenue, and Forecast to 2030 (US$ Million)
11. Europe Industrial Personal Protective Equipment (PPE) Market - Country Analysis
11.1 Europe
11.1.1 Europe Industrial Personal Protective Equipment (PPE) Market Overview
11.1.2 Europe Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts and Analysis - By Countries
11.1.2.1 Industrial Personal Protective Equipment (PPE) market Breakdown by Country
11.1.2.2 Germany Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.2.1 Germany Industrial Personal Protective Equipment (PPE) Market Breakdown by Type
11.1.2.2.2 Germany Industrial Personal Protective Equipment (PPE) Market Breakdown by Material
11.1.2.2.3 Germany Industrial Personal Protective Equipment (PPE) Market Breakdown by End-Use Industry
11.1.2.2.4 Germany Industrial Personal Protective Equipment (PPE) Market Breakdown by Distribution Channel
11.1.2.3 France Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.3.1 France Industrial Personal Protective Equipment (PPE) Market Breakdown by Type
11.1.2.3.2 France Industrial Personal Protective Equipment (PPE) Market Breakdown by Material
11.1.2.3.3 France Industrial Personal Protective Equipment (PPE) Market Breakdown by End-Use Industry
11.1.2.3.4 France Industrial Personal Protective Equipment (PPE) Market Breakdown by Distribution Channel
11.1.2.4 Italy Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.4.1 Italy Industrial Personal Protective Equipment (PPE) Market Breakdown by Type
11.1.2.4.2 Italy Industrial Personal Protective Equipment (PPE) Market Breakdown by Material
11.1.2.4.3 Italy Industrial Personal Protective Equipment (PPE) Market Breakdown by End-Use Industry
11.1.2.4.4 Italy Industrial Personal Protective Equipment (PPE) Market Breakdown by Distribution Channel
11.1.2.5 UK Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.5.1 UK Industrial Personal Protective Equipment (PPE) Market Breakdown by Type
11.1.2.5.2 UK Industrial Personal Protective Equipment (PPE) Market Breakdown by Material
11.1.2.5.3 UK Industrial Personal Protective Equipment (PPE) Market Breakdown by End-Use Industry
11.1.2.5.4 UK Industrial Personal Protective Equipment (PPE) Market Breakdown by Distribution Channel
11.1.2.6 Russia Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.6.1 Russia Industrial Personal Protective Equipment (PPE) Market Breakdown by Type
11.1.2.6.2 Russia Industrial Personal Protective Equipment (PPE) Market Breakdown by Material
11.1.2.6.3 Russia Industrial Personal Protective Equipment (PPE) Market Breakdown by End-Use Industry
11.1.2.6.4 Russia Industrial Personal Protective Equipment (PPE) Market Breakdown by Distribution Channel
11.1.2.7 Rest of Europe Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts to 2030 (US$ Million)
11.1.2.7.1 Rest of Europe Industrial Personal Protective Equipment (PPE) Market Breakdown by Type
11.1.2.7.2 Rest of Europe Industrial Personal Protective Equipment (PPE) Market Breakdown by Material
11.1.2.7.3 Rest of Europe Industrial Personal Protective Equipment (PPE) Market Breakdown by End-Use Industry
11.1.2.7.4 Rest of Europe Industrial Personal Protective Equipment (PPE) Market Breakdown by Distribution Channel
12. Competitive Landscape
12.1 Heat Map Analysis By Key Players
13. Company Profiles
13.1 Honeywell International Inc
13.1.1 Key Facts
13.1.2 Business Description
13.1.3 Products and Services
13.1.4 Financial Overview
13.1.5 SWOT Analysis
13.1.6 Key Developments
13.2 Lakeland Industries Inc
13.2.1 Key Facts
13.2.2 Business Description
13.2.3 Products and Services
13.2.4 Financial Overview
13.2.5 SWOT Analysis
13.2.6 Key Developments
13.3 DuPont de Nemours Inc
13.3.1 Key Facts
13.3.2 Business Description
13.3.3 Products and Services
13.3.4 Financial Overview
13.3.5 SWOT Analysis
13.3.6 Key Developments
13.4 3M Co
13.4.1 Key Facts
13.4.2 Business Description
13.4.3 Products and Services
13.4.4 Financial Overview
13.4.5 SWOT Analysis
13.4.6 Key Developments
13.5 Ansell Ltd
13.5.1 Key Facts
13.5.2 Business Description
13.5.3 Products and Services
13.5.4 Financial Overview
13.5.5 SWOT Analysis
13.5.6 Key Developments
13.6 VF Corp
13.6.1 Key Facts
13.6.2 Business Description
13.6.3 Products and Services
13.6.4 Financial Overview
13.6.5 SWOT Analysis
13.6.6 Key Developments
13.7 Hultafors Group AB
13.7.1 Key Facts
13.7.2 Business Description
13.7.3 Products and Services
13.7.4 Financial Overview
13.7.5 SWOT Analysis
13.7.6 Key Developments
13.8 Aramark
13.8.1 Key Facts
13.8.2 Business Description
13.8.3 Products and Services
13.8.4 Financial Overview
13.8.5 SWOT Analysis
13.8.6 Key Developments
13.9 Kimberly-Clark Corp
13.9.1 Key Facts
13.9.2 Business Description
13.9.3 Products and Services
13.9.4 Financial Overview
13.9.5 SWOT Analysis
13.9.6 Key Developments
13.10 W. L. Gore and Associates Inc
13.10.1 Key Facts
13.10.2 Business Description
13.10.3 Products and Services
13.10.4 Financial Overview
13.10.5 SWOT Analysis
13.10.6 Key Developments
14. Appendix



