Marktprognose für Augmented Reality und Virtual Reality im asiatisch-pazifischen Raum bis 2028 – Auswirkungen von COVID-19 und regionale Analyse nach Technologie (Augmented Reality und Virtual Reality), Komponenten (Halbleiterkomponenten, Sensoren und andere) und Endverbraucherindustrie (Unterhaltung, Bildung, Industrie, Medizin, Immobilien und Architektur, Einzelhandel, Luft- und Raumfahrt und Verteidigung und andere)

BMIRE00025060 | Pages: 125 | Electronics and Semiconductor | Jun 2022 | Type: Regional | Status: Published

Der Augmented Reality- und Virtual Reality-Markt im asiatisch-pazifischen Raum wird voraussichtlich von 5.918,74 Millionen US-Dollar im Jahr 2021 auf 61.023,91 Millionen US-Dollar wachsen /span>Millionen bis 2028; Es wird geschätzt, dass zwischen 2021 und 2028 eine jährliche Wachstumsrate von 39,6 % zu verzeichnen ist.

 

Die Kundendienstabteilungen haben sich aufgrund der Fortschritte bei KI-gestützten Chatbots erheblich verbessert virtuelle Assistenten. Chatbots haben jedoch Schwierigkeiten bei der Fehlerbehebung aus der Ferne, was eine große Herausforderung für das Kundenbetreuungsteam darstellt. Die Integration der virtuellen Realität in den Kundenservice war für Einzelhändler von entscheidender Bedeutung für die Kundenbindung und -zufriedenheit. Darüber hinaus können grundlegende und herausfordernde Probleme mit dieser Technologie in kürzerer Zeit gelöst werden, nachdem die Kommunikation zwischen Kunden und Kundendienstabteilungen beendet wurde. Die Umsetzung hervorragender Kundenservice-Initiativen für profitable Unternehmen zeigt den Respekt und die Loyalität der Kunden. Der Einzelhandel integriert virtuelle Realität, die fortschrittlichste Technologie, die ein immersives Erlebnis mit starker sensorischer Wirkung und starker emotionaler Bindung schafft. Unternehmen nutzen diese Verbindung, um auf neue und relevante Weise mit Kunden in Kontakt zu treten. Wenn Kunden eine emotionale Bindung zu einer Marke haben, neigen sie dazu, ihre Einkäufe zu wiederholen und zu Markentreuen zu werden. Darüber hinaus sorgt die virtuelle Realität für ein äußerst realistisches Kundenerlebnis. Vermarkter können verschiedene VR-Anzeigen erstellen, um Produkte auf neue Weise darzustellen. Daher treibt der zunehmende Einsatz von Virtual-Reality-Lösungen in Einzelhandelsgeschäften das Wachstum des Marktes für Augmented Reality und Virtual Reality voran.

 

Asien-Pazifik Augmented Reality und Virtual Reality Marktumsatz und Prognose bis 2028 (Mio. US-Dollar)

Marktsegmentierung für Augmented Reality und Virtual Reality im asiatisch-pazifischen Raum  

Der Augmented-Reality- und Virtual-Reality-Markt im asiatisch-pazifischen Raum ist in Technologie, Komponente, Endverbraucherindustrie und Land unterteilt. Basierend auf der Technologie ist der Markt in Augmented Reality und Virtual Reality unterteilt. Im Jahr 2020 hielt das Augmented-Reality-Segment den größten Anteil am Augmented-Reality- und Virtual-Reality-Markt im asiatisch-pazifischen Raum. Basierend auf Komponenten wird der Markt in Sensoren, Halbleiterkomponenten und andere segmentiert. Im Jahr 2020 hielt das Segment Halbleiterkomponenten den größten Anteil am Augmented-Reality- und Virtual-Reality-Markt im asiatisch-pazifischen Raum. Basierend auf der Endverbraucherbranche ist der Markt in Unterhaltung, Bildung, Industrie, Medizin, Immobilien und andere Bereiche unterteilt. Architektur, Einzelhandel, Luft- und Raumfahrt & Verteidigung und andere. Im Jahr 2020 hielt das Unterhaltungssegment den größten Anteil am Augmented-Reality- und Virtual-Reality-Markt im asiatisch-pazifischen Raum. In ähnlicher Weise ist der Markt für Augmented Reality und Virtual Reality im asiatisch-pazifischen Raum je nach Land in China, Japan, Indien, Australien, Südkorea und den Rest des asiatisch-pazifischen Raums unterteilt. China hielt im Jahr 2020 einen erheblichen Marktanteil. EON Reality, Google LLC, Immersive Gaze, Simulanis Solutions Private Limited, Vuzix Corporation und YeppAR gehören zu den führenden Unternehmen im asiatisch-pazifischen Augmented Reality- und Virtual Reality-Markt.

