At 3.4% CAGR, the SAM Natural Food Colors Market is projected to be worth US$ 132.56 million by 2028, says Business Market Insights              

According to Business Market Insights’ research, the SAM natural food colors market was valued at US$ 108.33 million in 2022 and is expected to reach US$ 132.56 million by 2028, registering a CAGR of 3.4% from 2022 to 2028. Rising consumer concerns about synthetic ingredients and increasing consumer proclivity towards clean label products are the critical factors attributed to the market expansion.                

The food & beverages industry has witnessed significant growth for natural food color, owing to the rising concerns pertaining to the use of synthetic food colors. Food colors are used in both commercial food production and domestic cooking. They are also used in a variety of pharmaceutical applications and cosmetics. Synthetic food colors contain cancer causing, toxic contaminants that result in increased inflammation and disrupts the functioning of the immune system. Several studies suggest that it may also lead to cancerous tumor. Synthetic food colors are of low cost and have an improved and attractive appearance, but they also cause hypersensitivity in children. Furthermore, FDA has also reported synthetic colors to be showing signs of cancer in young children. For instance, in soft drinks, the caffeine is used as a color and it may cause heart problems. Thus, the rising consumer concerns about synthetic ingredients are estimated to drive the market growth of natural food colors.

On the contrary, higher cost of natural ingredients hurdles the growth of SAM natural food colors market.    

Based on type, the SAM natural food colors market is segmented into carmine, anthocyanins, caramel, curcumin, annatto, carotenoids, chlorophyll, and others. The carotenoids segment held 30.1% market share in 2022, amassing US$ 32.65 million. It is projected to garner US$ 40.19million by 2028 to expand at 3.5% CAGR during 2022–2028.  

Based on form, the SAM natural food colors market is segmented into liquid & gel and powder. The liquid & gel segment held 53.1% market share in 2022, amassing US$ 57.47 million. It is projected to garner US$ 70.88 million by 2028 to expand at 3.6% CAGR during 2022–2028.

Based on application, the SAM natural food colors market is segmented into bakery and confectionery, dairy and frozen desserts, beverages, sauces, dressings, and condiments, RTC and RTE products, meat, poultry and seafood, and others. The beverages segment held 30.2% market share in 2022, amassing US$ 32.71 million. It is projected to garner US$ 40.76 million by 2028 to expand at 3.7% CAGR during 2022–2028.

Based on country, the SAM natural food colors market is segmented into Brazil, Argentina, and the Rest of SAM. Our regional analysis states that Brazil captured 53.0% market share in 2022. It was assessed at US$ 57.42 million in 2022 and is likely to hit US$ 74.93 million by 2028, exhibiting a CAGR of 4.5% during the forecast period.    

Key players dominating the SAM natural food colors market are Archer Daniels Midland Company, BASF SE, Döhler Group, DuPont, Givaudan S.A., Koninklijke DSM N.V., Naturex S.A., Oterra A/S, and Sensient Technologies Corporation, among others.

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