Pronóstico del mercado de realidad aumentada y realidad virtual de América del Norte hasta 2028: impacto de COVID-19 y análisis regional por tecnología (realidad aumentada y realidad virtual), componentes (componentes semiconductores, sensores y otros) e industria de usuarios finales (entretenimiento, educación, Industrial, Médico, Bienes Raíces y Arquitectura, Comercio Minorista, Aeroespacial y Defensa, y otros)

Historic Data: 2019-2020   |   Base Year: 2021   |   Forecast Period: 2022-2028


No. of Pages: 115    |    Report Code: BMIRE00024988    |    Category: Electronics and Semiconductor

North America Augmented Reality and Virtual Reality Market

Se espera que el mercado de realidad aumentada y realidad virtual en América del Norte crezca de 11.623,09 millones de dólares en 2021 a 100.109,48 millones de dólares en 2028; se estima que registrará una CAGR del 36,0 % entre 2021 y 2028.



Se realizaron algunas inversiones en tecnologías AR y VR. Por ejemplo, según un artículo publicado por Tech Crunch, Niantic, un desarrollador de plataformas de realidad aumentada con sede en San Francisco, cerró un acuerdo de 300 millones de dólares en noviembre de 2021 para construir el metaverso del mundo real. De manera similar, según un artículo publicado por Crunchbase, Magic Leap, un fabricante de tecnología portátil con sede en Florida, recaudó un total de 500 millones de dólares en octubre de 2021. Es probable que estas crecientes inversiones en tecnologías AR y VR creen oportunidades de crecimiento futuras para la industria. actores del mercado de realidad aumentada y realidad virtual, que se prevé que impulse el mercado en América del Norte.

Ingresos y pronóstico del mercado de realidad aumentada y realidad virtual de América del Norte hasta 2028 (Millones de dólares estadounidenses)

Segmentación del mercado de realidad aumentada y realidad virtual de América del Norte
El mercado de realidad virtual y aumentada de América del Norte está segmentado en tecnología, componente, industria de usuario final y país. Basado en la tecnología, el mercado de realidad aumentada y realidad virtual de América del Norte se bifurca en realidad aumentada y realidad virtual. En 2020, el segmento de realidad aumentada ocupó la mayor participación del mercado de realidad aumentada y realidad virtual de América del Norte. Según los componentes, el mercado se segmenta en sensores, componentes semiconductores y otros. En 2020, el segmento de componentes semiconductores ocupó la mayor participación del mercado de realidad virtual y realidad aumentada de América del Norte. Basado en la industria del usuario final, el mercado está segmentado en entretenimiento, educación, industria, medicina, bienes raíces y servicios. arquitectura, comercio minorista, aeroespacial y defensa y otros. En 2020, el segmento de entretenimiento ocupó la mayor participación del mercado de realidad aumentada y realidad virtual de América del Norte. De manera similar, según el país, el mercado de realidad aumentada y realidad virtual de América del Norte está segmentado en EE. UU., Canadá y México. Estados Unidos tuvo una participación sustancial del mercado en 2020. EON Reality; Google LLC; Mirada Inmersiva; Innovega Inc.; Corporación Vuzix; SíppAR; y Zugara, Inc. se encuentran entre las empresas líderes en el mercado de realidad virtual y realidad aumentada de América del Norte.



North America Augmented Reality and Virtual Reality Strategic Insights

Strategic insights for North America Augmented Reality and Virtual Reality involve closely monitoring industry trends, consumer behaviours, and competitor actions to identify opportunities for growth. By leveraging data analytics, businesses can anticipate market shifts and make informed decisions that align with evolving customer needs. Understanding these dynamics helps companies adjust their strategies proactively, enhance customer engagement, and strengthen their competitive edge. Building strong relationships with stakeholders and staying agile in response to changes ensures long-term success in any market.

