Pronóstico del mercado de inteligencia artificial conversacional en Europa hasta 2031: análisis regional por componente (plataforma y servicio), tipo (chatbots y asistentes virtuales inteligentes), tipo de implementación (local y en la nube) e industria (venta minorista y comercio electrónico, atención médica y ciencias biológicas, viajes y hostelería, BFSI, TI y telecomunicaciones, medios y entretenimiento, y otros)

BMIRE00031075 | Pages: 109 | Technology, Media and Telecommunications | Dec 2024 | Status: Published

El mercado europeo de la IA conversacional se valoró en 2.446,14 millones de dólares en 2023 y se espera que alcance los 11.770,33 millones de dólares en 2031; se estima que registrará una CAGR del 21,7% entre 2023 y 2031.

La creciente demanda de soluciones de chatbot impulsa el mercado europeo de la IA conversacional

Los chatbots pueden proporcionar un servicio de atención al cliente las 24 horas del día gestionando miles de interacciones a la vez. Permite a los representantes de servicio al cliente centrarse en casos complejos en lugar de hacer que los consumidores esperen en la cola durante largos periodos de tiempo. Con el auge de las redes sociales y la creciente digitalización en todo el mundo, la gente suele querer expresar sus problemas a las empresas a través de este medio. Como resultado, los chatbots se están convirtiendo en un aspecto esencial de las operaciones de CRM para las principales empresas. La automatización del servicio al cliente se consigue mediante la integración de los chatbots con las redes sociales. Un chatbot proporciona respuestas inteligentes en lugar de representantes humanos de servicio al cliente. Además, puede extraer información valiosa sobre las preferencias y los comportamientos de compra de los clientes para servirles mejor. Además, los consumidores están más interesados en ahorrar tiempo mientras compran. Prefieren usar sus teléfonos inteligentes para investigar y comprar productos. Por ejemplo, los clientes de Amazon Echo pueden usar comandos de voz para comprar productos. Además, los consumidores a menudo encuentran desafíos cuando intentan encontrar información crucial en Internet. Ocurre porque ocasionalmente no pueden encontrar el término apropiado para buscar. Un chatbot puede entregar rápidamente la información adecuada comunicándose con el usuario. A medida que el chatbot ayuda a aumentar la eficiencia empresarial, su demanda aumenta a nivel mundial, lo que impulsa el crecimiento del mercado de IA conversacional.

Descripción general del mercado de IA conversacional en Europa

El mercado de tecnología financiera en Alemania se expande considerablemente. Alemania tiene el mercado de tecnología financiera más grande de la UE y ocupa el cuarto lugar a nivel mundial, según la ITA. La nación ya tiene la infraestructura digital requerida y una sólida base de consumidores. Aunque Alemania aún no ha superado al Reino Unido en términos de pagos móviles agregados, su tasa de crecimiento anual compuesta (CAGR) prevista de adopción de pagos móviles es actualmente del 43,8%, en comparación con el 19,5% del Reino Unido. Además, el país tiene varias empresas de tecnología financiera, incluidas N26, Fidor Bank, SolarisBank y Auxmoney, que están activas. Además, muchas empresas de tecnología financiera ofrecen servicios bancarios en línea. Por ejemplo, Solarisbank ofrece servicios bancarios digitales además de servicios de infraestructura para organizaciones financieras. Además, N26, Fidor Bank, Monzo y Revolut son empresas de tecnología financiera que brindan servicios bancarios digitales en Alemania. Deutsche Bank ofrece una amplia gama de servicios bancarios en línea. Por lo tanto, la creciente digitalización en el sector bancario impulsa la adopción de IA conversacional en el país, ya que la tecnología ayuda a brindar una mejor experiencia al cliente.

Ingresos y pronóstico del mercado europeo de IA conversacional hasta 2031 (millones de USD)

Segmentación del mercado europeo de IA conversacional

El mercado europeo de IA conversacional se clasifica en componente, tipo, tipo de implementación, industria y país.

Según el componente, el mercado europeo de IA conversacional se bifurca en plataforma y servicio. El segmento de plataforma tuvo una mayor participación en el mercado europeo de IA conversacional en 2023.