List of Tables
Table 1. Europe Industrial Personal Protective Equipment (PPE) Market Segmentation
Table 2. Europe Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million)
Table 3. Germany Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Type
Table 4. Germany Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Material
Table 5. Germany Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By End-Use Industry
Table 6. Germany Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Distribution Channel
Table 7. France Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Type
Table 8. France Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Material
Table 9. France Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By End-Use Industry
Table 10. France Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Distribution Channel
Table 11. Italy Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Type
Table 12. Italy Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Material
Table 13. Italy Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By End-Use Industry
Table 14. Italy Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Distribution Channel
Table 15. UK Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Type
Table 16. UK Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Material
Table 17. UK Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By End-Use Industry
Table 18. UK Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Distribution Channel
Table 19. Russia Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Type
Table 20. Russia Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Material
Table 21. Russia Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By End-Use Industry
Table 22. Russia Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Distribution Channel
Table 23. Rest of Europe Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Type
Table 24. Rest of Europe Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Material
Table 25. Rest of Europe Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By End-Use Industry
Table 26. Rest of Europe Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million) - By Distribution Channel
Table 27. Company Positioning & Concentration

List of Figures
Figure 1. Europe Industrial Personal Protective Equipment (PPE) Market Segmentation, By Country
Figure 2. Europe Industrial Personal Protective Equipment (PPE) Market - Key Industry Dynamics
Figure 3. Impact Analysis of Drivers and Restraints
Figure 4. Europe Industrial Personal Protective Equipment (PPE) Market Revenue (US$ Million), 2020 - 2030
Figure 5. Europe Industrial Personal Protective Equipment (PPE) Market Share (%) - Type, 2022 and 2030
Figure 6. Hand and Arm Protection Market Revenue and Forecasts To 2030 (US$ Million)
Figure 7. Body Protection Market Revenue and Forecasts To 2030 (US$ Million)
Figure 8. Respiratory Protection Market Revenue and Forecasts To 2030 (US$ Million)
Figure 9. Head and Face Protection Market Revenue and Forecasts To 2030 (US$ Million)
Figure 10. Others Market Revenue and Forecasts To 2030 (US$ Million)
Figure 11. Europe Industrial Personal Protective Equipment (PPE) Market Share (%) - Material, 2022 and 2030
Figure 12. Natural Rubber Market Revenue and Forecasts To 2030 (US$ Million)
Figure 13. Vinyl Market Revenue and Forecasts To 2030 (US$ Million)
Figure 14. Polyethylene Market Revenue and Forecasts To 2030 (US$ Million)
Figure 15. Nitrile Market Revenue and Forecasts To 2030 (US$ Million)
Figure 16. Others Market Revenue and Forecasts To 2030 (US$ Million)
Figure 17. Europe Industrial Personal Protective Equipment (PPE) Market Share (%) - End-Use Industry, 2022 and 2030
Figure 18. Manufacturing Market Revenue and Forecasts To 2030 (US$ Million)
Figure 19. Construction Market Revenue and Forecasts To 2030 (US$ Million)
Figure 20. Oil and Gas Market Revenue and Forecasts To 2030 (US$ Million)
Figure 21. Pharmaceuticals Market Revenue and Forecasts To 2030 (US$ Million)
Figure 22. Others Market Revenue and Forecasts To 2030 (US$ Million)
Figure 23. Europe Industrial Personal Protective Equipment (PPE) Market Share (%) - Distribution Channel, 2022 and 2030
Figure 24. Wholesalers Market Revenue and Forecasts To 2030 (US$ Million)
Figure 25. National Retailers Market Revenue and Forecasts To 2030 (US$ Million)
Figure 26. Regional Retailers Market Revenue and Forecasts To 2030 (US$ Million)
Figure 27. Online Platforms Market Revenue and Forecasts To 2030 (US$ Million)
Figure 28. Number of Fatal Work-Related Incidents to Workers and Nonworkers
Figure 29. Europe Industrial Personal Protective Equipment (PPE) market, by Country - Revenue (2022) (US$ Million)
Figure 30. Industrial Personal Protective Equipment (PPE) market Breakdown by Key Countries, 2022 and 2030 (%)
Figure 31. Germany Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million)
Figure 32. France Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million)
Figure 33. Italy Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million)
Figure 34. UK Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million)
Figure 35. Russia Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million)
Figure 36. Rest of Europe Industrial Personal Protective Equipment (PPE) Market Revenue and Forecasts To 2030 (US$ Million)

1. Honeywell International Inc.
2. Lakeland Industries, Inc.
3. DuPont de Nemours, Inc.
4. 3M Co.
5. Ansell Ltd.
6. VF Corp
7. Aramark
8. Kimberly-Clark Corp.
9. W.L. Gore and Associates, Inc.
10. Hultafors Group AB

  • Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Europe industrial PPE market.
  • Highlights key business priorities in order to assist companies to realign their business strategies
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  • Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
  • Scrutinize in-depth Europe market trends and outlook coupled with the factors driving the Europe industrial PPE market, as well as those hindering it
  • Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing, and distribution
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