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North America Augmented Reality and Virtual Reality Report Scope

Report Attribute Details
Market size in 2021 US$ 11,623.09 Million
Market Size by 2028 US$ 100,109.48 Million
Global CAGR (2021 - 2028) 36.0%
Historical Data 2019-2020
Forecast period 2022-2028
Segments Covered By Tecnología
  • Realidad Aumentada
  • Realidad Virtual
By Componente
  • componentes semiconductores
  • sensores
By Industria del usuario final
  • entretenimiento
  • educación
  • industria
  • medicina
  • bienes raíces y arquitectura
  • comercio minorista
  • aeroespacial y defensa
Regions and Countries Covered América del Norte
  • EE. UU.
  • Canadá
  • México
Market leaders and key company profiles
  • EON Reality
  • Google LLC
  • Immersive Gaze
  • Innovega Inc.
  • Vuzix Corporation
  • YeppAR
  • Zugara, Inc.
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    North America Augmented Reality and Virtual Reality Regional Insights

    The regional scope of North America Augmented Reality and Virtual Reality refers to the geographical area in which a business operates and competes. Understanding regional nuances, such as local consumer preferences, economic conditions, and regulatory environments, is crucial for tailoring strategies to specific markets. Businesses can expand their reach by identifying underserved regions or adapting their offerings to meet regional demands. A clear regional focus allows for more effective resource allocation, targeted marketing, and better positioning against local competitors, ultimately driving growth in those specific areas.

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    The List of Companies - North America Augmented Reality and Virtual Reality Market

    1. EON Reality
    2. Google LLC
    3. Immersive Gaze
    4. Innovega Inc.
    5. Vuzix Corporation
    6. YeppAR
    7. Zugara, Inc.
    Frequently Asked Questions
    How big is the North America Augmented Reality and Virtual Reality Market?

    The North America Augmented Reality and Virtual Reality Market is valued at US$ 11,623.09 Million in 2021, it is projected to reach US$ 100,109.48 Million by 2028.

    What is the CAGR for North America Augmented Reality and Virtual Reality Market by (2021 - 2028)?

    As per our report North America Augmented Reality and Virtual Reality Market, the market size is valued at US$ 11,623.09 Million in 2021, projecting it to reach US$ 100,109.48 Million by 2028. This translates to a CAGR of approximately 36.0% during the forecast period.

    What segments are covered in this report?

    The North America Augmented Reality and Virtual Reality Market report typically cover these key segments-

  • Tecnología (Realidad Aumentada, Realidad Virtual)
  • Componente (componentes semiconductores, sensores)
  • Industria del usuario final (entretenimiento, educación, industria, medicina, bienes raíces y arquitectura, comercio minorista, aeroespacial y defensa)
  • What is the historic period, base year, and forecast period taken for North America Augmented Reality and Virtual Reality Market?

    The historic period, base year, and forecast period can vary slightly depending on the specific market research report. However, for the North America Augmented Reality and Virtual Reality Market report:

  • Historic Period : 2019-2020
  • Base Year : 2021
  • Forecast Period : 2022-2028
  • Who are the major players in North America Augmented Reality and Virtual Reality Market?

    The North America Augmented Reality and Virtual Reality Market is populated by several key players, each contributing to its growth and innovation. Some of the major players include:

  • EON Reality
  • Google LLC
  • Immersive Gaze
  • Innovega Inc.
  • Vuzix Corporation
  • YeppAR
  • Zugara, Inc.
  • Who should buy this report?

    The North America Augmented Reality and Virtual Reality Market report is valuable for diverse stakeholders, including:

    • Investors: Provides insights for investment decisions pertaining to market growth, companies, or industry insights. Helps assess market attractiveness and potential returns.
    • Industry Players: Offers competitive intelligence, market sizing, and trend analysis to inform strategic planning, product development, and sales strategies.
    • Suppliers and Manufacturers: Helps understand market demand for components, materials, and services related to concerned industry.
    • Researchers and Consultants: Provides data and analysis for academic research, consulting projects, and market studies.
    • Financial Institutions: Helps assess risks and opportunities associated with financing or investing in the concerned market.

    Essentially, anyone involved in or considering involvement in the North America Augmented Reality and Virtual Reality Market value chain can benefit from the information contained in a comprehensive market report.