Por tipo, el mercado europeo de IA conversacional se bifurca en chatbots y asistentes virtuales inteligentes. El segmento de chatbots tuvo una mayor participación en el mercado europeo de IA conversacional en 2023.

En términos de tipo de implementación, el mercado europeo de IA conversacional se bifurca en local y en la nube. El segmento local tuvo una mayor participación en el mercado europeo de IA conversacional en 2023.

Según la industria, el mercado europeo de IA conversacional se segmenta en comercio minorista y comercio electrónico, atención médica y ciencias biológicas, viajes y hotelería, BFSI, TI y telecomunicaciones, medios y entretenimiento, y otros. El segmento minorista y de comercio electrónico tuvo la mayor participación en el mercado europeo de IA conversacional en 2023.

Por país, el mercado europeo de IA conversacional se segmenta en Francia, Alemania, Reino Unido, Italia, Rusia y el resto de Europa. Alemania dominó la participación en el mercado europeo de IA conversacional en 2023.

Alphabet Inc; Amazon.com Inc.; Artificial Solutions International AB; Cognigy GmbH; International Business Machines Corp; Kore.ai Inc.; Microsoft Corp; Oracle Corp; Rasa Technologies Inc; y SAP SE son algunas de las empresas líderes que operan en el mercado europeo de IA conversacional.

