Pronóstico del mercado de logística de eventos en Europa hasta 2031: análisis regional, por tipo (gestión de inventario, gestión de entregas, transporte de mercancías, servicios de embalaje y palés, entre otros) y usuario final (medios y entretenimiento, eventos deportivos, eventos corporativos y ferias comerciales, eventos culturales y otros)
El aumento de las iniciativas estratégicas de los actores clave impulsa el mercado de logística de eventos de Europa
Los actores clave que operan en el mercado de logística de eventos de Europa incluyen DSV A/S; CH Robinson; KUEHNE + NAGEL; CEVA Logistics; DB SCHENKER; DHL International GmbH; FedEx; UPS; XPO Logistics, Inc.; y GEODIS; entre otros. Estos actores están adoptando varias estrategias para mantenerse competitivos en el mercado, que incluyen fusiones y adquisiciones, acuerdos contractuales y asociaciones, entre otras. A continuación, se mencionan algunos ejemplos de dichas estrategias:
En marzo de 2024, Kuehne + Nagel firmó una asociación logística de tres años con World Sailing. A través de esta asociación, Kuehne + Nagel pretende controlar el transporte de equipos de navegación, embarcaciones y otros recursos esenciales para los eventos autorizados por World Sailing. En enero de 2024, Kuehne + Nagel se asoció con Clarion Events. En virtud de esta asociación, la empresa se ha marcado el objetivo de convertirse en el socio logístico global oficial y reducir la huella de carbono de las exhibiciones de Clarion Events Group, al tiempo que establece nuevos estándares para la industria de los eventos. En marzo de 2023, DHL se asoció con la Federación Internacional de Bobsleigh y Skeleton (IBSF). A través de esta asociación, DHL tenía como objetivo ayudar a la IBSF a satisfacer las demandas logísticas asociadas con los Campeonatos del Mundo, incluido el uso de equipos deportivos y de marketing como trineos de skeleton, cascos de carrera, trajes de velocidad, hombreras, zapatos con clavos y otros equipos. Por lo tanto, el aumento en el número de iniciativas de los actores clave impulsa el crecimiento del mercado de logística de eventos de Europa.
Resumen del mercado europeo de logística de eventos
El tamaño del mercado europeo de logística de eventos se sustenta principalmente en la presencia de un gran número de empresas de logística de eventos como Kuehne+Nagel, DHL, DEKRA, GEODIS, HEED-Logistics, Hamburg Messe + Congress, Target Motivation, Sport & Events Logistics Srl, Genius Eventi Srl, WES Logistics y Event Logistics Team srl. Estos proveedores atienden constantemente la demanda generada por eventos corporativos/ferias comerciales, eventos deportivos, eventos de medios y entretenimiento en la región. Entre los proveedores de logística de eventos mencionados, algunas de las empresas como DHL, GEODIS y Kuehne+Nagel son empresas líderes en la industria de la logística a nivel mundial, lo que convierte a la región europea en otra gran región para la industria de la logística de eventos.
Ingresos y pronóstico del mercado europeo de logística de eventos hasta 2031 (millones de USD)
Segmentación del mercado europeo de logística de eventos
El mercado europeo de logística de eventos se clasifica por tipo, usuario final y país.
Según el tipo, el mercado de logística de eventos de Europa se segmenta en gestión de inventario, gestión de entregas, transporte de mercancías, servicios de embalaje y palés, entre otros. El segmento de transporte de mercancías tuvo la mayor participación de mercado en 2023.
En términos de usuario final, el mercado de logística de eventos de Europa se clasifica en medios y entretenimiento, eventos deportivos, eventos corporativos y ferias comerciales, eventos culturales y otros. El segmento de eventos corporativos y ferias comerciales tuvo la mayor participación de mercado en 2023.
Por país, el mercado de logística de eventos de Europa está segmentado en Alemania, Francia, Italia, Reino Unido, Rusia y el resto de Europa. Alemania dominó la participación de mercado de logística de eventos de Europa en 2023.
CH Robinson Worldwide Inc, CEVA Logistics AG, DB Schenker, Deutsche Post AG, DSV AS, FedEx Corp, GEODIS SA, Kuehne + Nagel International AG, United Parcel Service Inc y XPO Inc son algunas de las empresas líderes que operan en el mercado de logística de eventos de Europa.