1.           Introduction

1.1         Scope of the Study

1.2         The Insight Partners Research Report Guidance

1.3         Market Segmentation

1.3.1        APAC Augmented Reality and Virtual Reality Market – By Technology

1.3.2        APAC Augmented Reality and Virtual Reality Market – By Component

1.3.3        APAC Augmented Reality and Virtual Reality Market – By End-user Industry

1.3.4        APAC Augmented Reality and Virtual Reality Market – By Country

2.           Key Takeaways

3.        Research Methodology

3.1         Coverage

3.2         Secondary Research

3.3         Primary Research

4.           APAC Augmented Reality and Virtual Reality Market Landscape

4.1         Market Overview

4.2         PEST Analysis

4.2.1        APAC PEST Analysis

4.3         Ecosystem Analysis

4.4         Expert Opinion

5.           APAC Augmented Reality and Virtual Reality Market – Key Market Dynamics

5.1         Market Drivers

5.1.1        Surge in Use of Virtual Reality to Offer Better Customer Experience in Online Retail

5.1.2        Immersive Learning Experience with VR, AR, and Gamification

5.2         Market Restraints

5.2.1        Security and Privacy Issues

5.3         Market Opportunities

5.3.1        Investments in AR and VR Technologies

5.4         Future Trends

5.4.1        Transformation of Travel Sector with AR & VR

5.5         Impact Analysis of Drivers and Restraints

6.           Augmented Reality and Virtual Reality Market – APAC Market Analysis

6.1         APAC Augmented Reality and Virtual Reality Market Overview

6.2         APAC Augmented Reality and Virtual Reality Market Forecast and Analysis

7.           APAC Augmented Reality and Virtual Reality Market– By Technology

7.1         Overview

7.2         APAC Augmented Reality and Virtual Reality, by Technology (2020 and 2028)

7.3         Augmented Reality

7.3.1        Overview

7.3.2        Augmented Reality: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

7.4         Virtual Reality

7.4.1        Overview

7.4.2        Virtual Reality: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

8.           APAC Augmented Reality and Virtual Reality Market – By Component

8.1         Overview

8.2         APAC Augmented Reality and Virtual Reality, by Component (2020 and 2028)

8.3         Semiconductor Components

8.3.1        Overview

8.3.2        Semiconductor Components: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

8.4         Sensors

8.4.1        Overview

8.4.2        Sensors: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

8.5         Others

8.5.1        Overview

8.5.2        Others: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

9.           APAC Augmented Reality and Virtual Reality Market – By End-user Industry

9.1         Overview

9.2         APAC Augmented Reality and Virtual Reality, by End-user Industry (2020 and 2028)

9.3         Entertainment

9.3.1        Overview

9.3.2        Entertainment: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

9.4         Educational

9.4.1        Overview

9.4.2        Educational: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

9.5         Industrial

9.5.1        Overview

9.5.2        Industrial: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

9.6         Medical

9.6.1        Overview

9.6.2        Medical: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

9.7         Real Estate and Architecture

9.7.1        Overview

9.7.2        Real Estate and Architecture: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

9.8         Retail

9.8.1        Overview

9.8.2        etail: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

9.9         Aerospace and Defense

9.9.1        Overview

9.9.2        Aerospace and Defense: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

9.10      Others

9.10.1     Overview

9.10.2     Others: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

10.        APAC Augmented Reality and Virtual Reality Market – Country Analysis

10.1      Overview

10.1.1     APAC Augmented Reality and Virtual Reality Market Breakdown, by Country

10.1.1.1       Australia Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)

10.1.1.1.1       Australia Augmented Reality and Virtual Reality Market Breakdown, By Technology

10.1.1.1.2       Australia Augmented Reality and Virtual Reality Market Breakdown, By Component