1. Introduction

1.1 The Insight Partners Research Report Guidance

1.2 Market Segmentation

2. Executive Summary

2.1 Key Insights

2.2 Market Attractiveness

3. Research Methodology

3.1 Secondary Research

3.2 Primary Research

3.2.1 Hypothesis formulation:

3.2.2 Macro-economic factor analysis:

3.2.3 Developing base number:

3.2.4 Data Triangulation:

3.2.5 Country level data:

4. Europe Conversational AI market Landscape

4.1 Overview

4.2 Ecosystem Analysis

4.2.1 List of Vendors in Value Chain

5. Europe Conversational AI market – Key Market Dynamics

5.1 Market Drivers

5.1.1 Growing E-Commerce Sector

5.1.2 Increasing Demand for Chatbot Solutions

5.2 Market Restraints

5.2.1 Rising Privacy Concerns

5.3 Market Opportunities

5.3.1 Rising Demand for Conversational AI in Healthcare Sector

5.3.2 Emergence of Generative AI

5.4 Market Trends

5.4.1 Growing Adoption of Conversational AI in Gaming Industry

5.5 Impact of Drivers and Restraints:

6. Conversational AI market – Europe Analysis

6.1 Europe Conversational AI Market Overview

6.2 Conversational AI market Revenue (US$ Million), 2021–2031

6.3 Conversational AI market Forecast Analysis

7. Europe Conversational AI market Analysis – by Component

7.1 Platform

7.1.1 Overview

7.1.2 Platform: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

7.2 Service

7.2.1 Overview

7.2.2 Service: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

8. Europe Conversational AI market Analysis – by Type

8.1 Chatbots

8.1.1 Overview

8.1.2 Chatbots: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

8.2 Intelligent Virtual Assistants

8.2.1 Overview

8.2.2 Intelligent Virtual Assistants: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

9. Europe Conversational AI market Analysis – by Deployment Type

9.1 On-Premise

9.1.1 Overview

9.1.2 On-Premise: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

9.2 Cloud

9.2.1 Overview

9.2.2 Cloud: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

10. Europe Conversational AI market Analysis – by Industry

10.1 Retail and E-commerce

10.1.1 Overview

10.1.2 Retail and E-commerce: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

10.2 Healthcare and Life Sciences

10.2.1 Overview

10.2.2 Healthcare and Life Sciences: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

10.3 Travel and Hospitality

10.3.1 Overview

10.3.2 Travel and Hospitality: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

10.4 BFSI

10.4.1 Overview

10.4.2 BFSI: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

10.5 IT and Telecom

10.5.1 Overview

10.5.2 IT and Telecom: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

10.6 Media and Entertainment

10.6.1 Overview

10.6.2 Media and Entertainment: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

10.7 Others

10.7.1 Overview

10.7.2 Others: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

11. Europe Conversational AI market – Country Analysis

11.1 Europe

11.1.1 Europe: Conversational AI market Breakdown, by Key Countries, 2023 and 2031 (%)

11.1.1.1 Europe: Conversational AI market – Revenue and Forecast Analysis – by Country

11.1.1.2 France: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

11.1.1.2.1 France: Conversational AI market Breakdown, by Component

11.1.1.2.2 France: Conversational AI market Breakdown, by Type

11.1.1.2.3 France: Conversational AI market Breakdown, by Deployment Type

11.1.1.2.4 France: Conversational AI market Breakdown, by Industry

11.1.1.3 Germany: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

11.1.1.3.1 Germany: Conversational AI market Breakdown, by Component

11.1.1.3.2 Germany: Conversational AI market Breakdown, by Type

11.1.1.3.3 Germany: Conversational AI market Breakdown, by Deployment Type

11.1.1.3.4 Germany: Conversational AI market Breakdown, by Industry

11.1.1.4 United Kingdom: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

11.1.1.4.1 United Kingdom: Conversational AI market Breakdown, by Component

11.1.1.4.2 United Kingdom: Conversational AI market Breakdown, by Type

11.1.1.4.3 United Kingdom: Conversational AI market Breakdown, by Deployment Type

11.1.1.4.4 United Kingdom: Conversational AI market Breakdown, by Industry

11.1.1.5 Italy: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

11.1.1.5.1 Italy: Conversational AI market Breakdown, by Component

11.1.1.5.2 Italy: Conversational AI market Breakdown, by Type

11.1.1.5.3 Italy: Conversational AI market Breakdown, by Deployment Type

11.1.1.5.4 Italy: Conversational AI market Breakdown, by Industry

11.1.1.6 Russia: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

11.1.1.6.1 Russia: Conversational AI market Breakdown, by Component

11.1.1.6.2 Russia: Conversational AI market Breakdown, by Type

11.1.1.6.3 Russia: Conversational AI market Breakdown, by Deployment Type

11.1.1.6.4 Russia: Conversational AI market Breakdown, by Industry

11.1.1.7 Rest of Europe: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

11.1.1.7.1 Rest of Europe: Conversational AI market Breakdown, by Component

11.1.1.7.2 Rest of Europe: Conversational AI market Breakdown, by Type

11.1.1.7.3 Rest of Europe: Conversational AI market Breakdown, by Deployment Type

11.1.1.7.4 Rest of Europe: Conversational AI market Breakdown, by Industry

12. Competitive Landscape

12.1 Heat Map Analysis by Key Players

12.2 Company Positioning & Concentration

13. Industry Landscape

13.1 Overview

13.2 Market Initiative

13.3 Product Development

14. Company Profiles

14.1 Amazon.com Inc

14.1.1 Key Facts

14.1.2 Business Description

14.1.3 Products and Services

14.1.4 Financial Overview

14.1.5 SWOT Analysis

14.1.6 Key Developments

14.2 International Business Machines Corp

14.2.1 Key Facts

14.2.2 Business Description

14.2.3 Products and Services

14.2.4 Financial Overview

14.2.5 SWOT Analysis

14.2.6 Key Developments

14.3 Alphabet Inc

14.3.1 Key Facts

14.3.2 Business Description

14.3.3 Products and Services

14.3.4 Financial Overview

14.3.5 SWOT Analysis

14.3.6 Key Developments

14.4 Oracle Corp

14.4.1 Key Facts

14.4.2 Business Description

14.4.3 Products and Services

14.4.4 Financial Overview

14.4.5 SWOT Analysis

14.4.6 Key Developments

14.5 SAP SE

14.5.1 Key Facts

14.5.2 Business Description

14.5.3 Products and Services

14.5.4 Financial Overview

14.5.5 SWOT Analysis

14.5.6 Key Developments

14.6 Microsoft Corp

14.6.1 Key Facts

14.6.2 Business Description

14.6.3 Products and Services