TABLE OF CONTENTS
1. Introduction
1.1 The Insight Partners Research Report Guidance
1.2 Market Segmentation
2. Executive Summary
2.1 Key Insights
2.2 Market Attractiveness
3. Research Methodology
3.1 Secondary Research
3.2 Primary Research
3.2.1 Hypothesis formulation:
3.2.2 Macro-economic factor analysis:
3.2.3 Developing base number:
3.2.4 Data Triangulation:
3.2.5 Country level data:
4. Europe Event Logistics Market Landscape
4.1 Overview
4.2 Ecosystem Analysis
4.2.1 Technology Providers
4.2.2 Event Logistics Service Providers
4.2.3 End User
4.2.4 Aftermarket Logistics
5. Europe Event Logistics Market - Key Market Dynamics
5.1 Market Drivers
5.1.1 Growth of Events Industry
5.1.2 Rise in Strategic Initiatives by Key Players
5.2 Market Restraints
5.2.1 Lack of Adequate Infrastructure Development in Developing Economies
5.2.2 Disruptions in Supply Chain and Geopolitical Tensions
5.3 Market Opportunities
5.3.1 Increasing Adoption of Sustainable Solutions
5.4 Future Trends
5.4.1 Rise in Corporate Exhibition/Events in Growing Construction and Renewable Energy Industry
5.5 Impact of Drivers and Restraints:
6. Event Logistics Market - Europe Analysis
6.1 Overview
6.2 Europe Event Logistics Market Revenue (US$ Million), 2021-2031
6.3 Europe Event Logistics Market Forecast Analysis
7. Europe Event Logistics Market Analysis - by Type
7.1 Inventory Management
7.1.1 Overview
7.1.2 Inventory Management: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
7.2 Delivery Management
7.2.1 Overview
7.2.2 Delivery Management: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
7.3 Freight Forwarding
7.3.1 Overview
7.3.2 Freight Forwarding: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
7.4 Pallets & Packaging Services
7.4.1 Overview
7.4.2 Pallets & Packaging Services: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
7.5 Others
7.5.1 Overview
7.5.2 Others: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
8. Europe Event Logistics Market Analysis - by End User
8.1 Media & Entertainment
8.1.1 Overview
8.1.2 Media & Entertainment: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
8.2 Sports Events
8.2.1 Overview
8.2.2 Sports Events: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
8.3 Corporate Events & Trade Fairs
8.3.1 Overview
8.3.2 Corporate Events & Trade Fairs: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
8.4 Cultural Events
8.4.1 Overview
8.4.2 Cultural Events: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
8.5 Others
8.5.1 Overview
8.5.2 Others: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
9. Europe Event Logistics Market - Country Analysis
9.1 Overview
9.1.1 Europe Event Logistics Market Breakdown, by Key Countries, 2023 and 2031 (%)
9.1.1.1 Europe Event Logistics Market - Revenue and Forecast Analysis - by Country
9.1.1.2 Germany: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
9.1.1.2.1 Germany: Europe Event Logistics Market Breakdown, by Type
9.1.1.2.2 Germany: Europe Event Logistics Market Breakdown, by End User
9.1.1.3 France: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
9.1.1.3.1 France: Europe Event Logistics Market Breakdown, by Type
9.1.1.3.2 France: Europe Event Logistics Market Breakdown, by End User
9.1.1.4 Italy: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
9.1.1.4.1 Italy: Europe Event Logistics Market Breakdown, by Type
9.1.1.4.2 Italy: Europe Event Logistics Market Breakdown, by End User
9.1.1.5 United Kingdom: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
9.1.1.5.1 United Kingdom: Europe Event Logistics Market Breakdown, by Type
9.1.1.5.2 United Kingdom: Europe Event Logistics Market Breakdown, by End User
9.1.1.6 Russia: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
9.1.1.6.1 Russia: Europe Event Logistics Market Breakdown, by Type
9.1.1.6.2 Russia: Europe Event Logistics Market Breakdown, by End User
9.1.1.7 Rest of Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
9.1.1.7.1 Rest of Europe Event Logistics Market Breakdown, by Type
9.1.1.7.2 Rest of Europe Event Logistics Market Breakdown, by End User
10. Competitive Landscape
10.1 Company Positioning & Concentration
11. Industry Landscape
11.1 Overview
11.2 Market Initiative
11.3 Mergers & Acquisitions
12. Company Profiles
12.1 Kuehne + Nagel International AG
12.1.1 Key Facts
12.1.2 Business Description
12.1.3 Products and Services
12.1.4 Financial Overview
12.1.5 SWOT Analysis
12.1.6 Key Developments
12.2 CEVA Logistics AG
12.2.1 Key Facts
12.2.2 Business Description
12.2.3 Products and Services
12.2.4 Financial Overview
12.2.5 SWOT Analysis
12.2.6 Key Developments
12.3 DB Schenker
12.3.1 Key Facts
12.3.2 Business Description
12.3.3 Products and Services
12.3.4 Financial Overview
12.3.5 SWOT Analysis
12.3.6 Key Developments
12.4 FedEx Corp
12.4.1 Key Facts
12.4.2 Business Description
12.4.3 Products and Services