10.1.1.1.3       Australia Augmented Reality and Virtual Reality Market Breakdown, By End-user Industry

10.1.1.2       China Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)

10.1.1.2.1       China Augmented Reality and Virtual Reality Market Breakdown, By Technology

10.1.1.2.2       China Augmented Reality and Virtual Reality Market Breakdown, By Component

10.1.1.2.3       China Augmented Reality and Virtual Reality Market Breakdown, By End-user Industry

10.1.1.3       India Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)

10.1.1.3.1       India Augmented Reality and Virtual Reality Market Breakdown, By Technology

10.1.1.3.2       India Augmented Reality and Virtual Reality Market Breakdown, By Component

10.1.1.3.3       India Augmented Reality and Virtual Reality Market Breakdown, By End-user Industry

10.1.1.4       Japan Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)

10.1.1.4.1       Japan Augmented Reality and Virtual Reality Market Breakdown, By Technology

10.1.1.4.2       Japan Augmented Reality and Virtual Reality Market Breakdown, By Component

10.1.1.4.3       Japan Augmented Reality and Virtual Reality Market Breakdown, By End-user Industry

10.1.1.5       South Korea Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)

10.1.1.5.1       South Korea Augmented Reality and Virtual Reality Market Breakdown, By Technology

10.1.1.5.2       South Korea Augmented Reality and Virtual Reality Market Breakdown, By Component

10.1.1.5.3       South Korea Augmented Reality and Virtual Reality Market Breakdown, By End-user Industry

10.1.1.6       Rest of APAC Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)

10.1.1.6.1       Rest of APAC Augmented Reality and Virtual Reality Market Breakdown, By Technology

10.1.1.6.2       Rest of APAC Augmented Reality and Virtual Reality Market Breakdown, By Component

10.1.1.6.3       Rest of APAC Augmented Reality and Virtual Reality Market Breakdown, By End-user Industry

11.        APAC Augmented Reality and Virtual Reality Market - Industry Landscape

11.1      Overview

11.2      Market Initiative

11.3      New Development

12.        Company Profiles

12.1      Immersive Gaze

12.1.1     Key Facts

12.1.2     Business Description

12.1.3     Products and Services

12.1.4     Financial Overview

12.1.5     SWOT Analysis

12.1.6     Key Developments

12.2      Google LLC

12.2.1     Key Facts

12.2.2     Business Description

12.2.3     Products and Services

12.2.4     Financial Overview

12.2.5     SWOT Analysis

12.2.6     Key Developments

12.3      EON Reality.

12.3.1     Key Facts

12.3.2     Business Description

12.3.3     Products and Services

12.3.4     Financial Overview

12.3.5     SWOT Analysis

12.3.6     Key Developments

12.4      Vuzix Corporation

12.4.1     Key Facts

12.4.2     Business Description

12.4.3     Products and Services

12.4.4     Financial Overview

12.4.5     SWOT Analysis

12.4.6     Key Developments

12.5      Simulanis Solutions Private Limited

12.5.1     Key Facts

12.5.2     Business Description

12.5.3     Products and Services

12.5.4     Financial Overview

12.5.5     SWOT Analysis

12.5.6     Key Developments

12.6      YeppAR

12.6.1     Key Facts

12.6.2     Business Description

12.6.3     Products and Services

12.6.4     Financial Overview

12.6.5     SWOT Analysis

12.6.6     Key Developments

13.        Appendix

13.1      About The Insight Partners

13.2      Glossary

 


LIST OF TABLES

Table 1.             APAC Augmented Reality and Virtual Reality Market, Revenue and Forecast, 2019–2028 (US$ Mn)

Table 2.             APAC Augmented Reality and Virtual Reality Market, Revenue and Forecast To 2028 – By Country (US$ million)

Table 3.             Australia Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Technology (US$ million)

Table 4.             Australia Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Components (US$ million)

Table 5.             Australia Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By End-user Industry (US$ million)

Table 6.             China Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Technology (US$ million)

Table 7.             China Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Components (US$ million)

Table 8.             China Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By End-user Industry (US$ million)

Table 9.             India Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Technology (US$ million)