14.6.4 Financial Overview

14.6.5 SWOT Analysis

14.6.6 Key Developments

14.7 Artificial Solutions International AB

14.7.1 Key Facts

14.7.2 Business Description

14.7.3 Products and Services

14.7.4 Financial Overview

14.7.5 SWOT Analysis

14.7.6 Key Developments

14.8 Cognigy GmbH

14.8.1 Key Facts

14.8.2 Business Description

14.8.3 Products and Services

14.8.4 Financial Overview

14.8.5 SWOT Analysis

14.8.6 Key Developments

14.9 Kore.ai Inc.

14.9.1 Key Facts

14.9.2 Business Description

14.9.3 Products and Services

14.9.4 Financial Overview

14.9.5 SWOT Analysis

14.9.6 Key Developments

14.10 Rasa Technologies Inc

14.10.1 Key Facts

14.10.2 Business Description

14.10.3 Products and Services

14.10.4 Financial Overview

14.10.5 SWOT Analysis

14.10.6 Key Developments

15. Appendix

15.1 About The Insight Partners

15.2 Word Index

List of Tables

Table 1. Conversational AI market Segmentation

Table 2. Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Table 3. Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Component

Table 4. Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Type

Table 5. Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Deployment Type

Table 6. Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Industry

Table 7. Europe: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Country

Table 8. France: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Component

Table 9. France: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Type

Table 10. France: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Deployment Type

Table 11. France: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Industry

Table 12. Germany: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Component

Table 13. Germany: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Type

Table 14. Germany: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Deployment Type

Table 15. Germany: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Industry

Table 16. United Kingdom: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Component

Table 17. United Kingdom: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Type

Table 18. United Kingdom: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Deployment Type

Table 19. United Kingdom: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Industry

Table 20. Italy: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Component

Table 21. Italy: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Type

Table 22. Italy: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Deployment Type

Table 23. Italy: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Industry

Table 24. Russia: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Component

Table 25. Russia: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Type

Table 26. Russia: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Deployment Type

Table 27. Russia: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Industry

Table 28. Rest of Europe: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Component

Table 29. Rest of Europe: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Type

Table 30. Rest of Europe: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Deployment Type

Table 31. Rest of Europe: Conversational AI market – Revenue and Forecast to 2031 (US$ Million) – by Industry

Table 32. Heat Map Analysis by Key Players

Table 33. List of Abbreviation

List of Figures

Figure 1. Conversational AI market Segmentation, by Country

Figure 2. Ecosystem Analysis: Conversational AI Market

Figure 3. Conversational AI market – Key Market Dynamics

Figure 4. Impact Analysis of Drivers and Restraints

Figure 5. Conversational AI market Revenue (US$ Million), 2021–2031

Figure 6. Conversational AI market Share (%) – by Component (2023 and 2031)

Figure 7. Platform: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 8. Service: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 9. Conversational AI market Share (%) – by Type (2023 and 2031)

Figure 10. Chatbots: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 11. Intelligent Virtual Assistants: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 12. Conversational AI market Share (%) – by Deployment Type (2023 and 2031)

Figure 13. On-Premise: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 14. Cloud: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 15. Conversational AI market Share (%) – by Industry (2023 and 2031)

Figure 16. Retail and E-commerce: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 17. Healthcare and Life Sciences: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 18. Travel and Hospitality: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 19. BFSI: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 20. IT and Telecom: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 21. Media and Entertainment: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 22. Others: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 23. Europe Conversational AI Market, by Key Countries - Revenue (2023) (US$ Million)

Figure 24. Europe: Conversational AI market Breakdown, by Key Countries, 2023 and 2031 (%)

Figure 25. France: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 26. Germany: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 27. United Kingdom: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 28. Italy: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 29. Russia: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 30. Rest of Europe: Conversational AI market – Revenue and Forecast to 2031 (US$ Million)

Figure 31. Company Positioning & Concentration

Save and reduce time carrying out entry-level research by identifying the growth, size, leading players, and segments in the Europe conversational AI market .
Highlights key business priorities to assist companies to realign their business strategies.
The key findings and recommendations highlight crucial progressive industry trends in the Europe conversational AI market, thereby allowing players across the value chain to develop effective long-term strategies.
Develop/modify business expansion plans by using substantial growth offering developed and emerging markets.
Scrutinize in-depth Europe market trends and outlook coupled with the factors driving the Europe conversational AI market, as well as those hindering it.
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