12.4.4 Financial Overview
12.4.5 SWOT Analysis
12.4.6 Key Developments
12.5 United Parcel Service, Inc.
12.5.1 Key Facts
12.5.2 Business Description
12.5.3 Products and Services
12.5.4 Financial Overview
12.5.5 SWOT Analysis
12.5.6 Key Developments
12.6 XPO, Inc.
12.6.1 Key Facts
12.6.2 Business Description
12.6.3 Products and Services
12.6.4 Financial Overview
12.6.5 SWOT Analysis
12.6.6 Key Developments
12.7 GEODIS SA
12.7.1 Key Facts
12.7.2 Business Description
12.7.3 Products and Services
12.7.4 Financial Overview
12.7.5 SWOT Analysis
12.7.6 Key Developments
12.8 DSV A/S
12.8.1 Key Facts
12.8.2 Business Description
12.8.3 Products and Services
12.8.4 Financial Overview
12.8.5 SWOT Analysis
12.8.6 Key Developments
12.9 C. H. Robinson Worldwide, Inc.
12.9.1 Key Facts
12.9.2 Business Description
12.9.3 Products and Services
12.9.4 Financial Overview
12.9.5 SWOT Analysis
12.9.6 Key Developments
12.10 Deutsche Post AG
12.10.1 Key Facts
12.10.2 Business Description
12.10.3 Products and Services
12.10.4 Financial Overview
12.10.5 SWOT Analysis
12.10.6 Key Developments
13. Appendix
13.1 About The Insight Partners
List of Tables
Table 1. Europe Event Logistics Market Segmentation
Table 2. Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
Table 3. Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million) - by Type
Table 4. Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million) - by End User
Table 5. Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million) - by Country
Table 6. Germany: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million) - by Type
Table 7. Germany: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million) - by End User
Table 8. France: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million) - by Type
Table 9. France: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million) - by End User
Table 10. Italy: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million) - by Type
Table 11. Italy: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million) - by End User
Table 12. United Kingdom: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million) - by Type
Table 13. United Kingdom: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million) - by End User
Table 14. Russia: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million) - by Type
Table 15. Russia: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million) - by End User
Table 16. Rest of Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million) - by Type
Table 17. Rest of Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million) - by End User
List of Figures
Figure 1. Europe Event Logistics Market Segmentation, by Country
Figure 2. Ecosystem Analysis
Figure 3. Europe Event Logistics Market - Key Market Dynamics
Figure 4. Impact Analysis of Drivers and Restraints
Figure 5. Europe Event Logistics Market Revenue (US$ Million), 2021-2031
Figure 6. Europe Event Logistics Market Share (%) - by Type (2023 and 2031)
Figure 7. Inventory Management: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
Figure 8. Delivery Management: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
Figure 9. Freight Forwarding: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
Figure 10. Pallets & Packaging Services: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
Figure 11. Others: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
Figure 12. Europe Event Logistics Market Share (%) - by End User (2023 and 2031)
Figure 13. Media & Entertainment: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
Figure 14. Sports Events: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
Figure 15. Corporate Events & Trade Fairs: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
Figure 16. Cultural Events: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
Figure 17. Others: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
Figure 18. Europe Event Logistics Market, by Key Countries - Revenue (2023) (US$ million)
Figure 19. Europe Event Logistics Market Breakdown, by Key Countries, 2023 and 2031 (%)
Figure 20. Germany: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
Figure 21. France: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
Figure 22. Italy: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
Figure 23. United Kingdom: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
Figure 24. Russia: Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
Figure 25. Rest of Europe Event Logistics Market - Revenue and Forecast to 2031 (US$ Million)
Figure 26. Company Positioning & Concentration
- C H Robinson Worldwide Inc
- CEVA Logistics AG
- DB Schenker
- Deutsche Post AG
- DSV AS
- FedEx Corp
- GEODIS SA
- Kuehne + Nagel International AG
- United Parcel Service Inc
- XPO Inc
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