Table 10.          India Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Components (US$ million)

Table 11.          India Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By End-user Industry (US$ million)

Table 12.          Japan Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Technology (US$ million)

Table 13.          Japan Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Components (US$ million)

Table 14.          Japan Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By End-user Industry (US$ million)

Table 15.          South Korea Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Technology (US$ million)

Table 16.          South Korea Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Components (US$ million)

Table 17.          South Korea Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By End-user Industry (US$ million)

Table 18.          Rest of APAC Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Technology (US$ million)

Table 19.          Rest of APAC Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By Components (US$ million)

Table 20.          Rest of APAC Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 – By End-user Industry (US$ million)

Table 21.          Glossary of Terms, APAC Augmented Reality and Virtual Reality Market

 


LIST OF FIGURES

Figure 1.           APAC Augmented Reality and Virtual Reality Market Segmentation

Figure 2.           APAC Augmented Reality and Virtual Reality Market Segmentation - Country

Figure 3.           APAC Augmented Reality and Virtual Reality Market Overview

Figure 4.           APAC Augmented Reality and Virtual Reality Market, By Technology

Figure 5.           APAC Augmented Reality and Virtual Reality Market, By Component

Figure 6.           APAC Augmented Reality and Virtual Reality Market, By End-user Industry

Figure 7.           APAC Augmented Reality and Virtual Reality Market, By Country

Figure 8.           APAC PEST Analysis

Figure 9.           APAC Augmented Reality and Virtual Reality Market Ecosystem Analysis

Figure 10.        Expert Opinion

Figure 11.        APAC Augmented Reality and Virtual Reality Market: Impact Analysis of Drivers and Restraints

Figure 12.        APAC Augmented Reality and Virtual Reality Market, Forecast and Analysis (US$ Mn)

Figure 13.        APAC Augmented Reality and Virtual Reality Market Revenue Share, by Technology (2020 and 2028)

Figure 14.        Augmented Reality: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

Figure 15.        Virtual Reality: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

Figure 16.        APAC Augmented Reality and Virtual Reality Market Revenue Share, by Component (2020 and 2028)

Figure 17.        Semiconductor Components: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

Figure 18.        Sensors: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

Figure 19.        Others: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

Figure 20.        APAC Augmented Reality and Virtual Reality Market Revenue Share, by End-user Industry (2020 and 2028)

Figure 21.        Entertainment: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

Figure 22.        Educational: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

Figure 23.        Industrial: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

Figure 24.        Medical: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

Figure 25.        Real Estate and Architecture: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

Figure 26.        Retail: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

Figure 27.        Aerospace and Defense: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

Figure 28.        Others: APAC Augmented Reality and Virtual Reality Market – Revenue and Forecast to 2028 (US$ Million)

Figure 29.        APAC Augmented Reality and Virtual Reality Market, by key Country Revenue (2020) (US$ million)

Figure 30.        APAC Augmented Reality and Virtual Reality Market Breakdown, by Country, 2020 & 2028 (%)

Figure 31.        Australia Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)

Figure 32.        China Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)

Figure 33.        India Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)

Figure 34.        Japan Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)

Figure 35.        South Korea Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)

Figure 36.        Rest of APAC Augmented Reality and Virtual Reality Market, Revenue and Forecast to 2028 (US$ million)

  1. EON Reality
  2. Google LLC
  3. Immersive Gaze
  4. Simulanis Solutions Private Limited
  5. Vuzix Corporation
  6. YeppAR
  • Save and reduce time carrying out entry-level research by identifying the growth, size, leading players and segments in the Asia-Pacific Augmented Reality and Virtual Reality Market.
  • Highlights key business priorities in order to assist companies to realign their business strategies
  • The key findings and recommendations highlight crucial progressive industry trends in the Asia-Pacific Augmented Reality and Virtual Reality Market, thereby allowing players across the value chain to develop effective long-term strategies
  • Develop/modify business expansion plans by using substantial growth offering developed and emerging markets
  • Scrutinize in-depth Asia-Pacific market trends and outlook coupled with the factors driving the Augmented Reality and Virtual Reality Market, as well as those hindering it
  • Enhance the decision-making process by understanding the strategies that underpin commercial interest with respect to client products, segmentation, pricing and distribution
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